---
title: 'Senior Director, Strategic Partnerships & Business Development at Fi'
canonical: 'https://feeny.ai/job/senior-director-strategic-partnerships-business-development-fi-remote-afzzxak3dg8f'
type: 'job'
last_seen: '2026-11-10'
---

# Senior Director, Strategic Partnerships & Business Development at Fi

- **Company:** Fi
- **Location:** Remote
- **Work type:** remote
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-10
- **Apply:** https://jobs.lever.co/fi/42e4453b-0882-4b01-ac5a-a385d15c9026

## Job description

Welcome to Fi.

We’re a passionate team from Square, Google, Oura, Peloton, Uber, and more working to transform the human-pet relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team's talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.

The most exciting aspect of our work? Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.

If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of pet ownership together.

Fi is looking for a Senior Director, Strategic Partnerships & Business Development!

Fi is looking for a Senior Director, of Strategic Partnerships & Business Development to build and lead the partnership engine behind our next stage of growth. You’ll find, structure and close deals with major brands, then turn each one into something customers actually love: a product integration, a co-marketing moment, or a new distribution channel that grows Fi’s reach and membership base. The goal is simple: build the integrations that make Fi indispensable to every pet parent.

What You'll Do:

- Define where partnerships move the needle for Fi across acquisition, retention, membership value, distribution and brand, and build a prioritized roadmap of target partners
- Open doors with major brands and lead deals from first pitch through term sheet and signature
- Design product and marketing integrations that break through, with the customer experience at the center, not just the commercial outcome
- Model the economics of every deal, including revenue, CAC, LTV, membership attach and cost to build and support, and make clear calls on what to pursue and what to pass on
- Lead negotiations with confidence and structure terms that hold up over time
- Rally Product, Engineering, Marketing, Finance and Legal around each deal and own the plan from concept to launch
- Set partner KPIs, run business reviews, double down on what works and wind down what doesn’t
- Stand up BD processes, tools and pipeline reporting, and over time hire and develop a high-performing team
- Represent Fi at industry events and with executives, and bring back sharp insight on trends, competitors and emerging opportunities

What You'll Bring:

- 10+ years in business development, strategic partnerships or corporate development, with at least 5 in BD specifically
- Deep D2C and subscription experience and a clear understanding of how partnerships drive acquisition, conversion, retention and LTV; time at a brand that also sells in retail, with a feel for channel economics, makes you even stronger
- A track record of originating and closing game-changing deals with major brands, ideally including platform or ecosystem partnerships like carriers, insurance, veterinary, smart home, payments or app integrations
- A senior network across brands, platforms and retailers, with bonus points for roots in pet, consumer electronics, wearables or health and wellness
- Strong financial modeling chops: you build your own deal models, run scenarios and pressure-test assumptions with Finance, and a background in strategy, finance or consulting helps
- Sharp negotiation skills and fluency in commercial terms like exclusivity, revenue share, data sharing, IP and co-marketing commitments
- Creative product and marketing instincts that spot opportunities others miss
- Proven cross-functional leadership taking deals from idea to launch without owning every team, plus experience building and leading a BD team
- Executive presence: you can pitch a partner’s C-suite and write a crisp recommendation for Fi’s leadership
- A builder mindset and real comfort with ambiguity in a fast-moving, high-growth environment

Why You'll Love Us:

- Time to Recharge: Enjoy flexible PTO to take the breaks you need.
- Top-Notch Health Coverage: We’ve got your back (and teeth and eyes) with full medical, dental, and vision insurance.
- Wellness Perks: Free access to One Medical, Kindbody, and Talkspace to keep you feeling your best.
- Dog-Friendly Office: Bring your pup to work — they’re part of the team, too.
- Give Back to the Pups: Make tails wag with a $500 annual donation to a dog charity of your choice through our BarkBack Program.
- Free Fi Membership: Your furry best friend(s) get all the benefits of a Fi collar, on us!
- Love for Friends + Family: Share the Fi magic with loved ones through our gifting program.

The anticipated base salary range for this position is $170,000–$250,000. Actual compensation will vary based on multiple factors, including skills, experience, market conditions, and role scope, which may evolve during the hiring process. As a fast-growing Series B startup, Fi evaluates compensation opportunistically to align with the right candidate. This role is also eligible for equity compensation.

Fi is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Fi makes hiring decisions based solely on qualifications, merit, and our needs at the time.

## About Fi

## Company Overview
- **One-liner**: Fi develops smart GPS tracking collars and AI-powered health monitoring technology to improve the safety and well-being of dogs.
- **Entity Type**: Private (Series B – last round in February 2021)
- **Headquarters**: New York, New York, United States (419 Lafayette St, 2nd Floor)
- **Founded**: 2017
- **Founders**: Jonathan Bensamoun (CEO) and Loren Kirkby (CTO)

## Core Business
- **Primary industry**: Pet technology (smart wearables for dogs)
- **Target customers**: B2C – dog owners in the US and increasingly international markets
- **Mission**: “Translate everything we’ve always wished our dogs could tell us, so we have peace of mind knowing they’re as safe and healthy as possible.”

## Products & Services
- **Fi Smart Collar (Series 3+)**: A GPS and LTE‑M enabled dog collar that provides real‑time location tracking, activity/step counting, sleep and behavior monitoring. The latest version adds AI‑powered behavior detection (barking, licking, scratching, eating, drinking) and escape alerts.
- **Fi Mobile App** (iOS / Android): Companion app for viewing location, activity history, and receiving notifications. Integrates with Apple Watch.
- **Lost Dog Mode**: A dedicated recovery feature that activates when a dog escapes, leveraging the collar’s tracking network and community alerts.
- **Satellite Connectivity (Starlink)**: In July 2026 Fi launched the “Ultra Dog Tracker,” the first consumer wearable to use T‑Satellite with Starlink for coverage in areas without cellular service.

## Market Standing
- **Valuation**: Not publicly disclosed (Tracxn reports a placeholder value of $*****)
- **Key Metric**: Total funding – conflicting reports: **$47M** (LinkedIn data) vs **$40M** (Tracxn). The last round was a Series B of $30M in February 2021 led by LongView Asset Management.
- **Notable Investors**: RRE Ventures, Lerer Hippeau, Freestyle, LCS, LongView Asset Management (lead Series B)
- **Growth Signals**:
  - Expanded to 38 countries across North America and Europe as of June 2026.
  - Launched AI‑powered collar (Series 3+) in June 2025.
  - Partnered with Wagmo and Microsoft in February 2026.
  - Headcount grew ~39% year‑over‑year (LinkedIn data shows 150 employees; other sources estimate 125–255).
  - Active job postings increased 125% year‑over‑year.

## Competitive Advantages
- **Integrated AI & GPS**: Combines real‑time GPS tracking with machine learning to detect behavior patterns (barking, scratching, escape attempts) – a differentiator from simpler trackers.
- **Satellite‑ready**: First consumer pet tracker to use Starlink satellite connectivity, extending coverage beyond cellular networks.
- **Strong brand & community**: 10,300+ LinkedIn followers, growing 30% YoY; active social media presence and partnerships with pet‑focused brands.
- **Experienced team**: Alumni from Square, Google, Peloton, Uber, Nest, and other top tech companies.

## Strategic Focus
- **International expansion**: After launching in Canada, Mexico, and the UK, Fi continues to roll out in EU markets and now supports 38 countries.
- **AI‑driven health insights**: Investing in behavior detection and health monitoring to move beyond basic tracking into proactive pet care.
- **Hardware innovation**: The Ultra Dog Tracker with satellite connectivity positions Fi as a leader in remote‑area coverage.

## Why Work Here
- **Culture**: Dog‑friendly office, passionate team of dog lovers. Emphasis on solving hard problems (“impossible” means “let me find a way”).
- **Work policy**: Hybrid environment (some roles fully remote, others on‑site). HQ in New York with additional office in Brooklyn.
- **Perks & benefits**:
  - Equity grants
  - Generous parental leave
  - Dental, vision, and medical insurance (FSA available)
  - 401(k) with company match
  - Free snacks and drinks
  - Employee discounts on Fi products
  - Customized development tracks
- **Engineering culture**: High bar for quality; team includes machine learning engineers, antenna/RF engineers, and senior software engineers. Open roles include Senior Software Engineer, Senior Product Designer, and Staff Antenna/RF Systems Engineer.
- **Growth opportunity**: Rapidly scaling company with international expansion, new product launches, and increasing headcount.

## Sources
1. [Fi Careers Page (Lever)](https://jobs.lever.co/fi)
2. [LinkedIn – Fi Smart Dog Collars](https://linkedin.com/company/fi-smart-dog-collars)
3. [Tracxn – Fi Company Profile](https://tracxn.com/d/companies/fi/__Y2Wvgjz_mPiqpPtUHiVKKrRZko7hgLPp-lFMoAWsKkY)
4. [Built In NYC – Fi](https://builtin.com/company/tryfi)
5. [Jobera – Fi Careers](https://jobera.com/employer/fi/)
6. [Business Wire – Fi International Expansion (June 2026)](https://www.businesswire.com/news/home/20260603005836/en/)
7. [Business Wire – Fi UK/EU Launch (March 2026)](https://www.businesswire.com/news/home/20260302005836/en/)
8. [FOX Business – Fi AI Dog Collar (June 2025)](https://www.foxbusiness.com/technology/fi-launches-ai-dog-collar-tracks-health-detects-escape-attempts)
9. [Pet Age – Fi Ultra Dog Tracker with Starlink (July 2026)](https://www.petage.com/fi-launches-ultra-dog-tracker-first-consumer-wearable-powered-by-t-satellite-with-starlink/)

## Other roles at Fi

- [Staff Antenna/ RF Systems Engineer](https://feeny.ai/job/staff-antenna-rf-systems-engineer-fi-boston-ma-or-new-york-sd9q3p8rdt51) — Boston MA OR New York, NY
- [Strategic Finance Associate](https://feeny.ai/job/strategic-finance-associate-fi-new-york-ktgksrzycmt8) — New York, NY
- [Director of Product Design](https://feeny.ai/job/director-of-product-design-fi-new-york-wecmx4qbwxsv) — New York, NY
- [Email Marketing Manager](https://feeny.ai/job/email-marketing-manager-fi-new-york-fkzz5346eadd) — New York, NY