---
title: 'Senior Manager, Brand & Performance Media at Auctane'
canonical: 'https://feeny.ai/job/senior-manager-brand-performance-media-auctane-austin-wctmtmnv1hvr'
type: 'job'
last_seen: '2026-10-26'
---

# Senior Manager, Brand & Performance Media at Auctane 

- **Company:** Auctane 
- **Location:** Austin, TX
- **Posted:** 2026-10-21
- **Last confirmed live:** 2026-10-26
- **Apply:** https://job-boards.greenhouse.io/auctane/jobs/7777606003

## Job description

## About us

At Auctane, we are united by a passion to help businesses deliver — whatever their size, wherever they are, and however they operate. We make it possible for businesses to meet the ever-changing requirements of their industry and customer expectations. Auctane products enable hundreds of thousands of businesses to annually mail and ship billions of items — over $200 billion worth — to recipients around the globe.

The Auctane family of mailing and shipping software products includes ShipStation, Stamps.com, ShipStation API, Metapack, GlobalPost, and Packlink. Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.

## Our values

Win as One. Delight Customers. Deliver Great Outcomes.

## About the role

The Senior Manager, Brand and Performance Media will drive top-of-funnel growth across the ShipStation Global portfolio, specifically Stamps.com (US only) and ShipStation in 4 geos by building and executing an integrated media strategy that balances brand growth, trials, and leads. You are a marketer who understands both emotional storytelling (brand) and strict financial efficiency (performance).

Reporting to the Vice President of Growth Marketing, this role will also lead and manage our media agency relationships and one direct report responsible for North America Stamps and ShipStation, ensuring our partners and internal teams are delivering high-quality strategic thinking, execution, measurement, and operational excellence.

This is a builder role for a highly analytical, curious marketer who can develop the media strategy, operating model, and influence the measurement approach, and testing roadmap needed to scale our business. You’ll bring a strong data-driven mindset to media planning and optimization—using insights, experimentation, and incrementality to understand what is truly driving growth.

You’ll partner closely with Product Marketing, Brand Marketing, Creative, Finance, Data & Analytics, and Performance Marketing to connect media investments to broader business objectives and deliver measurable impact.

This position is hybrid (3 days per week in office) and is located in Austin, TX.

What you will be doing?

- Build and execute an integrated paid media strategy that balances brand awareness, consideration, trials, and leads across ShipStation Global products and markets, partnering closely with Brand Marketing to create a holistic approach to brand and demand.
- Evolve our top-of-funnel media engine, working closely with Performance Marketing to create a connected full-funnel strategy across audio and video channels, including Influencer, Podcast, Radio, Linear TV, CTV, OLV, OTT, YouTube, and Social.
- Lead media planning and optimization with our media agency, using audience insights, creative performance, channel economics, and business KPIs to continuously improve reach, engagement, trials, leads, and CPA efficiency.
- Champion a test-and-learn culture, developing a clear experimentation roadmap to identify new channels, audiences, creative approaches, and strategies—with an emphasis on incrementality, scalability, and business impact.
- Leverage marketing analytics media measurement framework, using probabilistic and deterministic methodologies across online and offline channels to understand the true incremental impact of media investments and inform optimization and budget allocation.
- Own top-of-funnel attribution and measurement, partnering with Marketing Analytics to evolve our attribution framework through Marketing Mix Modeling (MMM), touch-based attribution, lift testing, and other incrementality methodologies proving the value of brand spend through hard data.
- Partner with Product Marketing, Brand, and Creative to develop and iterate on messaging, creative, audiences, and media strategies that improve the incremental impact and effectiveness of our investments.
- Lead media agency relationships, setting clear strategic direction, establishing performance expectations, managing budgets and scopes, and holding agency partners accountable for strategic recommendations, execution, reporting, and results.

What are we looking for?

- Media strategy and planning: 6+ years of experience in integrated media, brand marketing, growth marketing, or related roles, ideally across both agency and client-side environments. Experience planning across digital and offline channels, including video, streaming/CTV, audio/podcasts, radio, linear TV, programmatic, and paid social.
- Integrated brand and performance expertise: Demonstrated ability to balance brand awareness and consideration with measurable business outcomes, connecting top-of-funnel investment to trials, leads, customer acquisition, and full-funnel growth.
- Builder mentality: Proven ability to build and scale media programs, operating models, planning processes, and measurement frameworks—not simply manage existing campaigns. Comfortable establishing structure, creating new ways of working, and turning ambiguity into action.
- Data-driven investment and optimization: Strong analytical and quantitative skills, with the ability to translate audience insights, media performance, creative effectiveness, and channel economics into investment decisions. Experience managing performance against business KPIs such as CAC, CPA, conversion rates, incremental lift, ROAS, and LTV.
- Measurement and experimentation: Understanding of media attribution, incrementality testing, conversion lift studies, and Marketing Mix Modeling (MMM). Ability to develop a structured test-and-learn roadmap, and use evidence to evaluate channel effectiveness, inform budget allocation, and demonstrate the business impact of brand investment.
- Media technology and analytics: Hands-on experience with media buying, campaign management, analytics, and reporting platforms. Familiarity with tools such as Google Ads, Meta Ads Manager, The Trade Desk (TTD), Google Display & Video 360 (DV360), Campaign Manager 360 (CM360), GA4, Looker, Tableau, or comparable platforms. Strong Excel/Google Sheets skills for budget modeling, forecasting, scenario planning, and performance analysis; SQL experience is a plus.
- Agency and partner leadership: Demonstrated experience leading media agencies and external partners, including setting strategic direction, tight budget management and scopes, evaluating recommendations, establishing performance expectations, and driving accountability for execution, measurement, and results.
- Cross-functional collaboration: Ability to work effectively across Brand Marketing, Product Marketing, Creative, Performance Marketing, Finance, Data & Analytics, and other stakeholders to align media strategy, messaging, measurement, and business priorities.
- Global and operational excellence: Experience managing multi-market or multi-brand programs, with strong planning, budget governance, reporting, and operational discipline. Ability to establish consistent frameworks while adapting media strategies to local market dynamics.
- Communication and strategic influence: Strong communication, presentation, and storytelling skills, with the ability to translate complex data into clear recommendations, influence stakeholders, challenge assumptions constructively, and communicate trade-offs to senior leaders.
- Leadership and adaptability: Experience mentoring or managing team members and coordinating cross-functional and external partners. Comfortable zooming out to set strategy and zooming in to solve executional challenges in a fast-paced, evolving environment.

What do we offer?

- 🏠 We are a hybrid company. All team members at Auctane in Austin come into the office Tuesdays, Wednesdays and Thursdays.
- 🛬Take the reins of your time off with our Flex Time Off policy – because work-life balance should always be in your hands!
- 🌅 We offer 12 paid holidays for all of our US employees!
- 💰401k employer matching program – because your future deserves a friendly boost!
- ⭐️We conduct annual merit reviews to recognize and reward your hard work and achievements.
- 🏟️ Company events, we work hard, play hard! We do our best every day, even at our regular team-building events.
- 🏢 Attractive office space in the heart of central Austin, Texas (free drinks, snacks…).
- 🍽Indulge in weekly catered lunches at our office – a delicious perk to fuel your work.
- 🏐 Health and Wellness: The well-being of our team is super important to us. Choose from different options that include medical, dental, and vision plans.
- 🏋🏾‍♀️Fitness center in the office with Tonal Mirrors, Pelotons, free weights, etc.
- 🧠Employee Assistance Program. We offer up to 8 free mental health sessions.
- 💪🏽We offer gym discounts to help you stay fit and healthy!
- 📚We offer education reimbursement to all employees, ensuring that you can pursue your educational goals while excelling in your career with us. Invest in your future and let us support your growth every step of the way.
- 🔗 Employee Referral Program! We reward employees helping us find top talent!
- 💜 An inclusive, casual and upbeat work environment. The personality and opinions of each of our team members are important and valid; we aim to offer all employees a safe environment where they can be themselves and thrive.

Additional Position Duties: (The following is a list of what all employees, except those with medical accommodation, may be regularly required to do.)

- Sit for prolonged periods of time
- Utilize wrist and hands for a prolonged period of time
- Walk short distances
- Stand for short periods
- Speaking and conversing with others
- Lift up to 25lbs without assistance up to chest height

## Equal Opportunity Employer/Veterans/Disabled

If you are based in California, we encourage you to read this important information about the ShipStation Privacy Policy for California residents[linked here.](https://www.shipstation.com/privacy-policy/)

## About Auctane 

## Company Overview
- **One-liner**: Auctane provides AI-powered shipping and fulfillment software for businesses of all sizes, operating a portfolio of brands including ShipStation, Stamps.com, and Metapack.
- **Entity Type**: Private (acquired by Thoma Bravo in 2021, recently merged with WWEX Group to form ShipStation Global as of June 2026)
- **Headquarters**: Austin, Texas, United States
- **Founded**: Not publicly available
- **Founders**: Not publicly available

## Core Business
- Primary industry: Logistics technology / Shipping and fulfillment software
- Target customers: SMBs, e-commerce merchants, and enterprises (B2B and B2C)
- Mission statement: To connect businesses to a world of opportunity by providing the tools and scale needed to make logistics a competitive advantage.

## Products & Services
- **[ShipStation](https://www.shipstationglobal.com)**: Leading multi-carrier shipping software for e-commerce and retail businesses (SaaS).
- **[Stamps.com](https://stamps.com)**: Postage and shipping solution for businesses (SaaS).
- **[Metapack](https://metapack.com)**: Carrier management and delivery experience platform for retailers (SaaS/API).
- **[Packlink](https://packlink.com)**: Shipping platform for small businesses and consumers (SaaS).
- **[ShipEngine](https://shipengine.com)**: Shipping API for developers and platforms (API).
- **[ShippingEasy](https://shippingeasy.com)**: Shipping and fulfillment software for online sellers (SaaS).
- **[Endicia](https://endicia.com)**: PC postage and shipping software (SaaS/desktop).
- **[ShipWorks](https://shipworks.com)**: Shipping software for order management (SaaS/desktop).
- **Return Rabbit**: Returns management solution (SaaS).

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private; acquired by Thoma Bravo in 2021 for an undisclosed sum; debt financing of undisclosed amount led by Blackstone Credit in July 2021)
- **Key Metric**: Annual Revenue of approximately **$758M** (latest available) — [LinkedIn](https://www.linkedin.com/company/auctane)
- **Notable Investors/Partners**: Thoma Bravo (majority owner), CVC Funds (minority stake in combined ShipStation Global), Blackstone Credit (debt financing). Carrier partners: 75+ LTL carriers, 350 regional/national/international carriers, 45,000 truckload carriers.
- **Growth Signals**: In June 2026, Auctane merged with WWEX Group to form ShipStation Global, creating a combined entity with 3,500+ employees and serving 3+ million customers. Auctane’s headcount grew 19.3% YoY (812 employees). Active job postings increased 29.3% YoY — [ShipStation Global Press Release](https://www.shipstationglobal.com/press/shipstation-global/)

## Competitive Advantages
- **Massive carrier network**: 45,000+ carrier partnerships and 600+ technology integrations create a deep moat in logistics connectivity.
- **AI-powered automation**: The company uses machine learning to optimize carrier selection, label generation, and returns — giving SMBs enterprise-grade logistics capabilities.
- **Brand portfolio breadth**: From postage (Stamps.com) to delivery experience (Metapack) to returns (Return Rabbit), Auctane covers the full shipping lifecycle.

## Strategic Focus
- **Post-merger integration** with WWEX Group to build ShipStation Global as a unified intelligent logistics platform for small and mid-sized shippers.
- **Deepening AI capabilities** to automate supply chain decisions and provide real-time analytics.
- **Expanding global footprint** with local offices in Poland, Spain, UK, Philippines, Australia, and across the US.

## Why Work Here
- **Hybrid & flexible work**: The company offers flexible and hybrid work options connecting global teams — [ShipStation Global Careers](https://www.shipstationglobal.com/careers/)
- **Perks**: Competitive pay and bonuses, comprehensive medical/dental/vision, global wellness program, mental health resources, employee assistance, fitness perks, generous PTO, employee referral program, and matching charitable donations.
- **Engineering culture**: Technical roles make up ~18% of the workforce (246 employees), and the company invests in security, cloud engineering, and data science. Open roles include Full Stack Software Engineer, Security Engineer, and Software Engineer Intern.
- **Company values**: “We’re better together,” “Make it right,” “Play to win,” “Win as one” — emphasizing collaboration, integrity, and competitive drive.
- **Global presence**: Over 60 locations worldwide, with major hubs in Austin, Dallas, London, Manila, and Zielona Gora.

*Note: Employee reviews on LinkedIn rate the company 2.8/5 (210 reviews), with culture at 2.9 and career opportunities at 2.3 — potential areas to probe during interviews.*

## Sources
1. [Auctane LinkedIn Company Page](https://www.linkedin.com/company/auctane)
2. [ShipStation Global Press Release – Merger Announcement](https://www.shipstationglobal.com/press/shipstation-global/)
3. [ShipStation Global Careers Page](https://www.shipstationglobal.com/careers/)
4. [Auctane Greenhouse Jobs Board](http://job-boards.greenhouse.io/auctane)
5. [ShipStation Global Homepage](https://www.shipstationglobal.com/auctane/)

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