--- title: 'Senior Brand & Marketing Designer at Sweed' canonical: 'https://feeny.ai/job/senior-brand-marketing-designer-sweed-global-dsmyjyvq3yp1' type: 'job' last_seen: '2026-09-09' --- # Senior Brand & Marketing Designer at Sweed - **Company:** Sweed - **Location:** Global - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-09-08 - **Last confirmed live:** 2026-09-09 - **Apply:** https://jobs.ashbyhq.com/sweedpos.com/6cc5829f-a393-4a4f-97de-ef8a7e85cd66/application **Skills:** Figma, HTML, CSS, Web Design, Illustration, Icon Design, Infographic Creation, Visual Marketing, Motion editing, Video editing, Brand system development, B2B marketing materials > The Brand & Marketing Designer will lead visual communication across marketing, corporate, and product channels for a cannabis retail platform. This senior-level role involves maintaining the corporate website, creating social media and marketing assets, and developing in-product announcements and videos with full a... ## Job description Hi there! We're Sweed https://sweedpos.com/#/, a product-driven startup building an all-in-one cannabis retail platform. We’re on the lookout for a Brand & Marketing Designer to join us remotely and help us scale our go-to-market and brand communication. ## ABOUT US At Sweed, we’re reimagining how cannabis retailers operate. Our enterprise-grade platform combines POS, eCommerce, Marketing, Analytics and Inventory Management into a single, seamless solution—eliminating the need for multiple third-party tools. We believe in simplicity, efficiency, and innovation. That’s why we build for scalability and performance, making life easier for cannabis retailers while driving real business growth. ## WHY WE’RE DOING THIS At Sweed, we believe in the medicinal potential of cannabis. It has been shown to help with chronic pain, anxiety, depression, and many other conditions. Despite the lingering stigma, we see cannabis as a powerful tool for improving lives. The industry is evolving rapidly, and we’re here to drive that transformation—making cannabis retail more efficient, accessible, and customer-friendly. ## WHERE WE ARE NOW We’ve been on the market for 7 years, continuously growing and refining our product. Our focus is on earning customer trust, which means constantly improving our delivery processes and rolling out new features. At the same time, we navigate the complex legal landscape of the cannabis industry, ensuring our platform remains compliant and future-proof. ## TEAM STRUCTURE Our total team size is over 200 people: The development team is distributed globally and organized into cross-functional product teams. These teams typically consist of 8–12 members, including front-end and back-end developers, QA specialists, and analysts. Each team is led by a Team Lead and a Product Owner, ensuring effective collaboration and clear direction. Meanwhile, our CEO, account managers, and customer success team are based in the USA, working closely with us to align product development with business and user needs. ## WHAT YOU’LL BE WORKING ON You will fully own and drive the company’s visual communication. You will work closely with the Product Marketing and Marketing teams to translate Sweed's product capabilities and company value into clear, compelling visual stories. Your primary focus will be creating marketing assets that help customers understand what the platform does, why it matters, and how it drives business outcomes. Your work will span product marketing materials, website and landing page design, campaign creative, presentations, social media assets, and other marketing collateral. We are looking for a designer with strong visual storytelling skills, excellent design judgment, and the ability to turn complex product concepts into engaging, enterprise-level visuals. There is no art director in the team, so you will be in charge of developing creative and visual decisions. ## KEY RESPONSIBILITIES - Unify and improve the company’s brand design system (based on existing logo, colors, fonts, and overall aesthetics of an enterprise-level SaaS platform) - Improve our corporate website, including overall layout and specific product visuals. Design new website pages for lead magnets, promo campaigns, special product releases, etc.) - Design creatives to support go-to-market campaigns for product updates and new feature releases - Create visuals for email marketing, social media and blog posts. - Design marketing materials for external publications (infographics, product visuals, creatives, etc.) - Design presentations for board meetings, executive reviews, and client discussions - Design printed materials for exhibitions and industry events - Use AI-powered tools to accelerate ideation, prototyping, content creation, and visual production - Experiment with new AI-native workflows, including image generation, simple video and motion creation, and AI-assisted web prototyping ## WHAT WE’RE LOOKING FOR - Strong portfolio demonstrating high-quality web, product marketing, and digital design work, especially for SaaS businesses - Proven ability to transform product features, platform workflows, and UI screenshots into compelling marketing visuals that communicate value clearly - Strong illustration, iconography, and visual storytelling skills - Basic understanding of UI/UX principles - Experience designing across multiple formats, including websites, landing pages, banners, infographics, presentations, email assets, and internal communications - Ability to adapt and scale design systems across web, social media, video, email, and print channels - Strong organizational skills with the ability to manage multiple projects and priorities independently - Experience collaborating cross-functionally with product, marketing, and leadership teams. - Strong curiosity about new design technologies and an AI-first mindset: you actively explore tools that can make your work faster, more creative, and more scalable. - Professional working proficiency in English, including written communication and content preparation Required tools: Figma + hands-on experience with AI tools for design and content creation Required experience: B2B SaaS/enterprise, brand systems, product marketing design Nice to have: Vibe coding / AI-assisted web development, HTML/CSS, motion/video, print ## WHAT ELSE MATTERS - Strong ownership and proactivity - High attention to detail and quality - Ability to switch between different types of tasks efficiently - Curiosity and willingness to deeply understand the product ## WHAT WE OFFER - Salary in USD (B2B contract with the US company) - 100% remote – We’re a remote-first company, no offices needed - Flexible working hours – Core team time: 09:00-15:00 GMT (flexible per team) - 20 paid vacation days per year - 12 holidays per year - 3 sick leave days - Medical insurance after probation - Equipment reimbursement (laptops, monitors, etc.) ## HIRING PROCESS 1. Portfolio Review (Async) — we’ll review your portfolio and confirm next steps 2. Intro Call with People Team (30 min) — experience, motivation & fit 3. Technical Interview (60 min) — portfolio deep dive + a short live exercise: during the call, you’ll create a quick wireframe / layout in Figma. - If we see a strong match, you’ll finalize it as a small take-home task and send the result after the call. - If it’s not a fit, we’ll be transparent and stop the process early to save your time. 1. Task Review (Async) - review of your final result and approach 2. Final Interview (45 min) — cultural fit and collaboration style ## About Sweed ## Company Overview - **One-liner**: Sweed provides an AI-powered, all-in-one dispensary operating system (POS, eCommerce, inventory, payments, marketing, and loyalty) for cannabis retailers. - **Entity Type**: Private (backed by Leaf Trade, Inc.) - **Headquarters**: New York, New York, USA - **Founded**: Year not publicly specified - **Founders**: Rocco Del Priore (Co-Founder) ## Core Business - **Primary industry**: Cannabis retail technology / Software Development - **Target customers**: Cannabis dispensaries and multi-location retailers (B2B, SMB to Enterprise) - **Mission or purpose statement**: To redefine cannabis retail management with a cohesive platform that seamlessly connects operations, marketing, and compliance, enabling retailers to drive growth and deliver exceptional customer experiences. ## Products & Services - **Point of Sale (POS)**: Native dispensary POS system for streamlined sales, including AI-driven upselling and smart recommendations. - **eCommerce**: Connected online storefront with real-time inventory updates, one-click reordering, and personalized product recommendations. - **Inventory & Logistics**: Centralized stock management across locations, automated workflows, AI-driven demand forecasting, and Metrc/BioTrack compliance integrations. - **Marketing & Loyalty**: Omnichannel messaging (email, SMS, push), drag-and-drop campaign builder, advanced customer segmentation, and a loyalty program usable across locations. - **Payments**: Secure, contactless payment processing with support for multiple payment methods. - **Delivery**: Multiple delivery models integrated into the platform. - **Business Intelligence**: AI-powered analytics, sales trend analysis, and a unified data view across POS, eCommerce, loyalty, and more. - **Customer Data Platform (CDP)**: A ground-up, multi-tenant CDP featuring identity resolution, unified profiles, and an AI enrichment layer (currently being built). ## Market Standing - **Valuation/Market Cap**: Not publicly available (private company) - **Key Metric**: 97 employees (+63.5% YoY growth); boasts the largest in-house development team in the cannabis technology industry. - **Notable Investors/Partners**: Parent company is Leaf Trade, Inc. (now part of LeafLink). Key integrations include Metrc and BioTrack for compliance. - **Growth Signals**: Headcount grew 63.5% year-over-year. Development team grew by 41% since Q1 2024. Successfully completed SOC 1 and SOC 2 Type II audits in early 2025. The company operates in 21 countries, with a significant US presence (46 employees) and distributed teams across Europe (Spain, Poland, Serbia, Georgia, Portugal, Slovenia) and Asia (Israel, Kyrgyzstan, Thailand). ## Competitive Advantages - **All-in-One Platform**: Unlike competitors that require multiple integrations, Sweed offers a native, unified system covering POS, eCommerce, inventory, payments, marketing, and loyalty. This reduces complexity and cost for retailers. - **Largest In-House Dev Team**: The company claims the largest dedicated development team in the cannabis tech industry, allowing for rapid innovation and product agility. - **Compliance-First**: Native integrations with Metrc and BioTrack ensure audit-readiness and simplification of complex regulatory tracking. - **AI-First Approach**: AI is embedded throughout the platform for demand forecasting, personalized upselling, smart segmentation, and data analytics, moving beyond basic POS functionality. - **Enterprise-Grade Security**: Completed SOC 1 and SOC 2 Type II audits, demonstrating a high level of trust and security for clients. ## Strategic Focus - **AI Advancement**: Continuing to invest in and roll out AI-driven tools for automation, personalization, and revenue optimization across the platform. - **Product Expansion**: Enhancing the native suite of services (CDP, AI features) to further reduce reliance on third-party integrations. - **Scaling the Platform**: Building out infrastructure to support multi-location and multi-state cannabis operators with centralized distribution, data, and management. - **Industry Leadership**: Positioning itself as the definitive technology standard for forward-looking cannabis retailers in 2025 and beyond. ## Why Work Here - **Culture & Mission**: The company emphasizes being an "innovation and technology company leading the cannabis industry." Work is focused on solving complex, real-world problems in a rapidly growing and regulated industry. - **Remote-First**: The company offers a remote work program, allowing for flexibility. The HQ is in New York, NY, but the workforce is globally distributed. - **Benefits**: Offers generous parental leave, health insurance, and generous PTO, according to Built In profiles. - **Engineering Culture**: The engineering team is central to the company's identity. Roles include building a ground-up Customer Data Platform, working on a .NET microservices ecosystem, and integrating AI into core product features. The large development team suggests a collaborative and fast-paced environment with significant ownership. - **Growth Trajectory**: With 63.5% YoY headcount growth and a clear focus on aggressive product expansion, the company is in a high-growth phase, offering potential for career advancement and impact. ## Sources 1. [sweedpos.com](https://www.sweedpos.com/) 2. [linkedin.com](https://www.linkedin.com/company/sweed-pos) 3. [builtin.com](https://builtin.com/company/sweed-pos) 4. [builtin.com (Benefits)](https://builtin.com/company/sweed-pos/benefits) 5. [globenewswire.com](https://www.globenewswire.com/news-release/2025/02/18/3027907/0/en/Sweed-Establishes-Largest-Development-Team-in-the-Cannabis-Industry.html) ## Other roles at Sweed - [Senior Product Designer](https://feeny.ai/job/senior-product-designer-sweed-global-my86kxx948c3) — Global - [Senior Director of Partnerships](https://feeny.ai/job/senior-director-of-partnerships-sweed-united-states-gdsbsqze6f55) — United States - [Forward Deployed Engineer](https://feeny.ai/job/forward-deployed-engineer-sweed-united-states-hyas747rp0dt) — United States - [Implementation Manager](https://feeny.ai/job/implementation-manager-sweed-united-states-ebnwhbt6xmcx) — United States - [Product ML Engineer](https://feeny.ai/job/product-ml-engineer-sweed-global-9zcvyevqqsyq) — Global - [Account Executive (Northeast)](https://feeny.ai/job/account-executive-northeast-sweed-united-states-e8ve59q7vn5e) — United States - [Customer Success Manager](https://feeny.ai/job/customer-success-manager-sweed-united-states-6dw3jyt2b10q) — United States - [Frontend Engineer (React)](https://feeny.ai/job/frontend-engineer-react-sweed-global-3319svap42v4) — Global - [Product Owner](https://feeny.ai/job/product-owner-sweed-global-f78ksa5z84tk) — Global - [AI Product Engineer](https://feeny.ai/job/ai-product-engineer-sweed-global-b01p23tdzk85) — Global