---
title: 'Sales Development Representative (SDR) at Abacum'
canonical: 'https://feeny.ai/job/sales-development-representative-sdr-abacum-toronto-kr8x7cbnvsxa'
type: 'job'
last_seen: '2026-09-15'
---

# Sales Development Representative (SDR) at Abacum

- **Company:** Abacum
- **Location:** Toronto, Canada
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-15
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.ashbyhq.com/abacum/b2e6a004-eec2-44c0-9f5b-ea23a320b036

## Job description

## About Abacum

Abacum is the leading Business Planning solution for finance teams to drive performance. By automating reporting, enabling collaboration, and simplifying planning and forecasting, we help finance teams shift from number crunching to driving strategic decisions.

Founded in 2020 by two former CFOs, we’ve grown into a global team of 100+ people across 30+ nationalities. Headquartered in New York, we have offices in Toronto and Barcelona. We’re trusted by industry leaders such as Dish Networks, Strava, BetterUp, Kajabi, JG Wentworth, Abridge, Cortex, and hundreds more.

We have raised over $100m, closing in June 2025 our $60M Series B, led by Scale Venture Partners, with the strong participation of Cathay Innovation, Y Combinator, Atomico, Creandum, and angel operators from Adyen, Zapier, and Twitch.

Our mission is ambitious and we can’t do it alone - join Abacum as we build the future of Business Planning! We are looking for... …an experienced Business Development Representative (BDR) to join our growing go-to-market team in Toronto to help us grow and succeed in connecting with prospective customers. We need motivated, ambitious individuals who can effectively communicate with potential clients, understand their needs, and recognize when they are suitable for sales opportunities. This is a great chance to accelerate your career in sales with a rapidly expanding tech company that offers exceptional learning and development opportunities. You will be able to learn from the best, work in a collaborative and enjoyable atmosphere, and take part in a fast-paced environment. Come and help us expand by providing our customers with a game-changing solution that is revolutionising the way strategic finance teams operate!

Being a Business Development Representative at Abacum means...

- Researching & identifying potential customers for Abacum
- Executing on outbound sales campaigns using a combination of phone, email, and social touches
- Following up on leads from marketing campaigns or events
- Understanding the needs of our target prospects and articulating the value that Abacum provides
- Meeting and exceeding both individual and team goals
- Maintaining accurate information on prospects and activities in the CRM (Salesforce)
- A chance to accelerate your career in sales with a rapidly expanding tech company that offers exceptional learning and development opportunities.
- Access to the latest tech, including Gong, Salesloft, Zoominfo / Cognism, SalesNav, and more!

## What we need…

- Previous experience in an outbound BDR/SDR role with cold-calling experience, ideally for a B2B SaaS company
- Ability and desire to thrive in a continuously evolving and quickly growing environment
- Motivated, coachable, and determined individual to succeed at the task at hand
- Impeccable work ethic - willing to go the extra mile!

## Benefits

- Competitive compensation including equity package
- Competitive vacation policy
- Medical Insurance
- L&D budget
- Access to Meditopia (wellbeing platform)
- Language courses (English / Spanish)

## Our Values

Customer Obsession: We share the understanding that Abacum's sole purpose is to create value for customers and relentlessly deploy all creativity and energy to that end.

Audacious Ambition: We dream big and embrace discomfort. We assume risks, make on-time mistakes and learn how to methodically accomplish our goals.

Good People: We are self-reflective and praise diversity of thought. We don't justify the end with the means and know where to draw the line. We have fun every day.

Tough Love: We truly care for everyone in the team and embrace honest feedback and radical candor as ways to genuinely help each other.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

## About Abacum

## Company Overview
- **One-liner**: Abacum is an AI-native FP&A platform that automates financial planning, reporting, and forecasting for high-growth and scaling enterprises.
- **Entity Type**: Private (Series B, $100M total funding)
- **Headquarters**: New York City, USA (with offices in Barcelona, Spain and London, UK)
- **Founded**: Not publicly available
- **Founders**: Julio Martinez and Jorge Lluch (former CFOs)

## Core Business
- Primary industry: Financial Planning & Analysis (FP&A) software
- Target customers: B2B, mid-market to large enterprises
- Mission: “Empower finance teams to work smarter, make better decisions, and accelerate their companies’ success.”

## Products & Services
- **[Abacum Platform]**: Cloud-based, AI-native FP&A suite covering budgeting & forecasting, headcount planning, revenue planning, scenario planning, investor reporting, consolidated P&L/Balance Sheet/Cash Flow reporting, and multi-entity roll-ups. Includes AI features such as anomaly detection, data cleaning, data classification, modeling, and forecasting. Supports 700+ integrations with common business systems (ERP, HR, CRM, etc.).

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total funding raised – $100M (includes $60M Series B announced June 11, 2025)
- **Notable Investors/Partners**: Y Combinator (early backer); customer logos include CoreWeave, Strava, Replit, Abridge, BetterUp, Placer.ai, Kajabi, Aiven, and Dish Networks
- **Growth Signals**: Team headcount of 125; Series B raise in 2025; #1 rated FP&A solution on G2 with a 4.8/5 score; hundreds of 5-star reviews

## Competitive Advantages
- AI-native architecture that automates data trust, model maintenance, and scenario planning
- Finance-owned platform that reduces reliance on external consultants or IT tickets
- Self-service, scalable design with 700+ pre-built integrations
- Collaborative workflows that keep planning aligned with fast-moving business decisions
- “Best FP&A solution for mid-market companies” per G2 reviews

## Strategic Focus
- Continue expanding AI capabilities (e.g., backsolving, scenario intelligence)
- Scale go-to-market across the US, EU, and LATAM (remote hiring)
- Deepen product adoption beyond finance teams into broader business planning
- Maintain leadership in the mid-market segment while moving upmarket

## Why Work Here
- **Culture**: Values include “Tough Love” (radical transparency and honest feedback). Emphasis on making finance teams strategic heroes.
- **Work Model**: Remote-friendly across the EU and LATAM; hub offices in New York City, Barcelona, and London. In-person off-sites and virtual gatherings.
- **Perks**: Competitive compensation, private health insurance, generous PTO, parental leave, mental health & wellness benefits, personal development & language courses, work-from-home stipend, relocation allowance where applicable.
- **Engineering Culture**: Roles like AI Engineer, Senior Back End Engineer (Integrations), and Solutions Architect indicate a strong product & engineering focus. Team size ~125.

## Sources
1. [abacum.ai (Career Page)](https://www.abacum.ai/company/careers)
2. [abacum.ai (Main Site)](https://www.abacum.ai/)
3. [abacum.ai (About)](https://www.abacum.ai/company/about)
4. [Y Combinator Profile](https://www.ycombinator.com/companies/abacum)

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