---
title: 'Senior Manager, Paid Media at Whalar Group'
canonical: 'https://feeny.ai/job/senior-manager-paid-media-whalar-group-new-york-3qxycq22f6wq'
type: 'job'
last_seen: '2026-09-11'
---

# Senior Manager, Paid Media at Whalar Group

- **Company:** Whalar Group
- **Location:** New York, NY
- **Posted:** 2026-08-05
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/whalarinc/jobs/6133886004

## Job description

Job Title: Senior Manager, Media

Location: New York, NY

Start Date: ASAP

Whalar, part of Accenture Song is the leading, most awarded Creator and Social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators.

We go beyond the conventional social and influencer strategy. We have the technology and methodology to tap into the beating pulse of communities, listen to nuances that move culture, and connect brands in ways that make them unforgettable.

With hubs in London, Berlin, New York, and Los Angeles, our reach is global.

About the role:

We’re seeking a strategic, highly detailed, and hands-on Senior Manager, Media to own paid media campaign initiatives end-to-end. This role will lead full-funnel media strategy, primarily paid social, own hands-on execution and tracking, and lead data-driven optimizations while serving as a key strategic partner to internal teams and clients.

Here’s what you’ll do day-to-day:

- Lead end-to-end execution of paid social campaigns across Meta, TikTok, and other major platforms, including campaign setup, QA, launch, optimization, and performance monitoring to achieve client KPIs.
- Own budget planning, pacing, and campaign profitability while proactively identifying risks and implementing strategic optimizations.
- Ensure accurate tracking and measurement through the implementation and maintenance of Meta Pixel/CAPI, TikTok Events API, UTM architecture, and other advanced ad tracking solutions.
- Contribute to the development of creator-led paid media strategies by providing platform expertise and performance-driven recommendations.
- Analyze campaign data to deliver actionable insights, create performance reports, and present strategic recommendations and testing roadmaps to internal teams and clients.
- Serve as the primary day-to-day media contact for client accounts, proactively solving campaign challenges, driving communication, and modeling best practices across the team.

Here’s what we’re looking for:

- 4–6 years hands-on experience in paid social media platforms, with a track record of contributing to successful campaigns
- Proven experience creating and leading client-facing decks, QBRs, or strategy presentations
- Familiarity and direct experience with major paid social tools and interfaces, including Meta Business Manager, TikTok Ads Manager, Google Ads Manager, LinkedIn Campaign Manager, Pinterest Business Manager, and Snapchat Ads Manager
- Current knowledge of platform-specific features and products
- Previous use and deep understanding of tracking pixels, UTM parameters, and ad implementation techniques
- Strong verbal and written communication skills, with the ability to convey strategies and insights to a variety of stakeholders
- Ability to prioritize deliverables, manage complex account timelines, and execute under tight deadlines
- Flexibility and strong problem-solving skills in a results-driven environment

The salary range for this role is $85,000 - $100,000 and serves as a general guideline for the potential compensation. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, location, and, ultimately, budget approvals.

Our values:

At Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.

The perks:

Whalar provides flexible benefits and collaborative work environments/experiences, so employees can work productively in a setting that best and uniquely suits their needs.

- Medical, Dental, Vision
- 25 days of PTO + Sick days + Winter break
- Monthly phone/internet reimbursement
- Professional development stipend
- New joiner's Home office allowance
- Up to 16 weeks of paid parental leave
- Volunteer days
- Identity theft protection & Legal assistance
- Company Paid Life & Disability Insurance
- Voluntary Life Insurance Policy
- Voluntary Hospital and Critical Illness Insurance
- Voluntary Pet insurance
- Employee Resource Groups

Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.

## About Whalar Group

## Company Overview
- **One-liner**: Whalar Group is a creator economy ecosystem comprising six companies — including a leading creator agency, talent management, technology, a gaming studio, a venture studio, and a physical creator campus — all built to liberate the creative voice and empower creators.
- **Entity Type**: Private (Bootstrapped)
- **Headquarters**: London, UK (with offices in Berlin, Chicago, Los Angeles, Málaga, New York, and Tallinn)
- **Founded**: 2016
- **Founders**: Neil Waller and James Street

## Core Business
- Primary industries: Creator economy, influencer marketing, talent management, advertising technology, gaming, venture building, education
- Target customers: B2B (brands, platforms, CMOs) and B2C (creators, talent)
- Mission: To liberate the creative voice and rid the world of meaningless marketing by creating a one-of-a-kind creator ecosystem

## Products & Services
- **Whalar**: A global, award-winning, full-service creator and social agency that unlocks the potential of creators, brands, and platforms.
- **Sixteenth**: A leading global 360° creator talent management company (“the home of good influence”) that builds careers and businesses of top creators through strategic partnerships.
- **Foam**: A digital creator operating system that validates success in a measurable way, bridging gaps between creators, managers, and brands.
- **The Lighthouse**: A first-of-its-kind physical creator campus where creators and their teams can learn, make, and belong.
- **Umi Games**: A gaming studio that connects brands to creators and builds immersive experiences within platforms like Fortnite.
- **Moby Ventures**: A venture studio that brings creators’ ideas for brands and products to life.
- **Business of Creativity**: An education and consultancy hub dedicated to helping individuals and companies unlock their creative potential to drive growth.

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: ~300 employees globally (as of 2025) across six subsidiaries
- **Notable Investors/Partners**: Not disclosed; works with top global creators and renowned brands (names not specified in search results)
- **Growth Signals**: Expanded from a single influencer marketing agency to a group of six companies; launched a talent management arm (Sixteenth), a physical campus (The Lighthouse), a gaming studio (Umi Games), a venture studio (Moby Ventures), and a technology platform (Foam); won major industry accolades; operates across the US, UK, Germany, Spain, and Estonia.

## Competitive Advantages
- **Unique ecosystem**: No other company offers the same end-to-end support for creators — from agency and talent management to technology, gaming, physical spaces, and venture building.
- **Deep creator trust and proximity**: Whalar Group positions itself as the entity that “gets creators” better than anyone, with unmatched understanding and relationships.
- **Independence**: Remains fiercely independent, allowing long-term bets and creative freedom.
- **Diversified revenue streams**: Multiple business lines (agency fees, talent commissions, software subscriptions, gaming partnerships, venture equity, education) reduce risk.

## Strategic Focus
- **Scale the ecosystem**: Continue integrating the six companies to provide a seamless creator journey.
- **Expand the physical campus**: The Lighthouse is a flagship initiative to deepen creator relationships and foster community.
- **Technology investment**: Foam is positioned as the operating system for the creator economy, likely a key growth driver.
- **Global footprint**: Grow presence in existing hubs (US, UK, Europe) and potentially enter new markets.

## Why Work Here
- **Culture**: Emphasizes diversity, inclusion, and employee well-being. Six employee resource groups support people of different races, religions, sexual orientations, gender identities, and more.
- **Work model**: Hybrid/remote-friendly — employees have home office reimbursement and monthly phone/internet stipends. Offices in Berlin, Chicago, London, Los Angeles, Málaga, New York, and Tallinn.
- **Perks**: 25 days paid vacation + office closure between Christmas and New Year’s; generous parental leave; 401(k) with 4% matching (US) and pension (UK); professional development stipend; one week of paid volunteer time; home office setup reimbursement.
- **Impact**: Work with top creators and global brands, directly shaping the future of the creator economy.
- **Growth opportunities**: The company is expanding rapidly across multiple verticals, offering career mobility and the chance to work on innovative projects (e.g., gaming, physical campus, venture studio).

## Sources
1. [whalargroup.com](https://whalargroup.com/) – Company overview and ecosystem
2. [whalargroup.com/careers](https://whalargroup.com/careers/) – Careers page with perks and culture
3. [whalargroup.com/our-story](https://whalargroup.com/our-story/) – Founders, history, employee count, locations
4. [job-boards.greenhouse.io/whalarinc](http://job-boards.greenhouse.io/whalarinc) – Current job openings
5. [whalar.com/about](https://www.whalar.com/about) – Additional details on Whalar agency and group structure

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