---
title: 'Senior Editor B2B, T Brand International, London at The New York Times'
canonical: 'https://feeny.ai/job/senior-editor-b2b-t-brand-international-london-the-new-york-times-london-rcr4mfv5nfk5'
type: 'job'
last_seen: '2026-09-12'
---

# Senior Editor B2B, T Brand International, London at The New York Times

- **Company:** The New York Times
- **Location:** London, United Kingdom
- **Posted:** 2026-07-21
- **Last confirmed live:** 2026-09-12
- **Apply:** https://job-boards.greenhouse.io/thenewyorktimes/jobs/4717027005

## Job description

The [mission](https://www.nytco.com/mission-and-values/) of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.

The New York Times branded content team, T Brand Studio is looking for a Senior Editor with a focus on B2B (Consulting, Finance, and Technology) to join our London office. Inspired by the journalism and innovation of The New York Times newsroom, T Brand crafts stories that help brands make the world better. We are a team of editors, designers, program managers, developers, strategists and audience experts who create content for leading brands around the world.

## About the Role

This role will contribute to the creation of branded content advertising — from brainstorming and conceptualizing creative ideas to answering client briefs to writing, editing and commissioning projects. You will take specific leadership in B2B campaigns, in both growing new advertiser opportunities and following through in production. Specifically, the core tasks of the Senior Editor, T Brand Studio International includes participating in brainstorms and creating pitches. Additionally, you will conduct research and interviews, write, commission and edit articles. Furthermore, you will see video and podcast projects through the production process. The Senior Editor will be part of the larger T Brand team based in London, Singapore, Paris and New York. This is a hybrid position, you will report to the Editorial Director, EMEA and APAC, T Brand International, based in London. You can typically expect to be in the office 3 days per week.

Responsibilities:

- Conceive and write engaging branded content pitches, stories, and projects for clients in multiple verticals. These verticals include consulting, financial services, business, technology, luxury goods, consumer, automotive, entertainment, health care, and travel.
- Write and edit primary- and secondary- source reporting and content for T Brand Studio International projects.
- Employ newsroom standards, including conducting on-the-ground interviews, identifying sources, sub/copy editing, proofreading and fact-checking.
- Ensure that all branded content produced by T Brand Studio is in keeping with the values of The New York Times while meeting our client's strategic aims.
- Proofread creative work or editorial copy written by colleagues across T Brand Studio, including London, Paris, Singapore and New York.
- Participate in regular brainstorming sessions and meetings with teams in Singapore, London and Paris.
- Work with colleagues to help finesse and fine-tune ideas to develop excellent storytelling and multiple content capabilities.
- Demonstrate support and understanding of our[value of journalistic independence](https://www.nytco.com/company/mission-and-values/) and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications:

- BA/BS in communications, journalism, or humanities
- Extensive experience in a branded content or editorial role.
- Experience in audio and video production.
- Experience reporting on finance, business and tech beats.
- Solid digital journalism, writing and editing experience.
- Experience responding to feedback from advertisers and clients.
- Experience with social media, distribution and the branded content landscape.

Preferred Qualifications:

- MA/MS level in communications, journalism, or humanities
- Editor with experience in B2B subjects, but able to work across a diverse range of topics including tech, culture, lifestyle, travel and luxury.

REQ-020381

Additional Compensation and Benefits

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

For roles outside of the U.S., information on benefits will be provided during the interview process.

Candidate Use of GenAI Tools:

We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.

If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.

The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available [here](https://www.eeoc.gov/know-your-rights-workplace-discrimination-illegal).

The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com. Emails sent for unrelated issues, such as following up on an application, will not receive a response.

For information about The New York Times' privacy practices for job applicants, click [here](https://nytco-assets.nytimes.com/2020/06/NYT_Applicant_Privacy_Policy.pdf).

Please beware of fraudulent job postings. Scammers may post fraudulent job opportunities, and they may even make fraudulent employment offers. This is done by bad actors to collect personal information and money from victims. All legitimate job opportunities from The New York Times will be accessible through [The New York Times careers site](https://www.nytco.com/careers/). The New York Times will not ask job applicants for financial information or for payment, and will not refer you to a third party to do so. You should never send money to anyone who suggests they can provide employment with The New York Times.

If you see a fake or fraudulent job posting, or if you suspect you have received a fraudulent offer, you can report it to The New York Times at NYTapplicants@nytimes.com. You can also file a report with the [Federal Trade Commission](https://reportfraud.ftc.gov/#/) or your [state attorney general](https://www.naag.org/our-work/center-for-consumer-protection/consumer-file-a-complaint/).

## About The New York Times

## Company Overview
- **One-liner**: The New York Times is a global media organization dedicated to independent journalism, seeking the truth and helping people understand the world.  
- **Entity Type**: Public (NYSE: NYT)  
- **Headquarters**: New York City, USA  
- **Founded**: 1851  
- **Founders**: Henry Jarvis Raymond and George Jones  

## Core Business
- **Primary industry**: News media, journalism, digital publishing  
- **Target customers**: B2C – curious readers worldwide, both print and digital subscribers  
- **Mission**: “To seek the truth and help people understand the world” [nytco.com](https://www.nytco.com/mission-and-values/)  

## Products & Services
- **The New York Times (Print & Digital)**: Core daily newspaper and digital subscription offering news, opinion, and analysis; includes a paywall with tiered access.  
- **NYT Games**: Word games, puzzles, and interactive content (e.g., Wordle, Spelling Bee, Crossword).  
- **NYT Cooking**: Recipe database, cooking guides, and meal‑planning tools.  
- **Wirecutter**: Product review and recommendation service (owned by The Times).  
- **The Athletic**: Sports‑focused subscription news site (acquired in 2022).  
- **NYT Audio**: Podcasts, narrated articles, and audio journalism.  

## Market Standing
- **Valuation/Market Cap**: Publicly traded on the NYSE under ticker **NYT**; market cap fluctuates with the stock (not provided in the search results).  
- **Key Metric**: Over **150 million readers reach the Times each month** across all platforms [nytco.com](https://www.nytco.com/careers/job-listings/).  
- **Notable Investors/Partners**: The Ochs‑Sulzberger family controls the company through a dual‑class stock structure, ensuring editorial independence. Institutional investors include Vanguard, BlackRock, and others.  
- **Growth Signals**:  
  - Digital subscription base continues to grow, with millions of paid subscribers.  
  - Expansion into new product verticals (Games, Cooking, Audio, Sports).  
  - Reported from more than **170 countries and territories in 2024** [nytco.com](https://www.nytco.com/our-culture/).  
  - Strong brand trust and loyalty driving recurring revenue.  

## Competitive Advantages
- **Brand trust & legacy**: Over 170 years of independent journalism with a commitment to impartiality and integrity.  
- **Large, engaged subscriber base**: High‑quality, paid audience that advertisers value.  
- **Diversified revenue streams**: Subscriptions, advertising, and ancillary products (Games, Cooking, Wirecutter, The Athletic).  
- **Dual‑class ownership**: Protects editorial independence from short‑term market pressures.  
- **Data‑driven product innovation**: Machine learning, data science, and engineering teams optimize reader experience and personalization.  

## Strategic Focus
- “Become the essential subscription for every curious person seeking to understand and engage with the world” [nytco.com](https://www.nytco.com/careers/job-listings/).  
- Drive digital subscription growth and reduce reliance on print advertising.  
- Expand the product portfolio beyond news (games, cooking, audio, sports).  
- Invest in technology, data analytics, and AI to improve content discovery and reader engagement.  
- Maintain journalistic excellence and global reporting footprint.  

## Why Work Here
- **Culture highlights**: Values of Independence, Integrity, Curiosity, Excellence, Respect, and Collaboration. Emphasizes diversity, inclusion, and employee development [nytco.com](https://www.nytco.com/our-culture/).  
- **Work policy**: Primarily office‑based in New York City, though some flexible arrangements exist; roles range from fully on‑site to hybrid.  
- **Notable perks**: Career development programs (e.g., Newsroom Fellowship, Local Investigations Fellowship, Times Corps), vibrant employee communities, global benefits, and a strong commitment to employee well‑being [nytco.com](https://www.nytco.com/careers/).  
- **Engineering/Product culture**: Data scientists, software engineers, and product designers work together to build best‑in‑class digital experiences. The company encourages curiosity, collaboration, and continuous learning.  

## Sources
1. [nytco.com - About Us](https://www.nytco.com/about-us/)  
2. [nytco.com - Careers](https://www.nytco.com/careers/)  
3. [nytco.com - Our Culture](https://www.nytco.com/our-culture/)  
4. [nytco.com - Job Listings](https://www.nytco.com/careers/job-listings/)  
5. [nytco.com - Mission and Values](https://www.nytco.com/mission-and-values/)

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