---
title: 'Senior Analyst - Business Operations at Confido'
canonical: 'https://feeny.ai/job/senior-analyst-business-operations-confido-new-york-pktg088rhq76'
type: 'job'
last_seen: '2026-09-22'
---

# Senior Analyst - Business Operations at Confido

- **Company:** Confido
- **Location:** New York, NY
- **Compensation:** $100k–$130k
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-09-18
- **Last confirmed live:** 2026-09-22
- **Apply:** https://jobs.ashbyhq.com/confido/64f75552-8869-4d63-a079-151dc66fdd37/application

**Skills:** Management Consulting, Investment Banking, Private Equity, CPG Finance, Problem Solving, Forecasting, Trade Promotion Management, Retail Accounting, CPG Industry Knowledge, Retail Industry Knowledge, Consumer Finance, Syndicated Data (Circana, Nielsen, SPINS), Financial Planning, AOPs

> The Senior Analyst will serve as a strategic advisor to leading CPG brands, optimizing business processes and driving software adoption. This role involves managing enterprise accounts, translating complex workflows into product requirements, and partnering with product and engineering teams to shape the evolution o...

## Job description

Confido is the AI infrastructure powering modern CPG — the platform that 200+ brands like OLIPOP, Simple Mills, Dr. Squatch, and Tropicana use to run everything from deductions to production planning. Finance, accounting, sales, and operations, unified in one system for the first time. We're growing 5x year over year with a small team in New York City; the people who join now will shape the product, the culture, and the company itself. If you want your work on shelves everywhere — and outsized ownership while you build — we'd love to meet you.

## About the Role

You will work directly with leading CPG brands to transform how they run their retail business. Sitting at the intersection of strategy, customer success, and product, you’ll own key customer relationships while shaping the evolution of the Confido platform. You’ll partner closely with product and engineering to turn real-world workflows—like forecasting, trade spend, and financial planning—into scalable software used across our customer base. Location: New York, NY (in-office)

## What You'll Do

Strategic Advisory & Customer Success

- Own a portfolio of enterprise CPG accounts, serving as a trusted advisor on business process optimization, software adoption, and long-term value realization
- Lead onboarding, implementation, and training to ensure customers go live quickly and successfully
- Build deep relationships with senior stakeholders — from finance directors to COOs — and maintain high retention and expansion rates across your book of business
- Proactively identify risks, surface solutions, and ensure customers see measurable business impact

Shape the Product

- Translate complex workflows (forecasting, trade promotion, AOPs, retail accounting) into clear product requirements
- Partner with product and engineering to prioritize features based on customer needs and market gaps
- Act as the voice of the customer internally, ensuring what we build maps to real-world use

## What We're Looking For

Required

- 3+ years of experience in management consulting, investment banking, private equity, or CPG finance
- Strong problem-solving skills and ability to structure ambiguous problems
- Excellent communication skills across technical and non-technical audiences
- High ownership mindset with ability to execute end-to-end
- Willingness to work in-office in NYC 5 days/week

## Nice to Have

- Experience in CPG, retail, or consumer finance
- Familiarity with forecasting, AOPs, or financial planning workflows
- Knowledge of syndicated data (Circana, Nielsen, SPINS)
- Exposure to trade promotion management or CPG accounting
- Experience working closely with product or engineering teams

🌴 Perks + Benefits

- Equity — own a meaningful piece of the company you’re helping build
- Fully paid health coverage through Aetna — we cover 100% of employee premiums
- Top-tier dental and vision coverage through Guardian
- Carrot Fertility Pro — comprehensive fertility and family-forming support
- 12 weeks of paid parental leave
- Unlimited PTO — plus regular 4-day holiday weekends we actually take
- 401(k) through Vestwell
- Paid relocation support — we’ll help you make the move to NYC
- Fully equipped workspace from day one — laptop, monitor, keyboard, and a $200 stipend to personalize your setup
- Team perks — catered Friday lunches, team dinners, and unlimited coffee + snacks featuring products from the brands we work with

Confido provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

## About Confido

## Company Overview
- **One-liner**: Confido provides an AI-powered, unified back-office platform for CPG brands, automating workflows from cash application and deduction management to demand forecasting and production planning.
- **Entity Type**: Private (Series A)
- **Headquarters**: New York, New York, United States
- **Founded**: 2022
- **Founders**: Not publicly listed on the company website or LinkedIn; the founding team includes operators with CPG experience.

## Core Business
- **Primary industry/industries**: Software Development / AI Infrastructure for Consumer Packaged Goods (CPG)
- **Target customers**: B2B; Finance, Accounting, Sales, and Operations teams at CPG brands, from emerging startups to category leaders.
- **Mission or purpose statement**: "Reimagine back-office software for CPG and power modern brands with AI infrastructure that connects finance, accounting, sales, and operations on a single platform." [confidotech.com](https://www.confidotech.com/about)

## Products & Services
- **Confido Platform (AI Infrastructure for CPG)**: An end-to-end, AI-powered platform that serves as the single source of truth for accounting, finance, sales, and operations teams. It connects 50+ critical data sources (retailers, distributors, ERPs, accounting systems) and automates the entire retail accounting workflow.
- **Cash Application**: Automates cash application with AI-driven document aggregation, data extraction, and invoice matching, reducing manual hours and clerical errors. Claims 99% accuracy in data extraction.
- **Deduction & Dispute Management**: Automates deduction management, categorization, and dispute resolution in a single system.
- **Trade Promotion Management (TPM)**: Plan, track, and analyze trade promotions with clear visibility into spend and ROI, integrated with sales forecasting.
- **Demand & Supply Forecasting**: AI baselining to detect lift, measure demand, and plan with confidence, feeding a supply plan that keeps operations, sales, and finance aligned.
- **Real-Time Retail Analytics**: Track sales, stores, and DC inventory with full transparency; customize reports, build charts, and share insights.
- **Data Aggregation & ERP Sync**: Connects directly to 50+ critical data sources, including leading retailers, distributors, ERP platforms, and accounting systems. Syncs records at any level of granularity.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total Funding of $20.0M (Series A led by Footwork, Seed led by Watchfire Ventures)
- **Notable Investors/Partners**: Footwork (Series A lead), Watchfire Ventures (Seed lead), Nikhil Basu Trivedi (Board Member). Trusted by 200+ leading CPG brands including OLIPOP, Simple Mills, Dr. Squatch, and Tropicana. [linkedin.com](https://www.linkedin.com/company/confidotech)
- **Growth Signals**: 5x YoY growth in 2025; 200+ CPG brands managing $20B+ in revenue on the platform; headcount grew 192% YoY to 45 employees; 29 active job postings (monthly job posting growth of +16.0%, yearly growth of +314.3%). [linkedin.com](https://www.linkedin.com/company/confidotech)

## Competitive Advantages
- **First-Mover in AI for CPG Back-Office**: Positioned as the "first automated financial operations for CPG," creating a category-specific AI infrastructure that connects finance, accounting, sales, and operations on a single platform.
- **Purpose-Built for CPG**: Unlike generic ERP or accounting software, Confido is built specifically for the unique workflows of CPG brands (deductions, trade spend, retailer data, demand planning), offering deep integrations with 50+ critical data sources including KeHE, UNFI, and Walmart.
- **High Accuracy & Time Savings**: Claims 99% accuracy in AI-driven data extraction and an average of 85% time savings for accounting, finance, and sales teams, with customers reporting 400+ hours saved per month and 2-3 FTE saved in headcount. [confidotech.com](https://www.confidotech.com/)
- **Rapid Growth & Traction**: 5x YoY growth in 2025, trusted by 200+ brands managing $20B+ in revenue, and a 192% headcount growth rate in the last year. [linkedin.com](https://www.linkedin.com/company/confidotech)

## Strategic Focus
- **Product Expansion & Depth**: Continue building out the end-to-end platform, connecting more data sources, and deepening AI capabilities for forecasting, deduction management, and cash application.
- **Scaling the Team**: With 29 active job postings and a 314% yearly increase in job postings, the company is aggressively scaling its engineering, sales, and GTM teams to support rapid growth.
- **Market Leadership**: Cementing its position as the "AI infrastructure for CPG brands" by expanding its customer base (200+ brands) and deepening integrations with major retailers and ERP systems.

## Why Work Here
- **High-Growth Environment**: The company is experiencing explosive growth (5x YoY, 192% headcount growth), offering significant career acceleration and impact for early employees.
- **Mission-Driven & Impactful Work**: Employees directly build the "single source of truth" for finance, accounting, sales, and operations teams at major CPG brands, solving a real, painful problem in a massive industry.
- **Culture & Values**: Emphasizes "Pioneership" (first automated financial ops for CPG, "first in the role" mindset) and "Gumption" (proactive, results-driven team). [confidotech.com](https://www.confidotech.com/about)
- **Remote/Hybrid/Office Policy**: Offers relocation support for moves to New York City, suggesting a strong NYC office presence. [confidotech.com](https://www.confidotech.com/careers)
- **Notable Perks**: Top-decile salary and equity with compensation transparency; company-covered medical, dental, and vision; flexible time off; 401K plans; team celebrations and outings. [confidotech.com](https://www.confidotech.com/careers)
- **Engineering Culture**: Technical team makes up 18% of the workforce (13 people), with a Head of AI and a CTO. The company is actively hiring for Senior Software Engineer, Software Engineer, and Senior Product Manager roles. [linkedin.com](https://www.linkedin.com/company/confidotech)

## Sources
1. [confidotech.com](https://www.confidotech.com/)
2. [confidotech.com](https://www.confidotech.com/about)
3. [confidotech.com](https://www.confidotech.com/careers)
4. [linkedin.com](https://www.linkedin.com/company/confidotech)
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/Confido)

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