--- title: 'Senior Manager, Integrated Marketing Strategy at Ren' canonical: 'https://feeny.ai/job/senior-manager-integrated-marketing-strategy-ren-remote-y60m4z1tr6w7' type: 'job' last_seen: '2026-10-29' --- # Senior Manager, Integrated Marketing Strategy at Ren - **Company:** Ren - **Location:** Remote - **Work type:** remote - **Posted:** 2026-10-23 - **Last confirmed live:** 2026-10-29 - **Apply:** https://job-boards.greenhouse.io/renpsg/jobs/5436588008 ## Job description Senior Manager, Integrated Marketing Strategy Location: Fully remote, with occasional travel Reports to: VP, Corporate Marketing and Communications Ren is on a mission to make sure every dollar meant to do good finds its way there. As Senior Manager, Integrated Marketing Strategy, you will be the analytical and operational engine behind Corporate Marketing and Communications for Ren, Renaissance Charitable Foundation (RCF), and American Endowment Foundation (AEF). You'll be the person who makes paid media, content, and the website work together to drive growth. We're looking for someone sharp, structured, and obsessed with what the data is telling them, who can direct agency partners, own a conversion funnel, and translate channel data into a clear weekly view of what's working. Duties and Responsibilities Own Integrated Strategy - Own integrated campaign coordination across paid, content, and earned channels, keeping every channel aligned to a single set of priorities - Own SEO and AEO execution, surfacing search and LLM demand signals, and keyword and topic intelligence, that inform content strategy - Maintain the campaign calendar and briefing process across content, paid, and PR, so every team is building toward the same moments in syn Own Paid Media and Conversion - Direct paid media agency’s execution day to day: briefs, budget pacing, testing, and performance reviews - Own the path from advisor engagement to conversion in partnership with marketing operations, initiating lead conversion experiments to improve website performance - Own the roadmap for improving website conversion architecture: landing pages, form fills, and CTA optimization Own Performance Reporting - Consolidate performance reporting across channels into a clear, weekly view for leadership - Build and maintain the KPI framework, tracking metrics like branded search volume, MQL volume, and paid media efficiency against benchmarks - Build and maintain the reporting infrastructure (GA4, Looker Studio, and related tools) that makes this data accessible and trustworthy - Surface insights and recommendations from the data, not just the numbers, flagging what's working, what isn't, and what to test next - Monitor CPM/CPA benchmarks and paid media efficiency, and recommend where to reallocate budget accordingly Ideal Profile & Attributes - 7-9 years in integrated marketing, growth marketing, or marketing operations - Strong analytical fluency: comfortable in GA4, Looker Studio, and Google Search Console (or similar), and able to turn data into a clear point of view - Experience directing an agency's day-to-day execution, briefs, budget, and performance accountability - Hands-on experience with conversion optimization: landing pages, form architecture, and CTA testing - Familiarity with SEO and keyword research, and how search intent should inform content strategy - Detail-oriented and highly organized, someone who can hold multiple workstreams to the same goal without losing precision on any one of them - Bachelor's degree required Ren is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. ## About Ren ## Company Overview - **One-liner**: Ren provides technology and services to power donor-advised fund (DAF) programs for wealth management firms, institutions, and individual philanthropists. - **Entity Type**: Private (strategic investment from Bain Capital Tech Opportunities and Valeas Capital Partners in 2023) - **Headquarters**: Indianapolis, Indiana, United States (with additional offices in Hudson, Ohio) - **Founded**: 1987 (as Renaissance, Inc.; rebranded to Ren in 2021) - **Founders**: Not publicly available ## Core Business - Primary industry/industries: Financial services (philanthropic technology and donor-advised fund administration) - Target customers: B2B – wealth management firms, financial advisors, faith-based and community foundations, and other institutions. Also serves individual donors through Ren-powered programs. - Mission or purpose statement: “Our mission is to deliver the expertise, standards, and technology necessary to power growth and scale throughout the philanthropic economy.” ## Products & Services - **Ren DAF Platform**: A next-generation donor-advised fund platform that streamlines establishing, funding, and managing DAFs. Includes automated workflows and flexible giving options. - **Charitable Vehicles**: A complete set of charitable vehicles beyond DAFs (e.g., charitable trusts) to meet expanded donor needs. - **Enterprise Solutions**: Customized, turnkey DAF programs for large wealth management firms and institutions, including white-label options. - **Managed Services**: Administration, compliance, and client support services for firms that want to outsource DAF operations. ## Market Standing - **Valuation/Market Cap**: Not disclosed (received a strategic investment from Bain Capital Tech Opportunities and Valeas Capital Partners in 2023; amount not publicly available) - **Key Metric**: Over $35 billion granted to charities annually; more than $200 billion in charitable assets supported across 150+ unique DAF programs. - **Notable Investors/Partners**: Bain Capital Tech Opportunities, Valeas Capital Partners. Partners include over 150 wealth management firms and DAF program leaders. - **Growth Signals**: Multiple Ren-powered programs crossed the $10 billion mark in 2025. Acquired Pinkaloo Technologies (2021) and Stellar Technology Solutions (2023). Nearly 40 years of continuous operation and innovation. ## Competitive Advantages - **Longevity and Scale**: Nearly four decades of experience in philanthropic services; one of the largest DAF technology providers in the U.S. - **Integrated Platform**: Combines technology, administration, and compliance under one roof, reducing complexity for advisors and donors. - **Network Effects**: Powers ~50% of U.S. DAF assets, giving it a dominant position and deep integration with the wealth management ecosystem. - **Focus on Innovation**: Continuous investment in modern, user-friendly technology (e.g., automated workflows, mobile capabilities) to differentiate from legacy providers. ## Strategic Focus - **Growth and Scaling**: Expanding enterprise partnerships and deepening existing relationships to increase assets under management on the platform. - **Technology Modernization**: Further developing the platform to deliver a “world-class giving experience” for both advisors and donors. - **Product Expansion**: Adding new charitable vehicle types and services to meet evolving donor needs (e.g., complex trust administration). - **Talent Acquisition**: Actively hiring across product, engineering, marketing, and client services to support growth. ## Why Work Here - **Culture**: Emphasizes values like “Be bold and innovative,” “Be inclusive,” “Trust and empower,” and “Don’t settle.” Committed to diversity, equity, and inclusion. - **Remote/Hybrid Policy**: Hybrid and remote work options available for most positions; offices in Indianapolis (HQ) and Hudson, Ohio. - **Benefits**: Competitive health/dental/vision insurance, flexible PTO, paid parental leave, 401(k) with company match, free Calm subscription, monthly fitness reimbursement, professional development courses, and charitable giving opportunities. - **Engineering Culture**: Tech-focused leadership (CEO Joe Fisher joined in 2019 to usher in a tech-forward approach). Recent acquisitions of technology companies signal a strong commitment to product and engineering excellence. - **Awards**: Not specified in the provided data, but the company promotes a modern, employee-centric work environment. ## Sources 1. [reninc.com](https://www.reninc.com/) 2. [reninc.com/about-ren](https://www.reninc.com/about-ren/) 3. [reninc.com/careers](https://www.reninc.com/careers/) 4. [linkedin.com/company/reninc](https://www.linkedin.com/company/reninc) 5. [job-boards.greenhouse.io/renpsg](https://job-boards.greenhouse.io/renpsg) ## Other roles at Ren - [Sr Manager, Fund Administration](https://feeny.ai/job/sr-manager-fund-administration-ren-hudson-5bkfsa735krz) — Hudson - [Associate II Fund Administration](https://feeny.ai/job/associate-ii-fund-administration-ren-hudson-ncgtepam9vac) — Hudson, OH - [Head of Advisor Channel Activation](https://feeny.ai/job/head-of-advisor-channel-activation-ren-remote-nsdjear5vzxg) - [VP, Marketing & Comms](https://feeny.ai/job/vp-marketing-comms-ren-remote-re2m5zpbhjj8)