--- title: 'Senior Growth Marketing Manager at inKind' canonical: 'https://feeny.ai/job/senior-growth-marketing-manager-inkind-austin-je9xcb3c661q' type: 'job' last_seen: '2026-10-16' --- # Senior Growth Marketing Manager at inKind - **Company:** inKind - **Location:** Austin, TX - **Posted:** 2026-10-13 - **Last confirmed live:** 2026-10-16 - **Apply:** https://job-boards.greenhouse.io/inkind/jobs/5448985008 ## Job description Job Title: Senior Growth Marketer Austin, TX, In Office Own retention for the millions of diners who use inKind Food is at the center of culture, hospitality, and daily life across the planet. At inKind, we're building a new way to help restaurants thrive, built by restaurateurs for restaurateurs. We power the relationship between millions of diners and over 10,000 restaurants. We are looking for a Senior Growth Marketer at inKind who can own user engagement and lifecycle development You'll combine consumer marketing instincts with strong data and technology fluency to decide what we say, to whom, through which channels, and when, to drive results. Our team has a builder-first mindset, leveraging Braze and Snowflake to turn rich user data into personalized, lifecycle-driven marketing. You will own the engagement and lifecycle strategy across in-app, communications, and 3PD platforms. You will build a marketing program where automated agents are deeply integrated into operations. You'll work daily with designers, engineers, analysts, and other cross-functional team members. ## What You'll Work On Big picture, your job is simple - increase user LTV. How you’ll do it: Engagement Strategy - Own the engagement and lifecycle roadmap, from hypothesis and segmentation to creative and execution to results and measurement to iteration and optimization to continual audit and enhancement over time - Define lifecycle stages (active, lapsing, high-value, dormant) using behavioral data and turn them into programs that improve engagement and user value - Write creative briefs and project plans that our automation and creative teammates can build from Experimentation and Analytics - Build your own cohorts and segments, and read your own dashboards without waiting on an analyst - Design and ship experiments end to end (hypothesis, segment, creative, measurement, iteration and optimization), then productionalize what works - Develop process and tools to track experiments more effectively across campaigns and channels Agent-Driven Marketing - Create the playbooks, infrastructure, prompts, and documentation that agents use to run campaigns safely - Set the guardrails (rules, approval steps, and monitoring) for campaigns that agents run - Use AI tools in your own daily workflow and help the team do the same ## Minimum Qualifications - 5+ years of B2C marketing experience, ideally for a consumer app - Experience running lifecycle marketing across multiple channels - Demonstrated experience designing and shipping experiments end to end - Comfort analyzing large datasets - Can build cohorts and segments from raw data, analyze results independently, and explain them to non-analysts - Hands-on use of AI tools in your workflow, and the ability to tell us which ones and how ## Preferred Qualifications - Startup experience - Experience with a CEP such as Braze, Iterable, or Customer.io (the thinking matters more than the tool) - Experience running paid retargeting to reactivate lapsed diners. - Background in consumer marketplaces, rewards, restaurants, or hospitality - SQL familiarity or experience working with a cloud data warehouse (Snowflake, Redshift, BigQuery) - Experience working alongside engineers on automated or data-driven marketing systems Some of Our Benefits - Exciting opportunities at the forefront of restaurant technology - Generous PTO and company holiday policy + company-paid Short Term Disability - 100% employer-covered health and dental insurance; higher-tier and dependent coverage options available - Vision plan available at employee cost - Child care benefits and generous parental leave - Dog-friendly Austin office with great views of downtown - Daily lunches and snacks for in-office team members Salary $130,000 - $180,000 DOE Who we are: inKind connects passionate diners with exceptional restaurants across the country. inKind partners with thousands of restaurants and has millions of users who want to discover great places, dine confidently, and earn meaningful rewards. Through the inKind app, guests earn 20% back every time they dine, turning everyday meals into something more rewarding. From celebrated restaurant groups like José Andres and Michael Mina to beloved neighborhood favorites, inKind helps diners explore the best restaurants in town while supporting the restaurants and chefs who shape how their cities eat. Rooted in hospitality and built on a win-win philosophy, inKind exists to help great restaurants thrive while inspiring guests to dine out more often. Every meal creates value on both sides of the table, empowering diners to savor more while strengthening the restaurant community. inKind is an Equal Opportunity Employer. We believe that diversity is vital to inKind's ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, color, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability status, veteran status, or any other protected category have no bearing on our hiring decisions. By submitting this application, you acknowledge that inKind Cards, Inc. may share the information you provide with trusted third-party service providers, including fraud detection and application processing partners, to evaluate your application and ensure the integrity of our hiring process. Your information will be handled in accordance with our [Privacy Policy](http://inkind.com/privacy). For California residents and others with applicable rights, please review our privacy notice for information about your rights regarding your personal data. ## About inKind ## Company Overview - **One-liner**: inKind is a hospitality fintech platform that lets diners earn 20% back at thousands of restaurants while providing growth capital to restaurant operators. - **Entity Type**: Private (multiple funding rounds; $458.6M total funding) - **Headquarters**: Austin, Texas, USA - **Founded**: 2018 (company traces roots to a restaurant incubator started in 2013/2016) - **Founders**: Not publicly disclosed ## Core Business - Primary industries: Hospitality, Fintech, Restaurant Technology - Target customers: B2B (independent restaurants and hospitality groups) and B2C (diners) - Mission: “Support restaurants and connect consumers with experiences that enrich their everyday moments and commemorate their landmarks.” ## Products & Services - **inKind App**: A mobile app that allows diners to pay their restaurant bill seamlessly and earn 20% back on every purchase. Users can also link their best dining rewards credit card to double dip. The app offers exclusive access to perks, offers, and events. - **inKind Funding**: A unique funding model where inKind provides capital to restaurants in exchange for future credit. This model helps restaurants grow while creating a flywheel of diner engagement. - **Gift Cards & Rewards**: High-dollar gift cards sold to guests, driving traffic to partner restaurants. ## Market Standing - **Valuation**: Not disclosed - **Key Metric**: Total funding of $458.6M across 12 rounds (LinkedIn data) - **Notable Investors/Partners**: Partners include celebrated restaurant groups like José Andrés and Michael Mina, as well as thousands of independent restaurants nationwide. Specific investors are not publicly listed in available sources. - **Growth Signals**: Over 4.5 million app store downloads, 75,000+ reviews with a 4.9 rating, $100 million rewarded to guests so far. Headcount grew 27.1% year-over-year to 140 employees. Active job postings increased 300% year-over-year. Expanding sales teams into multiple new cities (Phoenix, Charlotte, Minneapolis, etc.). ## Competitive Advantages - **Win-Win Model**: Restaurants receive growth capital without traditional debt; diners earn meaningful rewards, creating a self-reinforcing ecosystem. - **High User Engagement**: Exceptional app store rating (4.9) and large user base indicate strong product-market fit. - **Curated Restaurant Network**: Partnerships with top-tier chefs and beloved local spots provide a differentiated dining discovery experience. - **Data & Technology**: A dedicated engineering team (Senior React Native, Platform, Data Engineer AI) building a seamless payment and rewards platform. ## Strategic Focus - **Geographic Expansion**: Actively hiring Account Executives for new markets (Phoenix, Charlotte, Tampa, San Diego, etc.) to grow the restaurant partner network. - **Engineering & Product Investment**: Hiring senior software engineers (React Native, Platform) and a Data Engineer (AI) to enhance the app and data capabilities. - **Security & Compliance**: Adding a Senior Director of Security & Compliance, signaling a focus on enterprise-grade infrastructure and regulatory readiness. - **Operational Enablement**: A new Senior Director of Partner Operations & Enablement to scale restaurant partnerships. ## Why Work Here - **Culture**: Collaborative, cross-functional environment with values like “Triple Win,” “Speak Up,” “Share a Meal,” and “Try. Listen. Iterate.” Emphasis on celebrating achievements and continuous learning. - **Work Model**: Hybrid workspace in Austin, TX – employees typically on-site 3.5 days a week. Remote roles available for some sales positions. - **Perks**: Daily company-provided lunches, unlimited snacks, dog-friendly office, free parking & fitness center, unlimited vacation policy, 401K plan, childcare policy & paid parental leave, short-term disability insurance, company-provided Apple devices. - **Engineering Culture**: Modern tech stack (React Native, Braze, data engineering) with a focus on building a high-quality, scalable platform. The team is relatively small (35 product + tech employees), offering significant ownership and impact. ## Sources 1. [inkind.com/careers](https://inkind.com/careers) 2. [inkind.com](https://inkind.com/) 3. [job-boards.greenhouse.io/inkind](http://job-boards.greenhouse.io/inkind) 4. [builtin.com/company/inkind](https://builtin.com/company/inkind) 5. [linkedin.com/company/inkindcapital](https://www.linkedin.com/company/inkindcapital) ## Other roles at inKind - [Lead Product Manager](https://feeny.ai/job/lead-product-manager-inkind-austin-1b2pqw7f67jm) — Austin, TX - [Support Specialist](https://feeny.ai/job/support-specialist-inkind-remote-11hj5anjaxn9) - [Pod Member](https://feeny.ai/job/pod-member-inkind-austin-69mvea3d92ha) — Austin, TX - [Lead Accountant](https://feeny.ai/job/lead-accountant-inkind-austin-zskh0c0mx527) — Austin, TX - [Finance Systems & Automation Analyst](https://feeny.ai/job/finance-systems-automation-analyst-inkind-austin-g0c9xr7xync0) — Austin, TX - [Inside Sales Associate](https://feeny.ai/job/inside-sales-associate-inkind-austin-s2dnkt3rn2nv) — Austin, TX - [Onboarding Specialist](https://feeny.ai/job/onboarding-specialist-inkind-austin-gntg8cv3rsgp) — Austin, TX - [Graphic Designer](https://feeny.ai/job/graphic-designer-inkind-austin-e2sbdqz5kcj3) — Austin, TX - [Director of Partner Growth](https://feeny.ai/job/director-of-partner-growth-inkind-austin-bamrteakk8s9) — Austin, TX - [Senior Director, Strategic Partnerships](https://feeny.ai/job/senior-director-strategic-partnerships-inkind-austin-576detdrxhnh) — Austin, TX