--- title: 'Senior Director, Growth Marketing at Crunchtime' canonical: 'https://feeny.ai/job/senior-director-growth-marketing-crunchtime-atlanta-georgia-m85ja7sj3vbr' type: 'job' last_seen: '2026-09-15' --- # Senior Director, Growth Marketing at Crunchtime - **Company:** Crunchtime - **Location:** Atlanta Georgia, United States / Boston Massachusetts, United States / Louisville Kentucky, United States - **Work type:** remote - **Posted:** 2026-08-05 - **Last confirmed live:** 2026-09-15 - **Apply:** https://www.crunchtime.com/open-positions?gh_jid=6135575004 ## Job description Crunchtime helps multi-unit restaurants operate every location like their best one. Trusted by 850+ brands across 150,000+ locations worldwide, Crunchtime connects the full operations management lifecycle across inventory management, labor and scheduling, kitchen management, and operations execution, in the industry’s only complete, AI-powered suite. Top operators, including Jersey Mike’s, Five Guys, Smoothie King, Wingstop, and Chili’s, rely on Crunchtime to achieve profitability and deliver great guest experiences every day in every store. To learn more, visit [Crunchtime.com](http://Crunchtime.com). ## About Crunchtime Crunchtime helps multi-unit restaurants operate every location like their best one. Trusted by 850+ brands across 150,000+ locations worldwide, Crunchtime connects the full operations management lifecycle across inventory management, labor and scheduling, kitchen management, and operations execution, in the industry’s only complete, AI-powered suite. Top operators, including Jersey Mike’s, Five Guys, Smoothie King, Wingstop, and Chili’s, rely on Crunchtime to achieve profitability and deliver great guest experiences every day in every store. To learn more, visit [Crunchtime.com](http://crunchtime.com/). ## About the Role As we enter our next phase of growth, we're investing heavily in modernizing our marketing technology stack, embracing AI, and building a scalable, data-driven demand generation engine. We're looking for a strategic, highly technical Senior Director of Demand Generation to build the next generation of B2B marketing at Crunchtime. You'll lead our Demand Generation, Marketing Operations, and Digital Marketing teams and partner closely with Sales, Revenue Ops, Product Marketing, Brand Marketing and executive leadership to modernize how we attract, engage, and convert prospects. The ideal candidate is a revenue marketer with a technologist's mindset—someone excited to leverage AI, automation, data, and emerging technologies to fundamentally transform how marketing operates. ## What You'll Do Drive Revenue Growth - Own the global demand generation strategy across inbound, outbound, digital and ABM - Develop integrated campaigns that generate qualified pipeline and accelerate revenue growth. - Establish measurement frameworks focused on pipeline creation, CAC, ROI, and marketing contribution to revenue. - Partner closely with Sales leadership to optimize lead management, routing, scoring, and pipeline progression. Lead Digital Marketing - Lead the overall digital marketing strategy across paid media, SEO, SEM, website optimization, and digital analytics, ensuring alignment with business and revenue objectives. - Establish the vision and roadmap for Crunchtime's website, ensuring it serves as a high-performing demand generation and customer engagement platform. - Continuously optimize digital experiences through testing, personalization, and behavioral insights. Lead Marketing Technology & AI Transformation - Develop and execute Crunchtime's marketing technology roadmap, ensuring systems are scalable, integrated, and aligned with business objectives. - Evaluate, implement, and optimize AI-powered marketing solutions across campaign creation, personalization, automation, analytics, and operational efficiency. - Champion a culture of experimentation by continuously testing new AI capabilities and emerging technologies. Own Marketing Operations - Lead Marketing Operations, ensuring best practices in automation, attribution, CRM integration, reporting, governance, and data quality. - Partner with Revenue Operations to create a seamless customer journey from first touch through closed revenue. - Build dashboards and executive reporting that provide actionable business insights. Build and Develop a High-Performing Team - Foster a culture of accountability, innovation, curiosity, and continuous improvement. - Develop team capabilities around AI, marketing technology, and modern growth strategies. ## What You'll Bring - 7-10+ years of progressive B2B SaaS marketing experience, including leadership of demand generation and marketing operations. - 5+ years experience managing multi-functional teams across demand generation, marketing operations, and digital marketing. - Demonstrated success building marketing programs that generate measurable pipeline growth. - Deep expertise with modern marketing technology platforms, CRM systems, marketing automation, analytics, and attribution. - Hands-on experience evaluating and implementing AI technologies within marketing organizations. - Strong analytical mindset with experience translating data into business decisions. - Experience partnering closely with Sales and Revenue Operations. - Excellent executive communication and cross-functional leadership skills. - Ability to balance strategic thinking with operational execution. Bonus Points If You Have - Experience marketing to enterprise restaurant, hospitality, retail, or multi-unit operators. Essential Physical & Mental Requirements - Prolonged periods of sitting at a desk - Prolonged periods of typing and working at a computer - Ability to listen and speak over the phone or Zoom calls - High level of mental concentration and focus Other Responsibilities Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. ## Compensation Statement The annual base compensation range for this position is $180,000 - $200,000. The reasonably estimated total cash compensation (base + variable) range for this full-time position will be $207,000 - $230,000. Actual compensation is based on factors unique to each candidate, including, but not limited to: job-related skills, qualifications, education, experience, and location. Crunchtime has a location-based compensation system, so someone doing the same job in a different city might have a different pay range. Accessibility Accommodation Statement Crunchtime complies with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@crunchtime.com. ## Equal Employment Opportunity Statement At Crunchtime, we are an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic. We have an inclusive and diverse workplace where every team member is respected and valued. As a global software development company, we believe that our diverse employee population enriches our work environment. Join us in our mission to provide the best software solutions to the food industry. We encourage you to apply regardless of your background or experience; even if you don’t meet all the qualifications, because we believe unique experiences and perspectives make us a stronger team. ## About Crunchtime ## Company Overview - **One-liner**: Crunchtime provides a unified, AI-powered operations management suite that helps multi-unit restaurant brands control costs, ensure consistency, and drive profitability across every location. - **Entity Type**: Private - **Headquarters**: Boston, Massachusetts, United States - **Founded**: Not publicly available - **Founders**: Not publicly available ## Core Business - **Primary industry**: Restaurant Technology / Foodservice Operations Software - **Target customers**: Multi-unit restaurant brands (B2B, Enterprise), including franchise and corporate-owned locations. Customers include Chipotle, Culver’s, Domino’s, Dunkin’, Five Guys, Jersey Mike’s, P.F. Chang’s, Smoothie King, Wingstop, and Chili’s. [crunchtime.com](https://www.crunchtime.com/about-us) - **Mission**: Empower restaurant brands to operate every location like their best location. [crunchtime.com](https://www.crunchtime.com/about-us) - **Vision**: To be the way restaurant brands keep their operations profitable, their employees engaged, and their customers coming back. [crunchtime.com](https://www.crunchtime.com/about-us) ## Products & Services Crunchtime offers a complete, AI-powered suite connecting the full operations management lifecycle: - **[Inventory Management](https://www.crunchtime.com/)**: A comprehensive solution for automated sales forecasting and purchasing, faster inventory counting, recipe management, and reconciliation to control food costs and reduce waste. Reports a 7% reduction in food cost variance and a 2% savings on food costs. - **[Labor & Scheduling](https://www.crunchtime.com/)**: Uses proprietary forecasting algorithms to automatically create schedules based on expected sales, ensuring optimal staffing levels. Enables managers to make mid-shift changes to reduce costs. Reports a 32% reduction in labor costs. - **[Kitchen Management (KDS)](https://www.crunchtime.com/)**: A Kitchen Display System that manages demand, directs order flow, and keeps every station in sync to improve order accuracy and staff productivity. Reports an 8.75% decrease in inaccurate orders. - **[Operations Execution](https://www.crunchtime.com/)**: Manages tasks, checklists, audits, and rollouts across all locations to ensure brand standards are met consistently. Includes a mobile learning and compliance platform with 100+ ready-to-launch restaurant courses. - **[Operational Intelligence](https://www.crunchtime.com/)**: An analytics layer that turns raw operational data into clear insights, helping brands cut costs, optimize labor, maintain compliance, and run consistently. ## Market Standing - **Valuation**: Not disclosed - **Key Metric**: Total Funding is not publicly available. The company is privately held. - **Scale**: Trusted by 850+ restaurant brands across 150,000+ locations in 100+ countries. [crunchtime.com](https://www.crunchtime.com/) - **Notable Customers**: Chipotle, Culver’s, Domino’s, Dunkin’, Five Guys, Jersey Mike’s, P.F. Chang’s, Smoothie King, Wingstop, and Chili’s. [crunchtime.com](https://www.crunchtime.com/about-us) - **Growth Signals**: The company has over 400 employees and is actively hiring (26 active job postings as of the search date), with a monthly employee growth rate of +10.7%. [linkedin.com](https://www.linkedin.com/company/crunchtime-restaurant-ops) ## Competitive Advantages - **Purpose-built for Restaurants**: The platform is designed from the ground up for the unique needs of the foodservice industry, not adapted from other verticals. [crunchtime.com](https://www.crunchtime.com/about-us) - **Breadth and Depth of Platform**: It is the industry’s only complete, AI-powered suite that connects inventory, labor, kitchen, and operations execution in one place, solving the challenge of managing multiple tech vendors. [crunchtime.com](https://www.crunchtime.com/about-us) - **Single Source of Truth**: Provides accurate, up-to-date data in a centralized location that both store-level and above-store users can trust for strategic decisions. [crunchtime.com](https://www.crunchtime.com/about-us) - **Proven Enterprise Support**: Dedicated teams for every stage of the customer journey with deep experience supporting large enterprise restaurant chains. [crunchtime.com](https://www.crunchtime.com/about-us) ## Strategic Focus - **Deepening AI Integration**: Continuing to build AI-powered features across forecasting, scheduling, and inventory management to drive efficiency and profitability for customers. - **Platform Unification**: Expanding the breadth of the platform to serve as the single operating system for restaurant operations, simplifying the tech stack for clients. - **Global Expansion**: Supporting a growing global customer base across 100+ countries with a remote-first workforce spanning three continents. - **Product Innovation**: Developing new capabilities in kitchen management, learning, and compliance to address the full lifecycle of restaurant operations. ## Why Work Here - **Culture & Values**: Core values include "Succeed together," "Extend a hand," "Make an impact," and "Connect." The company emphasizes a "One Team" mentality. [crunchtime.com](https://www.crunchtime.com/culture) - **Remote-First Policy**: Crunchtime is a remote-first employer with 500+ employees across three continents. Offices are located in Atlanta, Boston, Louisville, Nashua, Guadalajara, Watford, London, and Melbourne for those who prefer a hybrid schedule. [crunchtime.com](https://www.crunchtime.com/careers) - **Employee Benefits**: Comprehensive medical, vision, and dental coverage; company-paid parental leave; life and disability insurance; flexible vacation days; fitness reimbursements; retirement contribution matching; and an annual learning and development stipend. [crunchtime.com](https://www.crunchtime.com/careers) - **Growth & Learning**: The company is actively growing (400+ employees and hiring) with a strong focus on continuous learning and development. Many employees come from the restaurant industry, fostering deep customer empathy. [crunchtime.com](https://www.crunchtime.com/careers) - **Impact**: Employees get to see the direct impact of their work on major brands they visit as consumers. The company's mission is to help restaurants operate every location like their best one. [crunchtime.com](https://www.crunchtime.com/careers) ## Sources 1. [Crunchtime Website](https://www.crunchtime.com/) 2. [Crunchtime Careers Page](https://www.crunchtime.com/careers) 3. [Crunchtime Culture Page](https://www.crunchtime.com/culture) 4. [Crunchtime About Us Page](https://www.crunchtime.com/about-us) 5. [Crunchtime LinkedIn Profile](https://www.linkedin.com/company/crunchtime-restaurant-ops) ## Other roles at Crunchtime - [International Business Development Representative - UAE](https://feeny.ai/job/international-business-development-representative-uae-crunchtime-dubai-21frk8k3wv8m) — Dubai, United Arab Emirates - [Manager, Channel Sales](https://feeny.ai/job/manager-channel-sales-crunchtime-united-states-9s12yt4jt9n7) — United States - [Business Development Representative](https://feeny.ai/job/business-development-representative-crunchtime-atlanta-georgia-ps5hre17m1nj) — Atlanta Georgia, United States / Boston Massachusetts, United States / Louisville Kentucky, United States - [Vice President, Customer Success](https://feeny.ai/job/vice-president-customer-success-crunchtime-atlanta-georgia-bk6jsaqw1neg) — Atlanta Georgia, United States / Boston Massachusetts, United States / Louisville Kentucky, United States - [Senior Network Engineer I](https://feeny.ai/job/senior-network-engineer-i-crunchtime-united-states-49b0yrg252vg) — United States - [UK & Europe Account Executive](https://feeny.ai/job/uk-europe-account-executive-crunchtime-watford-england-xvd7x623275a) — Watford England, United Kingdom - [Senior Business Development Representative](https://feeny.ai/job/senior-business-development-representative-crunchtime-atlanta-georgia-united-syb5mrxzy847) — Atlanta Georgia United States Boston Massachusetts United States Louisville Kentucky, United States - [Business Development Representative](https://feeny.ai/job/business-development-representative-crunchtime-atlanta-georgia-united-states-fhwxamm654vj) — Atlanta Georgia United States Boston Massachusetts United States Louisville Kentucky, United States - [Franchisee Account Executive](https://feeny.ai/job/franchisee-account-executive-crunchtime-boston-httgxv5vqfa6) — Boston, MA - [Staff Data Integrations Engineer - Connex Integration](https://feeny.ai/job/staff-data-integrations-engineer-connex-integration-crunchtime-remote-0n175mcrn08n)