--- title: 'Senior Executive, Performance APAC at WPP Media' canonical: 'https://feeny.ai/job/senior-executive-performance-apac-wpp-media-kuala-lumpur-x574tsz8v0js' type: 'job' last_seen: '2026-09-10' --- # Senior Executive, Performance APAC at WPP Media - **Company:** WPP Media - **Location:** Kuala Lumpur, Malaysia - **Posted:** 2026-07-21 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5204949008 ## Job description ## About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com. About the Role: We are looking for a highly motivated Senior Executive Performance APAC to join the WPP Media. You should come with about 1-2 years of total work experience in the media industry OR as a performance media executive. As the primary point of contact for your clients, you will manage their advertising needs end to end across all channels. This includes developing and maintaining strong relationships with clients, understanding their business goals, and translating these into effective advertising strategies. You will be required to oversee the entire campaign lifecycle, from initial strategy and planning to setup, execution, and ongoing optimization. Your role is crucial in ensuring that campaigns are delivered on time, within budget, and meet or exceed client expectations. Through meticulous planning and continuous performance analysis, you will drive successful outcomes and deliver exceptional value to our clients. Key Responsibilities: - Client Relationship & Servicing: - Client Champion: Communicate with clients, providing regular updates on campaign performance, industry trends, and new opportunities in a timely manner. - Trusted Advisor: Maintain strong, long-lasting relationships with clients based on trust, transparency, and timely communication. Provide recommendations to help clients achieve their business goals. - Strategic Insight: Develop an understanding of client businesses, target audiences, competitive landscapes, and industry trends. - Account Management: - Goal-Oriented Planning: Collaborate with clients to define clear and measurable campaign objectives, aligning advertising strategies with overall business goals. - Cross-Channel Expertise: Develop comprehensive advertising strategies and media plans across all relevant channels with the guidance of platform experts within your team. - Campaign Management: Use WPP Media workflow management tool to capture and guide campaign requirements and allocate resources effectively across different channels for effective campaign delivery. - Implementation & Operations: - Seamless Execution: Implementation of advertising campaigns across all channels, ensuring timely launch and accurate setup. Continuous improvement through learnings, new technologies/tools and media know-how. - Budget Control: Manage campaign budgets and track spending meticulously to ensure optimal ROI. - Team Collaboration: Leverage internal teams (e.g., creative, analytics) to ensure seamless campaign execution and alignment with client expectations. - Performance Monitoring: Monitor and optimize campaign performance closely, using WPP Media and/or other relevant tools to track key metrics and identify areas for improvement. - Billing and Reconciliation: Ensure client spends are reconciled post campaign and supporting documents are maintained. Liaising with Finance to ensure client billing and vendor invoicing are up to date. - Optimization & Reporting: - Data-Driven Optimization: Regularly analyse data to uncover insights, adjust strategies, and implement changes that enhance campaign performance. Liaison with champions within your team to progressively improve the performance of your client campaigns. - A/B Testing: Conduct A/B testing to identify the most effective campaign elements and optimize for conversions, engagement, and other key performance indicators. - Insightful Reporting: Generate reports from WPP Media proprietary dashboard that clearly communicate campaign performance, insights, and recommendations to clients in a digestible and actionable format. - Strategic Analysis: Analyse campaign data to identify trends, opportunities, and areas for improvement, providing strategic recommendations to clients for future campaigns. Skill Sets: - Ability to work independently and as part of a team in a fast-paced, deadline-driven environment. Individuals with a ‘can-do’ attitude will thrive. - Good communication, presentation, and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders. - Strong analytical and problem-solving abilities, with a meticulous data-driven approach to campaign planning, management and optimization. - Some understanding and hands-on experience across several advertising channels (biddable and non-biddable media) would be ideal. - Prior experience in using analytics tools, e.g., Google Analytics, Adobe Analytics, Evogenious (TV), Clear Decisions, Microsoft Excel, Microsoft PowerBI is a good to have. Three best things about the job: - You will build knowledge across all phases of client delivery, starting from strategic planning all the way to campaign execution and reporting widening opportunities for professional development and growth. - You will build experience across different platforms, be exposed to what’s latest across all media types and be the first to use the latest technologies and tools as part of your day-to-day work. - You will have opportunities to develop your client servicing skills as you will be front facing your client and engaging directly with them from briefing all the way to reporting. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. #LI-Promoted Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide. Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide. ## About WPP Media ## Company Overview - **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands. - **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP) - **Headquarters**: New York, United States - **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years) - **CEO**: Brian Lesser (CEO, WPP Media) ## Core Business - **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology - **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies - **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes. ## Products & Services - **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform) - **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform) - **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service) - **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service) - **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service) ## Market Standing - **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025) - **Key Metric**: $65 billion in managed media annually (from wppmedia.com) - **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers. - **Growth Signals**: - 40,000+ media experts worldwide - 160 offices across 80+ markets - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth - Strong investment in AI-first capabilities and privacy-forward data unification ## Competitive Advantages - **Scale**: One of the largest media buying organizations globally, managing $65B in media. - **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization. - **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof. - **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution. - **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network. ## Strategic Focus - **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes. - **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy. - **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills. - **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities. ## Why Work Here - **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo. - **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts. - **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets. - **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands. - **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives. ## Sources 1. [wppmedia.com](https://www.wppmedia.com/) 2. [WPP Media Company Info](https://www.wppmedia.com/company-info) 3. [WPP Media Careers](https://www.wppmedia.com/careers) 4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do) 5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media) 6. 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