---
title: 'Sales Enablement Manager - APAC/MENA at Equativ'
canonical: 'https://feeny.ai/job/sales-enablement-manager-apac-mena-equativ-dubai-fb5925h6ej57'
type: 'job'
last_seen: '2026-09-08'
---

# Sales Enablement Manager - APAC/MENA at Equativ

- **Company:** Equativ
- **Location:** Dubai, United Arab Emirates
- **Work type:** hybrid
- **Posted:** 2026-09-03
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.lever.co/equativ/e6fbf302-e5d6-4d9c-910b-be07ab5ba7fe

## Job description

👋 Hi! We are Equativ!

Equativ is an AdTech leader created in 2001 on the belief that we can disrupt the on-line advertising industry. Headquartered in the heart of Paris and with offices in 19 countries, Equativ provides cutting-edge technologies that help hundreds of prestigious customers take back control and maximize their digital revenues with a flexible and transparent audience monetization platform. We can rely on a unique group of 700+ colleagues focused on excellence to shape our future. They continually embrace change and overcome challenges together to make innovation happen. That means we can offer you endless opportunities to do the same and let you shape the world you want! Equativ is looking for a proactive and strategic Sales Enablement Manager to join our Sales Enablement team. In this pivotal role, you will be the driving force behind our demand-side success across the APAC and MENA regions. You won't just be managing documents; you will be a key partner to our Sales teams, to plan, build, and continuously improve the collateral, tools and processes that help our sales teams win. By sitting at the intersection of Product, Sales, and Marketing, you will transform Equativ’s sophisticated tech capabilities into winning narratives that resonate with the world’s leading agencies and brands.

Your mission:

- Manage the end-to-end proposal process for global demand-side opportunities (Agencies, Brands, Trading Desks).

- Synthesize complex technical information into clear, persuasive, and brand-aligned narratives.

- Identify "gaps" in our sales materials based on recurring RFP themes to create new one-pagers and decks.

- Develop "best-in-class" response templates for Equativ Demand offerings

- Act as a subject matter expert (SME) for the sales team during the discovery phase of a pitch.

- Analyze RFP win/loss data to identify trends: Are we losing on pricing? Feature gaps? Sustainability requirements? * Provide regular briefings to the sales team on how to talk about new product releases

- Own the library of sales marketing tools, including presentations and other revenue-generating documents

- Optimize sales tools and processes to improve efficiency and effectiveness for sales teams.

- Conduct regular review sessions with sellers and stakeholders to interpret current market needs.

- Explore agentic solutions to strengthen the Sales Enablement and Revenue org

## Your Background

- 3-5 years of media related experience at a media company, agency or technology company.

- A marketing background is a strong plus. Strong written communication skills are essential, as the role involves drafting proposals, documents, and presentations (Google Slides) for a global audience.

- Education: Master’s degree in Business, Marketing, or a related field, with a strong affinity for tech and media.

- Industry Fluency: You have a solid grasp of the online advertising landscape and are eager to master the nuances of programmatic technology.

- Languages: Proficient in English is essential, as you will be drafting high-stakes proposals for a global market. Proficiency in an additional language is a plus.

## Your Core Strengths

- The Strategic Writer: You don’t just "fill out forms." You translate complex technical specs into compelling value propositions that resonate with everyone from a junior Media Buyer to a seasoned CTO.

- The Process Architect: You are a natural optimizer. You’d rather spend an hour building an automated workflow or a reusable template than ten hours doing manual data entry.

- The Analytical Thinker: You possess strong Excel skills and a data-driven mindset, allowing you to spot market trends, identify "red flags" in RFPs, and provide actionable insights to the sales team.

Soft Skills

- High-Stakes Communication: You are as comfortable presenting to internal leadership as you are drafting a global RFI.

- Agility: You thrive in fast-paced environments and remain composed under the pressure of tight submission deadlines.

- Curiosity: You have a genuine passion for MarTech/AdTech and stay ahead of the curve on industry wording, privacy regulations, and emerging constraints.

- Collaborative Spirit: You are a team player who knows how to "manage up" to gather information from various departments (Product, Data, Sales).

## About Equativ

## Company Overview
- **One-liner**: Equativ is a global, independent end-to-end media platform that provides AI-driven ad tech solutions for advertisers, publishers, broadcasters, and retailers.
- **Entity Type**: Private (Acquired by Bridgepoint in 2023; $406M in total funding)
- **Headquarters**: Paris, France
- **Founded**: 2005 (originally as Smart AdServer)
- **Founders**: Not publicly available (born from within a premium publisher)

## Core Business
- **Primary industry/industries**: Advertising Technology (AdTech), Digital Media, Programmatic Advertising
- **Target customers**: B2B — serving advertisers, publishers, broadcasters, and retailers (50,000+ brands globally)
- **Mission or purpose statement**: To make advertising better and smarter, leading to better marketing results while consumers benefit from an improved and elevated advertising experience. [equativ.com](https://www.equativ.com/company)

## Products & Services
- **Maestro by Equativ**: A unified platform for buyers and sellers offering AI-powered optimization, real-time insights, and cross-channel campaign management with precision and safety.
- **AI-Powered Programmatic Agents**: A suite of tools that automate planning, optimization, reporting, and campaign diagnostics, cutting planning time by up to 40%.
- **Creative Ad Enhancements**: Proprietary technology that automatically enhances standard ad formats (CTV, Video, Display, Native) to boost engagement, comprehension, and conversions, powered by attention and cognitive behavior research.
- **Retail Media Solutions**: Monetization tools for retailers and agencies to drive conversions and reach high-intent shoppers across on-site and off-site channels.
- **CTV Stack**: Comprehensive connected TV offering including server-side ad insertion (SSAI), an ad server, and shoppable formats for a user-centric viewer experience.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company)
- **Key Metric**: Annual Revenue of **€197.1M**; Total Funding of **$406M**
- **Notable Investors/Partners**: Acquired by **Bridgepoint** (2023). Key acquisitions include LiquidM (2019) and Sharethrough.
- **Growth Signals**: Headcount of ~596 (+18.3% YoY, +111 people); global team across 18 countries and 21 offices; serves 50,000+ brands globally. [linkedin.com](https://www.linkedin.com/company/equativ)

## Competitive Advantages
- **Independence & Transparency**: One of the most trusted independent ad tech platforms, operating without the conflicts of ownership by a major walled garden.
- **20+ Year Track Record**: Longevity and deep expertise in the ad ecosystem, having evolved from a premium publisher's internal ad server.
- **Vertically Integrated & Comprehensive**: A single, unified platform covering supply, demand, data, and creative — from ad server to DSP to retail media.
- **Attention-Focused Innovation**: Creative enhancement technology built on research into attention and cognitive behavior, providing a differentiated value proposition.

## Strategic Focus
- **AI and Automation**: Heavy investment in AI-powered agents to streamline campaign management and reduce manual work for buyers and sellers.
- **CTV Expansion**: Building out a comprehensive CTV stack with SSAI, shoppable ads, and enhanced viewability.
- **Retail Media**: Scaling its retail media solution to help retailers and brands monetize inventory and connect with high-intent shoppers.
- **Sustainability**: Offering sustainability-focused offerings as part of its platform.

## Why Work Here
- **Culture & Values**: Emphasizes three core values: **Be Brave** (ownership, trust, continuous improvement), **Be Thoughtful** (work-life balance, DE&I, integrity), and **Be Stronger Together** (collaboration, global programs). [equativ.com](https://www.equativ.com/careers/culture)
- **DE&I**: DEIB is at the forefront of company values, celebrating differences in age, ethnicity, race, religion, and more.
- **Flexible Work**: Flexible work schedules and generous paid time off are offered.
- **Global & Collaborative**: A team of 750+ people across 43 nationalities and 21 countries, with 17 offices globally.
- **Benefits**: Includes career acceleration and global learning opportunities, family-focused leave benefits, country-specific pension plans, and a company-wide Globetrotter program.
- **Engineering & Technical Focus**: 20% of the workforce is in technical roles (142 people), with opportunities for growth in a fast-moving AdTech environment.
- **Work Model**: Promotes a hybrid/office policy with a flexible schedule. [equativ.com](https://www.equativ.com/careers)
- **Headcount & Growth**: 596 employees (+18.3% YoY), indicating a scaling company with room for career advancement. [linkedin.com](https://www.linkedin.com/company/equativ)

## Sources
1. [equativ.com - Company Overview](https://www.equativ.com/company)
2. [equativ.com - Careers](https://www.equativ.com/careers)
3. [equativ.com - Culture](https://www.equativ.com/careers/culture)
4. [linkedin.com - Equativ Company Page](https://www.linkedin.com/company/equativ)
5. [equativ.com - Homepage](https://www.equativ.com/)

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