---
title: 'Senior Business Development Manager (Southeast Asia) at Catapult Sports'
canonical: 'https://feeny.ai/job/senior-business-development-manager-southeast-asia-catapult-sports-kuala-lumpur-vz2z9tr4c93t'
type: 'job'
last_seen: '2026-09-11'
---

# Senior Business Development Manager (Southeast Asia) at Catapult Sports

- **Company:** Catapult Sports
- **Location:** Kuala Lumpur Malaysia and, Singapore
- **Posted:** 2026-06-19
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/catapultsports/jobs/7991869

## Job description

Catapult is building the future of sports performance technology, with a mission to Unleash the Potential of every athlete and team on earth. We don't just work in the sporting industry; we are actively changing it.  Since 2006, our solutions have been leading the way in sports performance software, science, and data, in a world where 1% can literally mean the difference between winning and losing.

We work with over 5,000+ teams around the world, empowering coaches, managers and trainers in premier teams in the NFL, NBA, NHL, MLS, EPL, AFL, NRL, NCAA and more. We provide the information they need to optimize athletes’ health, game-day readiness, and performance, as well as in-game tactics.

Catapult is a sports technology company that empowers professional teams to make data-driven decisions. We deliver health, performance, video, and AI insights from the locker room to competitive environments, ensuring every decision is an opportunity to gain an advantage, sharpen performance, and build lasting success.

WE WANT PEOPLE WHO ARE PASSIONATE ABOUT SPORTS, SALES, AND WANT TO WIN

We are looking for a talented and tenacious Senior Business Development Manager preferably based in Kuala Lumpur to drive significant business growth and develop new client relationships across the South-East Asia region. Operating in a fully remote capacity across multiple countries, you will be a key player in unlocking new commercial pipelines and introducing our next-generation sports tech platform - combining video, wearables, and analytics - to elite teams and sports scientists. We are on a mission to maximize athlete performance, and our BDMs match this ethos by taking complete ownership of their territory, hunting for new market opportunities, and excelling in a fast-paced environment with aggressive growth timelines

## WHAT YOU’LL DO

- Develop and execute territory and account plans to meet and exceed all revenue targets.
- Build and maintain strong working relationships with multiple stakeholders across customer accounts.
- Prospect and acquire new clients (teams, leagues, federations, etc.); retain existing contracts and identify upsell opportunities.
- Develop proposals, deliver product demonstrations, and negotiate contracts with key decision-makers.
- Manage, collaborate with, and support referral partners and distributors.
- Maintain CRM records in accordance with sales processes and produce accurate revenue forecasts.
- Identify revenue blockers and communicate them clearly to leadership.
- Collaborate closely with cross-functional teams including Customer Success, Product Support, Logistics, Finance, and Legal.
- Monitor industry trends and the competitive landscape, and develop strategies to win against key competitors.
- Clearly articulate Catapult’s product and company value proposition, and represent the brand at public forums, conferences, trade shows, and events.

## WHAT YOU’LL NEED

- 5+ years of business development and direct enterprise sales experience within the sports industry.
- Demonstrated experience working with sports teams and organisations, including Football, Basketball, Rugby, and similar disciplines.
- Proven track record managing large, strategic, or marquee accounts; prior experience in sports technology is strongly preferred.
- Exceptional communication, stakeholder management, and negotiation skills, with a demonstrated ability to close.
- Experience designing and implementing business development strategies.
- Highly self-motivated, with the ability to work independently and drive results against targets.
- Proficiency in English and Malay is required
- Fluency in Chinese (Mandarin and/or Cantonese) is preferred

WHY CATAPULT?

- We have amazing people. We promise you’ll work with some of the most ambitious,  intelligent people in an exciting industry, and do some of the best work of your life.
- We encourage our people to engage in constructive, open, and honest communication to make Catapult extraordinary.
- We work in a collaborative yet challenging environment to consistently improve our performance, which in turn impacts our customers' performance.
- Our workforce spans more than 20 countries. You'll have the opportunity to work with people from multiple nationalities and cultures, and to build your global awareness.
- We value improvement and development. We are challenging ourselves to continuously grow and become a high-performance company. That means we maintain a growth mindset in everything we do, and our people are always looking for ways to improve.  There is an unlimited opportunity to grow, do more, and do better.

Whether you’re interested in sports or not, you’ll have the satisfaction of knowing your work is supporting some of the most successful teams and athletes on the planet!

Research shows that while men apply for jobs when they meet an average of 60% of the criteria, women and other marginalized groups tend only to apply when they check every box. So if you have what it takes, but don't meet every single point in our job ad, please still get in touch! We would love to have a chat and see if you could be a great addition to our team. We are building the future of sports performance. Our priority is to find the brightest talent who can add to our team culture, actively contribute, and be excited about what they do.

All offers of employment are subject to Catapult's positive prehire check. To find out more, please contact the Talent Partner for this role.

## About Catapult Sports

## Company Overview
- **One-liner**: Catapult provides wearable tracking, video analysis, and athlete management software to optimize performance, avoid injury, and quantify return to play for elite and amateur sports teams.
- **Entity Type**: Public (ASX:CAT)
- **Headquarters**: Melbourne, Australia (with offices in the US, UK, France, Germany, Spain, Philippines, etc.)
- **Founded**: 2006
- **Founders**: Originally formed from a partnership between the Australian Institute of Sport (AIS) and the Cooperative Research Centres (CRC); individual founders are not publicly named.

## Core Business
- Primary industries: Sports technology, sports science, athlete performance analytics, video analysis.
- Target customers: B2B – elite professional teams and leagues (NFL, EPL, MLB, NHL, AFL, NCAA, Formula One, rugby); also B2C – amateur athletes via Catapult One.
- Mission: "Unleash the potential of every athlete and team on Earth."

## Products & Services
- **Vector (Vector 8)**: Wearable GPS and inertial monitoring device for elite athlete tracking; latest generation launched in 2025/2026.
- **Catapult One**: Consumer-grade wearable for amateur football and soccer players.
- **Perch P2**: Next-generation athlete performance solution (launched March 2026).
- **Video Analysis (SBG Sports Software)**: Real-time video analysis platform used in Formula One, football, and rugby; acquired in 2021.
- **IMPECT**: Data-analysis engine for professional football (soccer); acquired in October 2025.
- **Athlete Management System (AMS)**: Software ecosystem integrating tracking, video, and analytics for coaching and medical staff.
- **XOS**: Video and playbook solution for American football; acquired to expand US market presence.

## Market Standing
- **Valuation/Market Cap**: Not publicly available in search results; refer to ASX:CAT for current market cap.
- **Key Metric**: Public company – annual revenue not explicitly stated in provided data; noted "record ACV growth and single-digit churn" under CEO Will Lopes.
- **Notable Investors/Partners**: Australian Institute of Sport (founding partner), LNR (French rugby union, partnership extended through 2029), Mercury13 (women’s football investment group), over 5,500 elite teams in 40+ sports.
- **Growth Signals**: Acquisition of IMPECT (2025) and SBG Sports Software (2021); launch of Vector 8 and Perch P2; expansion into motorsport and women-specific performance models; 400+ staff across 24 locations.

## Competitive Advantages
- Scientifically validated metrics backed by decades of research (origins at AIS and CRC).
- Comprehensive integrated ecosystem combining wearables, video, and data analytics – unique in the market.
- Deep relationships with top global leagues and teams (NFL, EPL, MLB, NHL, AFL, NCAA, Formula One).
- Strong recurring revenue and low churn rate.

## Strategic Focus
- Continued innovation in wearable hardware (Vector 8, Perch P2) and AI-driven analytics (computer vision, data engine).
- Expansion into new sports (motorsport, women’s football) and amateur markets via Catapult One.
- Integration of recent acquisitions (IMPECT, SBG) to unify performance data and video.
- Investment in AI, computer vision, and embedded systems (evidenced by recent job postings for Principal AI Engineer, Principal Computer Vision Engineer).

## Why Work Here
- Culture described as "energetic and collaborative" with a global community of passionate sports and tech professionals.
- Flexible work locations: offices in Melbourne, Boston, London, Cologne, Manila, and others; hybrid/remote policies likely vary by role (not explicitly stated).
- Cutting-edge technology stack: wearables, AI, computer vision, cloud infrastructure, and sports science.
- Opportunity to work directly with elite teams and contribute to products used in major global sports.
- Notable perks: involvement in sports technology innovation, potential for international travel, and a mission-driven environment.

## Sources
1. [catapult.com](https://www.catapult.com/company/about-catapult)
2. [catapult.com](https://www.catapult.com/newsroom)
3. [greenhouse.io](http://job-boards.greenhouse.io/catapultsports)
4. [catapult.com](https://www.catapult.com/careers)

## Other roles at Catapult Sports

- [Associate Customer Success Specialist](https://feeny.ai/job/associate-customer-success-specialist-catapult-sports-boston-h6gqyn1k99jg) — Boston, MA
- [Product Support Technician](https://feeny.ai/job/product-support-technician-catapult-sports-wilmington-9t9y6tampxbn) — Wilmington, MA
- [Team Lead, Accounts Payable](https://feeny.ai/job/team-lead-accounts-payable-catapult-sports-boston-75zjhcqxwtxm) — Boston, MA
- [Global VP of Marketing](https://feeny.ai/job/global-vp-of-marketing-catapult-sports-new-york-xskan3ykqpy8) — New York, NY
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-catapult-sports-london-62jac3gpps4y) — London, United Kingdom
- [Senior Manager, Finance Operations](https://feeny.ai/job/senior-manager-finance-operations-catapult-sports-boston-30yxrvn5tms7) — Boston, MA
- [Product Support Technician - Contractor](https://feeny.ai/job/product-support-technician-contractor-catapult-sports-maitland-fl-wilmington-kv3tttcwzgxc) — Maitland FL Wilmington, MA
- [Football Gameday Video Technician](https://feeny.ai/job/football-gameday-video-technician-catapult-sports-boston-ma-baton-rouge-la-las-frv9ckrpkks9) — Boston MA Baton Rouge LA Las Vegas, NV
- [Senior C++ Software Engineer](https://feeny.ai/job/senior-c-software-engineer-catapult-sports-boston-mqw9r0hh52pk) — Boston, MA
- [Senior Computer Vision Engineer](https://feeny.ai/job/senior-computer-vision-engineer-catapult-sports-london-e78f134d4mqa) — London, United Kingdom