---
title: 'Sales Engineer at Bobyard'
canonical: 'https://feeny.ai/job/sales-engineer-bobyard-san-francisco-1nxh0qjhe5jk'
type: 'job'
last_seen: '2026-10-18'
---

# Sales Engineer at Bobyard

- **Company:** Bobyard
- **Location:** San Francisco, CA
- **Compensation:** $100k–$130k
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-04-23
- **Last confirmed live:** 2026-10-18
- **Apply:** https://jobs.ashbyhq.com/bobyard/a36bf9ab-c100-4cff-aab0-d74b3030d29a

## Job description

Position Overview

Bobyard is seeking a Sales Engineer to own the technical side of our revenue engine. You'll define how we engage customers technically across every trade vertical — spanning discovery, demos, proof of value, and technical close. This is a hands-on role for someone who can think strategically and execute precisely: building custom demos, translating complex workflows into clear value, and partnering with AEs to win strategic deals. You'll blend technical depth with commercial instinct to drive pipeline quality, deal velocity, and customer confidence across every trade we serve.

## What You’ll Do

- Deliver custom demos: Build and deliver tailored, compelling demos for complex, high-value deals across all of Bobyard's trade verticals.
- Support AEs on strategic deals: Join sales cycles at the right moment to add technical depth, navigate buying committees, and help move deals forward with the right decision-makers.
- Run Proof of Value engagements: Design scoped POV plans with clear success criteria and deliver readouts that quantify technical and business impact for the customer.
- Handle technical objections: Serve as the go-to technical resource during the sales cycle, helping contractors and trade businesses understand how Bobyard fits their specific workflows.
- Feed product insights back: Surface patterns from the field and partner with Product and Engineering to improve the platform, integrations, and roadmap.
- Extend the playbook: Contribute reusable demo assets, trade-specific materials, and documentation that help the sales team scale.

Desired Attributes

- 2–4 years of experience in a customer-facing, technical role such as Sales Engineering, Solutions Architecture, or Technical Consulting.
- Fast learner who can go deep on a product and get fluent across multiple trade verticals quickly.
- Strong presence in front of customers: able to whiteboard, demo, and handle objections live.
- Sales-minded: everything you do is in service of closing deals and driving revenue.
- Comfortable operating in ambiguous, fast-paced environments where the playbook is still evolving.
- Highly collaborative: works well with AEs, CS, Product, and Engineering.
- Experience at an early-stage startup is a strong plus.
- Hands-on experience in the trades — especially estimating or takeoffs — is strongly preferred, particularly across Bobyard's verticals: MEP (mechanical, electrical, plumbing), landscaping, finishes, and related specialty trades.

## Benefits

- Competitive compensation with meaningful equity.
- Opportunity to help shape a fast-growing SE function.
- Direct impact on product, roadmap, and company trajectory.
- Health, dental, and vision coverage.
- Build a category-defining company with a driven, technical team.

This is a full-time, in-person role based in San Francisco. We’re looking for people with exceptional learning velocity and follow-through. If you can earn technical trust with contractors while moving as fast as our market, and do so with precision and impact, we want to work with you.

Comp Philosophy Cash for stability. Bonus for performance. Equity for ownership. Your package reflects your role, your experience, and what you deliver.

## About Bobyard

## Company Overview
- **One-liner**: Bobyard provides an AI-powered platform that automates construction takeoffs and cost estimates for trades like landscaping, electrical, and HVAC, helping contractors bid faster and more accurately.
- **Entity Type**: Private (Series A)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2023
- **Founders**: Michael Ding

## Core Business
- **Primary industry/industries**: Construction Technology (ConTech), AI-powered Software
- **Target customers**: B2B; General contractors, subcontractors, and specialty trade businesses in landscaping, electrical, mechanical, flooring, and other construction sectors.
- **Mission or purpose statement**: To revolutionize the construction industry by automating the takeoff and estimation process, making it 10x faster and eliminating costly mistakes.

## Products & Services
- **Bobyard Platform (AI-Powered Takeoffs & Estimates)**: A SaaS platform that uses Computer Vision (CV) and Natural Language Processing (NLP) models to automate the quantification and measurement of construction plans. Features include:
    - **Auto Count**: Instantly detects and counts symbols for planting, irrigation, and electrical work.
    - **Auto Area Measurement**: Automatically measures materials like pavers and concrete.
    - **Auto Length Measurement**: Measures beds, edges, and hardscape in seconds.
    - **Database & Vendor Quotes**: Tracks historical costs, vendor quotes, and assemblies.
    - **Custom Templates**: Adaptable formulas for specific business workflows.
    - **Flexible Exports**: Generates clean, professional estimates.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: Total Funding raised of **$38.6M** across two rounds.
- **Notable Investors/Partners**: 8VC (Lead investor in Series A), Pear VC, Primary Venture Partners. Partners with the "Disruptors" to empower landscape leaders.
- **Growth Signals**:
    - **Massive Headcount Growth**: 37 employees as of mid-2026, representing a **+562.5% year-over-year increase** [linkedin.com]. Monthly headcount growth is **+23.3%** [linkedin.com].
    - **Active Hiring**: 26 active job postings, with a **+2500% year-over-year increase** in job postings [linkedin.com].
    - **Product Expansion**: Launched "Bobyard 2.0" in April 2026 and a new "Electrical Takeoff Product" in June 2026, signaling expansion across multiple trades [tracxn.com].
    - **Customer Results**: Customers report **65% faster takeoffs**, a **20% revenue increase**, and **5x bid volume** [bobyard.com].

## Competitive Advantages
- **Focus on "Trades"**: Unlike general construction software, Bobyard is specifically tailored for the needs of landscapers, electricians, and mechanical contractors, providing specialized features like auto-counting of irrigation symbols.
- **AI-Native**: Built from the ground up with Computer Vision and NLP, offering a level of automation (e.g., instant symbol recognition) that legacy takeoff software cannot match.
- **Rapid Traction in a Legacy Industry**: The construction industry is notoriously slow to adopt tech. Bobyard's strong customer testimonials and 562% headcount growth indicate strong product-market fit in a massive, underserved $12T industry [bobyard.com].

## Strategic Focus
- **Multi-Trade Expansion**: Rapidly rolling out new products for different trades (electrical, mechanical, flooring) to capture more of the construction estimation market.
- **Scaling the Platform**: Moving from a single-use tool to a consolidated "AI Workbench" (Bobyard 2.0) that serves as the central hub for estimation for all types of contractors.
- **Aggressive Hiring**: With 26 open roles and a focus on Sales, Engineering, and Customer Success, the company is clearly investing heavily in go-to-market and product development.

## Why Work Here
- **Culture & Values**: The company emphasizes "Execution over everything" and "Immediate, outsized impact," promising that your work will shape mission-critical workflows for a $12T industry [bobyard.com].
- **Remote/Hybrid Policy**: Based in San Francisco (HQ) and Menlo Park, California. The careers page states, "We believe in the power of in-person collaboration," suggesting a strong preference for in-office or hybrid work in the Bay Area [bobyard.com].
- **Rewards for Excellence**: Bonuses are tied directly to exceptional performance across all roles, not just sales. High performance is "measured, recognized, and rewarded" [bobyard.com].
- **Perks & Benefits**: Competitive salary, equity options, 401(k), health/dental/vision insurance, free lunch (and dinner for overtime), and the chance to help build a "massive company" [bobyard.com].
- **Growth Trajectory**: For job seekers, a company growing headcount by 562% YoY offers significant opportunities for career advancement and ownership.

## Sources
1. [bobyard.com](https://www.bobyard.com/)
2. [bobyard.com/careers](https://www.bobyard.com/careers/)
3. [linkedin.com/company/bobyard](https://www.linkedin.com/company/bobyard)
4. [builtin.com/company/bobyard](https://builtin.com/company/bobyard)
5. [tracxn.com/d/companies/bobyard](https://tracxn.com/d/companies/bobyard/__IDEttZmVgz6sEYZ1CoNtgfRsxhMB0sxGHiBNtHDBPLE)

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