---
title: 'Salesforce Administrator at Liaison International'
canonical: 'https://feeny.ai/job/salesforce-administrator-liaison-international-united-states-5kjqj6f9y6k0'
type: 'job'
last_seen: '2026-11-09'
---

# Salesforce Administrator at Liaison International

- **Company:** Liaison International
- **Location:** United States
- **Compensation:** $85k–$105k
- **Work type:** hybrid
- **Posted:** 2026-11-05
- **Last confirmed live:** 2026-11-09
- **Apply:** https://www.liaisonedu.com/open-positions/?gh_jid=5474107008

## Job description

At Liaison, we’ve helped higher education institutions build better, more diverse classes for three decades. You may recognize us as the company behind the Centralized Application Service (CAS), Enrollment Marketing services and platform (EMP), SlideRoom, Time2Track, TargetX (CRM) and Othot.

Everything we do is focused on taking that proven success and expanding its scope and scale. Over 31,000 programs on more than 1,000 campuses see us as a forward-thinking partner integral to meeting their total enrollment goals — and we’re building the data- and mission-driven team that will reinforce our role for decades to come.

Summary:

The Salesforce Administrator is responsible for administering, maintaining, and enhancing Liaison’s internal corporate Salesforce organization. Reporting to the Director of IT and Information Security, this role works closely with business stakeholders and internal technology teams to support the effective use, stability, security, and ongoing improvement of the Salesforce platform.

The Salesforce Administrator translates approved business requirements into practical Salesforce solutions, with responsibilities spanning platform configuration, declarative automation, data management, reporting, user support, and release coordination. The role also partners with IT, Information Security, developers, and application owners to support integrations, access management, platform security, and troubleshooting.

This position requires a strong working knowledge of Salesforce administration, sound technical judgment, and the ability to manage competing priorities while delivering reliable solutions that support business operations. The Administrator will also contribute to documentation, user enablement, and continuous improvement of the platform.

Key Responsibilities:

- Administer user licenses, roles, profiles, permission sets, and public groups in coordination with IT.
- Configure and maintain custom objects, fields, page layouts, record types, and settings to meet approved business requirements.
- Gather and document stakeholder requirements, assess impacts, and coordinate testing and business approval.
- Resolve Salesforce support requests, troubleshoot issues, and promote user adoption.
- Collaborate with the internal Salesforce governance team to prioritize requests and enhancements for the corporate org.
- Provide user training and maintain training materials, configuration documentation, and operational procedures.
- Maintain data quality through validation rules, duplicate management, and controlled data imports, exports, and cleanup.
- Create and maintain reports and dashboards to support business needs.
- Monitor org health, manage sandboxes, and coordinate testing and deployment of platform releases, configuration changes, and managed-package updates.
- Maintain Salesforce-side integration configurations and troubleshoot synchronization issues in collaboration with IT, developers, and vendors.
- Design, maintain, and troubleshoot Salesforce Flow automations; coordinate custom-code changes with developers.
- Maintain Salesforce security settings and access controls, including permissions and sharing rules; assist with access reviews, monitoring, and audit requirements in coordination with IT and Information Security.
- Monitor storage, API usage, and license consumption, including Experience Cloud login allocations.
- Support Salesforce backup and recovery procedures and maintain documentation for operational continuity.
- Support AI readiness through data quality improvements, access reviews, and evaluation of approved AI capabilities.
- Monitor consumption-based feature usage and costs, report utilization, and identify opportunities for optimization within approved budgets.

Position Requirements:

- Bachelor's degree from an accredited college or university or equivalent relevant professional experience.
- 4+ years of hands-on Salesforce administration experience, including configuration, Flow, data management, reporting, and release management.
- Working knowledge of Salesforce security, access controls, monitoring, and audit capabilities.
- Experience troubleshooting integrations and collaborating with IT, developers, and vendors.
- Excellent verbal and written communication skills, including the ability to document solutions and train users.
- Strong analytical and problem-solving skills, with the ability to translate business requirements into practical technical solutions.
- Ability to work independently, prioritize competing demands, and build effective stakeholder relationships.
- Salesforce Administrator certification, familiarity with Salesforce AI capabilities, and higher-education experience preferred.
- Demonstrated integrity, accountability, and alignment with Liaison’s core values.

The base salary range for this role is listed below. Exact compensation may vary based on skills, experience, and location.

Pay Transparency $85,000—$105,000 USD

[Privacy Policy | GDPR | CCPA Compliance](https://www.liaisonedu.com/privacy-policy/)

## About Liaison International

## Company Overview
- **One-liner**: Liaison International provides enrollment management technology and Centralized Application Services (CAS) for higher education institutions, helping them streamline admissions, marketing, and student yield.
- **Entity Type**: Private (Bootstrapped/Founder-led)
- **Headquarters**: Watertown, Massachusetts, USA
- **Founded**: 1990
- **Founders**: George Haddad (Founder & CEO)

## Core Business
- **Primary industry**: Education Technology (EdTech) / Higher Education Admissions & Enrollment Management
- **Target customers**: Higher education institutions (over 1,500 campuses), state systems, professional associations, and mission-aligned organizations. B2B, primarily serving universities, colleges, and graduate/health profession programs.
- **Mission**: “Connecting ambition to achievement” — empowering the community with information to make decisions confidently by providing strategic resources and innovating higher education technology.

## Products & Services
- **Centralized Application Services (CAS)**: A platform that centralizes the application process for discipline-specific growth, used by over 31,000 programs globally. Includes specialized offerings like ResidencyCAS for medical residency programs.
- **Enrollment Marketing Platform (EMP)**: AI-powered search and omni-channel marketing campaigns to boost enrollment.
- **CRM (formerly TargetX)**: Customer relationship management tool to advance enrollment strategies and build relationships with students from inquiry to graduation.
- **Yield & Financial Aid Optimization**: Tools to optimize financial resources with aid packages that influence yield decisions.
- **Productivity Suite**: A suite of tools to improve operations and manage program-specific processes.
- **Othot (Predictive Analytics)**: A predictive and prescriptive analytics platform powered by machine learning to inform enrollment decisions.
- **SlideRoom**: Portfolio-based application management for arts and creative programs.
- **Time2Track**: Tracking tool for practicum and internship hours (often used in psychology/health programs).

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company).
- **Key Metric**: Processes over 5 million applications annually; serves over 1,500 institutions and 40,000+ programs globally.
- **Notable Investors/Partners**: Founder-led with no disclosed external investors. Partners include numerous higher education associations, state systems, and professional organizations.
- **Growth Signals**: Expanding into medical residency admissions with ResidencyCAS; 35+ years of steady growth in higher education; actively hiring across engineering, sales, and IT roles.

## Competitive Advantages
- **Deep Industry Expertise**: Over 35 years focused exclusively on higher education enrollment management — leadership team includes former university administrators who understand client challenges firsthand.
- **Comprehensive Platform**: End-to-end suite covering marketing, application processing, CRM, yield management, and predictive analytics, creating a sticky ecosystem for institutions.
- **Scale & Trust**: Trusted by over 1,500 institutions and processes millions of applications annually, giving it a dominant position in graduate and health profession admissions.
- **AI & Data Maturity**: Proprietary predictive analytics (Othot) and AI-powered tools differentiate it from simpler CRM-only competitors.

## Strategic Focus
- **AI Integration**: Deepening predictive and prescriptive analytics capabilities to help institutions make data-driven enrollment decisions.
- **Expansion into Medical Residency**: Launching and scaling ResidencyCAS to capture a new, high-value segment of the education market.
- **Platform Consolidation**: Encouraging clients to adopt the full suite of products (CAS + CRM + Marketing + Yield) to increase retention and lifetime value.
- **Global Reach**: Serving programs globally and expanding partnerships with state systems and associations.

## Why Work Here
- **Culture**: Described as passionate, authentic, and growing. Emphasis on collaboration, diversity, and professional development. Intracompany committees, affinity groups, and virtual DEIB training are in place.
- **Flexibility**: Hybrid and remote opportunities available. Home office reimbursement for remote employees. Free gym membership for Watertown-based employees.
- **Benefits**: Competitive pay, medical/dental/vision, 401k with company match, generous parental leave, flexible PTO, tuition reimbursement, pet insurance, identity theft protection, and monthly virtual wellness webinars.
- **Engineering Culture**: Actively hiring for Senior Full-Stack Software Developers, QA Automation Engineers, and Data Analysts. Tech stack includes modern web development tools and cloud infrastructure.
- **Stability & Mission**: 35+ year history with a clear mission in education technology — employees can feel their work directly impacts student access and institutional success.

## Sources
1. [liaisonedu.com](https://www.liaisonedu.com/)
2. [liaisonedu.com/careers](https://www.liaisonedu.com/careers/)
3. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/embed/job_app?for=liaisoninternational&token=4604637008)
4. [liaisonedu.com/leadership](https://www.liaisonedu.com/leadership/)
5. [liaisonedu.com/about-liaison](https://www.liaisonedu.com/about-liaison/)

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