---
title: 'Senior Director, Business Development - Brands at Tunnl'
canonical: 'https://feeny.ai/job/senior-director-business-development-brands-tunnl-remote-0wacjgf1ydmz'
type: 'job'
last_seen: '2026-09-14'
---

# Senior Director, Business Development - Brands at Tunnl

- **Company:** Tunnl
- **Location:** Remote
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-02-20
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.ashbyhq.com/tunnl/47e66759-de2b-4197-8762-33c48f2c27f0/application

**Skills:** Direct Selling, SaaS Sales, Microsoft PowerPoint, Microsoft Word, Microsoft Excel, Lead Generation, Closure, Tech-based SaaS Product Sales, HubSpot, Digital Advertising, Addressable TV, Linear TV, Paid Media

> The Senior Director of Business Development drives growth in the brand market by cultivating client relationships, managing the full sales cycle, and collaborating with internal teams to ensure seamless product implementation. This role involves proactive prospecting, strategic account planning, and representing the...

## Job description

## About Tunnl

Tunnl is building a future where artificial intelligence enables organizations to connect meaningfully with the people who matter most. We help organizations conduct research at scale, define the right audiences, surface real-time insights, identify optimal communication channels, and measure changing attitudes over time. Tunnl serves brands, agencies, and advocacy groups alike - organizations navigating complex communications, reputational, and regulatory landscapes. These teams need smarter, faster ways to make audience-informed decisions that stand up to scrutiny and resonate across stakeholder groups. Whether you're building a brand, shaping public opinion, managing risk, or launching a new initiative, Tunnl empowers you to move from insight to impact with clarity & confidence.

## About the Role

The Senior Director, Business Development will be instrumental in driving Tunnl’s growth within the brand market. As a fast-growing tech company at the forefront of audience intelligence innovation, Tunnl is seeking a motivated and disciplined sales professional who thrives on building relationships, driving subscription sales, and contributing to the expansion of a promising company. The ideal candidate will excel at proactive prospecting, enjoy the challenge and excitement of sales, and bring a self-starting, goal-oriented attitude to the team. The Senior Director, Business Development will report to the Vice President of Business Development. This is a remote role with a preference for the candidate to be based in eastern or central time, but not required.

## Responsibilities

- Cultivate and maintain strong relationships with clients, industry partners, and key stakeholders to identify new business opportunities
- Build and manage trust and value-led relationships with existing and prospective clients to maximize solutions and satisfaction
- Maintain clear understanding of Tunnl’s primary clients’ industry trends, economic sectors, and market dynamics
- Collaborate with internal teams including engineering, product, and account management to ensure seamless implementation of the product for clients
- Develop strategies and plans for developing and deepening client accounts
- Provide regular reports and updates to the VP of Business Development on business development activities, progress, and results
- Represent the organization at industry events, conferences, and networking opportunities to promote brand awareness and generate leads

## Qualifications

- 5+ years of successful experience in direct selling within the brand market, with a background in data and/or market research sales
- Experience managing the sales process from lead generation to closure
- Able to thrive in a fast-paced, ever-changing environment
- Bring a strong drive to meet and exceed sales targets
- Demonstrated ability to set and achieve measurable outcomes
- Have a proactive approach to identifying and pursuing new business opportunities
- Skilled in building and cultivating relationships
- Passionate about being a key contributor in business growth and committed to helping businesses thrive
- Proficient in the Microsoft suite of products including Microsoft PowerPoint, Word, and Excel
- Previous experience in tech-based SaaS product sales is highly preferred
- Experience working with HubSpot is a plus
- Knowledge and experience with digital, addressable, and linear television paid media are preferred

Why You Should Apply:

- Join a team driven by curiosity, teamwork, integrity, and a shared passion for solving big challenges.
- A friendly, welcoming, and supportive culture with regular social and team events.
- Comprehensive benefits with excellent medical, vision, and dental coverage.
- Health Savings Account (HSA) and Flexible Spending Account (FSA) options.
- Employer-paid life insurance & short-term & long-term disability, with other voluntary additional coverage available (accident, critical illness, hospital indemnity).
- Flexible hybrid work policy.
- Flexible paid vacation plus 80 hours of paid sick leave.
- 10 paid company holidays per year.
- 401(k) plan with 100% match up to 3%, plus 50% match up to 5% (subject to IRS limits).
- Cell phone reimbursement stipend.
- Monthly parking or commuter stipend for VA-based employees.

## About Tunnl

## Company Overview
- **One-liner**: Tunnl is an AI-powered audience intelligence platform that connects research, audience building, targeting, and measurement into a single closed-loop system for advertisers and agencies.
- **Entity Type**: Private (Venture-funded; $2.6M total funding)
- **Headquarters**: Arlington, Virginia, United States
- **Founded**: 2021
- **Founders**: Sara Fagen, Brent Seaborn, Alex Lundry

## Core Business
- **Primary industry/industries**: Audience intelligence, advertising technology, market research, public affairs
- **Target customers**: B2B – advertisers, agencies, public affairs and advocacy organizations, brand marketers
- **Mission or purpose statement**: “Empower advertisers and agencies with the audience intelligence they need to reach the right people with their public affairs, issue advocacy, and brand marketing campaigns.” [tunnldata.com/about-us](https://www.tunnldata.com/about-us)

## Products & Services
- **Tunnl Audience Intelligence Platform (SaaS)**: An end-to-end platform that integrates survey research, audience creation, media targeting (including linear TV, CTV, digital), and campaign measurement in a single closed loop. The platform leverages over 6.9 trillion proprietary data points, 23,000+ predictive models, and AI to generate 700 billion predictions per year. [tunnldata.com](https://www.tunnldata.com/)
- **Premier Audience Suite**: Off-the-shelf audience segments covering U.S. policy opinion makers and other high-value targets. [tunnldata.com](https://www.tunnldata.com/)
- **Reach & Frequency / Linear TV Measurement**: A self-serve TV rating feature for linear TV advertisers to plan and measure reach and frequency. [tunnldata.com](https://www.tunnldata.com/)
- **Model Library**: Over 23,000 predictive tools for audience targeting and opinion scoring. [tunnldata.com](https://www.tunnldata.com/)

## Competitive Advantages
- **Proprietary data moat**: Over 20 years of opinion data scored on every U.S. adult (dating back to 2003), creating a dataset competitors cannot replicate quickly. [tunnldata.com](https://www.tunnldata.com/)
- **Closed-loop platform**: Unlike fragmented approaches (separate vendors for research, audience, media buying, measurement), Tunnl connects everything in one AI-driven system, turning insights directly into actions.
- **AI infrastructure**: 700 billion AI-driven predictions per year, 23,000+ models, and 6.9 trillion data points provide scale and accuracy.
- **Political campaign heritage**: Founders originated from high-stakes political campaigns, giving deep expertise in persuasion and audience movement.

## Strategic Focus
- **Expand CTV and linear TV targeting**: The FreeWheel integration aims to accelerate political and public affairs targeting across connected TV for upcoming election cycles.
- **Self-serve capabilities**: Enabling advertisers to plan and measure TV reach without manual intervention.
- **Closed-loop intelligence**: Continue to shorten the cycle from research to measurement, allowing clients to see individual-level opinion shifts and message effectiveness in weeks, not months.
- **Industry diversification**: While rooted in political/public affairs, Tunnl is expanding into brand marketing and other outcome-driven industries.

## Why Work Here
- **Culture**: Described as “smart, curious, and driven” with a collaborative, cross-functional environment. The team values innovation and strategic problem-solving.
- **Remote/Hybrid Policy**: Flexible remote work policy is explicitly offered. [tunnldata.com/careers](https://www.tunnldata.com/careers)
- **Perks**:
  - Unlimited vacation days plus a company holiday between Christmas and New Year’s
  - Employer 401k match
  - Paid sick leave
  - Team events (trivia, sports brackets, driving ranges)
- **Growth Opportunities**: 25% headcount growth in the last year, with open roles across business development, research, media strategy, and account management. The company encourages personal and professional development.
- **Engineering & Product**: Technical staff makes up 17% of the team (12 people). The product and engineering teams work on cutting-edge AI and data infrastructure.
- **Employee Rating**: 4.2/5.0 on LinkedIn (based on 4 reviews), with high marks for work-life balance (4.4) and culture (4.3).

## Sources
1. [tunnldata.com](https://www.tunnldata.com/)
2. [tunnldata.com/about-us](https://www.tunnldata.com/about-us)
3. [tunnldata.com/careers](https://www.tunnldata.com/careers)
4. [tunnldata.com/our-team](https://www.tunnldata.com/our-team)
5. [linkedin.com/company/tunnldata](https://www.linkedin.com/company/tunnldata)

## Other roles at Tunnl

- [Manager, People Operations](https://feeny.ai/job/manager-people-operations-tunnl-washington-04e1jdqem11a) — Washington, DC
- [Vice President, Head of Agencies](https://feeny.ai/job/vice-president-head-of-agencies-tunnl-zn37r5z2rs0c)
- [Product Manager, Audience Products](https://feeny.ai/job/product-manager-audience-products-tunnl-washington-rbxezea1cg7s) — Washington, DC
- [Manager, Data Partnerships](https://feeny.ai/job/manager-data-partnerships-tunnl-remote-0h122qeq1w60)
- [Business Development Representative (BDR)](https://feeny.ai/job/business-development-representative-bdr-tunnl-washington-ehmc9y7htx7y) — Washington, DC
- [Executive Business Development Representative (BDR)](https://feeny.ai/job/executive-business-development-representative-bdr-tunnl-washington-kwgresavn6da) — Washington, DC
- [Associate Vice President, Research & Data Operations](https://feeny.ai/job/associate-vice-president-research-data-operations-tunnl-washington-5ef8rm4t07s6) — Washington, DC
- [Director, Business Development (Public Affairs & Advocacy)](https://feeny.ai/job/director-business-development-public-affairs-advocacy-tunnl-washington-ap4s20mz7at8) — Washington, DC