---
title: 'Senior Content Creator at Greenlight Financial Technology'
canonical: 'https://feeny.ai/job/senior-content-creator-greenlight-financial-technology-atlanta-snnvvfttk67p'
type: 'job'
last_seen: '2026-10-13'
---

# Senior Content Creator at Greenlight Financial Technology

- **Company:** Greenlight Financial Technology
- **Location:** Atlanta, GA
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-02
- **Last confirmed live:** 2026-10-13
- **Apply:** https://jobs.lever.co/greenlight/15e13c79-633c-424b-9e87-f27297b912be

## Job description

Greenlight is a family technology company on a mission to help families raise financially smart kids and navigate life together. Its suite of products — including the Greenlight app, debit card, Safe Family GPS trackers, and Family Hub — brings together financial tools, safety features, and everyday family management in one connected experience. Designed for busy families who want convenience without compromise, Greenlight continues to innovate alongside the evolving needs of modern life. Today, more than 6.5 million family members trust Greenlight to stay in sync. At Greenlight, we're here to make the day-to-day easier and futures brighter, so families can spend less time managing life, and more time living it. That's why we get out of bed every morning.

Greenlight is looking for a Senior Content Creator who is, first and foremost, a creator. Someone who can spot a trend in the morning, be on camera by lunch, and have it posted before the moment passes and who also knows how to zoom out and build the strategy that makes those posts add up to growth. This is a hybrid creator-strategist role. You'll own Greenlight's organic social and influencer programs end to end: setting the strategy, writing the plan, and also making some content yourself. You're comfortable being the face in the videos, shooting on your phone, editing in-app, and getting something good out the door fast without a production crew. We're looking for someone with a real track record of growing accounts organically. If your best work came from scrappiness rather than spend, we want to see it.

You day to day:

- Create original social-first content — including appearing on camera — across TikTok, Instagram Reels, and YouTube Shorts. Shoot it, edit it, post it.
- Monitor culture and platform trends daily, and move fast on the ones that fit Greenlight. Real-time trend jacking is a core part of this job.
- Own and execute the content social strategy: audience, platform mix, content pillars, posting cadence, and growth targets for both parents and teens.
- Manage the multi-channel organic content calendar (TikTok, Instagram, YouTube, Facebook, LinkedIn), with a steady pipeline of fresh ideas, formats, and tests.
- Direct the influencer and creator program: sourcing, briefs, content approval, and relationship management.
- Lead the UGC program with the growth team for organic and paid to source and boost high-performing content for paid social.
- Serve as the primary point of contact for external social and influencer agency partners, directing their work against your strategy.
- Contribute to product marketing and brand campaigns, working cross-functionally with product marketing, CRM, brand, creative, growth, and partnerships.
- Strengthen customer service communications so Greenlight shows up well in comments, DMs, and replies.
- Own social reporting and analytics; share learnings and continuously optimize what you make.

What you'll bring to the team:

- 6+ years in social media, with meaningful time spent as a hands-on creator — not just directing others. Portfolio or reel required.
- Proven organic growth. We want to see the accounts you grew, the numbers, and how you did it.
- Genuine comfort on camera. You can host, talk to the lens, and carry a video yourself.
- Strong video skills end to end: shooting on a phone, editing in CapCut or similar, writing hooks, cutting for retention.
- Deep platform fluency, especially TikTok and Instagram. You understand the algorithms well enough to make bets and explain them.
- Demonstrated ability to turn a cultural moment into a post the same day.
- Understand audiences for Greenlight, push and grow our reach in social.
- Experience building and running influencer or creator programs.
- Experience managing external agencies is a plus.
- Experience with consumer brands, or speaking to an audience of parents and teens, is a plus.

Who you are:

- A creator at heart. Making things is the part of the job you'd do anyway.
- Comfortable and natural on camera, and willing to be a recognizable presence on Greenlight's channels.
- Fast. You'd rather ship something good today than something perfect next week, and you know the difference between the two.
- Scrappy and resourceful. You've made a lot out of a little and you're proud of it.
- Strategic as well as hands-on. You can defend a content plan in a room of marketers and then go shoot it yourself.
- Plugged into culture — you know what's happening on the internet this week and you have a point of view on why.
- Able to work and react quickly in a real-time environment, with the judgment to recognize and escalate sensitive issues.
- Detail-oriented with an eye toward quality control.
- Passionate about consumer brands, especially those serving families.

To Apply: Please include a portfolio, reel, or links to accounts you've grown. We care more about what you've made than where you've worked.

Not sure this one's for you? Don't count yourself out. Show us what you've got and we'll reach out if there's a great fit.

Our stance on salaries: Greenlight provides a competitive compensation package with a market-based approach to pay and will vary depending on your location, experience and skill set. The total compensation package for this position will also include a discretionary performance bonus, equity rewards, medical benefits, 401K match, and more. Greenlight conducts continuous compensation evaluations across departments and geographies to ensure we are keeping our pay current and competitive.

The estimated base pay range for this position in (NY, CA, WA): $125,000- 145,000 The estimated base pay range for this position in (CO): $142,000- 135,000

Who we are: It takes a talented team to aim for a mission like ours. We're looking for people who ask "is it bold enough?" People who bring their real selves to the table and push the people around them to do the same. We win by never hesitating to jump in, offer a hand, or share the credit, because we know we're stronger together than apart. And through all of it, the mission stays the thing we measure ourselves against: are we doing right by the families counting on us? If that sounds like your kind of team, we'd love for you to apply.

Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or a medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.

Greenlight is committed to an inclusive work environment and interview experience. If you require reasonable accommodations to participate in our hiring process, please reach out to your recruiter directly or email accomodations@greenlight.me.

## About Greenlight Financial Technology

## Company Overview
- **One-liner**: Greenlight is a financial technology company that offers an all-in-one family finance app with a debit card for kids and teens, cash back credit card for parents, and app-based tools for earning, saving, spending wisely, giving, and investing.
- **Entity Type**: Private (venture-backed; 8 prior funding rounds, latest known Series D)
- **Headquarters**: Atlanta, Georgia, United States (303 Peachtree Street NE, Suite 4300)
- **Founded**: 2014
- **Founders**: Tim Sheehan (CEO) and Johnson Cook (President)

## Core Business
- **Primary industry**: Financial Services / Consumer Fintech
- **Target customers**: B2C (families with children and teens) and B2B2C (financial institutions seeking to offer family banking products; the company actively hires Account Executives for financial institution partnerships)
- **Mission or purpose statement**: "To shine a light on the world of money for families and empower parents to raise financially-smart kids."

## Products & Services
- **Greenlight App**: The flagship mobile platform where parents manage allowances, automate chores, set flexible spend controls, and monitor real-time notifications of kids' money activity.
- **Greenlight Debit Card**: A debit card for kids and teens with parental controls and real-time alerts.
- **Greenlight Credit Card**: A cash back credit card designed for parents, integrated within the same app.
- **Investing Features**: Teens and kids can learn to invest with parental approval.
- **Parents & Family Dashboard**: Tools for saving, giving, earning, and spend management across the household.

## Market Standing
- **Valuation/Market Cap**: Not disclosed in available sources (conflicting reports not available; company is private)
- **Key Metric**: Total Funding of **$615.6M** across 8 rounds; Annual Revenue estimated at **$40.5M**
- **Notable Investors/Partners**: Drive Capital, JP Morgan Chase, Wells Fargo, TTV Capital, Relay Ventures, NEA, Amazon, Ally Financial, SunTrust/Truist, Synchrony Financial; Series C led by Canapi Ventures and TTV Capital ($215M, 2020); Series D of $260M (2021)
- **Growth Signals**:
  - Workforce of 403 employees (+1.4% YoY), distributed across 16 countries including US, India, Argentina, Brazil, and Ecuador
  - Named to CB Insights' Fintech 250
  - 22 active job postings across engineering, product, growth, and enterprise sales at time of research
  - Product expansion into enterprise sales with financial institutions
  - 46,697 LinkedIn followers (+17.8% yearly growth)

## Competitive Advantages
- **Category leadership in family fintech**: One of the most recognized brands dedicated specifically to kids' banking and parental financial controls — with millions of parents and kids using the product.
- **Strong institutional backing**: Deep-pocketed investors from both venture capital (NEA, Drive Capital, TTV, Relay) and strategic financial heavyweights (JPMorgan Chase, Wells Fargo, Ally, Synchrony, Amazon) provide capital, distribution, and credibility.
- **Mission-driven engagement**: High employee satisfaction (89% Great Place To Work score) tied to a purpose-led product mission.
- **Dual B2C + B2B2C model**: Direct consumer app plus partnerships with financial institutions expand reach beyond organic growth.
- **Regulatory and trust infrastructure**: Operates as a fintech with bank partnerships and a strong security/IT leadership team (dedicated CIO/CISO Prabhath Karanth).

## Strategic Focus
- **AI and innovation**: The executive team includes a Senior VP of Engineering focused on "innovation and AI," signaling investment in AI-driven product features.
- **Enterprise expansion**: Hiring of Head of Enterprise Sales and Account Executives for Financial Institutions indicates a push into bank/credit union partnerships and embedded family banking products.
- **Product-led growth**: Active openings for Senior Product Manager (Website, Growth), Growth Marketing, and Developer Experience roles — showing simultaneous emphasis on top-of-funnel acquisition and internal platform improvements.
- **Global talent posture**: Operating in a distributed model with hubs in Atlanta and Bengaluru, leveraging a US+India hybrid model for engineering and operations.

## Why Work Here
- **Culture & recognition**: 89% of employees say Greenlight is a great place to work (vs. 57% at a typical US company). Recognized as #11 Fortune Best Workplaces in Financial Services & Insurance 2022 (Small & Medium), #65 Best Medium Workplaces 2022, and #37 Best Workplaces for Millennials 2022.
- **Flexibility**: Remote-friendly environment for US employees; hybrid working model in India. Offices exist in the US (Atlanta HQ) and India (Bengaluru).
- **US benefits**: Medical, dental, vision, FSA, unlimited/flexible personal time off, up to 16 weeks of paid parental leave, 401K match, personal financial planners, and ongoing learning/career development.
- **India benefits**: Medical, dental, vision, OPD, hybrid work, wellness programs, in-office meals/snacks, child care with discounted enrollment, and cab facility for round-trip office travel.
- **Strong talent retention signals**: Employees join from PayPal, Goldman Sachs, Intuit Mailchimp, IBM, and Kabbage; alumni go on to major companies like American Express, Microsoft, Citi, Capital One, and Amazon — indicating strong career development and marketability.
- **Engineering culture**: Large technical org (~171 employees in technical functions, ~26% of workforce) with dedicated roles for developer experience, offensive security, and data platform, signaling a mature engineering organization.

## Sources
1. [greenlight.com](https://greenlight.com/careers)
2. [jobs.lever.co](https://jobs.lever.co/greenlight/)
3. [linkedin.com](https://www.linkedin.com/company/greenlightcard)
4. [greenlight.com](https://greenlight.com/leadership)
5. [greatplacetowork.com](https://www.greatplacetowork.com/certified-company/7024730)

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