--- title: 'Sales Development Representative - Sportsbook, North America at Genius Sports' canonical: 'https://feeny.ai/job/sales-development-representative-sportsbook-north-america-genius-sports-new-york-5me6bmq0gp55' type: 'job' last_seen: '2026-10-25' --- # Sales Development Representative - Sportsbook, North America at Genius Sports - **Company:** Genius Sports - **Location:** New York, NY - **Posted:** 2026-10-22 - **Last confirmed live:** 2026-10-25 - **Apply:** https://boards.greenhouse.io/geniussports/jobs/8041644003?gh_jid=8041644003 ## Job description By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalised than ever before. [Learn more at geniussports.com.](https://www.geniussports.com/about-us/) ## THE ROLE: The successful SDR candidate will be responsible for generating new business opportunities at the top of the funnel and work closely with Business Development Managers to create qualified sales opportunities. As the first line of communication with prospects, you will have a strong understanding of the sales process, excel at researching leads as well as building new relationships to ensure the sales closer is set up for success. You will be a quick learner with strong communication skills and have the ability to showcase the unique offerings of the business in a compelling way. Main Responsibilities - Generating leads and building relationships by nurturing warm prospects and finding new potential sales opportunities to develop. - Establishing new, collaborative relationships with leaders across the global sales team. - Managing and maintaining a sales pipeline and identifying best practices. - Leveraging the use of outbound calling, video, LinkedIn, email & other social channels to build a wide commercial network. - Identifying and attending trade shows internationally to ensure we’re maximizing all opportunities with prospects in the industry. - Contributing to building and refining the outbound strategy to optimize sales efficiency. ## WHAT YOU’LL BRING: - Bachelor’s degree preferred but not required. - Ideally has experience of one-year B2B outbound sales experience, with a history of exceeding lead generation targets. - High level of technical proficiency at Excel/Salesforce or other CRM systems. - Strong communication skills both written & verbal. - Proven creative problem-solving approach and strong analytical skills. - Strong desire and ability to move up within a sales organization. - Highly organised and data driven. - Proficiency with LinkedIn. - Openness to travel and attend business conferences and events. - Desire to work within a close-knit team of like-minded, sports fans & individuals. The salary for this role is based on an annualized range of $60,000 - $80,000 USD. In addition to base salary, this role will be eligible to participate in Genius Sports variable compensation schemes, as well as our US benefits and 401k plans. We enjoy an ‘office-first’ culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location. As well as a competitive salary and range of benefits, we’re committed to supporting employee wellbeing and helping you grow your skills, experience and career. Learn more about how rewarding life at Genius can be at[Reward | Genius Sports.](https://www.geniussports.com/reward/) One team, being brave, driving change We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at[Culture | Genius Sports.](https://www.geniussports.com/culture/) Let us know when you apply if you need any assistance during the recruiting process due to a disability. ## About Genius Sports ## Company Overview - **One-liner**: Genius Sports is a sports data and technology company that provides data management, video streaming, and integrity services to sports leagues, bookmakers, and media companies. - **Entity Type**: Public (NYSE: GENI) - **Headquarters**: London, United Kingdom - **Founded**: 2001 - **Founders**: Not publicly available (key executives include Mark Locke, CEO; Jack Davison, CCO; Steven Burton, COO; Nick Taylor, CFO) ## Core Business - Primary industry: Sports data, analytics, and technology - Target customers: Sports leagues and teams, sportsbooks and betting operators, media companies and content owners, brands and advertisers (B2B) - Mission: To champion a more sustainable sports ecosystem for everyone — connecting every moment on the pitch with the fans who consume it. ## Products & Services - **Perform**: AI-powered sports performance analysis and officiating tools for teams and leagues. - **Engage**: Fan engagement platform using real-time data, gamification, and personalised campaigns. - **Bet**: Live betting solutions, including in-game odds and risk management, powered by AI for sportsbooks. - **GeniusIQ**: AI-driven insights and algorithms for odds, risk, and marketing. - **Data Capture & Sports Data API**: Real-time data collection and distribution across 240,000+ annual events. - **FanHub**: Sports-first advertising platform for omni-channel fan activation and media buying. ## Market Standing - **Valuation/Market Cap**: $586.6 million (as of mid-2026) - **Key Metric**: Annual revenue of $669.5 million (most recent fiscal year) - **Notable Investors/Partners**: Apax Partners (acquired in 2018), dMY Technology Group (SPAC merger for NYSE listing in 2021). Partners include major sports leagues and 650+ long-term partnerships. - **Growth Signals**: 2,600 employees globally (+7.1% YoY); 800+ hires in 2024; operates in 113 countries; acquired Second Spectrum ($200M), Spirable, and FanHub Media. ## Competitive Advantages - Exclusive official data partnerships with many of the world’s top sports leagues, providing a data moat. - End-to-end platform covering data capture, AI analytics, betting, fan engagement, and advertising — a full-stack sports technology ecosystem. - Deep AI and machine learning capabilities applied to live sports data for real-time insights and betting. - Scale: 240,000+ events covered annually, 650+ partnerships, and a global footprint. ## Strategic Focus - Continuing to expand AI-driven products (GeniusIQ, Perform) to drive revenue and efficiency for partners. - Growing the FanHub advertising business to capture more brand spend in sports. - Deepening relationships with leagues and content owners through data-rich fan experiences and integrity services. - International expansion, especially in Asia Pacific and Latin America. ## Why Work Here - **Culture**: Values include “One Team,” “Brave,” and “Drive Change” — collaborative, ambitious, and growth-minded environment. - **Global Reach**: 18 offices across five continents (London, New York, Sofia, Vilnius, Tallinn, Medellin, Los Angeles, Melbourne, Singapore, Shanghai, and more). - **Learning & Growth**: Multiple learning programs, skills development opportunities, and a fast-paced setting where everyone is encouraged to make an impact. - **Wellbeing**: Initiatives promoting work-life balance, employee wellbeing, and a focus on belonging and inclusion. - **Perks**: Competitive reward packages, job satisfaction, and the chance to work with cutting-edge sports tech and smartest minds in the industry. - **Work Model**: Not explicitly stated as remote/hybrid; roles are posted with specific locations (London, New York, Medellin, etc.) suggesting office-based or hybrid arrangements. ## Sources 1. [geniussports.com](https://www.geniussports.com/) 2. [geniussports.com/about-us](https://www.geniussports.com/about-us/) 3. [geniussports.com/careers](https://www.geniussports.com/careers/) 4. [linkedin.com/company/geniussports](https://www.linkedin.com/company/geniussports) 5. [craft.co/genius-sports](https://craft.co/genius-sports) ## Other roles at Genius Sports - [Match Lead](https://feeny.ai/job/match-lead-genius-sports-medellin-antioquia-2cfvq44d6hst) — Medellín Antioquia, Colombia - [Sports Scheduling Planner](https://feeny.ai/job/sports-scheduling-planner-genius-sports-sofia-r8r8hkba6wts) — Sofia, Bulgaria - [Group Consolidation Accountant](https://feeny.ai/job/group-consolidation-accountant-genius-sports-london-vq5nvhe1fd1k) — London, United Kingdom - [Head of Transactional Processing](https://feeny.ai/job/head-of-transactional-processing-genius-sports-medellin-antioquia-z0g0kbewkgej) — Medellín Antioquia, Colombia - [Sportsbook Onboarding Project Manager](https://feeny.ai/job/sportsbook-onboarding-project-manager-genius-sports-medellin-antioquia-hcpkq369vz3c) — Medellín Antioquia, Colombia - [Head of Commercial Operations](https://feeny.ai/job/head-of-commercial-operations-genius-sports-varna-vx4cp09x39c5) — Varna, Bulgaria - [Treasury Manager](https://feeny.ai/job/treasury-manager-genius-sports-saint-helier-sq5g75zwh6a1) — Saint Helier, Jersey - [Commercial Operations Team Lead](https://feeny.ai/job/commercial-operations-team-lead-genius-sports-varna-cdgbv550kvr4) — Varna, Bulgaria - [VP of Product, Sports (Legend)](https://feeny.ai/job/vp-of-product-sports-legend-genius-sports-halifax-jj6skm0479gx) — Halifax, Canada - [Designer](https://feeny.ai/job/designer-genius-sports-new-york-18ewgfyz3xhh) — New York, NY