---
title: 'Senior Brand Designer (12 month FTC) at incident.io'
canonical: 'https://feeny.ai/job/senior-brand-designer-12-month-ftc-incident-io-london-9x8anjgfrbxp'
type: 'job'
last_seen: '2026-09-16'
---

# Senior Brand Designer (12 month FTC) at incident.io

- **Company:** incident.io
- **Location:** London, United Kingdom
- **Compensation:** £80k–£115k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-14
- **Last confirmed live:** 2026-09-16
- **Apply:** https://jobs.ashbyhq.com/incident/4120ebce-a25c-4a1e-9c09-9787d15afdef

## Job description

A little about us [incident.io](http://incident.io) is the AI software reliability platform trusted by engineering teams at Netflix, Etsy, and 2,000+ companies who can't afford downtime. The stakes are real, the talent is insane, and somehow it's a genuinely lovely place to work. We all pull our weight, go the extra mile, and put in the bit of magic most companies don't have time for, all while having fun and never taking ourselves too seriously. We've raised $96 million from Index Ventures, Insight Partners, and Point Nine, and we're growing fast. There's never been a better time to join.

The Team We're looking for a Brand Designer to join us on a fixed-term basis, covering maternity leave for just over a year. This isn't a holding-pattern role. Our brand design function was built from scratch over the last two years and the foundations are strong - a visual identity, an events design system, SEV0, a rolling drumbeat of launches and campaigns. You'll take that and run it, across our website, social, events, launches and our flagship conference. Where you see something that should be better, you'll be trusted to make it better. You'll sit day-to-day in Marketing and be part of the wider Design team, alongside experienced Product Designers who'll be on hand to partner on web-native work.

## What you’ll be doing

- Own brand design across all touchpoints - website, social, ads, guides, reports, events and swag - keeping quality and consistency high through a busy launch and campaign calendar.
- Design and roll out launch creative for product launches, including launch video animation and campaign assets, partnering with Product Designers on product-screen work.
- Lead the design for our events programme, including our flagship conference SEV0 - booths, banners, printed collateral, swag and the event design system.
- Be an advocate for consistency and craft as we scale and grow the [incident.io](http://incident.io) brand.
- Partner with the marketing team on both tactical and long-term projects, while bringing your own perspective on how we should develop our brand.
- Collaborate with the wider design team as we know an amazing product is the foundation for a great brand, and compelling design can be the foundation for both.

## What you need to be successful

- A portfolio showcasing exceptional brand and marketing design work, with proven experience creating high-impact, exciting websites, LinkedIn campaigns, guides, and presentations, while maintaining meticulous attention to detail.
- Strong proficiency in digital design using Figma, with experience in print using Adobe products. We want everything we put out in the world - from compelling swag, to tight one-pagers event materials - to be well crafted and as good as it can be.
- Experience working closely with frontend engineers to translate your designs into reality, sweating the details and getting hands on to tweak the HTML/CSS where required
- A highly collaborative mindset demonstrated through proactive sharing of work-in-progress designs, and thoughtful incorporation of feedback.
- An organised, pragmatic streak since startups can (occasionally!) be chaotic. You’re able to figure things out when faced with ambiguity.
- Comfort picking up an established brand and extending it with judgement, rather than needing to rebuild from first principles. This is the main difference from the original Brand Designer brief.

Bonus points

- You have experience with motion design / animation
- You have experience designing booths and installations for conferences and events
- You've covered a role on an FTC or contract basis before and know how to get productive fast

Supporting you We work hard and we think life outside work matters just as much. Our benefits pack is built to support both.

- Private medical insurance. Seriously good cover - we want you and the people you love to be looked after.
- Competitive annual leave. Showing up at your best requires switching off, and we make sure you have time to do that.
- First Friday of every month off. Yes, seriously.
- Enhanced pension. We put real money in, because future-you deserves better than an afterthought.
- Meaningful equity. We're rapidly scaling, and everyone who helps shape the outcome should share in it.
- Unlimited AI spend. For everyone, not just engineers. We're all-in on AI across the company, and we expect you to be too.
- Generous parental leave. The early days with a new baby matter more than anything we're doing here, and we want you to be present for them.
- Two budgets that have your back. £1000 to invest in your setup, £500 a year to invest in yourself.

## About incident.io

## Company Overview
- **One-liner**: incident.io provides an all-in-one AI-powered incident management platform that helps fast-moving teams respond to outages, coordinate on-call, and keep customers informed.
- **Entity Type**: Private (Series B, raised $62M at ~$400M valuation)
- **Headquarters**: London, UK (with offices in San Francisco and New York)
- **Founded**: 2021
- **Founders**: Stephen Whitworth (CEO), Pete Hamilton (CTO), Chris Evans (CPO)

## Core Business
- **Primary industry**: Incident management / IT operations / DevOps
- **Target customers**: B2B, primarily mid-market to enterprise (organisations of 200+ users), including engineering, product, support, and increasingly security teams
- **Mission**: “Move fast when you break things” — empower teams to respond quickly, coordinate clearly, and get better each time something breaks

## Products & Services
- **Response**: End-to-end incident lifecycle management, deeply integrated with Slack and Microsoft Teams, with AI-powered workflows to accelerate resolution
- **On-call**: Modern on-call scheduling with noise reduction, designed for humans — competes directly with PagerDuty (used by 70% of customers)
- **Status Pages**: Automated, transparent status updates to keep customers informed during incidents
- **Investigations**: AI-driven root cause analysis that surfaces failing PRs and suggests fixes, often before the responder has opened their laptop
- **AI Copilot**: Summarises incident calls, queries monitoring tools like Datadog, and generates action items

## Market Standing
- **Valuation**: ~$400 million (Series B, April 2025) — [TechCrunch](https://techcrunch.com/2025/04/10/incident-io-raises-62m-at-a-400m-valuation-to-help-it-teams-move-fast-when-things-break/)
- **Key Metric**: Total funding $96M; annual revenue not disclosed, but customer base tripled in the last 12 months
- **Notable Investors/Partners**: Insight Partners (Series B lead), Index Ventures, Point Nine Capital
- **Growth Signals**: 190 employees across London, SF, and NY; over 1,000 customers including Netflix, Airbnb, Block, Linear, Ramp, and Etsy; 250,000 incidents managed since founding; 75% of new customers are U.S.-based — [incident.io/careers](https://incident.io/careers), [TechCrunch](https://techcrunch.com/2025/04/10/incident-io-raises-62m-at-a-400m-valuation-to-help-it-teams-move-fast-when-things-break/)

## Competitive Advantages
- **All-in-one platform**: Combines on-call, response, status pages, and AI investigation — reducing tool fragmentation that plagues incident management
- **AI-first, pragmatically**: Uses AI where it genuinely adds value (investigation, summarisation, root cause analysis) rather than for hype — [incident.io/blog/incident-io-behind-the-curtain](https://incident.io/blog/incident-io-behind-the-curtain)
- **Office-first culture**: High-bandwidth collaboration and pace, attracting talent who thrive in an in-person environment
- **PagerDuty Rescue Program**: Aggressive migration offering (white-glove migration, contract buyout) to capture market share — [incident.io](https://incident.io/)
- **Strong product-led growth**: Engineers love the product, driving organic adoption

## Strategic Focus
- Deepen AI capabilities for incident investigation and remediation (moving toward autonomous fixes)
- Expand into security incident response (already seeing adoption from security teams)
- Grow U.S. market presence through sales and marketing
- Continue to build out the platform to cover the full incident lifecycle

## Why Work Here
- **Culture**: High trust, high standards, fast execution. Values: *Make it magic*, *Find a way*, *Raise the pace*, *Trust by default*, *Win together* — [incident.io/careers](https://incident.io/careers)
- **Work environment**: Office-first in London (4–5 days/week expected, with occasional remote weeks); offices in SF and NY. Not a remote-first company — [incident.io/blog/incident-io-behind-the-curtain](https://incident.io/blog/incident-io-behind-the-curtain)
- **Engineering culture**: 1–3 week projects, broad product surface area, written alignment (scopes, design docs, thorough commit messages), AI used where it genuinely helps
- **Growth**: Well-funded, fast-growing, strong market position — career-defining problems and a wildly talented team
- **Perks**: Not explicitly listed, but emphasis on sane work-life balance, autonomy, and working on a product customers genuinely love

## Sources
1. [incident.io/careers](https://incident.io/careers)
2. [incident.io](https://incident.io/)
3. [LinkedIn](https://www.linkedin.com/company/incident-io)
4. [incident.io/blog/incident-io-behind-the-curtain](https://incident.io/blog/incident-io-behind-the-curtain)
5. [TechCrunch](https://techcrunch.com/2025/04/10/incident-io-raises-62m-at-a-400m-valuation-to-help-it-teams-move-fast-when-things-break/)

## Other roles at incident.io

- [Business Development Representative](https://feeny.ai/job/business-development-representative-incident-io-london-pak946r5zc9h) — London, United Kingdom
- [Commercial Account Executive](https://feeny.ai/job/commercial-account-executive-incident-io-london-htz0jk86k8nj) — London, United Kingdom
- [Expansion Account Manager](https://feeny.ai/job/expansion-account-manager-incident-io-london-ae2qnvf5csf8) — London, United Kingdom
- [Technical Support Engineer](https://feeny.ai/job/technical-support-engineer-incident-io-san-francisco-a8j1fhn74x8k) — San Francisco, CA
- [Product Engineer Summer Internship](https://feeny.ai/job/product-engineer-summer-internship-incident-io-london-64gyp7sss0dk) — London, United Kingdom
- [Product Engineer Placement (6 Months)](https://feeny.ai/job/product-engineer-placement-6-months-incident-io-london-2jc4dkphfx8p) — London, United Kingdom
- [Product Engineer Placement (1 year)](https://feeny.ai/job/product-engineer-placement-1-year-incident-io-london-gv4ywr4qnzzg) — London, United Kingdom
- [Product Engineer Graduate](https://feeny.ai/job/product-engineer-graduate-incident-io-london-exsvadgts3ny) — London, United Kingdom
- [Product Marketing Manager - AI & Platform](https://feeny.ai/job/product-marketing-manager-ai-platform-incident-io-london-4z0spsnssac6) — London, United Kingdom
- [Channel Partner Sales Manager](https://feeny.ai/job/channel-partner-sales-manager-incident-io-new-york-my7yyhcvcv46) — New York, NY