---
title: 'Sales Engineer at WorkBoard'
canonical: 'https://feeny.ai/job/sales-engineer-workboard-bulgaria-ae7b0ycfwjeh'
type: 'job'
last_seen: '2026-09-14'
---

# Sales Engineer at WorkBoard

- **Company:** WorkBoard
- **Location:** Bulgaria
- **Work type:** remote
- **Posted:** 2026-07-15
- **Last confirmed live:** 2026-09-14
- **Apply:** https://job-boards.greenhouse.io/workboard/jobs/8634352002

## Job description

Hybrid role - Sofia, Bulgaria

## About WorkBoard

WorkBoard is the pioneer in AI-driven strategy execution solutions, empowering enterprises to align, measure, and achieve their most important outcomes. With our platform, organizations can operationalize strategy in real time, foster alignment across teams, and accelerate growth. Our customers include some of the world’s most innovative companies across technology, financial services, healthcare, and more.

We’re backed by top-tier investors and led by a diverse, mission-driven team that’s passionate about redefining how organizations execute strategy at scale. At WorkBoard, you’ll have the opportunity to join a fast-growing, category-defining company where your work directly impacts how leaders shape the future.

The Opportunity

WorkBoardAI's Customer Success team is expanding in Sofia, and this is a chance to be a part of the customer facing technical engine of that team. You will sit at the intersection of pre-sales and customer deployment — standing up demo environments that win deals, wiring enterprise integrations that accelerate go-live, and owning the provisioning and API work that makes our platform stick in complex enterprise environments. The technical work you do will translate directly into customer outcomes and revenue, and you will have real exposure to senior stakeholders at global enterprises from day one.

## The Role

As a Sales Engineer in Sofia, you will span pre- and post-sales, working closely with Account Executives, Customer Success Managers, and Implementation specialists. In pre-sales, you are the technical proof that moves deals forward. In post-sales, you ensure customers go live fast, integrate deeply, and reach adoption milestones ahead of schedule.

You bring an AI-first mindset and familiarity with Strategic Portfolio Management (SPM) and OKR platforms. You know how to translate technical depth into business value — and you are as comfortable presenting to a CTO as you are debugging an API integration at midnight before a go-live.

## What We're Looking For

- You have 3–5+ years in a technical customer-facing role: solutions engineering, implementation engineering, technical account management, or similar.
- You have hands-on experience with REST APIs, webhooks, SSO/SAML, SCIM, and enterprise integration patterns — and you can configure, test, and troubleshoot them yourself.
- You are AI-first: you use AI tools actively in your daily workflow and can advise customers on where AI fits their operating model.
- Familiarity with OKR, SPM, or strategy execution platforms is a strong advantage — you understand how enterprises set and track their most important priorities.
- You are fluent in English and based in Sofia, available to come into the office 2 days a week.
- Experience supporting enterprise SaaS deployments in mid-market and large accounts is a plus.

You'll Be Skilled and Super Effective At

- Standing up and customizing demo instances quickly — showcasing WorkBoardAI's full depth to prospects in a way that maps to their specific use case.
- Configuring SSO, SCIM, bulk imports, and permission structures across complex enterprise identity environments.
- Designing and building integrations with systems like Workday, Jira, Salesforce, and BambooHR.
- Writing and maintaining API-based solutions that extend platform capability for demanding customer environments.
- Navigating enterprise IT and security teams with confidence, and translating their requirements into a workable implementation plan.
- Turning patterns you see across customer deployments into repeatable playbooks the whole team can use.

## What You'll Achieve

Within one month, you’ll:

- Become a daily user of WorkBoardAI and develop a deep understanding of the platform's AI, OKR, and integration capabilities.
- Shadow demo walkthroughs and technical evaluations with the sales team to understand how we win.
- Meet key customers — including accounts like Infobip, Renault Group, and AstraZeneca — and understand their integration and provisioning setups.
- Get to know the customer-facing and product teams across Sofia, the US, and India, and understand how the pre- and post-sales motion fits together.
- Deliver your first demo to a WorkBoardAI teammate with confidence.

Within three months, you’ll:

- Own demo instance creation end-to-end for at least 5 prospective customers, with demos tailored to their personas and use cases.
- Complete your first SSO/SCIM provisioning setups independently on 5+ enterprise accounts.
- Support 5+ integration projects (Workday, Jira, or similar), from requirements to go-live.
- Be the go-to technical resource for the Sofia CS&S pod — AEs and CSMs know to loop you in early.
- Have action plans in place to hit your Key Results for the first half of the year.

Within six months, you’ll:

- Maintain a portfolio of configured demo environments that the sales team relies on for every major deal.
- Own the provisioning and integration runbook for the team — a living document that makes every future deployment faster.
- Independently manage technical relationships with 10+ enterprise customers, with a track record of on-time, high-quality go-lives.
- Be contributing product feedback to the WorkBoardAI product team based on patterns you've identified across customer implementations.
- Have established yourself as a trusted technical advisor to at least 5 senior customer stakeholders

The Team

You will be joining a matrixed CS&S team that is focused on igniting and delivering value quickly to our buyers. We operate across Sofia, the US, and India, and we are in growth mode. We are a passionate, no-ego group that falls in love with our customers and is fully dedicated to their success.

Our Values — We Live by the 4 H's

- Humble experts
- Hungry for the opportunity
- Intellectually honest
- Operating as one happy team

A Few of Our Awesome Benefits

- Competitive salary and performance bonus
- 25 days of PTO and company holidays
- Additional Health insurance w/ Bulstrad Life
- Hybrid working — 2 days/week in the Sofia office
- Bi-weekly All-Hands Meetings
- And much more!

WorkBoardAI is an equal opportunity employer. We celebrate diverse perspectives and are committed to building an inclusive team.

## About WorkBoard

## Company Overview
- **One-liner**: WorkBoard provides an AI-native strategy execution and OKR platform that helps enterprise organizations align, measure, and execute on strategic priorities at speed.
- **Entity Type**: Private (Series D, post-revenue)
- **Headquarters**: Redwood City, California, United States
- **Founded**: 2013
- **Founders**: Deidre Paknad (CEO) and Daryoush Paknad (CTO)

## Core Business
- **Primary industry**: Enterprise SaaS – Strategy Execution & OKR Software
- **Target customers**: Large enterprises (B2B) – including Walmart, Intel, Ford, AstraZeneca, Humana, Boeing, UBS, and Workday.
- **Mission**: “To help companies and the people in them achieve their best results.” (source: [workboard.com/careers](https://www.workboard.com/careers))

## Products & Services
- **WorkBoardAI Platform**: An AI-native platform that orchestrates strategy, OKRs, initiatives, projects, people, and skills. Key modules include:
  - **AI Agents**: Portfolio Analyst Agent, Chief of Staff Agent, Leadership Coach Agent – automate reporting, retro, 1-on-1 preparation, and execution insights.
  - **OKR & Outcome Management**: Agent-assisted OKR creation, alignment, and tracking across the enterprise.
  - **Strategic Portfolio & Work Management**: Outcome scenario planning, dashboards, initiative and value management.
  - **Operating Cadence Automation**: Automated MBRs, QBRs, scorecards, and outcome-driven meeting agendas.
  - **Talent Management**: Goals aligned to strategy, performance based on outcomes, manager effectiveness analytics, and coaching agents.
- **Enterprise Knowledge Graph**: Unified system of record linking strategy, OKRs, portfolios, people, and spend.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Annual Revenue $22.7 million (as of 2026); Total Funding $141.6 million across five rounds.
- **Notable Investors**: Andreessen Horowitz, SoftBank Vision Fund (led Series D), GGV Capital, Workday Ventures, M12 (Microsoft), Intel Capital, Silicon Valley Bank, and Capital One. (sources: [workboard.com/company](https://www.workboard.com/company), [linkedin.com](https://www.linkedin.com/company/workboard-inc))
- **Growth Signals**:
  - Acquired Quantive in May 2025 to strengthen its strategy execution and OKR capabilities. (source: [linkedin.com](https://www.linkedin.com/company/workboard-inc))
  - Launched General Availability of Digital Chief of Staff and Leadership Coach Agents, plus expanded Microsoft 365 Copilot integration.
  - Operates in 8 countries (offices in Silicon Valley, London, Sofia, Amsterdam, Bangalore).
  - More than 10,000 professionals certified in WorkBoard’s OKR coaching and Outcome Mindset Methodology.
  - Headcount ~88 (down ~8.8% YoY). Departments: Technical 28%, Sales 12%, Customer Service 11%.

## Competitive Advantages
- **AI-native from the start**: Built with AI agents and an enterprise knowledge graph, differentiating from traditional OKR solutions.
- **Deep enterprise traction**: Trusted by some of the world’s largest brands across multiple industries – evidence of scalability and security.
- **Strong ecosystem partnerships**: Backed by Workday Ventures, Microsoft’s M12, and integrated into Microsoft 365 Copilot.
- **Outcome Mindset Methodology**: A proprietary playbook and certification program that create a community of skilled practitioners.

## Strategic Focus
- Accelerating AI agent capabilities to automate routine strategy execution work (reporting, coaching, meeting prep).
- Deepening integration with Microsoft 365 and other enterprise platforms.
- Expanding the platform’s role as the “system of record” for strategy, linking OKRs, talent, and financial planning.
- Continued investment in Outcome Mindset certification and customer success to drive adoption.

## Why Work Here
- **Culture & Values**: The company describes its values as “humble experts,” “hungry for the opportunity,” and “intellectually honest.” (source: [workboard.com/company](https://www.workboard.com/company))
- **Work Model**: Hybrid / remote-friendly. Offices in Redwood City (headquarters), London, Sofia, Amsterdam, and Bangalore. Several roles are posted as “remote” (e.g., Senior Product Designer - Bulgaria, Senior Accountant - US Remote). (source: [greenhouse.io](http://job-boards.greenhouse.io/workboard))
- **Employee Ratings**: 3.1/5 on LinkedIn (133 reviews) – with work-life balance at 3.0, culture at 2.9, career opportunity at 2.9, and compensation at 3.6. (source: [linkedin.com](https://www.linkedin.com/company/workboard-inc))
- **Impact**: Employees work with massive enterprise customers and help shape the future of strategy execution. The team is relatively small (~88 people) offering broad ownership and exposure.
- **Diversity**: Team spans multiple countries and functions; recent departures include some senior executives, indicating a period of transition.

## Sources
1. [workboard.com – Product & Platform](https://www.workboard.com/)
2. [workboard.com – Company (About, Mission, Values, Investors)](https://www.workboard.com/company)
3. [workboard.com – Careers Page](https://www.workboard.com/careers)
4. [greenhouse.io – WorkBoard Job Board](http://job-boards.greenhouse.io/workboard)
5. [linkedin.com – WorkBoard Company Profile](https://www.linkedin.com/company/workboard-inc)

## Other roles at WorkBoard

- [Customer Success Manager (Bay Area, CA)](https://feeny.ai/job/customer-success-manager-bay-area-ca-workboard-redwood-city-california-r02e47af2rd3) — Redwood City California, United States
- [Sales Engineer](https://feeny.ai/job/sales-engineer-keycard-labs-united-states-zx757q2b57we) — United States
- [Sales Engineer](https://feeny.ai/job/sales-engineer-disher-portage-773m9g4v7ymm) — Portage, MI
- [Sales Engineer](https://feeny.ai/job/sales-engineer-deuna-brazil-h3w6sgp2wgmc) — Brazil
- [Sales Engineer](https://feeny.ai/job/sales-engineer-axon-brasilia-federal-district-d449tda73a3j) — Brasília Federal District, Brazil
- [Sales Engineer](https://feeny.ai/job/sales-engineer-litmus-germany-qcqj03zd26vx) — Germany
- [Sales Engineer](https://feeny.ai/job/sales-engineer-vesta-innovations-inc-remote-f06fn0pd79w9)
- [Sales Engineer](https://feeny.ai/job/sales-engineer-simple-ai-san-francisco-mxe96hgr3y45) — San Francisco, CA
- [Sales Engineer](https://feeny.ai/job/sales-engineer-browserbase-san-francisco-w0c152vndpt5) — San Francisco, CA
- [Sales Engineer](https://feeny.ai/job/sales-engineer-zscaler-sweden-fx3581m3hcy7) — Sweden