---
title: 'Senior Director of Design, Search & Feeds at Reddit'
canonical: 'https://feeny.ai/job/senior-director-of-design-search-feeds-reddit-united-states-b3vgfs63ve72'
type: 'job'
last_seen: '2026-11-08'
---

# Senior Director of Design, Search & Feeds at Reddit

- **Company:** Reddit
- **Location:** United States
- **Compensation:** $317k–$444k
- **Work type:** remote
- **Posted:** 2026-10-26
- **Last confirmed live:** 2026-11-08
- **Apply:** https://job-boards.greenhouse.io/reddit/jobs/8303511

## Job description

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit [www.redditinc.com](http://www.redditinc.com/).

We’re looking for a Senior Director of Design to lead the experience strategy for Reddit’s Search & Feeds experiences. Reporting to our Head of Design, you’ll lead a design team shaping how people find relevant conversations, discover communities, and build connections to the topics they care about. Your impact will extend across Reddit, connecting discovery to the experiences that turn initial interest into ongoing participation.

This role combines product vision, design leadership, and a high bar for craft. You’ll partner closely with Product, Engineering, Research, and Data Science across Reddit to make discovery more useful, intuitive, and distinctly Reddit driving growth and retention by helping people connect with communities that matter to them.

## What you’ll do

- Set the design vision for Search & Feeds. Define a cohesive experience strategy across search, feed experiences, recommendations, and community discovery, connecting near-term improvements to a longer-term vision.
- Lead and develop the team. Coach design leaders and individual contributors, build clear ownership, and create an environment where people can do ambitious work and grow.
- Shape product direction. Partner with cross-functional leaders to identify opportunities, establish priorities, and guide investment decisions grounded in user needs and business goals.
- Raise the bar for quality. Drive thoughtful interaction design, clear information architecture, accessible experiences, and strong execution from early concepts through launch.
- Make relevance understandable. Help people understand and influence what they see, bringing clarity and user control to ranking, personalization, and recommendations.
- Design for different discovery needs. Support people seeking a specific answer, exploring a new interest, or returning to communities they already value.
- Connect discovery to community health. Consider how search and feeds affect participation, conversation quality, and the communities that make Reddit valuable.
- Establish how success is measured. Use research, experimentation, and behavioral data to evaluate usefulness, satisfaction, and the quality of discovery alongside engagement.
- Influence across Reddit. Communicate a clear point of view, build alignment across teams, and contribute to the broader design organization’s standards and practices.

## What you’ll bring

- Experience leading design for complex consumer products at scale, with meaningful work in search, discovery, feeds, recommendations, or related experiences.
- A track record of building and developing design teams, including managing managers and supporting individual contributors.
- Strong product judgment and the ability to turn ambiguous problems into clear strategies and compelling experiences.
- Deep expertise in interaction design and information architecture, with a portfolio demonstrating both design quality and measurable user impact.
- Experience partnering with Engineering, Product, Research, and Data Science on experiences shaped by ranking and personalization systems.
- The ability to balance user needs, business priorities, technical constraints, and the health of a broader product ecosystem.
- Clear communication and the ability to influence senior leaders, resolve competing priorities, and make decisions with incomplete information.
- An appreciation for community-driven products and the different ways people seek information, participate, and build trust online.

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base salary range for this position is: $317,000—$443,800 USD

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable.  We will not sell your personal information or disclose it to any third party for their marketing purposes.  We will delete any recording of your interview promptly after making a hiring decision.  For more information about how we will handle your personal information, including our retention of it, please refer to our [Candidate Privacy Policy for Potential Employees and Contractors](https://redditinc.com/policies/candidate-privacy-policy).

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.  Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

## About Reddit

## Company Overview
- **One-liner**: Reddit is the heart of the internet, a community of communities where people can dive into anything through experiences built around their interests, hobbies, and passions.
- **Entity Type**: Public (NYSE: RDDT, IPO March 2024)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2005
- **Founders**: Steve Huffman, Alexis Ohanian (original co-founders; Huffman remains CEO)

## Core Business
- **Primary industry**: Social Networking Platforms
- **Target customers**: B2C (users), B2B (advertisers, data licensing partners). Massive global consumer audience; advertisers range from SMB to enterprise.
- **Mission**: To empower communities, and make their knowledge accessible to everyone.

## Products & Services
- **Reddit Platform**: The core social network consisting of thousands of user-created subreddits. Users post, vote, comment, and build communities around any topic. Free to use.
- **Reddit Ads**: Self-serve and managed advertising solutions including display, video, and promoted posts. Key revenue driver.
- **Reddit Premium**: Subscription offering ad-free browsing, exclusive badges, and access to a private subreddit.
- **Reddit Public Access (API)**: Data feeds and APIs used by third-party developers, researchers, and increasingly for AI training data licensing.
- **KarmaLab**: Reddit’s in-house creative agency that helps brands create native content and campaigns.

## Market Standing
- **Valuation/Market Cap**: Publicly traded company; market cap fluctuates with stock price (specific figure not provided in search results). As of 2025 annual revenue of $2.2B, the company is valued in the tens of billions.
- **Key Metric**: Annual Revenue: ~$2.2B (latest fiscal year). Daily Active Uniques: 127M (as of March 31, 2026). Weekly Active Uniques: 493M+.
- **Notable Investors/Partners**: Parent company Advance Publications, Inc.; Tencent (led Series D); various institutional and retail investors post-IPO.
- **Growth Signals**: Headcount grew 21.2% YoY to 3,009 employees. Active job postings up 18.9% YoY. Revenue scaling rapidly as ad business grows toward $1B target. International expansion across 50+ countries.

## Competitive Advantages
- **Unique community-driven content**: User-generated, authentic, and highly engaged communities that are difficult to replicate. Over 100,000 active subreddits.
- **Data moat**: Massive archive of human conversations and knowledge (25B+ posts & comments) – increasingly valuable for AI training and research.
- **Brand recognition and cultural influence**: Reddit is a top-10 website globally, driving real-world impact (e.g., WallStreetBets, AMAs).
- **Moderator ecosystem**: Volunteer moderators curate high-quality content at scale, reducing content moderation costs while maintaining quality.

## Strategic Focus
- **Growing the advertising business**: Scaling ad revenue to $1B+ through improved ad products, self-serve tools, and international sales expansion.
- **AI and data licensing**: Monetizing Reddit’s unique content corpus through partnerships with AI companies (e.g., Google) and building AI-powered features.
- **International expansion**: Growing user base and ad sales in key markets (UK, Canada, Portugal, Netherlands, India, etc.).
- **Product innovation**: Investing in video, real-time features, and improving the user experience to retain and grow daily active users.

## Why Work Here
- **Culture**: Described as fun, quirky, and authentic. Core values include “Reddit’s Mission First,” “Add Value,” “Play to Win,” “Evolve,” and “Default Open.”
- **Benefits**: Comprehensive health benefits, flexible vacation & global days off, family planning funds, 4+ months paid parental leave, personal & professional development funds, workspace/home office benefits.
- **Employee Resource Groups (ERGs)**: Active ERGs including Ability, Allyship, Black People Reddit (BPR), Kaleidoscope, LGBTQ Snoo, OLE, RAN, Trans@Reddit, Women Eng, Women in Product, Women of Reddit.
- **Work environment**: Hybrid/office policy not explicitly stated in search results; many roles are likely based in San Francisco or other offices (NYC, Toronto, etc.). Engineering culture emphasizes autonomy, impact, and building products used by millions.
- **Career growth**: Rapid headcount growth and promotion opportunities; strong alumni network (Meta, Google, Amazon, etc.). Employee rating 3.8/5 on LinkedIn (compensation 4.1, culture 3.2, career 3.2).

## Sources
1. [redditinc.com](https://redditinc.com/careers) – Careers page with mission, values, benefits, ERGs, departments.
2. [job-boards.greenhouse.io](http://job-boards.greenhouse.io/reddit) – Current job openings.
3. [linkedin.com](https://www.linkedin.com/company/reddit-com) – Company profile with financials, headcount, revenue, funding, employee data.
4. [investor.redditinc.com](https://investor.redditinc.com/overview/default.aspx) – Investor relations with key metrics (DAU, WAU, communities).
5. [sec.gov](https://www.sec.gov/Archives/edgar/data/1713445/000171344526000062/redditinc10-k2025.pdf) – 2025 Form 10-K with corporate info, employee count, values, risk factors.

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