---
title: 'Senior Manager, Demand Generation at ChartHop'
canonical: 'https://feeny.ai/job/senior-manager-demand-generation-charthop-united-states-6kqtaawdd7mv'
type: 'job'
last_seen: '2026-09-09'
---

# Senior Manager, Demand Generation at ChartHop

- **Company:** ChartHop
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-07-29
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/charthop/cd636b9d-87a5-40de-8586-3295c9f2bbe5

## Job description

## ABOUT CHARTHOP

- Our Team: Remote-first team of builders, connected to a vision to make people teams and companies more successful through connected data, transparency, and AI.
- Our Values: fast, inclusive, transparent, optimistic, all-in
- Our Product: ChartHop is the AI-first people platform. Our roots are in Analytics and Planning — helping people teams model org structures, manage compensation, and plan for growth. We've expanded into a full people operations suite covering HRIS, performance management, engagement, and real-time org analytics. Our newest frontier is ChartHop AI — an agentic AI layer that lets HR teams ask questions, surface insights, and take actions across their people data in natural language. We're at an inflection point: AI is reshaping what HR software can do, and we intend to lead that category.
- Our Clients: Span nearly every industry from 10 employees to 30k. Some notable ones include 1Password, Sweetgreen, and Headspace.

## ABOUT OUR MARKETING TEAM

At ChartHop, we believe AI is transforming how modern marketing teams operate. We don't see AI as a separate initiative—we see it as a fundamental capability that enhances how we research, create, execute, analyze, and make decisions.

Every member of the marketing team is expected to actively leverage AI to improve the quality, speed, and impact of their work. We encourage continuous experimentation with emerging AI technologies, thoughtful sharing of best practices, and a mindset of ongoing learning and innovation.

We believe the best marketers combine creativity, strategic thinking, customer empathy, and sound judgment with AI-powered tools and workflows to achieve outcomes that would not otherwise be possible.

## ABOUT THE ROLE

We're looking for a Senior Manager, Demand Generation to help build a scalable, predictable demand generation engine that fuels ChartHop's continued growth.

Reporting to the VP of Marketing, you'll lead the planning, execution, and optimization of integrated demand generation programs that create awareness, engage our ideal customers, and generate qualified pipeline. You'll work closely with Product Marketing, Marketing Operations, Sales, and Customer Success to deliver campaigns that contribute directly to revenue growth.

This is an ideal opportunity for someone who enjoys both strategy and execution. You'll have the autonomy to own major initiatives, the support to collaborate across the business, and the opportunity to help shape how a modern AI-first marketing organization operates.

Compensation: Base Salary $150,000 - $160,000 USD + Bonus $10,000

## WHAT YOU'LL DO

## DRIVE DEMAND GENERATION

Partner with the VP Marketing to develop and execute ChartHop's demand generation strategy, translating revenue objectives into integrated marketing programs that generate qualified pipeline. Continuously evaluate performance and recommend improvements to maximize pipeline growth and marketing efficiency.

## LEAD INTEGRATED CAMPAIGNS

Plan, execute, and optimize integrated marketing campaigns that engage target audiences and generate measurable business results. Campaigns may include product launches, thought leadership, customer stories, industry trends, competitive initiatives, and seasonal programs.

## MANAGE PAID & OWNED CHANNELS

Own strategy and performance across key demand generation channels, including:

- Paid Search
- Paid Social
- Display & Retargeting
- Organic Social
- Partner Marketing
- Sponsorships
- Email campaign strategy
- Referral and advocacy programs

Continuously optimize channel mix and investment to improve performance and return on investment.

## GROW ACCOUNT-BASED MARKETING

Develop and scale account-based marketing programs that deepen engagement with target accounts, support account progression, and generate qualified opportunities.

## OPTIMIZE THE WEBSITE

Own the website as a demand generation engine by improving visitor engagement and conversion. This includes landing page strategy, conversion rate optimization, A/B testing, user journey improvements, and ongoing experimentation.

## BUILD HIGH-IMPACT EVENTS

Develop and execute virtual and in-person programs—including webinars, executive roundtables, conferences, and customer events—that generate pipeline, strengthen customer relationships, and reinforce ChartHop's market leadership.

## MEASURE, LEARN & IMPROVE

Working closely with Marketing Operations, you'll use data, experimentation, and continuous optimization to improve campaign performance, maximize marketing efficiency, and accelerate pipeline growth. You'll regularly test messaging, audiences, channels, offers, and new approaches—including AI-enabled workflows—to uncover opportunities for growth.

## COLLABORATE ACROSS THE BUSINESS

Partner closely with Product Marketing, Marketing Operations, Sales, Customer Success, and Product to ensure campaigns are aligned, execution is coordinated, and marketing is contributing meaningfully to company objectives.

## SUCCESS LOOKS LIKE

Success in this role means consistently delivering high-quality pipeline that supports ChartHop's revenue goals. Through thoughtful planning, data-driven decision making, and continuous experimentation, you'll improve campaign performance, accelerate buyers through the funnel, optimize marketing investment, and help make marketing a predictable contributor to ARR growth and overall business success.

## WHAT WE'RE LOOKING FOR

- 5+ years of experience in B2B SaaS demand generation, growth marketing, or integrated marketing, with a track record of generating qualified pipeline and supporting revenue growth.
- Experience planning and executing integrated demand generation campaigns across multiple channels.
- Hands-on expertise in paid media, account-based marketing (ABM), website conversion optimization (CRO), campaign management, and marketing analytics.
- Strong analytical skills with the ability to translate data into actionable insights and continuously improve performance.
- Experience managing marketing budgets and optimizing channel investment for maximum return.
- Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
- Strong collaboration and communication skills, with experience partnering effectively across Marketing, Sales, RevOps, Product, and Customer Success.
- A builder's mindset—you enjoy solving problems, experimenting with new ideas, and continuously improving how marketing operates.
- Curiosity about emerging technologies and enthusiasm for incorporating AI into modern marketing practices.

## NICE TO HAVE

- Experience marketing enterprise SaaS solutions, particularly in HR technology, workforce planning, people analytics, or adjacent markets.
- Experience with HubSpot, Salesforce, 6sense (or similar ABM platforms), Google Analytics, and modern marketing technologies.
- Experience marketing to HR, Finance, IT, or other enterprise business leaders.
- Experience working with mid-market and enterprise sales teams.

ChartHop is an equal opportunity employer. We are committed to building a diverse, inclusive team and welcome candidates of all backgrounds.

## About ChartHop

## Company Overview
- **One-liner**: ChartHop is a data-first People Operations Platform that unifies people and business data to help modern organizations plan, analyze, and drive workforce decisions.
- **Entity Type**: Private (Venture-backed; Series C)
- **Headquarters**: New York, New York, United States
- **Founded**: 2018
- **Founders**: Ian White

## Core Business
- **Primary industry**: People Operations / HR Technology (HRIS, People Analytics, Workforce Planning)
- **Target customers**: B2B; HR, Finance, and Operations leaders at companies ranging from 20-person startups to thousand-person public companies.
- **Mission or purpose statement**: "To create healthy transparency within organizations, so that employees and organizations thrive." [charthop.com](https://www.charthop.com/about-us)

## Products & Services
- **ChartHop HRIS**: A core HRIS that acts as the central hub and source of truth for employee data, integrating with payroll providers like ADP, Gusto, and Workday rather than processing payroll itself. [charthop.com](https://www.charthop.com/)
- **Headcount Planning**: Tools for modeling org changes, planning headcount, and aligning people strategy with business goals.
- **Compensation Management**: Module for managing base and variable compensation, levels, bands, and equity.
- **Performance Management**: Tools for 1:1 notes, performance reviews, and manager enablement.
- **Engagement**: Employee engagement surveys and analytics.
- **Ask ChartHop AI**: A conversational AI tool powered by people and business data that provides quick answers, fills out forms, and helps model organizational changes. [charthop.com](https://www.charthop.com/)
- **People Analytics & Visualization**: Visual, interactive dashboards, org charts, and maps that connect people data with business data.
- **Integrations & API**: An open REST API and integrations with 100+ tools (ADP, Greenhouse, Workday, etc.), designed to be an intelligence layer on top of existing systems. [charthop.com](https://www.charthop.com/)

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: Total Funding of **$74.1M** across 4 rounds (Seed, Series A, Series B, Series C). [linkedin.com](https://www.linkedin.com/company/charthop)
- **Notable Investors/Partners**: Andreessen Horowitz (led Seed and Series B), Cox Enterprises (led Series C). [linkedin.com](https://www.linkedin.com/company/charthop)
- **Growth Signals**: 
    - Serves companies from 20-person startups to public companies. [charthop.com](https://www.charthop.com/)
    - Successfully completed SOC 2 Type 2 examination. [charthop.com](https://www.charthop.com/)
    - Acquired Gather AI in 2022. [linkedin.com](https://www.linkedin.com/company/charthop)
    - 13,607 LinkedIn followers with +1.0% monthly growth. [linkedin.com](https://www.linkedin.com/company/charthop)

## Competitive Advantages
- **Data-first architecture**: Built with a highly structured and flexible data model (16 types of custom fields, built-in global-ready models for compensation, levels, bands, equity) that makes it extremely powerful for AI and analytics. [charthop.com](https://www.charthop.com/)
- **Platform, not a silo**: Designed as an "intelligence layer" that integrates with 100+ existing HRIS, ATS, and FP&A tools, avoiding the lock-in of all-in-one providers. [charthop.com](https://www.charthop.com/)
- **Configurable access controls**: Granular, role-based permissions that limit data access by department, location, or role, empowering HRBPs and managers while securing sensitive data. [charthop.com](https://www.charthop.com/)
- **AI-native**: "Ask ChartHop AI" is built into the core, turning data into conversational insights and automated actions. [charthop.com](https://www.charthop.com/)
- **Visual & intuitive**: Org charts, maps, and dashboards make complex people data accessible and actionable for all employees, not just HR.

## Strategic Focus
- **Deepening the People Operations Platform**: Continuing to build out the integrated suite of HRIS, Headcount Planning, Compensation, Performance, and Engagement modules. [charthop.com](https://www.charthop.com/)
- **AI-powered insights**: Leveraging the structured data model to deliver more sophisticated AI-driven analytics, automation, and conversational interfaces. [charthop.com](https://www.charthop.com/)
- **Expanding into larger enterprises**: Serving companies with complex global needs, as evidenced by their global-ready data models and advanced integrations. [charthop.com](https://www.charthop.com/)
- **Maintaining openness**: Emphasizing flexibility and integration over platform lock-in, allowing customers to "bring your own payroll provider" and connect best-of-breed tools. [charthop.com](https://www.charthop.com/)

## Why Work Here
- **Fully remote company**: ChartHop is a fully-remote company, emphasizing that inclusivity and hearing all voices is "at its very core." [charthop.com](https://www.charthop.com/careers)
- **Strong culture of transparency and inclusion**: The company's mission is to create "healthy transparency" and it commits to being "fair, inclusive, anti-racist, and equitable." [charthop.com](https://www.charthop.com/careers)
- **Values-driven**: Core values are "fast, transparent, inclusive, optimistic, and all-in." [charthop.com](https://www.charthop.com/careers)
- **Benefits**: Healthcare benefits, paid time off, mental health benefits, paid parental leave, home office reimbursement, Flex Fridays, and 401k. [charthop.com](https://www.charthop.com/careers)
- **High-impact, cross-functional team**: Employees work across departments (Technical, Customer Service, Sales, Product) in a collaborative environment that values iteration. [linkedin.com](https://www.linkedin.com/company/charthop)
- **CEO-led mission**: Founder and CEO Ian White is deeply involved and emphasizes that "a great company is about more than just building an amazing product. It’s about building value for everyone." [charthop.com](https://www.charthop.com/careers)

## Sources
1. [charthop.com](https://www.charthop.com/)
2. [charthop.com - About Us](https://www.charthop.com/about-us)
3. [charthop.com - Careers](https://www.charthop.com/careers)
4. [linkedin.com - ChartHop](https://www.linkedin.com/company/charthop)
5. [cbinsights.com - ChartHop](https://www.cbinsights.com/company/charthop)

## Other roles at ChartHop

- [Solutions Consultant](https://feeny.ai/job/solutions-consultant-charthop-united-states-xewg2ndws8ea) — United States
- [Senior Manager, Marketing & Revenue Operations](https://feeny.ai/job/senior-manager-marketing-revenue-operations-charthop-united-states-0zjq36ksafjh) — United States
- [Senior Manager, Demand Generation](https://feeny.ai/job/senior-manager-demand-generation-vibes-united-states-xyb1tv5e4vja) — United States