--- title: 'Senior Growth Marketing Analyst at LaunchDarkly' canonical: 'https://feeny.ai/job/senior-growth-marketing-analyst-launchdarkly-united-states-4q2h8ry5ptrw' type: 'job' last_seen: '2026-09-18' --- # Senior Growth Marketing Analyst at LaunchDarkly - **Company:** LaunchDarkly - **Location:** United States - **Work type:** remote - **Posted:** 2026-09-11 - **Last confirmed live:** 2026-09-18 - **Apply:** https://job-boards.greenhouse.io/launchdarkly/jobs/7992914003 ## Job description About the Job: At LaunchDarkly, our Product-Led Growth (PLG) motion is evolving rapidly. We are looking for an experienced, highly analytical, and strategic Senior Growth Marketing Analyst to help us decode the digital body language of our prospects and users. In this role, you will leverage wide-ranging experience across GTM disciplines to help build, optimize, and scale our PLG engines. Reporting to the Principal Growth Marketer or Director of Growth Marketing, you will resolve complex data and operational issues requiring an in-depth evaluation of variable factors mapping user and account signals across channels, establishing the "next best action" for high-value leads, and optimizing conversion pathways. You will act with a high degree of independence to determine methods and procedures on new assignments, collaborating across Marketing, Product, RevOps, and Data engineering teams to drive function-impacting results. Responsibilities: - Data & Signal Strategy - Audit, track, and categorize 1st-party, 3rd-party (e.g., 6sense, GitHub), and product/marketing signals across target contacts and enterprise accounts. - Evaluate variable factors and intangible data nuances to distinguish technical practitioner actions (e.g., SDK deployment) from broader enterprise intent (e.g., security evaluations). - Partner cross-functionally with Data Engineering and RevOps to clean, enrich, and continuously source high-intent signal data. - Feed signal combinations, recency, and frequency into predictive models to refine lead routing and account prioritization. - Activation Strategy - Use signal combinations to define the right "next best action" for accounts and individual users based on their segment, ICP fit, and stage (e.g., prospect vs. existing customer). - Map and trigger appropriate activation responses ranging from personalized marketing content to white-glove outreach from Product Advocates or automated handoffs to SDRs and Enterprise AEs. - Operational Motion & Cross-Functional Integration - Act as the primary business lead to cross-functionally implement, refine, and maintain activation workflows across Marketing, Product, Sales Ops, and Data teams. - Apply an understanding of the interrelationships between different disciplines to navigate complex cross-team dependencies and drive strategic alignment. - Help define and iterate on sales-facing tools (such as a "single pane of glass" interface) that surface product affinity, app usage, intent signals, and account fit to enable sales execution. - Maintain structured feedback loops with Product Advocates, SDRs, and sales reps to assess lead quality and continuously refine signal logic. - Conversion Rate Optimization (CRO) & Experimentation - Analyze and optimize conversion rates across the end-to-end flow—from initial signal capture to activation, handoff, and pipeline generation. - Independently design and run growth experiments (in-product onboarding adjustments, messaging, routing logic) to maximize engagement and move accounts through the buyer journey. - System Administration & Technical Tooling - Manage technical configuration, tracking setups, and ongoing maintenance for core data and analytics platforms (e.g., GA360/GA4, customer data platforms, product analytics). - Maintain rigorous data flow standards and proper tag/tracking setups across web properties, marketing tools, and product analytics environments. Qualifications: - Experience: Minimum of 8–10 years of related experience in growth marketing, marketing analytics, revenue operations, or PLG strategy within a high-growth B2B SaaS environment. - Education: Bachelor’s degree in Business, Marketing, Data Analytics, Computer Science, or a related field (or equivalent practical experience). - Cross-Disciplinary Expertise: Deep understanding of B2B SaaS growth tactics, PLG motions, marketing technology stacks, and revenue analytics, with a proven ability to bridge Marketing, Sales Ops, Data, and Product management. - Independent Problem Solving: Proven track record of independently determining methods and procedures on complex, ambiguous assignments requiring evaluation of variable factors. - Technical: Hands-on proficiency with web analytics (GA360/GA4), product analytics (e.g., Amplitude, Mixpanel), CDPs, SQL, and CRM/automation platforms. Pay: Target pay ranges based on Geographic Zones* for Level 4: - Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $136,500 - $187,660** - Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin, Portland, Philadelphia, Chicago - $122,800 - $168,850** - Zone 3: All other US locations - $116,000 - $159,500** LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs. Exact compensation may vary based on skills, experience, and location. *Within the United States, our geographic pay zones are defined by counties surrounding major metropolitan areas. **Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary. About LaunchDarkly: Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by: - Improving the velocity and stability of software releases, without the fear of end customer outages - Delivering targeted experiences by easily personalizing features to customer cohorts - Maximizing the business impact of every feature through the ability to experiment and optimize - Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types - Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. LD invites any applicant to review our written Affirmative Action Plan. To do so, contact People Ops at hr@launchdarkly.com. Do you need a disability accommodation? Fill out this [accommodations request form](https://docs.google.com/forms/d/e/1FAIpQLSdYb_7upYMtdRVXzvXGHGfQw0pU2FNma-6Rwp-I6NjKm7SYNw/viewform) and someone from our People Operations team will contact you for assistance. Your safety matters to us. To protect yourself from potential scams, LaunchDarkly recruiters will only contact you from [@LaunchDarkly](https://launchdarkly.slack.com/team/UKEE4GBS6).com email addresses or via LinkedIn from "Verified Recruiter" accounts. Be cautious of emails from other domains.  Legitimate LaunchDarkly recruiters will never ask for money, fees, or banking information before making a job offer. LaunchDarkly will never make a job offer without conducting a formal interview process. Our interview process does not involve asking detailed questions by email. If you are ever unsure about a communication that you receive, don't click any links—visit [Careers | LaunchDarkly](https://launchdarkly.com/careers/)  directly for confirmed job openings and links to apply. Please notify us of any fraudulent representation by sending an email to careers@launchdarkly.com. ## About LaunchDarkly ## Company Overview - **One-liner**: LaunchDarkly provides a runtime control layer for AI-era software development, enabling teams to release features safely, experiment in production, and govern AI agents. - **Entity Type**: Private (venture-backed, Series D+) with investors including Redpoint, Threshold Ventures, and Benchmark. - **Headquarters**: Oakland, California, USA (with additional offices in London, UK; Bangalore and Mumbai, India) - **Founded**: 2014 - **Founders**: Edith Harbaugh (CEO/Executive Chair) and John Kodumal (CTO) ## Core Business - **Primary industry**: Feature management / software tooling / developer infrastructure - **Target customers**: B2B, serving both large enterprises (25% of Fortune 500) and small startups; teams in engineering, product, marketing, and business operations. - **Mission or purpose**: “Making software releases boring since 2014” and “creating a world in which every AI-powered release is safe and unceremonious.” ## Products & Services - **Feature Flags (CodeControl)**: Wrap new or risky code in flags to enable progressive rollouts, automated rollbacks, and instant remediation — without redeploying. - **Experimentation (A/B/n testing, multi-armed bandits)**: Run online experiments on code and agents to optimize performance based on real-world results. - **Observability (Guardian Monitoring, Error Monitoring, Logs & Traces, Session Replay)**: Monitor feature behavior and auto-remediate issues. - **AgentControl**: Govern, observe, and steer AI agents in production — including adaptive triggers, progressive rollouts, agent observability, custom judges, and LLM playground. - **AI Insights & Prompt Management**: Test prompts/models in production, dynamically route traffic to best options, and manage prompt snippets. ## Market Standing - **Valuation/Market Cap**: Not publicly available (last reported Series D in 2021 was at a ~$3 billion valuation per industry sources; not confirmed in provided materials) - **Key Metric**: Total Funding – not disclosed in provided sources. Annual Revenue – not publicly available. Proxy: 5,500+ customers, 45 trillion feature flags evaluated daily. - **Notable Investors/Partners**: Board members include Scott Raney (Redpoint), Josh Stein (Threshold Ventures), and Jonathan Heiliger (Benchmark); listed on Forbes Cloud 100 for six consecutive years. - **Growth Signals**: >570 employees and growing; 25% of Fortune 500 are customers; expansion into AI agent control (AgentControl product); remote-first hiring globally. ## Competitive Advantages - **#1 in Feature Management** for three years running (as claimed on website). - **Massive scale**: 45 trillion feature flags evaluated daily, providing unmatched performance and reliability. - **Integrated platform** combining feature flags, experimentation, observability, and AI agent governance in one runtime control layer — reducing tool sprawl. - **Strong brand trust** among 5,500+ customers, including many Fortune 500 enterprises. ## Strategic Focus - **Lead the AI transformation**: Apply runtime control principles to AI agents and LLM-powered features (AgentControl, LLM Playground, custom judges). - **Enable self-healing systems**: Automatically detect and remediate failing code or misbehaving agents without human intervention. - **Continue expanding experimentation** and observability capabilities to help teams continuously optimize. ## Why Work Here - **Culture**: “Humble, open, collaborative, respectful and kind” – as stated on the careers page. Equal opportunity and affirmative action employer. - **Remote/hybrid policy**: Many engineering roles are fully remote (US, India, other locations). Some roles like IT are hybrid in Oakland or Bangalore/Mumbai. - **Work environment**: High-growth (570+ employees) with significant investment in engineering (multiple engineering teams: Core, Measure, Release, AI, etc.). - **Notable perks**: Pay transparency policy (disclosure of compensation upon request), commitment to diversity, and formal accommodation process. The company is a federal contractor, so it adheres to strict non-discrimination and pay disclosure rules. - **Engineering focus**: Opportunity to work on cutting-edge problems in feature management, experimentation, and AI governance at massive scale. ## Sources 1. [LaunchDarkly Website](https://launchdarkly.com/) – Main product description, company overview, stats 2. [LaunchDarkly About Us](https://launchdarkly.com/about-us/) – Founding story, leadership team, investors, office locations 3. [LaunchDarkly Careers](https://launchdarkly.com/careers/) – Culture, equal opportunity statement, pay transparency policy 4. [Greenhouse Job Board](https://job-boards.greenhouse.io/launchdarkly/jobs/7738584003) – Open positions, remote/hybrid details, team structure 5. [LinkedIn Company Page](https://www.linkedin.com/company/launchdarkly) – Company description, employee count ## Other roles at LaunchDarkly - [Product Security Engineer](https://feeny.ai/job/product-security-engineer-launchdarkly-united-states-tcwtjhkmff70) — United States - [Manager, Digital Customer Success](https://feeny.ai/job/manager-digital-customer-success-launchdarkly-united-states-jnk9n12xd1gn) — United States - [Head of Corporate Marketing](https://feeny.ai/job/head-of-corporate-marketing-launchdarkly-united-states-tvkggda0ydc6) — United States - [Senior Digital Customer Success Manager - Americas](https://feeny.ai/job/senior-digital-customer-success-manager-americas-launchdarkly-united-states-9kccpgpmgyn1) — United States - [Corporate Account Executive](https://feeny.ai/job/corporate-account-executive-launchdarkly-united-states-8vgptdjkhs7t) — United States - [Engineering Manager, Data Platform](https://feeny.ai/job/engineering-manager-data-platform-launchdarkly-united-states-d8b3qgawr308) — United States - [Senior Engineering Manager, SDKs](https://feeny.ai/job/senior-engineering-manager-sdks-launchdarkly-united-states-zwy9myk5y4gc) — United States - [Senior Enterprise Account Executive - East](https://feeny.ai/job/senior-enterprise-account-executive-east-launchdarkly-united-states-7gz93e0rr4dg) — United States - [Senior Enterprise Account Executive - Central](https://feeny.ai/job/senior-enterprise-account-executive-central-launchdarkly-united-states-2s6regbffw4b) — United States - [Order Management Analyst, OTC](https://feeny.ai/job/order-management-analyst-otc-launchdarkly-ireland-n121atk1s8fx) — Ireland