--- title: 'Sales Manager ANZ, KR & SEA at Fanatics Collectibles' canonical: 'https://feeny.ai/job/sales-manager-anz-kr-sea-fanatics-collectibles-hong-kong-xtgpv7zjd3rs' type: 'job' last_seen: '2026-09-15' --- # Sales Manager ANZ, KR & SEA at Fanatics Collectibles - **Company:** Fanatics Collectibles - **Location:** Hong Kong, China - **Posted:** 2026-07-01 - **Last confirmed live:** 2026-09-15 - **Apply:** https://job-boards.greenhouse.io/fanaticscollectibles/jobs/4302035009 ## Job description ## About Us Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. ## About the Team Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology. Backed by world-class investors, operators, and sports & entertainment partners, we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem, we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together, we are reimagining every part of the collectibles experience for fans, partners, and creators. ## Role Summary Fanatics Collectibles is seeking a Sales Manager to drive revenue growth, market expansion, and community cultivation across Australia/New Zealand (ANZ), South Korea (KR), and Southeast Asia (SEA) (with minor oversight of emerging territories like Indonesia). This role will be responsible for executing channel strategies, expanding distribution partnerships, and heavily focusing on building high-quality Direct Accounts (Hobby Shops) from the ground up to accelerate the Topps trading card business. The role requires an entrepreneurial mindset, sharp commercial instincts, and a deep passion for grassroots community development in a fast-paced, high-growth environment. This is a full time role, in the designated office 5 days per week. ## Key Responsibilities Direct Account & Community Development (Core Focus) - Identify, explore, and onboard high-quality new partners (Direct Accounts / Hobby Shops) across the region to drive the growth of the local collector community and the overall industry. - Work closely and consistently with Direct Accounts to monitor, support, and reinforce grassroots community development (e.g., trade nights, local events). - Establish clear metrics to measure the success of these partnerships, specifically focusing on new collector recruitment and community engagement levels, rather than just sell-through volume. Market Expansion & Product Strategy - Develop localized sales strategies that utilize our portfolio of licensed properties (including major global sports and entertainment IPs) to engage collectors and grow the regional market base. - Adjust sales strategies and methodologies based on regional market characteristics, consumer segments, and channel dynamics across ANZ, KR, and SEA. Distributor Management - Manage and continuously optimize long-term relationships with mass-market distributors across the region. - Ensure distributors are well‑informed, highly motivated, and closely aligned with our company’s shift toward active market cultivation. - Negotiate commercial terms, set clear sales targets, and monitor distributor performance to ensure they are adding value to the hobby ecosystem. Market Development & Launch Execution - Partner with internal marketing teams and channel partners to support product launches and brand campaigns. - Drive product merchandising, product knowledge training, and staff engagement at retail and hobby stores to ensure excellent in‑store execution. - Collect and feed back user insights and market feedback from the ANZ, KR, and SEA collector communities—serving as the internal “voice of the consumer.” Sales Reporting & Performance Tracking - Track channel partner and overall sales performance; complete sales forecasts and sales reports. - Propose growth strategies based on data analytics, continuously optimizing revenue performance and community growth metrics. ## Qualifications Education: - Bachelor’s degree or above required (Business, Marketing, or related field preferred). Experience: - 3 – 5 years of sales or business development experience; background in consumer goods, collectibles (trading cards / sports cards), entertainment, toys is a strong plus. - Proven track record of driving revenue growth through direct accounts/hobby channels, and hands‑on experience developing new partnerships from scratch. - Experience in building new markets and cultivating brand communities from the ground up is highly preferred. Key Competencies: - Entrepreneurial mindset; a strong self‑starter who can create processes and adapt quickly to change. - Excellent interpersonal, negotiation, and presentation skills. - Genuine interest in fan culture, sports, and a deep understanding of what drives the collectibles community. The above list of job duties is not exclusive or exhaustive and the post holder will be required to undertake such tasks as may reasonably be expected within the scope and grading of the post. Subject to applicable laws, Fanatics Collectibles may choose to run a background check. Ensure your Fanatics job offer is legitimate and don’t fall victim to fraud.  Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics email address (including @collectfanatics.com).  For added security, where possible, apply through our company website at [www.fanaticsinc.com/careers](http://www.fanaticsinc.com/careers) By submitting your application, you agree to our terms of service and acknowledge you have read our [Candidate Privacy Policy.](https://static1.squarespace.com/static/5ff494b9931735466ce28d5b/t/69de53bde2c02c25e9c38758/1776178110037/Candidate+Privacy+Policy+April+2026.pdf) ## About Fanatics Collectibles ## Company Overview - **One-liner**: Fanatics Collectibles is a leading licensee, producer, designer, and seller of physical and digital trading cards, sports memorabilia, and digital collectibles, operating as the collectibles division of global sports retail giant Fanatics Inc. - **Entity Type**: Private (subsidiary of private company Fanatics Inc.) - **Headquarters**: New York, NY, United States (primary business roles); major operations also in Sunnyvale, TX and Tigard, OR [fanaticsinc.com](https://www.fanaticsinc.com/fanatics-collectibles) - **Founded**: Division launched around 2021-2022 (parent company Fanatics Inc. founded 1995) - **Founders**: Michael Rubin (founder of Fanatics Inc.); collectibles leadership team includes industry veterans ## Core Business - **Primary industry**: Sports trading cards and collectibles (physical and digital manufacturing, marketplace, and livestream commerce) - **Target customers**: B2C collectors, hobbyists, and investors; B2B partnerships with leagues, teams, and creators - **Mission or purpose**: “Relentlessly focused on improving the collector experience and growing the hobby for the benefit of all” [fanaticsinc.com](https://www.fanaticsinc.com/fanatics-collectibles) ## Products & Services - **[Fanatics Collect Marketplace](https://www.fanaticscollect.com/sell)**: An online marketplace for buying and selling trading cards, memorabilia, and collectibles, featuring vaulting, grading partnerships (PSA, CGC, SGC, Beckett), and consignment services. - **[Fanatics Live](https://www.fanaticsinc.com/fanatics-collect)**: A livestream shopping app for live box breaks, creator-run events, and real-time card purchasing (launched summer 2024, acquired Voggt for European expansion). - **Physical & Digital Trading Cards**: Licensed manufacturing of trading cards for MLB, NFL, NBA, and other leagues under brands like Topps and Panini (through exclusive league deals). - **High-End Private Sales**: Partnership with Sotheby’s to sell cards valued at $100K+ [fanaticsinc.com](https://www.fanaticsinc.com/fanatics-collect). ## Market Standing - **Valuation/Market Cap**: Parent company Fanatics Inc. valued at approximately $31 billion (2024, per Forbes) – collectibles division share not separately disclosed. - **Key Metric**: Over 3.1 million total cards sold and 740,000 total collectors on Fanatics Collect platform [fanaticscollect.com](https://www.fanaticscollect.com/sell). - **Notable Investors/Partners**: Fanatics Inc. investors include Silver Lake, SoftBank, and Michael Rubin. Key partners: MLB, NFL, NBA, MLBPA, NFLPA, NBPA, Sotheby’s, and grading services PSA etc. - **Growth Signals**: Exclusive long-term licensing with major U.S. sports leagues; launch of Fanatics Collect and Fanatics Live in 2024; acquisition of European livestream platform Voggt; expansion into high-end auctions via Sotheby’s; 170+ open jobs globally [greenhouse.io](https://job-boards.greenhouse.io/fanaticscollectibles). ## Competitive Advantages - **Exclusive League Deals**: Holds exclusive rights to produce physical and digital trading cards for MLB, NFL, NBA (and related players associations), creating a near-monopoly on officially licensed cards. - **Vertical Integration**: Controls design, manufacturing, marketplace, grading, vaulting, and livestream distribution, capturing value at every step. - **Scale & Brand**: Backed by Fanatics’ global retail infrastructure, access to athletes, media partnerships, and a massive customer base. ## Strategic Focus - **Digital Ecosystem**: Expanding from physical cards into digital collectibles, NFTs, and app-based marketplaces. - **Livestream Commerce**: Scaling Fanatics Live (including international via Voggt) to replicate the social “breaking” experience. - **International Growth**: Building presence in Europe (Paris, London, Frankfurt, Milan) and Asia (Shanghai, Hong Kong) with dedicated business roles. - **Collector Experience**: Enhancing platform with AI-driven pricing (Card Ladder integration), instant payouts, and consignment convenience. ## Why Work Here - **Dynamic Industry**: Work at the intersection of sports, pop culture, and technology with a company that “owns the conversation” in collectibles. - **Growth Trajectory**: Rapidly expanding division with new products (live streaming, marketplace, international) and hundreds of open roles across engineering, product, marketing, operations, and more. - **Global Presence**: Offices in New York, Los Angeles, London, Paris, Shanghai, Hong Kong, and operations hubs in Texas and Oregon; hybrid/office policies vary by role. - **Culture**: Described as having a “world-class executive team” focused on innovation and operational excellence [fanaticsinc.com](https://www.fanaticsinc.com/fanatics-collectibles). - **Notable Perks**: Opportunity to work directly with major sports leagues, athletes, and cutting edge live-commerce tech; roles in data analytics, software engineering, supply chain, and creative. ## Sources 1. [Fanatics Inc. – Fanatics Collectibles](https://www.fanaticsinc.com/fanatics-collectibles) 2. [Fanatics Inc. – Fanatics Collect](https://www.fanaticsinc.com/fanatics-collect) 3. [Fanatics Collect – Sell/Consign](https://www.fanaticscollect.com/sell) 4. [Fanatics Collectibles Careers – Greenhouse](https://job-boards.greenhouse.io/fanaticscollectibles) 5. 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