--- title: 'Senior Manager, North America Brand Marketing at the-talent-project.com' canonical: 'https://feeny.ai/job/senior-manager-north-america-brand-marketing-the-talent-project-com-new-york-013zvj3hkcfe' type: 'job' last_seen: '2026-09-13' --- # Senior Manager, North America Brand Marketing at the-talent-project.com - **Company:** the-talent-project.com - **Location:** New York, NY - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-07-08 - **Last confirmed live:** 2026-09-13 - **Apply:** https://jobs.gem.com/the-talent-project-com/am9icG9zdDqyF2K3PsdnTjmhfEkeI2u8 ## Job description Role: Senior Manager, North America Brand Marketing Reports to: Head of North America Marketing Location: New York City (Hybrid – 4 days in office) About The Talent Project: The Talent Project is a female-owned and led executive search firm specializing in marketing, creative, and supply chain roles across the beauty, wellness, and longevity industries. We offer end-to-end recruitment support for full-time direct-hire positions as well as retained executive searches. With deep experience leading corporate recruitment, we operate as an extension of our clients' talent acquisition teams, ensuring a seamless and strategic hiring process. ## About Our Client Our client is a fast-growing, consumer-focused personal care brand with a strong presence across North America. Known for delivering innovative products to millions of consumers through leading retail and eCommerce partners, the company combines the agility of a growing organization with the resources and ambition to continue expanding its market share. This is an exciting opportunity to join a collaborative, high-performing team where you'll have the ability to make a meaningful impact on the business. ## About the Role The Senior Manager, North America Brand Marketing will play a critical role in driving the brand's commercial success across the region. Reporting into the Head of North America Marketing, this individual will lead go-to-market strategies, develop integrated marketing plans, and partner cross-functionally with Sales, Global Marketing, Creative, and Commercial teams to execute best-in-class launches and retail marketing initiatives. This role is ideal for a strategic marketer who enjoys balancing big-picture thinking with strong execution and thrives in a collaborative, fast-paced environment. ## Responsibilities - Partner with the Head of North America Marketing to execute the regional brand marketing strategy. - Own and manage the North America marketing calendar, ensuring alignment across cross-functional teams. - Lead North America go-to-market planning for new product launches and key business initiatives. - Develop comprehensive launch plans that support commercial objectives and drive consumer engagement. - Collaborate closely with the North America Sales organization to align marketing initiatives with business priorities. - Create retailer-specific marketing programs supporting key strategic accounts, including Target, Ulta, and Amazon. - Develop KPI frameworks, monitor business performance, and provide regular marketing performance reporting. - Support the development, tracking, and management of the North America marketing budget. - Partner cross-functionally with Global Marketing, Creative, Sales, Commercial, and other internal stakeholders to ensure seamless execution and alignment. - Identify opportunities to optimize marketing programs based on performance insights and market trends. ## Qualifications - Bachelor's degree in Marketing, Business, or a related field. - 6–10+ years of progressive brand marketing experience within consumer products, beauty, personal care, wellness, or a related industry. - Experience developing and executing integrated go-to-market strategies and product launches. - Strong understanding of omnichannel marketing, including mass retail and eCommerce. - Experience partnering with major retail accounts such as Target, Ulta, Amazon, Walmart, or similar national retailers. - Strong analytical skills with experience developing KPIs, interpreting business performance, and making data-driven recommendations. - Experience managing marketing budgets and forecasting initiatives. - Exceptional cross-functional collaboration and project management skills. - Highly organized with the ability to manage multiple priorities in a fast-paced environment. - Strong communication and presentation skills with the ability to influence stakeholders across all levels of the organization. Please note, due to the high volume of submissions, we may not be able to respond to every applicant individually. However, if your background aligns with the opportunity, a member of our team will be in touch. The salary range for this role is $120, 000 - $130,000 annually based on experience. The Talent Project is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive recruitment process for all candidates and clients we represent. We do not discriminate based on race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. ## About the-talent-project.com ## Company Overview - **One-liner**: The Talent Project is a female-owned executive search and direct-hire recruitment firm that connects mission-driven beauty, wellness, and longevity brands with high-impact talent. - **Entity Type**: Private (bootstrapped; listed as Self-Employed on LinkedIn) - **Headquarters**: New York, New York, United States - **Founded**: 2025 - **Founders**: Christina Chan (Executive Director, Talent & Career Strategy) ## Core Business - **Primary industry**: Staffing and Recruiting (specialized in beauty, wellness, and longevity) - **Target customers**: B2B – mission-driven beauty, wellness, and longevity brands (startups to established companies) - **Mission / purpose**: “Creating a Talent Acquisition experience that will ultimately drive results and make a meaningful, lasting impact on your organization.” ## Products & Services - **Direct Hire Recruitment**: Full-cycle placement for marketing, creative, supply chain, product development, and executive roles. - **Executive Search**: Placing top-tier leadership talent (e.g., CMO, VP Sales, Director-level roles) to drive strategic growth. - **Talent Mapping & Market Insights**: Data-driven market analysis to inform hiring strategy and candidate identification. - **Fractional Talent Solutions**: Project-based services including employer branding, ATS implementation, process development, candidate experience design, recruiter coaching, and vendor management. ## Market Standing - **Valuation**: Not publicly available (bootstrapped, no disclosed funding) - **Key Metric**: 1 employee on LinkedIn as of mid-2026 (+200% YoY headcount growth); 2,156 LinkedIn followers (+185.8% YoY) - **Notable Investors/Partners**: No external investors disclosed; partners with brands like Orveon, Shiseido, Kate Spade, Anthropologie, Express (via founder’s network) - **Growth Signals**: Rapid follower growth, active job postings (e.g., VP North America Sales, Director roles), recent client engagements across longevity and beauty ## Competitive Advantages - Deeply specialized network in beauty, wellness, and longevity developed over 10+ years – not a generalist recruiter - “Quality-over-volume approach” – no resume blasts, only sharp, strategic matches - Blends corporate recruiting rigor with startup agility; founder has decade of experience at major brands - Female-owned and led, appealing to mission-driven clients and candidates ## Strategic Focus - Continue building a curated talent network for high-growth, purpose-led brands - Expand into emerging longevity sector while strengthening beauty and wellness verticals - Scale fractional talent solutions and employer branding services to support startups that lack internal recruiting infrastructure ## Why Work Here - **Culture**: Female-owned, human-centric, and quality-driven – described as “personal, strategic, and deeply human” - **Work model**: Hybrid workspace (typical time on-site expected, remote options available for some roles) - **Perks & environment**: Startup pace with corporate-level rigor; opportunity to shape recruiting processes as the company grows - **Team size**: Very small (1 employee currently), offering outsized impact and visibility for early hires ## Sources 1. [the-talent-project.com](https://www.the-talent-project.com/) 2. [the-talent-project.com/explore-opportunities](https://www.the-talent-project.com/explore-opportunities) 3. [the-talent-project.com/recruitment-service](https://www.the-talent-project.com/recruitment-service) 4. [builtin.com](https://builtin.com/company/the-talent-project-llc) 5. 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