---
title: 'Senior Manager, Programmatic at WPP Media'
canonical: 'https://feeny.ai/job/senior-manager-programmatic-wpp-media-singapore-26qyed8xyfrh'
type: 'job'
last_seen: '2026-09-10'
---

# Senior Manager, Programmatic at WPP Media

- **Company:** WPP Media
- **Location:** Singapore
- **Posted:** 2026-07-23
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5290887008

## Job description

## About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

## About The Role

The Senior Manager position reports directly in the APMEA Head of Programmatic. The role is responsible for overseeing the overall health and success of their respective account(s) and is expected to also contribute to supporting WPP Media’s broader Programmatic Practice. Within this role you’ll be responsible for owning the business relationship with your client, agency and team in addition to ensuring the successful delivery of programmatic campaigns. The primary responsibilities of the role include the management of the programmatic team and fostering strong relationships with respective digital agency counterparts, clients and external partners. The Senior Manager is also expected to be the team’s source of expertise and point of escalation for all aspects of the execution of a programmatic campaign including implementation, optimization and inventory and audience strategy.

While the role typically does not require day to day trading of campaigns as part of their normal responsibility, the expectation is that they should be able to do so if and when required.

Programmatic Senior Managers are typically responsible for overseeing the day-to-day workload, training and career development of a team of programmatic talents both onshore and offshore.

Responsibilities:

- Owning the business relationship for the account and driving growth of programmatic utilization and investment
- Working directly with client and account leads to define the role of programmatic within a client’s digital strategy and create the frameworks to see it effectively executed
- Working with client and delivery leads to manage client SOWs and staffing plans to ensure teams are appropriately resourced relative to volume of revenue, complexity and overall workload
- Preparing and delivering presentations directly to clients or key agency stakeholders including QBRs, key campaign recaps and future planning initiatives
- Educating clients and agency teams as the landscape evolves to ensure they are aware of new media opportunities that can be activated programmatically
- Providing strategic partner recommendations to clients including DSP, Verification, and other similar platforms in conjunction with account leads
- Leveraging relationships with platform, inventory and data providers to maximize their value specific to an account needs
- Owning relationships and with members of the broader digital account teams including planning, investment, operations and analytics
- Overseeing the management of campaigns to ensure they consistent meet or exceed client KPIs and acting as the team’s central point of expertise and escalation to address challenges as they rise
- Holding members of the team accountable to flawless execution of campaign implementation and developing the QA processes that allow them to do so
- Ongoing training and support of the career growth of direct reports
- Developing best practices that improve the quality or efficiency of work within an account or broader programmatic practice
- Responding to New Business Briefs and providing broader strategic support you’re your programmatic expertise for larger presentations, projects or pitches

What You Need:

- Bachelor's degree in a related field. (Media & Advertising, Mass Communication, Digital Marketing, Computer Science preferred).
- 7+ Years of relevant career experience, with 5+ years’ experience trading programmatic campaigns at an agency, brand, DSP or Ad Network strongly preferred.
- Other Programmatic functions, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning or client-side roles supporting a direct response or e-commerce brand may also be considered for high qualified candidates.
- Past team management experience is required. Experience working with offshore is a plus.
- Strong familiarity with key programmatic and digital platforms.
- Understanding and knowledge of key industry concepts and trends
- Perspective of current and future state of programmatic as a media channel.
- Excellent verbal and written skills
- Exceptional organizational skills and detail oriented mindset
- Strong presentation skills and comfort presenting to senior stakeholders
- Strong analytical abilities and quantitative skills
- Ability to prioritize tasks effectively
- Natural curiosity and desire to continuously learn
- Passionate and commitment to master WPP Media’s best-in-class AI tools and platforms to create innovative solutions for client’s growth

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

#LI-Promoted

Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide.

## About WPP Media

## Company Overview
- **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands.
- **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years)
- **CEO**: Brian Lesser (CEO, WPP Media)

## Core Business
- **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology
- **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies
- **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes.

## Products & Services
- **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform)
- **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform)
- **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service)
- **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service)
- **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service)

## Market Standing
- **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025)
- **Key Metric**: $65 billion in managed media annually (from wppmedia.com)
- **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers.
- **Growth Signals**:
  - 40,000+ media experts worldwide
  - 160 offices across 80+ markets
  - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth
  - Strong investment in AI-first capabilities and privacy-forward data unification

## Competitive Advantages
- **Scale**: One of the largest media buying organizations globally, managing $65B in media.
- **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization.
- **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof.
- **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution.
- **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network.

## Strategic Focus
- **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes.
- **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy.
- **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills.
- **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities.

## Why Work Here
- **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo.
- **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts.
- **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets.
- **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands.
- **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives.

## Sources
1. [wppmedia.com](https://www.wppmedia.com/)
2. [WPP Media Company Info](https://www.wppmedia.com/company-info)
3. [WPP Media Careers](https://www.wppmedia.com/careers)
4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do)
5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media)
6. [WPP Media Greenhouse Careers](https://job-boards.greenhouse.io/wppmedia)

## Other roles at WPP Media

- [Associate, Video, UK](https://feeny.ai/job/associate-video-uk-wpp-media-london-5w4chpanj4q3) — London, United Kingdom
- [Associate, Media, UK](https://feeny.ai/job/associate-media-uk-wpp-media-london-p9ct78jsp6nc) — London, United Kingdom
- [Manager/Senior Manager/Associate Director - Social](https://feeny.ai/job/manager-senior-manager-associate-director-social-wpp-media-bengaluru-vshv68zgnkq7) — Bengaluru, India / Chennai, India / Gurgaon, India / Hyderabad, India / Mumbai, India / Pune, India
- [Content Associate](https://feeny.ai/job/content-associate-wpp-media-manchester-2349fyc3b92j) — Manchester, United Kingdom
- [Business Director, Pakistan](https://feeny.ai/job/business-director-pakistan-wpp-media-karachi-8w7fyz8nrc7e) — Karachi, Pakistan
- [Data Engineer - Azure](https://feeny.ai/job/data-engineer-azure-wpp-media-bengaluru-s9ywm7mzynyb) — Bengaluru, India / Gurgaon, India
- [Strategy Partner](https://feeny.ai/job/strategy-partner-wpp-media-london-wf69px5w3jrz) — London, United Kingdom
- [Media Consultant (Mensch)](https://feeny.ai/job/media-consultant-mensch-wpp-media-dusseldorf-5dgr2gvqvybr) — Dusseldorf, Germany
- [Teamassistenz (Mensch)](https://feeny.ai/job/teamassistenz-mensch-wpp-media-cologne-m41e2hja83dv) — Cologne, Germany
- [WPP Media: Senior Associate, Performance, Lebanon](https://feeny.ai/job/wpp-media-senior-associate-performance-lebanon-wpp-media-beirut-vm50p5acs0qn) — Beirut, Lebanon