---
title: 'Senior Acquisition Product Manager at Surfshark'
canonical: 'https://feeny.ai/job/senior-acquisition-product-manager-surfshark-vilnius-8k0y1695t2g9'
type: 'job'
last_seen: '2026-10-17'
---

# Senior Acquisition Product Manager at Surfshark

- **Company:** Surfshark
- **Location:** Vilnius, Lithuania
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-10-16
- **Last confirmed live:** 2026-10-17
- **Apply:** https://jobs.ashbyhq.com/surfshark/ff450332-1dd9-45cc-ad71-6e260ba3bbbf

## Job description

We are looking for a Senior Product Manager to lead our on-site acquisition funnels within our Monetization team. You will own the acquisition roadmap and its core business metrics — Billings Per Session (BPS) and Conversion Rate (CR) — designing, building, and revamping the funnels that convert website visitors into paid subscribers.

You will work alongside dedicated Technical Product Managers, CRO managers, Data analysts, UX researchers, and Lifecycle specialists — each owning a piece of the acquisition ecosystem while you drive the overarching strategy and roadmap.

If you want to:

- Identify, research, and build new acquisition funnels tailored to specific marketing channels, user intents, or secondary product use-cases;
- Validate new business cases from zero-to-one (e.g., Free Trial model) and revamp underperforming funnels;
- Translate winning Proof-of-Concept experiments into scalable, permanent product experiences with clear requirements;
- Design drop-off recovery and retargeting strategies (email capture, exit-intent) in partnership with Lifecycle/CRM teams;
- Own and orchestrate the unified Acquisition Roadmap, integrating initiatives from Payments PMs, Activation PMs, and CRO managers;
- Collaborate with Performance Marketing and User Acquisition teams to ensure message-match from ad creatives through the full funnel;
- Partner with Technical Product Managers to ensure smooth execution of strategic vision across Checkout, Pricing, and other key pages;
- Monitor competitor acquisition, onboarding, and monetization strategies to inform acquisition product direction.

And you can check off:

- Proven Product Management experience focused on Growth, Acquisition, or Monetization in a mature B2C SaaS environment;
- Proven track record of owning acquisition or conversion metrics and delivering measurable improvements;
- Strong fluency in product analytics, A/B testing frameworks, and data-driven decision-making;
- Experience working in matrixed organisations, leading through influence across multiple domain owners;
- Understanding of paid media mechanics and user acquisition economics (CAC, LTV, ROAS, CTR);
- Ability to operate at both strategic (12-month roadmap) and tactical (detailed requirements, PoC-to-product) levels.

Bonus points if you:

- Background in behavioural economics, digital consumer psychology, or UX research;
- Experience introducing or optimising Free Trial or freemium models;
- Familiarity with CRM/lifecycle marketing tools and retargeting strategies;
- Prior experience partnering directly with Performance Marketing teams on funnel-level attribution.

Here’s the deal:

- Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
- Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts and a physical coach to health insurance and regular mental health checks;
- Tools of your choice: choose the technical equipment and tools you need to do your best work;
- Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
- Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;
- More days off: additional vacation days depending on your tenure;
- Premium Surfshark accounts: for you, your family, and friends;
- Gross salary: 4500-6500 Eur/month. Although it may vary depending on your skills and experience.

## About Surfshark

## Company Overview
- **One-liner**: Surfshark is a cybersecurity company that provides a suite of online privacy and security solutions, including a top-rated VPN, antivirus, and data removal tools.
- **Entity Type**: Private (Unicorn, merged under a holding company with Nord Security)
- **Headquarters**: Amsterdam, Netherlands (with offices in Vilnius & Kaunas, Lithuania; Warsaw, Poland; and Berlin, Germany)
- **Founded**: 2018
- **Founders**: Vytautas Kaziukonis

## Core Business
- **Primary industry/industries**: Cybersecurity, Consumer Privacy, VPN Services
- **Target customers**: B2C (individual consumers), with specific programs for journalists, activists, and NGOs
- **Mission or purpose statement**: "To empower people to take full control of their digital lives, raise awareness about evolving online threats, and champion the accessibility and future of the internet."

## Products & Services
For each major offering:
- **[Surfshark VPN](https://surfshark.com/vpn)**: Core virtual private network service, a top-3 global VPN. Includes features like a strict no-logs policy (verified by Deloitte), 100% RAM-only servers, the proprietary WireGuard protocol, and the FastTrack route optimizer.
- **[Surfshark Antivirus](https://surfshark.com/antivirus)**: Malware and virus protection software.
- **[Surfshark Alert](https://surfshark.com/alert)**: A personal data leak monitoring service that alerts users if their credentials are exposed.
- **[Surfshark Search](https://surfshark.com/search)**: A private, ad-free search engine.
- **[Alternative ID](https://surfshark.com/alternative-id)**: A tool to create a synthetic online identity to protect a user's real email and personal data.
- **[Alternative Number](https://surfshark.com/alternative-number)**: A virtual phone number service for enhanced privacy.
- **[Incogni](https://incogni.com/)**: An automated data removal service that forces data brokers to delete a user's personal information.
- **[HeyPolo](https://heypolo.com/)**: A location-sharing app focused on privacy and consent.

## Market Standing
- **Valuation**: $1.6 Billion (as of 2022 merger with Nord Security), making it a Lithuanian unicorn. [surfshark.com](https://surfshark.com/about-us)
- **Key Metric**: Over 40 million app downloads, 500+ employees. [surfshark.com](https://surfshark.com/about-us)
- **Notable Investors/Partners**: Merged with Nord Security (2022) under a single holding company. Partners include Amnesty International and the VPN Trust Initiative. [surfshark.com](https://surfshark.com/about-us)
- **Growth Signals**:
    - Ranked as one of the fastest-growing European companies by the Financial Times FT 1000 for 2024, 2025, and 2026. [surfshark.com](https://surfshark.com/about-us)
    - Awarded "Best of 2026" by PCMag and "Editors’ Choice 2026" by CNET. [surfshark.com](https://surfshark.com/about-us)
    - Received AV-TEST Certification for its antivirus in 2025. [surfshark.com](https://surfshark.com/about-us)

## Competitive Advantages
- **Integrated Security Suite**: Beyond a standard VPN, Surfshark offers a comprehensive ecosystem (antivirus, data removal, leak alerts) creating a strong switching cost for users.
- **Privacy-First, Verified Operations**: The company has a strict, independently audited no-logs policy (verified by Deloitte) and operates a 100% RAM-only server network, a strong trust signal in the privacy-focused market.
- **Rapid Growth & Brand Recognition**: Consistently ranked among the fastest-growing companies in Europe and holds "Best of" awards from major tech publications (PCMag, CNET), giving it strong market credibility.
- **Innovation & Open Source**: Developed Dausos, the first VPN protocol built specifically for VPN users, and maintains a public Research Hub on internet censorship and cyber threats. [surfshark.com](https://surfshark.com/about-us)

## Strategic Focus
- **Global Expansion & Product Diversification**: Continues to expand its suite of privacy products (e.g., launching HeyPolo, Incogni) to capture more of the user's digital life.
- **Advocacy and Trust**: Deepening its commitment to digital rights through partnerships (e.g., Amnesty International) and transparency initiatives (publishing annual reports, impact reports, and transparency reports).
- **Enterprise-Grade Scaling**: The 2022 merger with Nord Security created a cybersecurity powerhouse, allowing for shared infrastructure and resources while keeping brands independent.

## Why Work Here
- **Culture & Values**: Company culture is rated 4.2/5 on Glassdoor. Core principles include **Radical Ownership, Open-mindedness, Collaboration, and High Standards**. [glassdoor.com](https://www.glassdoor.com/Overview/Working-at-Surfshark-EI_IE6375899.11,20.htm)
- **Remote & Flexibility**: Offers a "work from anywhere" policy (up to five times a year globally), flexible office hours, and a hybrid work-from-office model. [surfshark.com](https://surfshark.com/career)
- **Perks & Growth**: Includes private health insurance, mental and physical wellbeing programs (yoga, gym access), access to online learning platforms (Udemy, Masterclass), and bonus days off. [surfshark.com](https://surfshark.com/career)
- **Team**: A dynamic, fast-growing environment with over 500 specialists across global offices in Vilnius, Kaunas, Warsaw, and Berlin. [surfshark.com](https://surfshark.com/about-us)
- **Mission-Driven**: Employees work on products used by millions, with a clear mission to protect digital freedom and fight censorship.

## Sources
1. [Surfshark - About Us](https://surfshark.com/about-us)
2. [Surfshark - Careers](https://surfshark.com/career)
3. [Surfshark on Glassdoor](https://www.glassdoor.com/Overview/Working-at-Surfshark-EI_IE6375899.11,20.htm)
4. [Surfshark on LinkedIn](https://pl.linkedin.com/company/surfshark)

## Other roles at Surfshark

- [Senior Product Manager, Payments Platform](https://feeny.ai/job/senior-product-manager-payments-platform-surfshark-vilnius-ya4xtr0dhyvk) — Vilnius, Lithuania
- [Premium Marketing Lead (Incogni)](https://feeny.ai/job/premium-marketing-lead-incogni-surfshark-warsaw-ksetw521jwv5) — Warsaw, Poland
- [PPC Specialist](https://feeny.ai/job/ppc-specialist-surfshark-vilnius-6aaz5y28mjfb) — Vilnius, Lithuania
- [Senior Graphic Designer (Employer Branding)](https://feeny.ai/job/senior-graphic-designer-employer-branding-surfshark-vilnius-8yn5pm9bpdk4) — Vilnius, Lithuania
- [Senior Graphic/Motion Designer (Incogni)](https://feeny.ai/job/senior-graphic-motion-designer-incogni-surfshark-vilnius-5sdaxd8e46vt) — Vilnius, Lithuania
- [Video Editor](https://feeny.ai/job/video-editor-surfshark-vilnius-3br3t2dmvasy) — Vilnius, Lithuania
- [Senior DevOps Engineer (Incogni)](https://feeny.ai/job/senior-devops-engineer-incogni-surfshark-vilnius-yfen9gmzy3pf) — Vilnius, Lithuania
- [Brand Strategist](https://feeny.ai/job/brand-strategist-surfshark-vilnius-antx8f17ekes) — Vilnius, Lithuania
- [Engineering Manager, Ironwall (Incogni)](https://feeny.ai/job/engineering-manager-ironwall-incogni-surfshark-vilnius-yvbfyb6z8mk1) — Vilnius, Lithuania
- [Senior Linux Sysadmin (Security Operations and Engineering)](https://feeny.ai/job/senior-linux-sysadmin-security-operations-and-engineering-surfshark-vilnius-5yp52db2sbpj) — Vilnius, Lithuania