---
title: 'Salary Controller at AppsFlyer'
canonical: 'https://feeny.ai/job/salary-controller-appsflyer-herzliya-9adqyn6qanwc'
type: 'job'
last_seen: '2026-09-16'
---

# Salary Controller at AppsFlyer

- **Company:** AppsFlyer
- **Location:** Herzliya, Israel
- **Posted:** 2026-09-15
- **Last confirmed live:** 2026-09-16
- **Apply:** https://careers.appsflyer.com/jobs/position/8809604002?gh_jid=8809604002

## Job description

AppsFlyer’s Finance Team is looking for an experienced Salary Controller  to join our payroll team and lead end-to-end payroll operations for a large, global workforce. The role is focused on Israeli payroll today, with room to grow into global payroll responsibilities over time. This role requires deep expertise across payroll processes, labor law, reporting to authorities, and the ability to handle complex cases in a fast-changing environment-while working closely with multiple stakeholders across the business.

This is a role for someone who wants to do more than execute: you'll be expected to bring AI and automation into how payroll is run, shaping new tools and processes as the function grows.

This is an outstanding opportunity to learn and grow within a fast-paced, dynamic global company, working with global standards and diverse stakeholders.

What you’ll do - Global standards:

- Own and analyze end-to-end payroll processes for 700+ employees, as part of the Payroll team, ensuring accuracy and compliance.
- Maintain and validate payroll master data across the employee lifecycle (onboarding, changes, terminations), ensuring data integrity across systems.
- Manage complex payroll cases (e.g., terminations, relocations, special benefits, corrections, retro payments, equity implications, leaves, garnishments, and exceptions).
- Lead payroll activities for month-end / quarter-end close, including reconciliations, variance analysis, and support for payroll journal entries and GL reporting.
- Partner closely with HR, Finance, Legal, and external vendors/consultants on payroll operations, compliance topics, and process improvements.
- Support internal/external audits and work with auditors to ensure documentation, controls, and payroll reports are audit-ready.
- Drive continuous improvement: build, document, and optimize payroll workflows, controls, and reporting in a fast-paced, changing environment.

What you bring (Must-have):

- 3 years of hands-on payroll experience from a large scale global company (preferably 700+ employees).
- Proven end-to-end payroll expertise, including calculations, benefits, deductions, reporting, and compliance.
- Solid understanding of payroll regulations and statutory reporting; ability to quickly learn and apply local labor and tax requirements (Israeli payroll knowledge is a strong advantage).
- Ability to manage high volume, tight deadlines, and frequent changes with high accuracy.
- Strong team player with a collaborative mindset, able to work effectively with multiple stakeholders (HR, Finance, Legal, external providers).
- High attention to detail, ownership, discretion, and integrity.
- Advanced Excel skills (pivot tables, lookups, xlookups, reconciliations, data validation) and ability to analyze large datasets.
- Strong curiosity for technology and automation, with a genuine interest in applying AI tools to payroll operations and reporting.
- Fluent English (written and spoken) - an advantage.

Bonus Points:

- Hands-on experience with Hilan systems: Hilan Pro, Hilan NEXT, Hilanet (time & attendance).
- Experience with global payroll systems and/or supporting payroll activities outside Israel.
- Experience with NetSuite and HRIS platforms (Oracle - an advantage).
- Hands-on experience applying AI or automation tools to payroll, HR, or reporting workflows.
- Recommended by an AppsFlyer employee

As a global company operating from 25 offices across 19 countries, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.

[“As a Customer Obsessed company, we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go All-In.”](https://www.appsflyer.com/blog/how-all-in-shaped-our-story-and-could-define-your-career/) Oren Kaniel, CEO

## About AppsFlyer

## Company Overview
- **One-liner**: AppsFlyer provides a privacy-first, AI-powered Modern Marketing Cloud for unified measurement, data collaboration, and marketing analytics across mobile, web, CTV, and desktop.
- **Entity Type**: Private (Series D+; raised $1B in June 2026 at a $2.7B valuation)
- **Headquarters**: San Francisco, California, United States (also global HQ in Herzliya, Israel)
- **Founded**: 2011
- **Founders**: Oren Kaniel (CEO) and Reshef Mann (CTO)

## Core Business
- Primary industry: Marketing technology (MarTech) – mobile attribution, measurement, analytics, data collaboration
- Target customers: B2B – brands, marketers, app developers, and agencies of all sizes (startups to global enterprises)
- Mission: “Deliver AI-powered, privacy-first measurement technologies that turn data into growth opportunities.”

## Products & Services
- **Measurement Suite**: Omnichannel attribution and analytics to measure marketing performance across mobile, web, CTV, and desktop (SaaS).
- **Deep Linking Suite**: Tools for personalized user experiences and seamless cross-platform engagement (SaaS).
- **Data Collaboration Suite**: Privacy-safe data clean room and collaboration platform for secure data sharing with partners (SaaS).
- **Agentic AI Suite**: Autonomous, AI-driven workflows for user acquisition, retention, and marketing optimization (SaaS).

## Market Standing
- **Valuation**: $2.7 billion (as of June 2026)
- **Key Metric**: Total funding raised – over $1.2B (Series A $7.1M, B $20M, C $56M, D $210M in 2020, plus $1B round in 2026)
- **Notable Investors/Partners**: General Atlantic, Google, Meta, Unity, Moloco, Pitango Venture Capital, Qumra Capital, Goldman Sachs, Deutsche Telekom Capital Partners
- **Growth Signals**: 
  - Evolved from mobile attribution to “Modern Marketing Cloud” (Nov 2025)
  - Acquired Devtodev (gaming analytics) and oolo (AI user acquisition) in 2023
  - 15,000+ brands, 100,000+ active apps, 190+ countries reached
  - ~1,600 employees across 20+ offices globally (2026)

## Competitive Advantages
- **Privacy-first architecture**: Built for a world of rising privacy regulations; data clean room and consent-based measurement are core differentiators.
- **Industry standard for mobile attribution**: Recognized as the leading MMP (Mobile Measurement Partner) for over a decade.
- **AI-native platform**: Agentic AI Suite and automated workflows give marketers a competitive edge in efficiency and insight.
- **Global scale and partner ecosystem**: Integrates with Apple, Google, Meta, Amazon, AWS, and 8,000+ technology partners.

## Strategic Focus
- **AI and automation**: Deepening AI capabilities to enable autonomous marketing decisions.
- **Omnichannel expansion**: Moving beyond mobile to unify measurement across CTV, desktop, and offline.
- **Privacy-safe data collaboration**: Growing the Data Collaboration Suite to help brands and partners share insights without compromising privacy.
- **Continued global expansion**: Leveraging 20+ offices to serve local markets and enterprise clients.

## Why Work Here
- **Culture**: Described as “approachable professionals, passionate, flexible, and always learning” – encourages curiosity, experimentation, and learning from mistakes. [appsflyer.com](https://www.appsflyer.com/company/about/)
- **Stock options**: Every employee receives a stock option package. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Global mobility**: Global Employee Exchange Program (GEEP) lets employees spend a month in another office. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Perks**: Private health insurance, complimentary fitness classes, environmental sustainability support, flexible work arrangements. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Work model**: Mix of remote, hybrid, and in-office roles depending on location and team (e.g., some roles listed as “Remote”, others “In-Office”). [builtin.com](https://builtin.com/company/appsflyer)
- **Engineering culture**: Mission-critical platform; emphasis on data accuracy, privacy, and AI innovation. Teams are global and collaborative.

## Sources
1. [appsflyer.com](https://www.appsflyer.com/company/about/)
2. [careers.appsflyer.com](https://careers.appsflyer.com/)
3. [wikipedia.org](https://en.wikipedia.org/wiki/AppsFlyer)
4. [builtin.com](https://builtin.com/company/appsflyer)
5. [linkedin.com](https://www.linkedin.com/company/appsflyerhq)

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- [Commission Analyst](https://feeny.ai/job/commission-analyst-appsflyer-herzliya-2dn8b86cp17q) — Herzliya, Israel
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