---
title: 'Senior Brand Designer at Vercel'
canonical: 'https://feeny.ai/job/senior-brand-designer-vercel-san-francisco-vdpjf7095rvv'
type: 'job'
last_seen: '2026-10-17'
---

# Senior Brand Designer at Vercel

- **Company:** Vercel
- **Location:** San Francisco, CA / New York, NY
- **Work type:** hybrid
- **Posted:** 2025-07-08
- **Last confirmed live:** 2026-10-17
- **Apply:** https://job-boards.greenhouse.io/vercel/jobs/5579560004

## Job description

About Vercel:

Vercel is the agentic infrastructure company, freeing people and agents to ship what's next. For more than a decade we've helped builders move from idea to production with speed, security, and exceptional developer experience.

Now we're scaling our products for both agents and people to ship and run software, built in the open and trusted by OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide.

About the role:

Help shape a brand that moves as fast as the platform it represents.

As a Brand Designer on Vercel's Core team, you'll help evolve the foundational visual language of a brand trusted by the most ambitious builders in the world. You'll create systems, experiences, and defining brand moments that are instantly recognizable, creatively ambitious, and built to scale.

This is not a purely static design role. You'll work across brand systems, digital experiences, product launches, social, motion, print, events, environments, and the occasional piece of swag. We're looking for someone who can design, prototype, and use AI-assisted code to bring brand ideas to life.

You're a tinkerer, a visual strategist, and a creative explorer. You create clarity from complexity and actively use AI throughout your workflow to design, prototype, automate, experiment, and write code. You push the work until it's sharp, then ship.

This is craft at speed. It's a high-impact, high-visibility role for someone who sweats the details, thinks in systems, and knows when to veer left for a one-off moment that makes people stop scrolling.

We move quickly. The bar is high. Your work ships.

What you’ll do:

- Lead design across key brand moments — product launches, campaigns, events, internal initiatives, and moments not yet defined
- Evolve the foundational elements of Vercel's visual identity: typography, color, composition, iconography, imagery, motion, and product-brand expression
- Design across mediums, including web, motion, 3D, social, print, swag, and environments, choosing whatever format best serves the story
- Move fluidly between Figma and code — writing HTML/CSS/JS and using AI-assisted tools (v0, Cursor, Claude Code) — to prototype independently and explore new forms of brand expression
- Build and evolve a brand system that scales without going stale, translating it into tools, templates, and production-ready assets
- Work hands-on from concept through final production, including preparing files, specs, and assets for implementation
- Know when motion, 3D, code, or emerging technology meaningfully strengthens an idea — and when a simpler execution serves better
- Establish a shared visual language across product, marketing, and internal comms — flexible enough to scale from everyday use to major brand moments
- Partner with design engineers to polish prototypes into high-quality digital experiences
- Collaborate with engineering, marketing, product design, and leadership to align on strategy and ship cohesive work
- Direct and collaborate with external specialists — studios, freelancers, photographers, illustrators, printers, fabricators — when execution extends beyond your own craft
- Present and defend creative decisions, connecting visual choices to brand, product, audience, and business goals

About you:

- 5+ years in brand, marketing, or visual design — ideally at a SaaS, developer tools, or fast-growing tech company
- A portfolio showing exceptional taste, systems thinking, and execution across mediums — not just polished final images, but how you think, build systems, collaborate, navigate constraints, and get work into production
- Exceptional typography and layout skills, with obsessive attention to spacing, hierarchy, rhythm, proportion, and alignment
- Deep understanding of visual storytelling, brand systems, composition, motion, and digital experiences
- You use AI throughout your process — visual exploration, prototyping, production, automation, and writing front-end code — not just to generate imagery or concepts, but to write, understand, debug, and iterate on code
- Comfortable with tools like v0, Cursor, Claude Code, or similar AI-assisted coding environments to build working prototypes
- Practical understanding of HTML, CSS, and JavaScript — enough to refine AI-generated code to a high visual and interaction standard
- You don't need to be a full-time engineer, but you're technically curious, comfortable in code, and capable of shipping functional prototypes
- You think beyond static files and enjoy bringing ideas to life as real, interactive experiences
- Strong production knowledge across digital and physical formats — responsive design, asset delivery, print prep, environmental graphics, vendor production
- Comfortable moving between conceptual thinking, detailed execution, prototyping, and production

Benefits & Compensation:

- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.

The San Francisco, CA base pay range for this role is $156,000-$234,000. Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.

## #LI-LC1

Disclosures:

- Privacy: Please review our [Job Applicant Privacy Policy](https://vercel.com/legal/job-applicant-privacy-notice) for more information on how we handle your data.
- Equal Opportunity: Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.

## About Vercel

## Company Overview
- **One-liner**: Vercel provides cloud infrastructure, developer tools, and frameworks (including Next.js) for building and deploying websites and applications.
- **Entity Type**: Private (Series F, September 2025)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2015 (as ZEIT; rebranded to Vercel in April 2020)
- **Founders**: Guillermo Rauch

## Core Business
- **Primary industries**: Edge computing, web hosting, content delivery network, developer tools
- **Target customers**: B2B – developers, engineering teams, enterprises, and startups building modern web applications
- **Mission / Purpose**: “Agentic infrastructure for every app and agent” — enabling humans and AI to build software together (from [vercel.com/about](https://vercel.com/about))

## Products & Services
- **Next.js**: Open-source React framework for building full-stack web applications (created and maintained by Vercel).
- **Vercel Edge Network**: Global edge infrastructure for serverless compute, static hosting, and dynamic rendering.
- **v0 (AI web development tool)**: Generates front-end code from natural language prompts; winner of a 2025 Webby Award.
- **AI SDK**: Open-source library for building conversational streaming interfaces in JavaScript/TypeScript.
- **Turborepo**: Monorepo build system (acquired in Dec 2021).
- **Fluid (infrastructure model)**: Allows instances to handle multiple concurrent requests like traditional servers while retaining serverless elasticity (introduced 2025).

## Market Standing
- **Valuation**: $9.3 billion (Series F, September 2025)
- **Total Funding**: ~$652 million (Series C $102M in June 2021, $250M in May 2024 at $3.25B valuation, $300M Series F in Sep 2025)
- **Key Metric**: ~900 employees (as of 2026), growing from ~550 in 2025
- **Notable Investors & Partners**: Accel, GIC (co-led Series F); angel investors include Nat Friedman (former GitHub CEO), Jordan Walke (React creator), Naval Ravikant, and others (from [vercel.com/about](https://vercel.com/about))
- **Growth Signals**: Rapid valuation growth ($3.25B to $9.3B in ~16 months); acquisitions of NuxtLabs (Jul 2025), Tremor (Jan 2025), Splitbee (Oct 2022); appointment of Mitchell Hashimoto (HashiCorp co-founder) to board in Mar 2026.

## Competitive Advantages
- **Next.js ecosystem dominance**: Extensive adoption; Vercel controls the most popular React framework, creating a strong lock-in for deployment.
- **Composable architecture**: MACH Alliance member; supports Git-based workflows, serverless, and edge functions.
- **AI-native product suite**: v0 and AI SDK provide unique capabilities for developer productivity and conversational UI.
- **Fast innovation cycle**: Ship-fast culture backed by high funding and strong engineering talent.

## Strategic Focus
- **Agentic infrastructure**: Building the platform where both humans and AI agents build, deploy, and scale software.
- **AI integration**: Deepening capabilities of v0, AI SDK, and AI Gateway; automated infrastructure improvements.
- **Enterprise adoption**: Appointing board members with enterprise experience; expanding sales and partner roles.
- **Fluid model**: Evolving serverless to handle stateful, long-running workloads.

## Why Work Here
- **Culture**: Engineer-driven, ship-fast ethos; 75% of Glassdoor reviewers recommend to a friend; overall rating 4.1/5.0 as of 2026 ([jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026))
- **Work model**: Remote-first (U.S. roles also in San Francisco, New York City, Austin); distributed across 54% U.S., 8% U.K., 5% Germany, etc. ([LinkedIn](https://www.linkedin.com/company/vercel))
- **Compensation**: Typical engineering range $180k–$320k (senior roles); benefits and equity are competitive (from [jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026))
- **Engineering quality**: High bar for talent; known alumni go to top AI/cloud companies; strong open-source contributions (Next.js, Turborepo, AI SDK)
- **Recent departures do not diminish growth**: Despite some leadership changes (e.g., Head of Mobile left Mar 2026, Director of Commercial Sales left Apr 2026), the company continues to hire heavily (94 active postings as of mid-2026, +2.2% YoY) ([LinkedIn](https://www.linkedin.com/company/vercel))

## Sources
1. [wikipedia.org](https://en.wikipedia.org/wiki/Vercel)
2. [linkedin.com](https://www.linkedin.com/company/vercel)
3. [vercel.com/about](https://vercel.com/about)
4. [vercel.com/careers](https://vercel.com/careers)
5. [jobsbyculture.com](https://jobsbyculture.com/blog/working-at-vercel-2026)

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