---
title: 'Senior Director, Global Partnerships at HelloFresh'
canonical: 'https://feeny.ai/job/senior-director-global-partnerships-hellofresh-new-york-ny-46egm6bkx445'
type: 'job'
last_seen: '2026-09-09'
---

# Senior Director, Global Partnerships at HelloFresh

- **Company:** HelloFresh
- **Location:** New York NY, United States
- **Compensation:** $179k–$216k
- **Posted:** 2026-08-21
- **Last confirmed live:** 2026-09-09
- **Apply:** https://careers.hellofresh.com/global/en/job/8140038?gh_jid=8140038

## Job description

We are seeking an outstanding Senior Director of Global Partnerships to lead our affiliate, strategic partnerships, and business development functions across the HelloFresh Group. This is a senior commercial role with global scope and a clear US anchor — responsible for driving high-quality, incremental customer acquisition through performance partnerships, loyalty and brand collaborations, gift-with-purchase programs (brand partnerships where a partner's product ships to customers at subscription milestones), post-transaction and publisher channels, and new acquisition BD. You'll lead a team of functional leaders across four pillars and partner closely with senior leadership to shape the overall commercial partnerships strategy.

You will...

- Build and scale the Global Partnerships division across four functional areas — US affiliate management, global partnership enablement, strategic and corporate partnerships, and business development for emerging acquisition channels
- Evolve the US affiliate portfolio through a period of active diversification: reducing reliance on legacy demand channels, testing new partner models, and recruiting the next generation of affiliate and post-transaction partners, while managing global accounts with meaningful US presence
- Build Gift-with-Purchase (GwP) into a repeatable, multi-market program with consumer brands across categories like kitchenware, wellness, and lifestyle — standing up scoped playbooks, a rolling calendar of committed partners, and clear cross-functional ownership across markets
- Stand up scalable loyalty earn/burn integrations with airline and rewards programs, and build the frameworks needed to globalize partnership opportunities that originate in local markets
- Rebuild and scale post-transaction, cashback, and publisher partnerships with a clear focus on profitability as the channel matures
- Build the acquisition BD function from the ground up: a sourcing and scoring engine, a scalable partner pipeline, and brand referral collaborations across categories such as health & wellness, fintech, and offer/deal platforms
- Build and lead a high-performing team of functional leaders, with a focus on talent development, accountability, and a results-driven culture
- Establish the technology and measurement foundation for the group: partner integrations, a single source of truth for partnership data, and incrementality/MMM frameworks to validate ROI
- Be the quarterback for your business: partner across Marketing, Finance, Product, and Operations to ensure shared vision, alignment, and delivery against group-wide growth goals
- Provide integrated partner and market insights to the leadership team to inform broader company-wide strategy

You have...

- 12+ years of professional experience, including 8+ years in affiliate marketing, partnerships, or business development, and 5+ years in senior leadership positions
- A track record managing multi-channel partnership portfolios at scale — affiliate networks, loyalty programs, co-branded or referral deals, post-transaction, publisher partnerships, or equivalent
- Demonstrated experience building and leading high-performing teams of functional specialists across multiple disciplines
- P&L ownership with a highly data-driven approach to target-setting, budget management, and performance communication to senior leadership
- Commercial fluency: comfortable structuring partnership economics, building business cases, and influencing cross-functional stakeholders
- Strong and proven external relationship skills — experienced building and sustaining partnerships with complex, multi-stakeholder, enterprise-level counterparts
- Familiarity with the partnership tech stack: affiliate platforms (Impact, CJ, Partnerize, or equivalent), CRM (HubSpot preferred), and measurement tools
- A global mindset with the ability to balance US execution priorities against a multi-market operating model
- Evidence of fast career trajectory, high ownership, and experience building new commercial capabilities — from scratch or through a period of significant expansion
- Ability to work in an entrepreneurial, fast-paced and dynamic environment
- Excellent verbal, written and interpersonal communication skills

You’ll get…

- Competitive salary, 401k with company match that vests immediately upon participation
- Generous PTO, including sabbatical, and parental leave of up to 16 weeks
- Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
- Tuition reimbursement for continuing education (upon 2 years of service)
- Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
- Access to Employee Resource Groups that are open to all employees, including those pertaining to BIPOC, women, veterans, parents, and LGBTQ+
- Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors. New York Pay Range $178,500—$216,000 USD

## About HelloFresh

## Company Overview
- **One-liner**: HelloFresh is a global meal-kit and food solutions company that delivers pre-portioned ingredients and recipes directly to consumers, aiming to revolutionize the way people eat by making home cooking accessible, convenient, and sustainable.
- **Entity Type**: Public (Ticker: HFG on the Frankfurt Stock Exchange)
- **Headquarters**: Berlin, Germany
- **Founded**: 2011
- **Founders**: Dominik Richter, Thomas Griesel, Jessica Nilsson

## Core Business
- **Primary Industry**: Meal Kit Delivery / Integrated Food Solutions
- **Target Customers**: B2C – primarily busy households, couples, and individuals looking for convenient, high-quality meal options. Also serves the ready-to-eat and pet food markets.
- **Mission Statement**: "Democratizing access to high-quality food" by allowing everyone to enjoy a varied, tasty diet while helping consumers save money and reduce food waste.

## Products & Services
- **HelloFresh (Core Meal Kits)**: The flagship subscription service offering pre-portioned ingredients and step-by-step recipes for a wide variety of meals. Type: Subscription-based physical goods.
- **Factor_**: A ready-to-eat, chef-prepared meal delivery service (operates in the US, Canada, and Australia). Type: Subscription-based physical goods.
- **Youfoodz**: A ready-to-eat meal brand in Australia. Type: Subscription-based physical goods.
- **EveryPlate**: A budget-friendly meal kit brand in the US and Australia. Type: Subscription-based physical goods.
- **Chefs Plate**: A meal kit brand in Canada. Type: Subscription-based physical goods.
- **Green Chef**: An organic-focused meal kit brand in the US. Type: Subscription-based physical goods.
- **The Pet Food Brands**: Premium pet food delivery services (e.g., The Pets Table in the US). Type: Subscription-based physical goods.

## Market Standing
- **Valuation/Market Cap**: As a public company, market cap fluctuates. As of mid-2025, it is approximately €1.5-2.0 billion (based on public trading data).
- **Key Metric (Annual Revenue)**: €6.76 billion in net revenue in FY 2025.
- **Key Metric (Meals Delivered)**: ~850 million meals delivered in 2025.
- **Key Metric (Employees)**: +29,000 employees globally.
- **Notable Investors/Partners**: The company is publicly traded. Key institutional investors include major European and US asset managers. Strategic partnerships exist with various food suppliers and logistics providers.
- **Growth Signals**: The ready-to-eat segment (Factor, Youfoodz) is a major growth driver, now making up a quarter of total revenue. The company is expanding its ready-to-eat offerings into European markets, building on success in North America and Australia. The company operates in 17 countries with 8 different brands.

## Competitive Advantages
- **Scale & Data**: With over 18,000 recipes in its database and billions of meals delivered, HelloFresh has an immense dataset on consumer preferences, supply chain optimization, and recipe development, creating a significant moat in logistics and personalization.
- **Vertical Integration**: The direct-to-consumer model gives full control over the supply chain, from sourcing to delivery, enabling efficient operations, competitive pricing, and rapid response to customer needs.
- **Multi-Brand Strategy**: By operating a portfolio of brands (from budget-friendly EveryPlate to premium Factor), HelloFresh captures a wide range of customer segments and price points, reducing reliance on a single offering.
- **Global Footprint**: Presence in 16+ geographies provides diversification and allows for the cross-pollination of best practices and technologies across markets.

## Strategic Focus
- **Accelerating Ready-to-Eat**: The company is aggressively growing its ready-to-eat segment (Factor, Youfoodz) and expanding it into new European markets, seeing it as a high-growth, higher-margin opportunity.
- **Sustainability & Efficiency**: Continuous focus on reducing food waste, optimizing packaging, and improving supply chain sustainability. The company highlights its role in reducing household food waste compared to traditional grocery shopping.
- **Technology & Personalization**: Investing in data science and machine learning to improve menu personalization, demand forecasting, and operational efficiency.
- **International Expansion**: Leveraging success in core markets (US, Germany, Australia) to expand into adjacent geographies and product categories.

## Why Work Here
- **Culture**: Described as a "global tech company" with a "local start-up vibe." The company emphasizes a data-driven, entrepreneurial, and ownership-oriented culture. Core values include Ownership, Inclusivity, and Innovation.
- **Diversity & Inclusion**: HelloFresh has over 10 employee resource groups (ERGs) and is committed to fostering a sense of belonging. The careers page states, "Everyone is welcome at our table."
- **Work Environment**: The company operates in 17 countries with multiple offices and distribution centers. Roles range from warehouse operations and logistics to software engineering, marketing, and data science.
- **Perks**: The company offers competitive pay and benefits, though specifics vary by location. The culture is described as collaborative, with a focus on "achieving something delicious, every day."
- **Growth Trajectory**: As a rapidly growing public company with a strong focus on innovation and expansion, employees have opportunities to work on high-impact projects and grow their careers across different brands and geographies.

## Sources
1. [hellofreshgroup.com](https://hellofreshgroup.com/en/)
2. [careers.hellofresh.com](https://careers.hellofresh.com/global/en/)
3. [hellofresh.com](https://www.hellofresh.com/about/working-at-hellofresh)
4. [careers.hellofresh.com/leadership](https://careers.hellofresh.com/global/en/leadership-at-hellofresh)
5. [careers.hellofresh.com/locations](https://careers.hellofresh.com/global/en/locations)

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