---
title: 'Sales Development Representative, UK&I at Vercel'
canonical: 'https://feeny.ai/job/sales-development-representative-uk-i-vercel-london-j7grsxj7rd98'
type: 'job'
last_seen: '2026-09-12'
---

# Sales Development Representative, UK&I at Vercel

- **Company:** Vercel
- **Location:** London, United Kingdom
- **Work type:** hybrid
- **Posted:** 2025-06-05
- **Last confirmed live:** 2026-09-12
- **Apply:** https://job-boards.greenhouse.io/vercel/jobs/5557835004

## Job description

About Vercel:

Vercel is the agentic infrastructure company. We free people and agents to ship what’s next.

For more than a decade, Vercel has shaped how the web is built. As the team behind Next.js, v0, and AI SDK, we create products that help builders move from idea to production with speed, security, and exceptional developer experience.

Now, software is entering a new era, and the next generation of products will not just be used by people. They will be built, extended, and operated by agents.

We are building the platform for that future, trusted by companies like OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide. Whether you’re building our products, supporting our customers, growing our community, or shaping our story, you’ll help define what comes next.

About the Role:

Vercel is looking for a Strategic Vercel Development Representative (VDR) to join our Sales team. Strategic VDRs are key to our product adoption and company growth in the largest companies in the world. In this autonomous role, you will be building a pipeline of qualified business for the Strategic part of our sales organization through cold outbound and working closely with your counterparts on the Enterprise Account Executive (SAE) team. You will also be collaborating cross-functionally with Marketing, Sales Engineering, and Customer Success to learn more about product, positioning, and messaging.

The SDR team reaches out to potential customers to introduce them to the value Vercel could bring their business to set up qualified meetings for the Strategic Account Executive Team.  This team initiates substantial transformations for our customers, leading to promotions and profits for customers who adopt Vercel.

If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday.

What You Will Do:

- Kick off sales cycles by identifying and qualifying future customers in assigned geo and Enterprise market segment
- Write tailored messages and cold call qualified prospects
- Set and book qualified meetings for Enterprise AEs
- Work closely with Enterprise AEs on targeting some of the largest companies and logos
- Collaborate with your peers and guide those around you

About You:

- Ability to navigate and prospect into large org structures in the Fortune 500
- 1+ years of experience as an outbound SDR
- Highly creative with outbound approach

Bonus If You:

- Vercel, Next.js, or any other technical background or understanding
- Salesforce, Outreach, HubSpot, LinkedIn Sales Navigator

Benefits:

- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.

## About Vercel

## Company Overview
- **One-liner**: Vercel provides cloud infrastructure, developer tools, and frameworks (including Next.js) for building and deploying websites and applications.
- **Entity Type**: Private (Series F, September 2025)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2015 (as ZEIT; rebranded to Vercel in April 2020)
- **Founders**: Guillermo Rauch

## Core Business
- **Primary industries**: Edge computing, web hosting, content delivery network, developer tools
- **Target customers**: B2B – developers, engineering teams, enterprises, and startups building modern web applications
- **Mission / Purpose**: “Agentic infrastructure for every app and agent” — enabling humans and AI to build software together (from [vercel.com/about](https://vercel.com/about))

## Products & Services
- **Next.js**: Open-source React framework for building full-stack web applications (created and maintained by Vercel).
- **Vercel Edge Network**: Global edge infrastructure for serverless compute, static hosting, and dynamic rendering.
- **v0 (AI web development tool)**: Generates front-end code from natural language prompts; winner of a 2025 Webby Award.
- **AI SDK**: Open-source library for building conversational streaming interfaces in JavaScript/TypeScript.
- **Turborepo**: Monorepo build system (acquired in Dec 2021).
- **Fluid (infrastructure model)**: Allows instances to handle multiple concurrent requests like traditional servers while retaining serverless elasticity (introduced 2025).

## Market Standing
- **Valuation**: $9.3 billion (Series F, September 2025)
- **Total Funding**: ~$652 million (Series C $102M in June 2021, $250M in May 2024 at $3.25B valuation, $300M Series F in Sep 2025)
- **Key Metric**: ~900 employees (as of 2026), growing from ~550 in 2025
- **Notable Investors & Partners**: Accel, GIC (co-led Series F); angel investors include Nat Friedman (former GitHub CEO), Jordan Walke (React creator), Naval Ravikant, and others (from [vercel.com/about](https://vercel.com/about))
- **Growth Signals**: Rapid valuation growth ($3.25B to $9.3B in ~16 months); acquisitions of NuxtLabs (Jul 2025), Tremor (Jan 2025), Splitbee (Oct 2022); appointment of Mitchell Hashimoto (HashiCorp co-founder) to board in Mar 2026.

## Competitive Advantages
- **Next.js ecosystem dominance**: Extensive adoption; Vercel controls the most popular React framework, creating a strong lock-in for deployment.
- **Composable architecture**: MACH Alliance member; supports Git-based workflows, serverless, and edge functions.
- **AI-native product suite**: v0 and AI SDK provide unique capabilities for developer productivity and conversational UI.
- **Fast innovation cycle**: Ship-fast culture backed by high funding and strong engineering talent.

## Strategic Focus
- **Agentic infrastructure**: Building the platform where both humans and AI agents build, deploy, and scale software.
- **AI integration**: Deepening capabilities of v0, AI SDK, and AI Gateway; automated infrastructure improvements.
- **Enterprise adoption**: Appointing board members with enterprise experience; expanding sales and partner roles.
- **Fluid model**: Evolving serverless to handle stateful, long-running workloads.

## Why Work Here
- **Culture**: Engineer-driven, ship-fast ethos; 75% of Glassdoor reviewers recommend to a friend; overall rating 4.1/5.0 as of 2026 ([jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026))
- **Work model**: Remote-first (U.S. roles also in San Francisco, New York City, Austin); distributed across 54% U.S., 8% U.K., 5% Germany, etc. ([LinkedIn](https://www.linkedin.com/company/vercel))
- **Compensation**: Typical engineering range $180k–$320k (senior roles); benefits and equity are competitive (from [jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026))
- **Engineering quality**: High bar for talent; known alumni go to top AI/cloud companies; strong open-source contributions (Next.js, Turborepo, AI SDK)
- **Recent departures do not diminish growth**: Despite some leadership changes (e.g., Head of Mobile left Mar 2026, Director of Commercial Sales left Apr 2026), the company continues to hire heavily (94 active postings as of mid-2026, +2.2% YoY) ([LinkedIn](https://www.linkedin.com/company/vercel))

## Sources
1. [wikipedia.org](https://en.wikipedia.org/wiki/Vercel)
2. [linkedin.com](https://www.linkedin.com/company/vercel)
3. [vercel.com/about](https://vercel.com/about)
4. [vercel.com/careers](https://vercel.com/careers)
5. [jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026)

## Other roles at Vercel

- [Senior Partner Programs Manager](https://feeny.ai/job/senior-partner-programs-manager-vercel-san-francisco-e0x7tz244dsm) — San Francisco, CA / New York, NY / Austin, TX
- [Strategic Partnerships Lead](https://feeny.ai/job/strategic-partnerships-lead-vercel-san-francisco-9qbj358k9zc1) — San Francisco, CA / New York, NY / Austin, TX
- [IT Ops Engineer](https://feeny.ai/job/it-ops-engineer-vercel-new-york-22kdfe7x4xrc) — New York, NY
- [Software Engineering Intern - Winter '27](https://feeny.ai/job/software-engineering-intern-winter-27-vercel-san-francisco-q60j7xfxjdxa) — San Francisco, CA
- [Software Engineering Intern - Summer '27](https://feeny.ai/job/software-engineering-intern-summer-27-vercel-san-francisco-5new1a5tksn3) — San Francisco, CA
- [FP&A Manager, Product](https://feeny.ai/job/fp-a-manager-product-vercel-san-francisco-m59r2htvk9g6) — San Francisco, CA
- [Member of the Technical Staff - Next.js](https://feeny.ai/job/member-of-the-technical-staff-next-js-vercel-san-francisco-b7vkc2npb31s) — San Francisco, CA / New York, NY
- [Member of the Technical Staff, Financial Data Platform](https://feeny.ai/job/member-of-the-technical-staff-financial-data-platform-vercel-san-francisco-95qp69fkvppm) — San Francisco, CA / New York, NY
- [Product Designer, Marketplace](https://feeny.ai/job/product-designer-marketplace-vercel-san-francisco-q3s3g4kzw9q4) — San Francisco, CA
- [Strategic Sourcing Manager](https://feeny.ai/job/strategic-sourcing-manager-vercel-san-francisco-ka2xnf619bhs) — San Francisco, CA