---
title: 'Senior Content Designer (m/f/d) at AutoScout24'
canonical: 'https://feeny.ai/job/senior-content-designer-m-f-d-autoscout24-berlin-xq0p6djddmqa'
type: 'job'
last_seen: '2026-09-08'
---

# Senior Content Designer (m/f/d) at AutoScout24

- **Company:** AutoScout24
- **Location:** Berlin, Germany / Munich, Germany
- **Posted:** 2026-08-27
- **Last confirmed live:** 2026-09-08
- **Apply:** https://job-boards.greenhouse.io/autoscout24/jobs/7977878003

## Job description

A career driven by you. Join AutoScout24 Group and experience life in the fast lane. We’re not just leading the market; we’re creating it. We’re constantly innovating, evolving and transforming things for our customers. We’re driven, ambitious and determined to do our best work, together. For a career that doesn’t stand still, where you can put your ideas in the driving seat and change the way the world moves, join our international community.

Content Design is part of the Product Design team at AutoScout24. Our Content Designers work closely with Product Design, Research, Product Management and Engineering to shape customer experiences from early problem framing through delivery and iteration. We’re currently looking for a Senior Content Designer to join our B2B team and help shape the experience we create for our Dealer customers, across complex journeys and increasingly AI powered and language based interactions.

You’ll join a dynamic team based in Munich or Berlin. We work in a hybrid setup and meet in the office twice a week.

What you’ll do:

- You will work with Product Designers, Researchers, Product Managers and Engineers to shape customer-centered experiences from early problem framing through delivery and iteration.
- You will lead Content Design for complex experiences across our Dealer ecosystem, connecting journeys and touchpoints where they span multiple teams and product areas.
- You will help shape our growing AI-powered and language-based Dealer experiences, exploring and evaluating how language, interaction and AI behavior work together for our customers.
- You will use language, information architecture, content strategy and interaction design to turn complex customer and business problems into clear and intuitive experiences.
- You will use research and data to develop recommendations, evaluate outcomes and influence product decisions, bringing teams and stakeholders together around shared problems and trade-offs.
- You will help us scale Content Design expertise through AI, tools, skills, patterns, standards and guidelines, continuously improving what we already have and creating new solutions where teams can handle established content needs independently.
- You will collaborate with B2B Marketing to connect product and marketing narratives, contributing Content Design expertise to product and feature naming, terminology and how propositions are communicated in-product.

What you’ll bring:

- You have significant experience in Content Design, UX Writing or a similar product content role, working on complex digital products and customer journeys.
- You have strong writing craft and can create and evaluate clear, precise, accessible and inclusive language, including for generative experiences.
- You think beyond individual screens and are confident working with information architecture, content strategy, interaction design and complex user journeys.
- You are comfortable with ambiguity and proactively frame problems, develop a clear point of view and make recommendations.
- You have experience working across multiple teams and stakeholders, creating alignment and influencing product decisions.
- You use research and data to inform decisions, challenge assumptions and evaluate your work.
- You understand how AI is changing product experiences and Content Design, and are confident using AI in your own practice as well as shaping and evaluating communication in AI-powered experiences.
- You have excellent written and spoken English skills (C2 level or equivalent) and write and communicate confidently in German, French, or Italian.

A culture of growth

With over 50 nationalities represented, we’re proud to welcome people of all backgrounds to our growing community, and we’re always finding new ways to help people feel welcomed and included. Here, you’ll have the tools, training and support you need to work in a way that suits you, learn new skills and reach your potential.

For a career where you can drive our business and shape your future, apply now.

## About AutoScout24

## Company Overview
- **One-liner**: AutoScout24 is the largest pan-European and Canadian online car marketplace, connecting millions of users with dealers for buying, selling, financing, and leasing new and used vehicles.
- **Entity Type**: Private (owned by Hellman & Friedman)
- **Headquarters**: Munich, Germany
- **Founded**: 1998 (originally as MasterCar AG)
- **Founders**: Not publicly available on the provided sources

## Core Business
- **Primary industry**: Online automotive marketplace, digital car trading
- **Target customers**: B2C (private car buyers and sellers) and B2B (car dealers, OEMs, finance/insurance partners)
- **Mission or purpose**: To inspire around automobiles and simplify complex decisions in car trading, offering a comprehensive solution for online car buying, selling, financing, and leasing

## Products & Services
- **AutoScout24 Marketplace**: The core platform offering listings for used and new cars, motorcycles, camping vehicles, and commercial vehicles. Available in 19 countries (Germany, Belgium, Luxembourg, Netherlands, Italy, France, Austria, Norway, Denmark, Poland, Sweden, and via Canadian acquisition).
- **AutoScout24 smyle**: Online vehicle purchase service that allows users to buy a car entirely online, with free delivery and ready-to-drive condition.
- **LeasingMarkt.de**: Germany’s largest marketplace for leasing offers, acquired in 2020.
- **AutoProff**: B2B digital platform for car trading among dealers (acquired in 2022).
- **AutoTrader.ca / AutoHebdo.net**: Leading Canadian online car marketplaces, acquired via Trader Corporation at the end of 2024.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Over 30 million monthly users; more than 45,000 dealer partners; approximately 2,000 employees.
- **Notable Investors/Partners**: Owned by private equity firm **Hellman & Friedman** (parent company). Strategic acquisitions include LeasingMarkt.de, AutoProff, and Trader Corporation (Canada).
- **Growth Signals**: Expanded into Canada in 2024; 33 active job postings with year-over-year growth of +120% in job postings; employee headcount growth from earlier years (now 2,000).

## Competitive Advantages
- **Pan-European scale**: Largest online car marketplace in Europe with strong network effects (millions of users, tens of thousands of dealers).
- **Integrated service ecosystem**: Combines listing marketplace, leasing platform (LeasingMarkt.de), B2B trading (AutoProff), and end-to-end online purchase (smyle).
- **Brand trust and editorial authority**: The AutoScout24 Magazine provides industry-renowned vehicle tests and guides since 2001.
- **Data-driven innovation**: Heavy investment in technology and AI (Senior GenAI Data Scientist, AI Enabler roles) to improve matching, pricing, and user experience.

## Strategic Focus
- **International expansion**: After entering Canada, likely continued geographic growth and consolidation.
- **Digital transformation**: Enhancing end-to-end online car buying/selling experience, including financing and leasing integration.
- **B2B growth**: Strengthening dealer tools and platforms (AutoProff) to capture more value in the wholesale market.
- **AI and data science**: Leveraging AI to improve search, recommendations, and operational efficiency (evidenced by multiple AI-focused job postings).

## Why Work Here
- **Culture and values**: Emphasis on diversity, equity, inclusion, and belonging with five Employee Resource Groups (Pride, Women@, Neurodivergence/Disabilities, Cross-Cultural, AS24Cares). Mandatory unconscious bias training for managers.
- **International environment**: Over 50 nationalities represented, English likely used as a working language.
- **Work environment**: Modern Munich headquarters with canteen, ice-cream machine, table tennis, rooftop terrace, free parking, and dog-friendly.
- **Career growth**: “Accelerate your career” philosophy with opportunities in engineering, product, data, marketing, and more. Strong learning culture.
- **Remote/hybrid policy**: Not explicitly stated in the provided text, but “flexible and inclusive ways of working” is mentioned on the careers page.
- **Employer rating**: 4.0/5.0 from 115 reviews on LinkedIn, with work-life balance noted positively.

## Sources
1. [autoscout24.com - Company Portrait](https://www.autoscout24.com/company/company-profile/portrait/)
2. [autoscout24.com - Careers](https://www.autoscout24.com/company/career/)
3. [autoscout24.com - Career Pages (Greenhouse)](https://www.autoscout24.com/as24-career-pages/)
4. [linkedin.com - AutoScout24 Company Page](https://at.linkedin.com/company/autoscout24)
5. [autoscout24.com - Management](https://www.autoscout24.com/company/management/management/)

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