---
title: 'Senior Lifecycle Marketing Manager at Consensys'
canonical: 'https://feeny.ai/job/senior-lifecycle-marketing-manager-consensys-united-states-latin-america-8wb9gwy634sh'
type: 'job'
last_seen: '2026-09-10'
---

# Senior Lifecycle Marketing Manager at Consensys

- **Company:** Consensys
- **Location:** United States / Latin America
- **Compensation:** $115k–$162k
- **Work type:** remote
- **Posted:** 2026-07-29
- **Last confirmed live:** 2026-09-10
- **Apply:** https://consensys.io/open-roles/8068918?gh_jid=8068918

## Job description

Please note that we are unable to consider applications from candidates based in France, Italy, or Germany for this role.

Money is moving onto the internet, and the shift has a name: Open Money. This is money that is open, portable, agentic, and owned by you. MetaMask spent the last ten years building it; with 100M+ downloads, users in ~190 countries, and trillions in cumulative transaction volume, it's the most trusted self-custodial financial platform on the internet. Now we're building the operating system for your money: one place to hold, move, grow, and use anything you own.  Join a remote-first, global team rebuilding how money works: a problem that touches everyone, every day.

## About the role

We are seeking a Senior Lifecycle Marketing Manager to join our Growth Marketing team. In this role, you’ll be responsible for setting the strategy and executing on lifecycle campaigns across all Consensys products. You’ll look for opportunities to ensure we are bringing a level of personalization in our communication to our users such that every touch point is driving value for our customers and the business.

The ideal candidate has a proven track record of taking projects from start to finish with deep experience leveraging customer data to inform their strategy. You’ve developed multiple lifecycle programs at scale, have conducted hundreds of A/B tests, and have even launched new lifecycle channels from the ground up.

What You’ll Do:

- Oversee the lifecycle strategy across Consensys’ product offering (e.g. in-app notifications, in-app banners, push notifications, full screen modals,, etc)
- Determine the channel and messaging throughout a user’s lifecycle (new user education, activation, engagement, retention)
- Comfortable working end-to-end on a lifecycle campaign (through setting the strategy, briefing the creative team, building the targeting, QAing the campaign, and measuring results)
- Develop an experimentation roadmap across lifecycle channels. Continuously test and learn, identifying the most effective content and messages for different audiences.

## About You

- 4-8 years of experience in lifecycle marketing
- Have built lifecycle user journeys from the ground up with little to no oversight on large userbases
- Excellent project management skills to manage multiple experiments at different points in their development
- Practical experience executing in CEP systems such as Braze
- Familiar with marketing and analytical tools like Segment, Mixpanel, and Preset
- Self starter who is data-driven, results-oriented and customer-obsessed
- Excellent verbal and written communication skills, able to clarify complex ideas in a way that a broad audience can understand
- You thrive in a fast paced environment
- Web3 experience will be a bonus

Don't meet all the requirements? Don't sweat it. We’re passionate about building a diverse team of humans and as such, if you think you've got what it takes for our chaotic-but-fun, remote-friendly, start-up environment—apply anyway, detailing your relevant transferable skills in your cover letter. While we have a pretty good idea of what we need, we're ready for you to challenge our thinking on who needs to be in this role.

It is a requirement of employment in this position that applicants will be required to submit to background checks including but not limited to employment, education and criminal record checks. Further details will be provided to applicants that successfully meet the criteria for the position as determined by the company in its sole discretion. By submitting an application for employment, you are acknowledging and consenting to this requirement.

The salary range listed for this role applies to US-based candidates only. Compensation for candidates based outside the US (including Canada, EMEA, and LATAM) will be determined based on location, experience, and skills during the interview process, and may differ from the listed US range.

US pay range (not including bonus, equity or other benefits) $115,000—$162,000 USD

In the rapidly evolving Web3 space, we believe that everyone is a builder. This expansive paradigm requires a range of backgrounds, talents, skills, and experiences to influence and shape the future. At Consensys, this diversity fuels our ability to shift control and redefine the realm of possibility. We are committed to ensuring that our technology empowers people and communities with economic and political agency through decentralized technologies. We welcome the range of perspectives and differences and celebrate them. We're excited to see how your unique skills as a builder can contribute to our vision, drive innovation, and help us shape a more inclusive Web3.

Consensys is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Consensys is aware of fraudulent recruitment practices and we encourage all applicants to review our best practices to protect yourself which can be found on our page.

## About Consensys

## Company Overview
- **One-liner**: Consensys is a leading blockchain software company building the consumer platform, developer infrastructure, and protocol software powering the Ethereum ecosystem and the decentralized web.
- **Entity Type**: Private (Series D-II; total raised $732.5M)
- **Headquarters**: Fort Worth, Texas, United States
- **Founded**: 2014
- **Founders**: Joseph Lubin (also co-founder of Ethereum)

## Core Business
- **Primary industry/industries**: Blockchain infrastructure, decentralized finance (DeFi), Web3 software, cryptocurrency wallets, developer tools, layer-2 scaling.
- **Target customers**: B2B (developers, enterprises, institutions) and B2C (individual crypto users). Serves both retail consumers and institutional clients.
- **Mission or purpose statement**: "Inspire and empower the builder in everyone" / Build the "trustware finance stack for the future global economy."

## Products & Services
- **MetaMask**: The world's leading self-custodial cryptocurrency wallet and Web3 gateway, used by over 100 million people annually. Available as a browser extension and mobile app. Includes MetaMask Card (spend tokens anywhere Mastercard is accepted) and MetaMask USD (stablecoin from a self-custodial wallet).
- **Infura**: Industry-standard blockchain infrastructure API, enabling developers to build and scale decentralized applications without running their own nodes.
- **Linea**: A fully Ethereum-equivalent zkEVM (zero-knowledge Ethereum Virtual Machine) Layer 2 scaling network, launched in 2023.
- **Consensys Staking**: Institutional-grade staking services for ETH and other proof-of-stake networks.
- **Truffle (formerly)**: Developer toolkit for Ethereum smart contract development (historically significant, now evolved/absorbed into other offerings).
- **Protocol Clients**: Contributes to and maintains Ethereum execution and consensus layer clients that help secure the Ethereum network.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed. Raised $450M in Series D in 2022, followed by a Series D-II in 2024.
- **Key Metric**: Total funding of $732.5M across multiple rounds.
- **Notable Investors/Partners**: Joseph Lubin (founder/CEO) is a key backer; the company has a treasury strategy through sister company Sharplink, which invested over $3 billion in ETH. Key partners include Mastercard (MetaMask Card), Ethereum Foundation, and numerous DeFi/Web3 protocols.
- **Growth Signals**: MetaMask serves 100M+ users annually; Linea Mainnet launched in 2023; MetaMask Card and MetaMask USD announced in 2024; Sharplink (sister company) invested nearly $500M in ETH in a single purchase in August 2025; Forbes 2024 America’s Best Startup Employers.

## Competitive Advantages
- **Ethereum Native**: Founded by Ethereum co-founder Joseph Lubin, Consensys has been integral to Ethereum from before the genesis block, contributing to every major upgrade (including "the Merge" to Proof of Stake).
- **Full-Stack Dominance**: Uniquely spans consumer (MetaMask), developer infrastructure (Infura), scaling (Linea), and protocol security (clients) — creating an integrated ecosystem and deep moat.
- **Regulatory Advocacy**: Actively engages with governments (US, EU) to shape smart, innovation-friendly digital asset regulation, filing amicus briefs in key legal cases.
- **Treasury Strength**: Through sister company Sharplink, holds a massive ETH treasury ($3B+ invested), providing financial stability and strategic flexibility.

## Strategic Focus
- **Scaling Ethereum**: Driving adoption of Linea as a leading zkEVM Layer 2 to scale Ethereum's capacity and reduce transaction costs.
- **Consumer Finance**: Expanding MetaMask beyond a wallet into a full consumer finance platform (MetaMask Card, MetaMask USD, staking).
- **Developer Ecosystem**: Continuing to provide best-in-class infrastructure (Infura) and tools to attract and retain developers building on Ethereum.
- **Regulatory Clarity**: Advocating for clear, well-designed regulatory frameworks to support blockchain innovation globally.

## Why Work Here
- **Remote-First Culture**: Global team of 700+ across 6 continents; full remote flexibility with async working norms. Remote work stipend provided for home office setup.
- **Competitive Compensation**: Equity for all employees; option to receive up to 10% of after-tax monthly salary in ETH (crypto compensation).
- **Generous Time Off**: Unlimited PTO (minimum 3 weeks encouraged), plus "Productivity Zero" rest days (no email/slack) and an extended Productivity Zero week at year-end.
- **Learning & Growth**: Access to Consensys Advance Program, full Coursera subscription, company-wide training, quarterly Innovation Takeover Days, and hackathons (with NFT rewards).
- **Inclusive & Mission-Aligned**: Strong employee resource groups (ERGs), a focus on belonging and diversity, and a mission to build a decentralized, equitable global financial system.
- **Health & Wellness**: Competitive health coverage based on location, plus equity ownership in the company.
- **Work Style**: High agency and autonomy, with flexible schedules to accommodate different time zones and working styles. Emphasis on deep work and impact.

## Sources
1. [consensys.io](https://consensys.io/company)
2. [consensys.io](https://consensys.io/careers)
3. [consensys.io](https://consensys.io/careers/culture)
4. [consensys.io](https://consensys.io/open-roles)
5. [cbinsights.com](https://www.cbinsights.com/company/consensys)

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