---
title: 'Senior Growth Marketing Manager at Audicus'
canonical: 'https://feeny.ai/job/senior-growth-marketing-manager-audicus-new-york-agsg9edrn7gm'
type: 'job'
last_seen: '2026-09-16'
---

# Senior Growth Marketing Manager at Audicus

- **Company:** Audicus
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-15
- **Last confirmed live:** 2026-09-16
- **Apply:** https://jobs.gem.com/audicus/am9icG9zdDoRqBuzTisGCo-kRQXdqkSi

## Job description

## THE ROLE

We are looking for a Senior Growth Marketing Manager to oversee the performance and growth marketing function at Audicus. This role is accountable for the full acquisition funnel - from the paid media that drives qualified traffic, through the landing page and lead capture experience that converts it. You will own channel strategy and budget allocation across paid search, display, paid social, and affiliate, and you will build the conversion rate optimization program that makes every dollar of that spend work harder. This is a hands-on role for someone who wants to set strategy and then go build it.

## RESPONSIBILITIES

- Own the performance and growth marketing function end to end - paid search, display, paid social, and affiliate - with full accountability for lead volume, CAC, and revenue contribution across our B2C business.
- Own and allocate the paid media budget across channels, continuously shifting spend toward the highest-return opportunities and building the case for incremental investment.
- Run the conversion rate optimization program: define the testing roadmap, prioritize hypotheses, and execute A/B and multivariate tests across landing pages, forms, and the lead capture funnel to lift conversion and reduce CAC.
- Manage affiliate partners and marketing vendors end to end: sourcing, negotiation, onboarding, performance management, and ongoing accountability to agreed KPIs.
- Lead channel diversification - identify, test, and scale new acquisition channels and audiences to reduce concentration risk in any single campaign or platform.
- Own growth reporting and dashboards, translating performance into clear, prioritized recommendations for marketing leadership and the executive team.
- Partner with Lifecycle, Brand, Product, and Sales so that paid traffic, landing pages, and lead handoff operate as one system rather than a set of disconnected channels.
- Provide support to our B2B2C partnerships, primarily landing page and lead capture optimization for existing partner programs.
- Ensure paid and organic strategies reinforce rather than compete with each other, partnering on SEO and AEO/GEO visibility efforts.

## WHAT WE ARE LOOKING FOR

The ideal candidate has a proven track record of scaling paid acquisition and improving conversion efficiency for B2C businesses. Creative problem-solvers who think strategically and analytically about sustainable growth, yet want to get tactical and build, will particularly enjoy this role. Beyond that, we are looking for the following qualifications:

- 5+ years running paid search and social at scale, with direct hands-on ownership of budget, channel strategy, and creative testing. Affiliate program management is a strong plus.
- Demonstrated success running CRO and A/B testing programs that measurably improved lead capture and lowered CAC - with specific results you can speak to.
- SEO experience is a plus, particularly growth initiatives across keyword and content that supports paid performance.
- Advanced analytical skills - comfortable building and maintaining dashboards, working fluently across Google Ads, GA4 and other platforms, and defending a recommendation with data.
- Experience managing external vendors and partners against clear performance expectations.
- A test-and-learn mindset, with the discipline to document, review, and scale what works.
- Strong project management and prioritization skills in a resource-constrained environment.
- Proven ability to lead cross-functionally and influence without formal authority.
- Demonstrated results, or testing experience, with AI systems to increase your bandwidth and results
- Mindset of continuous improvement and learning

COMPENSATION: $145-155K/year

Location: Hybrid in New York City (2 days/week in our NYC office, 3 days/week remote)

BENEFITS: Medical, Dental, Vision Insurance, Paid Family Leave, Flexible PTO, Continuing Education Stipend, Commuter Benefits

FLSA Status: Exempt – This position is not eligible for overtime pay and is expected to fulfill the responsibilities of the role regardless of hours worked.

We are focused on building a diverse and inclusive workforce. If you're excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

## About Audicus

## Company Overview
- **One-liner**: Audicus provides affordable, clinically-validated hearing aids and virtual hearing care, delivered directly to consumers at a fraction of traditional clinic costs.
- **Entity Type**: Private (Series unknown; 9 funding rounds, latest in May 2024)
- **Headquarters**: New York, New York, United States
- **Founded**: 2012
- **Founders**: Patrick Freuler

## Core Business
- **Primary industry**: Retail Health and Personal Care Products / Health Tech (hearing care)
- **Target customers**: B2C (consumers with hearing loss) and B2B (health plans and partners via teleaudiology and virtual care models)
- **Mission**: “Everyone deserves to hear and live a more connected and empowered life.”

## Products & Services
- **Audicus Hearing Aids**: Premium, custom-programmed hearing aids offered online with a risk-free trial, at a fraction of traditional clinic prices.
- **Virtual Hearing Care Platform**: A clinically-validated platform providing remote hearing tests, teleaudiology support, and lifetime audiology support.
- **Health Plan Partnerships**: Teleaudiology and virtual care models for health plans and partners to enable member access to hearing care.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Annual Revenue ~$4M (latest available); Total Funding ~$26.1M
- **Notable Investors/Partners**: Specific lead investors not publicly named; funding history includes a Venture Round (2023, $4.1M – 1 investor), Debt Financing (2014, $1.6M), Convertible Note (2015, $2.7M), and an additional funding round in May 2024.
- **Growth Signals**: 65 employees (+5.2% YoY); saved consumers over $40M in healthcare costs; completed 100k+ hearing tests; 14 years of operation; expanding into health plan partnerships.

## Competitive Advantages
- **Affordability**: Premium hearing aids at a fraction of traditional clinic prices.
- **Virtual-First Model**: Clinically-validated remote testing and teleaudiology eliminate the need for in-person visits.
- **Cost Savings**: Proven track record of reducing consumer healthcare costs by over $40M.
- **Convenience**: Risk-free trial, lifetime audiology support, and direct-to-consumer delivery.

## Strategic Focus
- Expanding partnerships with health plans and employers to integrate virtual hearing care into broader health benefits.
- Continued investment in the virtual care platform and teleaudiology capabilities.
- Scaling direct-to-consumer sales while maintaining a mission-driven, customer-centric approach.

## Why Work Here
- **Culture**: Emphasizes empathy, results, and innovation; described as “people first” with a strong mission to tackle untreated hearing loss.
- **Work Policy**: Hybrid and remote options available (e.g., B2C Account Executive – Remote; Senior Product Designer – Hybrid in NYC).
- **Perks & Benefits**: Family medical leave, dental insurance, Flexible Spending Account (FSA), commuter benefits, pet-friendly office, 401(K), disability insurance, customized development tracks, and promotion policies.
- **Employee Sentiment**: Rated 3.8/5 on Indeed (38 reviews on Gem); praised for approachable leadership, strong mission, upward mobility, and healthy work-life balance.
- **Team**: ~65 employees distributed across the U.S. and Canada, with offices in New York City.

## Sources
1. [Gem / Audicus Careers](https://jobs.gem.com/audicus)
2. [LinkedIn – Audicus](https://linkedin.com/company/audicus)
3. [Audicus About Page](https://www.audicus.com/about/)
4. [Built In – Audicus](https://builtin.com/company/audicus)
5. [Indeed – Audicus Reviews](https://www.indeed.com/cmp/Audicus)

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