--- title: 'Senior Demand Generation & Campaign Strategy Manager at Agility Robotics' canonical: 'https://feeny.ai/job/senior-demand-generation-campaign-strategy-manager-agility-robotics-remote-z8sy2x12943b' type: 'job' last_seen: '2026-10-16' --- # Senior Demand Generation & Campaign Strategy Manager at Agility Robotics - **Company:** Agility Robotics - **Location:** Remote - **Compensation:** $123k–$192k - **Work type:** remote - **Posted:** 2026-10-16 - **Last confirmed live:** 2026-10-16 - **Apply:** https://www.agilityrobotics.com/about/job-post?gh_jid=6225720004 ## Job description Agility’s commercially deployed humanoids operate alongside teams in warehouses, manufacturing facilities, and distribution centers—tackling physically demanding and repetitive tasks while enabling workers to focus on higher-value work. With industry-leading safety standards and years of proven deployment data, we're pioneering a new era of automation that enhances human potential. We are seeking an experienced, strategic, and hands-on Senior Demand Generation & Campaign Manager to own our multi-channel demand generation programs and full-funnel campaign strategy — spanning web, social, email, search (SEO/AEO/GEO), and paid media. The ideal candidate combines deep expertise in campaign strategy and knows how to build programs that drive awareness and pipeline, with a data-driven approach to campaign execution, conversion rate optimization, and funnel efficiency. ## Key Responsibilities Demand Generation - Support demand generation strategy & execution: support the planning, building, implementing, and measuring integrated, multi-channel demand generation programs — spanning web, organic/paid social, email, search, paid media, and webinars/events — to drive awareness, pipeline, and revenue. Develop industry and persona-based strategies. - Paid media & performance marketing: launch paid media across social, search, display, and programmatic channels; manage budget allocation and partner with agencies on targeting, bidding, and creative testing. - Account-based marketing: assist in building account-based programs using buying signals, design multi-touch campaigns for complex buying committees, and collaborate with sales on account selection. - Manage the campaign calendar: maintain an integrated campaign calendar aligned to pipeline and revenue targets, company launches, and seasonal/industry moments. - Deliver Key Performance Indicators (KPIs): deliver against key metrics including pipeline generation targets, MQL-to-SQL conversion rates, and paid media ROI. - Optimize channel and funnel performance: design and analyze A/B and multivariate tests across touchpoints (email, landing pages, ads, forms) to eliminate friction and continuously improve conversion rates. - Evolve search strategy: evaluate emerging AEO and GEO practices alongside managing traditional SEO. Track buyer research behaviors across AI platforms (e.g., Google, ChatGPT, Perplexity, Gemini, etc.) to maintain visibility. Content Strategy Support - Partner on funnel-stage content: collaborate with Brand, Content, Product Marketing, and Events to align full-funnel assets (blogs, ebooks, infographics, case studies, success stories, webinars, landing pages) with buyer needs across all channels. Direct and brief agencies on developing traffic drivers and campaign assets. - Inform the content roadmap: bring campaign and channel performance data to content planning so that content investment is prioritized around what buyers actually engage with and convert on. - Ensure message-market fit: work with content stakeholders to tailor messaging by persona, segment, and funnel stage across campaign touchpoints. Sales Partnership & Enablement - Bridge marketing and sales: act as the connective tissue between demand generation and sales, ensuring campaigns are designed to support pipeline goals and GTM priorities. - Support sales enablement: partner with sales to translate campaigns into usable sales assets, talk tracks, and follow-up email sequences that help convert MQLs (marketing-generated leads). - Close the feedback loop: run regular syncs with sales leadership to review lead quality, campaign feedback, and pipeline impact, and adjust strategy accordingly. ## Qualifications & Requirements ## Experience & Education - Professional Experience: 7+ years of experience in demand generation, campaign marketing, or performance marketing, including managing paid media budgets, multi-channel programs, and ABM/enterprise initiatives. - Education: Bachelor's degree in Marketing, Business, or a related field; Master's degree a plus. Functional & Technical Competencies - Multi-Channel Campaign Management: proven track record planning and executing integrated campaigns across web, email, social, paid, programmatic, and webinars/events. - Paid Media & Performance Marketing: hands-on experience managing paid channels and agencies, overseeing briefings, budget allocation, and performance accountability. - Marketing Automation, CRM & ABM Platforms: proficiency with marketing automation and CRM platforms (e.g., HubSpot, Salesforce) and ABM platforms (e.g., 6sense, Demandbase); experience with lead scoring and lifecycle management a plus. - Sales Collaboration: experience partnering with sales and/or sales enablement teams to align campaigns with pipeline and goals. - Content Collaboration: experience briefing and collaborating with content/product marketing teams on funnel-stage content strategy. - Testing & Analytics: proven ability to design, execute, and analyze A/B tests, along with strong analytical skills to track KPIs, and derive actionable insights. - SEO / AEO / GEO Knowledge: working knowledge of SEO fundamentals and familiarity with emerging AEO/GEO practices for AI-driven search and discovery; experience with tools such as Google Search Console, Google Analytics (GA4), SEMrush, or Ahrefs a plus. - Professional Skills: strong project management, organizational, and communication skills. This is a fully remote role with the option to work hybrid if a commutable distance from our Salem, OR, Pittsburgh, PA, or Fremont, CA offices. The final salary offered to a successful candidate will be dependent on several factors that may include but are not limited to: market location, job-related knowledge, skills, and experience. This range may change based on geographical location and may be modified in the future. Anticipated Base Salary Range $123,000—$192,000 USD In addition to base pay, our competitive total rewards package consists of the following for full-time employees: - 401(k) Plan: Includes a 6% company match. - Equity: Company stock options. - Insurance Coverage: 100% company-paid medical, dental, vision, and short/long-term disability insurance for employees. - Benefit Start Date: Eligible for benefits on your first day of employment. - Well-Being Support: Employee Assistance Program (EAP). - Time Off: - Exempt Employees: Flexible, unlimited PTO and 12 company holidays, including a winter shutdown. - Non-Exempt Employees: 10 vacation days, paid sick leave, and 12 company holidays, including a winter shutdown, annually. - On-Site Perks: Catered lunches four times a week and a variety of healthy snacks and refreshments at our Salem and Pittsburgh locations. - Parental Leave: Generous paid parental leave programs. - Work Environment: A culture that supports flexible work arrangements. - Growth Opportunities: Professional development and tuition reimbursement programs. - Relocation Assistance: Provided for eligible roles. - Annual Discretionary Bonus: Provided for eligible roles. All of our roles are U.S.-based. Applicants must have current authorization to work in the United States. Agility Robotics is committed to a work environment in which all individuals are treated with respect and dignity. Each individual has the right to work in a professional atmosphere that promotes equal employment opportunities and prohibits unlawful discriminatory practices, including harassment. Therefore, it is the policy of Agility Robotics to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, age, disability, marital status, citizenship, national origin, genetic information, or any other characteristic protected by law. Agility Robotics prohibits any such discrimination or harassment. Agility Robotics does not accept unsolicited referrals from third-party recruiting agencies.  We prioritize direct applicants and encourage all qualified candidates to apply directly through our careers page.  If you are represented by a third party, your application may not be considered.  To ensure full consideration, please apply directly. ## About Agility Robotics ## Company Overview - **One-liner**: Agility Robotics designs, manufactures, and deploys Digit, a commercially available humanoid robot, paired with the Arc cloud platform to automate repetitive and difficult tasks in logistics and manufacturing facilities. - **Entity Type**: Private (planning to go public via merger with Churchill Capital Corp XI, announced June 2026) - **Headquarters**: Salem, Oregon, USA (additional offices in Pittsburgh, PA and Fremont, CA) - **Founded**: 2015 - **Founders**: Jonathan Hurst, Damion Shelton ## Core Business - **Primary industry**: Robotics engineering, humanoid robotics, industrial automation - **Target customers**: B2B – enterprise logistics and manufacturing companies (e.g., warehouses, distribution centers, assembly plants) - **Mission or purpose statement**: “Making humans more capable” by automating repetitive and dangerous tasks with safe, reliable humanoid robots ## Products & Services - **[Digit](https://www.agilityrobotics.com/)**: Commercially deployed humanoid robot designed to move totes, handle goods, and perform material handling tasks in human-centric workspaces. FCC approved and NRTL certified. Over 100,000 totes moved at a single facility. - **[Agility Arc](https://www.agilityrobotics.com/)**: Cloud platform that runs and orchestrates Digit fleets, providing remote monitoring, task scheduling, and integration with existing facility workflows. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (private company; SPAC merger with Churchill Capital Corp XI values the deal, but final valuation not yet confirmed) - **Key Metrics**: Annual Revenue ≈ $15M (LinkedIn estimate, 2025); Total Funding ≈ $728.8M - **Notable Investors/Partners**: Playground Global, DCVC, Schaeffler Group, NVIDIA (partner on Halos safety system), Toyota Motor Manufacturing Canada (commercial agreement), Mercado Libre (commercial agreement) - **Growth Signals**: Headcount grew 55.9% YoY to 308 employees; RoboFab factory in Salem can produce up to 10,000 robots annually; 38 active job postings; first humanoid robot to achieve FCC and NRTL certification; targeting cooperatively safe humanoid certification in 2026 ## Competitive Advantages - **First-mover**: First commercially deployed humanoid robot with real-world ROI (over 100,000 totes moved at a single facility). - **Proven safety**: Over a decade of R&D; FCC and NRTL certified; working toward the first “cooperatively safe” humanoid robot. - **Supply chain resilience**: ~75% of Digit’s 6,000 parts sourced from the U.S., minimizing supply chain shocks. - **RoboFab**: World’s first full-scale humanoid robot factory, enabling scalable production with a modular workcell design. ## Strategic Focus - Scaling deployment across logistics and manufacturing verticals through direct commercial agreements and partnerships. - Advancing AI and safety systems (e.g., NVIDIA Halos integration) to expand Digit’s capabilities and use cases. - Going public via SPAC to access capital for further production capacity expansion and R&D. ## Why Work Here - **Culture**: “We do more than build demos. We build robots that ship, deploy, and get to work.” Emphasizes real-world impact, safety, and reliability. - **Locations**: Salem, OR (manufacturing HQ); Pittsburgh, PA (engineering, testing, validation); Fremont, CA (AI and bay-area talent). - **Team**: Engineers, AI researchers, and manufacturing experts; strong technical focus (46% of staff in technical roles). - **Growth**: Fast-growing company (55.9% headcount growth YoY) with ample career development opportunities; active hiring for engineering, AI, and operations roles. - **Perks/Policy**: Not detailed, but culture highlights “hard problems, real deployment, a team that ships” and multiple office locations (likely hybrid/office-based depending on role). ## Sources 1. [Agility Robotics Official Website](https://www.agilityrobotics.com/) 2. [Agility Robotics Careers](https://job-boards.greenhouse.io/agilityrobotics) 3. [Agility Robotics LinkedIn](https://www.linkedin.com/company/agilityrobotics) 4. [Agility Robotics Company Page](https://www.agilityrobotics.com/company) ## Other roles at Agility Robotics - [Senior Supply Planner - Raw Components](https://feeny.ai/job/senior-supply-planner-raw-components-agility-robotics-salem-r3v6vxmy1v8h) — Salem, OR - [Global Supply Manager - PCBA](https://feeny.ai/job/global-supply-manager-pcba-agility-robotics-fremont-eb7cb4gxj50q) — Fremont, CA - [Global Supply Manager - Cable Harness](https://feeny.ai/job/global-supply-manager-cable-harness-agility-robotics-fremont-nbj3npd8ctd6) — Fremont, CA - [Buyer](https://feeny.ai/job/buyer-agility-robotics-salem-yqdmf9cx5gpf) — Salem, OR - [Buyer II](https://feeny.ai/job/buyer-ii-agility-robotics-salem-42v099nr1e48) — Salem, OR - [Senior Deployment Specialist](https://feeny.ai/job/senior-deployment-specialist-agility-robotics-pittsburgh-zsk706nwtche) — Pittsburgh, PA / - Salem, OR - [Senior Technical Support Specialist](https://feeny.ai/job/senior-technical-support-specialist-agility-robotics-salem-pkv7y0ezabw2) — Salem, OR - [Senior Enterprise Applications Developer](https://feeny.ai/job/senior-enterprise-applications-developer-agility-robotics-any-office-fremont-ca-swsfv025pyp6) — Any Office Fremont CA Salem OR OR Pittsburgh, PA - [Firmware Manager](https://feeny.ai/job/firmware-manager-agility-robotics-fremont-842eqj1g6ht9) — Fremont, CA - [Senior Robot Test Operations Manager](https://feeny.ai/job/senior-robot-test-operations-manager-agility-robotics-pittsburgh-bhtgtk8xpwxb) — Pittsburgh, PA