---
title: 'Sales Development Representative (SDR) at UpGuard Inc.'
canonical: 'https://feeny.ai/job/sales-development-representative-sdr-upguard-inc-los-angeles-36fpmtra51qf'
type: 'job'
last_seen: '2026-10-20'
---

# Sales Development Representative (SDR) at UpGuard Inc.

- **Company:** UpGuard Inc.
- **Location:** Los Angeles, CA
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-13
- **Last confirmed live:** 2026-10-20
- **Apply:** https://jobs.ashbyhq.com/upguard/efbe62f9-36fb-484b-8ad3-980b67fd1664

## Job description

Who are we? At UpGuard, we are replacing manual security bottlenecks with AI-driven precision. Fresh off a US$75M Series C, we are scaling our infrastructure to process 100 billion risk signals daily. This isn’t just growth; it’s a total reimagining of how the world manages cyber risk.

We build the Cyber Risk Posture Management (CRPM) platform that security teams actually love. By integrating security ratings, threat intel, and agentic AI, we empower organisations to stay ahead of an ever evolving attack surface.

We aren’t just building another tool; we’re defining a category. We provide the autonomy to ship world-class technology and the resources to do it at a global scale.

What will you accomplish?

- Generating new opportunities across the US using outbound tactics (email sequences, LinkedIn, cold calling, etc.)
- Identifying, targeting and nurturing potential outbound opportunities
- Understanding the needs of prospects and communicating them clearly to the sales reps you’re working with
- Clearly articulating UpGuard’s value proposition and products to prospects and positioning it based on their particular problem/need
- Taking accurate and detailed notes in our CRM.
- Working collaboratively with sales, marketing and product to utilize the insights you learn from prospects to make process and product improvements

What do we need from you?

- 6-12 months experience in B2B tech sales as an SDR/BDR OR relevant work experience
- Experience cold calling and outbound sales
- High level of proficiency in the English language, both written and spoken
- Ability to give and receive feedback – you will collaborate with our sales and marketing teams to drive process improvements
- High energy and willingness to learn
- The role is fully remote, so we require employees to have a remote setup (don’t worry if you don’t, we help with this!)

What would give you an edge?

- Domain experience in cybersecurity or supply chain information risk
- Experience with Hubspot, [Outreach.io](http://Outreach.io), or other CRM software/Sales Engagement
- Software Familiarity with tools such as Lusha, Zoominfo & Sales Navigator is a big plus

What's in it for you?

- Monthly Lifestyle subsidy: Use this for financial, physical, and mental well-being
- $1500 USD annual Learning & Development allowance: To support your career development, all team members will be able to expense development opportunities against this allowance
- Annual leave: PTO plus two additional UpGuardian leave days to give you time to recharge your batteries.
- 18 weeks paid Parental Leave: Irrespective of parenting role
- Personal Leave Allowance: This includes sick & carer’s leave
- Top-spec hardware: All team members will be provided with top-spec laptops for their role
- Generative AI subsidy: UpGuard provides paid subscriptions for all team members to access generative AI tools to support their work
- WFH set-up allowance: To ensure you have the right environment to work in, we will help you get set up within your first 3 months at UpGuard
- Health Insurance: Health, dental, and vision insurance

UpGuard is a Certified Great Place to Work® in the US, Australia, UK and India, establishing its position as a leading global technology employer. 99% of team members agree that UpGuard is a great place to work! Apply now to find out why!

As an Equal Employment Opportunity and Affirmative Action Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Please Note: Not all roles can be performed from the United States. Please check your specific job listing to confirm its advertised location. If the role you are applying for is listed as based in the US, we are currently only able to support hiring in the following locations: CA, CO, FL, IL, MA, MD, MO, OR, PA, TX, WA, and DC.

Before starting work with us, you will need to undertake a national police history check and reference checks.

## About UpGuard Inc.

## Company Overview
- **One-liner**: UpGuard is an AI-powered Cyber Risk Posture Management (CRPM) platform that helps organizations monitor, assess, and reduce cybersecurity risks across their vendors, attack surface, and workforce.
- **Entity Type**: Private (Venture-backed, total funding $122.4M)
- **Headquarters**: Mountain View, California, United States (also offices in Sydney and Hobart, Australia)
- **Founded**: 2012
- **Founders**: Daniel Bradbury (Co-Founder & CEO), Mike Baukes (Co-Founder)

## Core Business
- **Primary industry/industries**: Cybersecurity, Risk Management, Third-Party Risk Management
- **Target customers**: B2B – mid-market to enterprise, with strong presence in financial services, technology, and healthcare
- **Mission or purpose statement**: “Protecting the world’s data” and helping companies assess, measure, and reduce cybersecurity risks to make the internet safer

## Products & Services
- **Vendor Risk Management**: Continuous vendor monitoring, 360-degree assessments, and AI-powered workflows for third-party risk.
- **Attack Surface Management**: Real-time visibility into an organization’s digital footprint with threat detection and posture improvement.
- **User Risk Management**: Tools to secure the workforce, track human risk, and enable safe AI adoption.
- **Trust Management (Trust Exchange)**: AI‑driven questionnaire automation and a public Trust Page to accelerate deal closure.
- **Risk Automations**: API‑driven workflows connecting the risk stack for automated discovery, notification, and remediation.
- **Breach Risk**: Breach detection and risk scoring for proactive defense.

All products are part of the unified **Cyber Risk Posture Management (CRPM)** platform.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company)
- **Key Metric**: Total funding of $122.4M across 8 rounds (per LinkedIn). Annual revenue is not publicly reported; the company states it is profitable.
- **Notable Investors/Partners**: Not publicly detailed in available sources; venture-backed.
- **Growth Signals**:
  - Headcount: 293 employees (+28.3% YoY, +82 people)
  - Active job postings: 59 (yearly trend +210.5%)
  - Trusted by 45,000+ companies worldwide, including NYSE, PagerDuty, IAG, and Hopin
  - Recognized as a **Great Place to Work** (97% of employees say it’s a great place to work) and named #69 on Fortune Best Workplaces in the Bay Area™ 2024 (Small and Medium)
  - Cyber research regularly cited by The New York Times, The Wall Street Journal, Forbes, and The Washington Post

## Competitive Advantages
- **Unified CRPM platform** that spans vendor risk, attack surface, and human risk – a single view of cyber posture.
- **Continuous, AI-powered detection and prioritization** – moves beyond point-in-time assessments to real-time risk visibility.
- **Trusted scale** – 45,000+ customers, including well-known enterprises, and a reputation backed by independent media citations.
- **Profitable and venture-backed** – provides financial stability while enabling continued investment in product and talent.

## Strategic Focus
- Building an **AI Risk Operations Center** that connects all risk domains (vendors, attack surface, workforce) into one posture loop.
- Expanding **Human Risk Management** capabilities to help customers adopt AI safely.
- Scaling the global team (remote and office locations) to meet growing demand and take on high-impact projects.
- Accelerating **trust automation** (questionnaires, Trust Pages) to shorten sales cycles and improve customer transparency.

## Why Work Here
- **Great Place to Work Certified** – 97% employee satisfaction rating, with management praised for honesty and ethical practices.
- **Flexible work arrangements** – distributed global team with remote/hybrid options; offices in Mountain View, Sydney, and Hobart.
- **Meaningful benefits** – free lunches, gym reimbursement, health/dental/vision, 401(k) (US employees), and no “fluff” like ping-pong tables.
- **High-impact work** – “bandwidth-constrained” environment means new hires get significant responsibility and autonomy on projects that protect real people’s data.
- **Values-driven culture**: transparency, autonomy, curiosity, and the company mantra “Don’t #!&$ the customer.”
- **Growth trajectory** – profitable, venture-backed, and scaling fast with thousands of customers and a growing engineering and GTM team.

## Sources
1. [UpGuard Homepage](https://www.upguard.com/)
2. [UpGuard About Page](https://www.upguard.com/about)
3. [UpGuard Careers Page](https://www.upguard.com/careers)
4. [Great Place to Work – UpGuard Profile](https://www.greatplacetowork.com/en/certified-company/144000844)
5. [LinkedIn – UpGuard Company Page](https://www.linkedin.com/company/upguard)

## Other roles at UpGuard Inc.

- [VP of Customer Success, AMER](https://feeny.ai/job/vp-of-customer-success-amer-upguard-inc-los-angeles-2sj61sy8fxff) — Los Angeles, CA
- [Account Manager](https://feeny.ai/job/account-manager-upguard-inc-chicago-dnbnnxzjqbv6) — Chicago, IL
- [Regional Sales Manager](https://feeny.ai/job/regional-sales-manager-upguard-inc-austin-3wj68s6gs0m8) — Austin, TX
- [Content Writer](https://feeny.ai/job/content-writer-upguard-inc-johannesburg-h3rb4kyejexc) — Johannesburg, South Africa
- [Manager, Account Management](https://feeny.ai/job/manager-account-management-upguard-inc-austin-6a01bwb1qtg3) — Austin, TX
- [Customer Success Manager](https://feeny.ai/job/customer-success-manager-upguard-inc-sydney-0gx3tp5vs8s5) — Sydney, Australia
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-upguard-inc-sydney-d43c1dze9nah) — Sydney, Australia
- [Software Engineer](https://feeny.ai/job/software-engineer-upguard-inc-sydney-mcz9j41gz959) — Sydney, Australia
- [Lead Product Manager](https://feeny.ai/job/lead-product-manager-upguard-inc-melbourne-5sd3t4fn8esw) — Melbourne, Australia
- [Marketing Operations Email Specialist](https://feeny.ai/job/marketing-operations-email-specialist-upguard-inc-manila-rrhkz1qttvbt) — Manila, Philippines