---
title: 'Sales Manager at dmg events'
canonical: 'https://feeny.ai/job/sales-manager-dmg-events-dubai-bb9zdh7k7vzg'
type: 'job'
last_seen: '2026-10-16'
---

# Sales Manager at dmg events

- **Company:** dmg events
- **Location:** Dubai, United Arab Emirates
- **Posted:** 2026-10-07
- **Last confirmed live:** 2026-10-16
- **Apply:** https://job-boards.greenhouse.io/dmgevents/jobs/8261175

## Job description

## JOB PURPOSE:

Lead the commercial performance of a portfolio of international B2B events, driving sponsorship, exhibition, partnership and event-related revenue. Combine hands-on business development and strategic account management with sales team leadership to achieve individual and team revenue targets. Secure high-value sponsors and partners, develop new markets and support event launches across the Middle East, Europe, Asia and other international territories. Work with senior management and cross-functional teams to develop compelling commercial propositions, sponsorship packages and market-specific sales strategies.

## KEY ACCOUNTABILITIES:

Sales Leadership and Team Development Lead, motivate and develop the sales team to achieve individual and collective revenue targets. Set clear objectives, priorities and activity expectations. Conduct regular one-to-one meetings, performance reviews and pipeline discussions. Coach team members on prospecting, qualification, proposals, negotiation and closing, addressing performance gaps through targeted development plans. New Business Development Proactively identify, qualify and convert new sponsors, exhibitors and partners through market mapping, targeted outreach, networking and referrals. Build a consistent pipeline across local, regional and international markets. Personally drive new business opportunities from initial engagement through to signed agreement. Event Sales and Commercial Planning Develop and execute sales strategies for assigned events, translating revenue objectives into account priorities and measurable activity. Sell sponsorships, exhibition space, branding opportunities and bespoke commercial packages aligned with client objectives. Identify revenue gaps and implement corrective action to maintain performance against budget. Sponsorship and Strategic Partnerships Lead the sale of high-value sponsorship and partnership opportunities, including headline sponsorships, session sponsorships and multi-event agreements. Develop tailored propositions, communicate commercial value, negotiate terms and close complex agreements. Strategic Account Management Personally manage selected key accounts and high-value client relationships. Build connections with senior decision-makers, develop account plans and increase client investment through rebooking, upselling and cross-selling. Identify opportunities for long-term and multi-event partnerships. Revenue and Profitability Deliver agreed individual and team revenue targets and individual profitability objectives. Monitor commercial performance, prioritise opportunities and take action to address shortfalls. Work with senior management on pricing, sponsorship structures and commercially viable propositions appropriate to each event and market. Pipeline, CRM and Forecasting Maintain accurate CRM records and ensure consistent team usage. Review pipeline value, opportunity stages, conversion rates, sales cycles and expected closing dates. Challenge opportunity quality and forecast assumptions, providing management with reliable revenue forecasts and clear visibility of risks, gaps and corrective actions. Market Intelligence and Opportunity Development Monitor industry trends, competitor events, sponsorship demand and client investment priorities. Assess market demand, industry growth, competition and commercial potential to identify opportunities for new events, sectors and territories. Present evidence-based recommendations to senior management. New Event Launches and Growth Support the commercial launch of new events through prospect identification, market engagement and sales of sponsorship, exhibition and partnership packages. Secure first-edition revenues and build sustainable growth through client retention, rebooking, upselling and account development for subsequent editions. Cross-functional Collaboration Work closely with event management, marketing, content, operations, production and finance to align commercial strategy with event delivery. Clearly communicate contractual commitments and client expectations, supporting a high-quality sponsor and exhibitor experience. International Representation Represent the organisation at international events, conferences, industry meetings and client engagements. Build relationships with senior executives, industry leaders and strategic partners, identify commercial opportunities and support on-site event delivery.

QUALIFICATIONS, EXPERIENCE, & SKILLS:

- Minimum 3–4 years’ experience in B2B event sales, preferably within exhibitions, conferences, sponsorships or commercially driven international events
- Fluency in Arabic and English is essential, with strong written and verbal communication skills in both languages.
- Proven achievement of significant individual and team revenue targets, supported by clear examples of new business wins and commercial results.
- Demonstrated ability to lead, coach and develop sales professionals, establish expectations and manage performance.
- Experience selling high-value sponsorships, exhibition packages, partnerships, branding opportunities and tailored event solutions.
- Strong proactive prospecting and consultative selling skills, with the ability to understand client objectives and convert opportunities into revenue.
- Experience developing business across international markets and building relationships with senior decision-makers, C-suite executives and industry stakeholders.
- Strong strategic account management skills, including retention, upselling and long-term partnership development.
- Excellent proposal development, presentation, negotiation and closing skills, including experience securing complex commercial agreements.
- Sound commercial judgement, with the ability to assess opportunity value, identify revenue gaps and contribute to pricing decisions.
- Strong sales planning, pipeline management and forecasting capabilities, including understanding pipeline value, conversion rates and the activity required to achieve targets.
- Experience using Salesforce or a comparable CRM for sales activity, opportunity management, forecasting and reporting.
- Strong organisation and time management, with the ability to manage multiple events, markets, accounts and commercial priorities.
- Proficiency in Microsoft Office and willingness to travel internationally.
- Experience supporting new event launches or market entry is advantageous.
- Experience in energy, infrastructure, technology or related B2B sectors is advantageous. dmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.

## About dmg events

## Company Overview
- **One-liner**: dmg events is a global organizer of over 115 face-to-face exhibitions, conferences, and awards ceremonies and a publisher of trade magazines, operating across key industry sectors including construction, energy, food & hospitality, and coatings.
- **Entity Type**: Private (wholly-owned subsidiary of Daily Mail and General Trust (DMGT))
- **Headquarters**: Dubai, United Arab Emirates
- **Founded**: 1989
- **Founders**: Not publicly available

## Core Business
- **Primary industry/industries**: Events & Exhibitions, Trade Media & Publishing
- **Target customers**: B2B, serving professionals, businesses, and government entities across diverse sectors including construction, energy, food & hospitality, coatings, interiors, and education.
- **Mission or purpose statement**: "To accelerate business growth by fostering unparalleled opportunities through face-to-face events" [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)

## Products & Services
- **Exhibitions**: Large-scale trade shows that "bring businesses, products, and people together, fostering innovation and forging new partnerships." Flagship events include the Big 5 Construct series (Saudi, Global), NOG Energy Week, Asia Pacific Coatings Show, and Saudi Wood Expo. [dmgevents.com](https://www.dmgevents.com/)
- **Conferences**: Strategic and technical conferences that "tackle the biggest issues across diverse industries, bringing together leading minds to bring about collective change." [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **Awards Ceremonies**: Programs that "honor those who drive change, innovate, and excel within their fields, celebrating their outstanding contributions." [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **Digital News Platforms**: Includes "Energy Connects," a global digital news platform providing curated content and thought-leadership. [dmgevents.com](https://www.dmgevents.com/)
- **Trade Magazines**: Print and digital publications serving their core sectors.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (dmg events is a subsidiary of DMGT, an international portfolio with total revenues of around £1 billion). [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **Key Metric**: Organizes over 115 events annually, attracting more than 650,000 visitors. Operates with 13 offices in 10 countries (including Saudi Arabia, UAE, Egypt, South Africa, UK, Canada, and Singapore). [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **Notable Investors/Partners**: Wholly-owned subsidiary of DMGT (Daily Mail and General Trust).
- **Growth Signals**: Strong global expansion through "geo-adapting" flagship events to new markets (e.g., Big 5 Construct Saudi, Vietnam Manufacturing). Has set a public target to halve Scope 1, 2, and 3 greenhouse gas emissions by 2030 and achieve Net Zero by 2050. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)

## Competitive Advantages
- **Global Scale & Local Presence**: With offices in 10 countries, the company combines a global portfolio of over 115 events with deep local market understanding, allowing them to "geo-adapt" core event brands to new regions. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **DMGT Backing**: As a subsidiary of a major international media group (DMGT), dmg events has the financial stability and strategic resources to pursue acquisitions and long-term growth.
- **Multi-Sector Diversification**: The company is not reliant on a single industry, operating across construction, energy, hospitality, coatings, education, and more, which provides resilience against sector-specific downturns.

## Strategic Focus
- **Sustainability**: A core strategic priority with a clear target to halve greenhouse gas emissions by 2030 and achieve Net Zero by 2050. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **International Expansion**: Continued growth through strategic acquisitions and geo-adaptation of flagship events into new and emerging markets.
- **Diversity & Inclusion**: Designing events "with a focus on diversity, inclusion, and equality" and creating a culture of belonging internally. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
- **Youth Empowerment**: Running youth programs designed to "empower the next generation" with tools and opportunities. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)

## Why Work Here
- **Global & Dynamic Environment**: Work across a portfolio of world-class events in diverse industries (construction, energy, hospitality, etc.) with colleagues in 10 countries.
- **Culture & Values**: Emphasizes integrity, accountability, and ethical standards. The company states its mission is to "build a supportive and dynamic workplace that prioritizes employees." [dmgevents.com/life-at-dmg](https://www.dmgevents.com/life-at-dmg/)
- **Employee Development**: Actively invests in talent development, providing opportunities for upskilling, people management, and becoming industry experts. [dmgevents.com/life-at-dmg](https://www.dmgevents.com/life-at-dmg/)
- **Wellbeing & Recognition**: Promotes a healthy work-life balance through initiatives like "Wellness Week," and has a culture of recognizing and rewarding excellence. [dmgevents.com/life-at-dmg](https://www.dmgevents.com/life-at-dmg/)
- **Diversity & Inclusion**: Committed to creating a culture of "diversity, inclusion, and belonging," recognizing that different perspectives bring value. [dmgevents.com/life-at-dmg](https://www.dmgevents.com/life-at-dmg/)
- **Work Policy**: Offices in Dubai, London, Riyadh, Hanoi, Singapore, and more. Roles are posted with specific locations (e.g., Dubai, London, Riyadh, Hanoi), suggesting a preference for in-office or hybrid work depending on the role and location. [job-boards.greenhouse.io/dmgevents](https://job-boards.greenhouse.io/dmgevents)

## Sources
1. [dmgevents.com](https://www.dmgevents.com/)
2. [dmgevents.com/about-us](https://www.dmgevents.com/about-us/)
3. [dmgevents.com/life-at-dmg](https://www.dmgevents.com/life-at-dmg/)
4. [job-boards.greenhouse.io/dmgevents](https://job-boards.greenhouse.io/dmgevents)

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