---
title: 'Senior Manager, Retail Brand Marketing at ARC''TERYX'
canonical: 'https://feeny.ai/job/senior-manager-retail-brand-marketing-arc-teryx-north-vancouver-mtp96jzktc3q'
type: 'job'
last_seen: '2026-09-08'
---

# Senior Manager, Retail Brand Marketing at ARC'TERYX

- **Company:** ARC'TERYX
- **Location:** North Vancouver, Canada
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-06-10
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.lever.co/arcteryx.com/047ab83a-24e1-448d-bc81-c3b9fcbb5d62

## Job description

Your Opportunity at ARC’TERYX:

As the Senior Manager, Retail Brand Marketing, you will play a critical role in shaping how our brand shows up in stores around the world. You are a strategic leader who blends brand vision with operational excellence, elevating the in store experience, driving business performance, and guiding a high performing team.

You are deeply passionate about retail, fluent in brand expression, and skilled at creating scalable, global solutions that support both brand stores and mountain stores across diverse markets. You bring sound judgment, strong cross functional relationships, and the ability to move seamlessly between long‑term strategy and daily execution.

This role is primarily based out of our North Vancouver office and is open to hybrid work (or remote Canada with travels to North Vancouver, BC). Candidates must be eligible to work in Canada

Meet Your Future Team:

The Retail Brand Marketing team builds and delivers strategic retail marketing plans that ensure Arc’teryx stores reflect our brand values, product leadership, and mountain DNA. We are a fast growing function that collaborates closely with merchandising, retail operations, store design, visual merchandising, and global brand teams to deliver innovative, consistent, and elevated retail experiences.

If you were the Senior Manager, Retail Brand Marketing now, here are some of the core activities you would be doing:

- Leading the development of North American retail brand marketing strategies that strengthen brand presence, elevate storytelling, and support revenue and traffic goals
- Driving strategic decision‑making for in‑store marketing, seasonal storytelling, and the integration of global brand campaigns into retail environments
- Overseeing the creation and delivery of compelling in‑store marketing, including visual communication, signage, and retail storytelling
- Partnering with Store Design and Visual Merchandising to ensure a cohesive and elevated brand experience across new store openings (NSOs), remodels, and brand stores
- Serving as the primary strategic liaison to merchandising, retail operations, store design, VM, global brand, and regional retail teams
- Leading alignment across cross‑functional partners to ensure seamless execution of retail marketing initiatives in region
- Providing expertise and consultation on retail brand strategy for NSOs, brand stores, and mountain stores
- Overseeing the retail marketing calendar and ensuring consistent communication with global and regional partners
- Managing the retail brand marketing budget to support NSOs and brand presence across stores
- Driving end‑to‑end briefing, prioritization, and project tracking across multiple concurrent initiatives
- Identifying risks, removing roadblocks, and guiding teams toward solutions that are timely, effective, and brand‑led
- Leading, mentoring, and growing a team of retail brand marketing managers and specialists, fostering a culture of creativity, accountability, and collaboration
- Building capabilities within the team for strategic thinking, brand storytelling, and operational excellence

Here are some of the things you could be working on in the future

- Defining and implementing a cohesive scent and sound strategy that enhances brand immersion, reinforces emotional connection, and elevates the overall retail environment across all store formats in NAM
- Evolving the approach to campaign execution within retail by strengthening storytelling, improving asset deployment, and ensuring seamless integration across VM, product, and marketing touchpoints to deliver a premium and consistent brand experience
- Leading the development of a scalable framework for in-store special projects (e.g., activations, partnerships, seasonal moments), ensuring they are strategically aligned, operationally executable, and capable of delivering differentiated brand experiences in key markets

Are you our next Senior Manager, Retail Brand Marketing?

- You have a Bachelor’s degree or postsecondary education in a related field
- You have 8+ years of experience in retail brand marketing, in‑store marketing, visual merchandising, or integrated retail experience leadership
- You have proven experience leading teams and influencing cross‑functional partners at a senior level
- You are a strong strategic thinker and have the ability to translate brand vision into retail programs
- You have the ability to manage complex projects across multiple markets with speed and precision
- You are able to and willing to travel 25% of the time
- You are highly proficiency with Microsoft Office and working knowledge of Adobe Creative Suite
- You have excellent communication, presentation, and stakeholder‑management skills
- You have strong organizational and project management abilities with the capacity to manage multiple priorities
- You have a passion for the outdoors and for bringing our mountain DNA to life in retail environments

## Compensation

The salary range for this role is CAD $126,000 – CAD $165,000

Total Rewards Most new team members join between the start and midpoint of the range, where you can contribute right away while continuing to grow your craft, your collaborations, and your impact at Arc’teryx. This range reflects market alignment and the scope of the role. Individual pay is determined by your skills, experience, and level of responsibility. We’re committed to fair, equitable, and competitive pay, reviewed regularly to ensure internal alignment and market relevance. Transparency is part of how we follow through on our commitments and how we honour the value you bring to our team. In addition to base pay, Arc’teryx supports people through benefits designed to sustain both work and life: Health & wellbeing - Extended health, dental, and vision coverage, including mental health support, fertility benefits, gender-affirming care and a 24/7 Employee Assistance Program (EAP). Financial wellbeing - RRSP matching and eligibility for Arc'teryx Annual Incentive Plan and access to Employee Stock Purchase program (ESPP) where applicable. Time & Flexibility - Paid time off, wellness time, and No Wasted Day program (dedicated paid days to get outside & explore). Family support - Parental leave top-up and a nesting period for new parents. Growth, community & gear - Professional development opportunities, Arc'teryx Academies (outdoor skill-building events), Employee Belonging Councils, and access to employee discounts and Pro Deals (exclusive discounted pricing on gear). *Eligibility for certain programs may vary by role.

## Equal Opportunity

Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.

Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.

All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.

Leave it Better We believe that the mountains transform us, that how we adventure matters, and that there’s always a better way. Join us in creating positive change in ourselves, our communities, and the world.

Live it. Get out there - the mountains make us better Disruptive evolution. In pursuit of better. Always. Commit. We set bold objectives and see them through.

## About ARC'TERYX

## Company Overview
- **One-liner**: Arc’teryx designs and manufactures premium technical outdoor apparel, equipment, and footwear for mountain athletes and outdoor enthusiasts.
- **Entity Type**: Private – owned by Amer Sports Canada, Inc. (subsidiary of Amer Sports, which is privately held by a consortium led by ANTA Sports)
- **Headquarters**: North Vancouver, British Columbia, Canada
- **Founded**: 1989
- **Founders**: Founded by a crew of Vancouver-based climbers (specific individuals not publicly named)

## Core Business
- Primary industry: Apparel & Fashion – technical outdoor gear and apparel
- Target customers: B2C – mountain athletes, climbers, trail runners, hikers, and outdoor enthusiasts (from pros to weekend warriors)
- Mission/purpose: “Leave It Better” – a commitment to designing for a better future, reducing environmental impact, and making the outdoors accessible to everyone.

## Products & Services
- **Technical Apparel**: Jackets (e.g., Alpha SV, Atom), pants, baselayers, and mid-layers for climbing, skiing, and alpine use.
- **Footwear**: Hiking, trail running, and approach shoes designed for mountain terrain.
- **Packs & Harnesses**: Backpacks, climbing harnesses (the company’s original product), and other load-carrying gear.
- **Accessories**: Beanies, gloves, and other outdoor essentials.
- **Services**: In-store product repair and maintenance (Arc’teryx ReBIRD™), gear rental (select locations), and a loyalty/recognition program (Arc’Adventure).

## Market Standing
- **Valuation/Market Cap**: Not publicly available. Arc’teryx is a subsidiary of Amer Sports, which was acquired in 2019 by a consortium led by ANTA Sports; no separate valuation is disclosed.
- **Key Metric**: Retail presence in over 2,400 locations worldwide; global brand with company-owned stores across North America, Europe, China, and Asia Pacific.
- **Notable Investors/Partners**: Parent company Amer Sports (privately held); key partners include athletes, guides, and outdoor industry organizations.
- **Growth Signals**: Continued expansion into new international markets (e.g., China Mainland and Asia Pacific); growing direct-to-consumer retail network; investment in sustainability initiatives and manufacturing capacity (ARC’One facility in New Westminster, BC).

## Competitive Advantages
- **Design & Testing**: Utilizes athlete and guide feedback loops and in-situ testing in the Coast Mountains of British Columbia to refine products under extreme conditions.
- **Innovation Leadership**: Industry-leading technologies like Gore-Tex Pro laminates, WaterTight™ zippers, and advanced seam construction.
- **Heritage & Brand Loyalty**: Founded by climbers in 1989; deep credibility among technical mountain athletes and a cult-like following.
- **Sustainability Commitment**: Absolute emissions reduction targets aligned with the Paris Agreement (1.5°C) and a Circular Economy program (ReBIRD repair/reuse).

## Strategic Focus
- **Sustainability**: Reducing environmental impact through durable, repairable products and setting science-based carbon targets.
- **Global Growth**: Expanding retail footprint in high-growth regions (Asia Pacific, Europe) while strengthening direct-to-consumer channels.
- **Product Diversification**: Broadening footwear and trail-running lines to capture more of the outdoor active market.
- **Culture & Talent**: Investing in leadership development, equity and inclusion programs, and flexible work models to attract and retain top talent.

## Why Work Here
- **Culture**: “Leave It Better” mindset; emphasis on curiosity, collaboration, and commitment. Inclusive workplace with Employee Belonging Councils and dedicated EDI team.
- **Work Policy**: Hybrid office model with work-from-home accessibility; headquarters in North Vancouver at the base of a trail network for daily inspiration.
- **Perks & Benefits**:
  - Comprehensive health, dental, and vision plans.
  - 401K/RRSP matching and annual incentive bonus.
  - Parental leave program.
  - Arc’Adventure employee recognition program (all-expenses-paid outdoor trip for a week).
  - Learning and development programs (leadership development, skill-building).
  - Onsite amenities at ARC’One manufacturing hub (gym, free shuttle, cultural celebrations, ESL courses).
- **Engineering/Creative Culture**: Close collaboration between designers, athletes, and makers for rapid iteration; human-centred design approach.

## Sources
1. [linkedin.com](https://linkedin.com/company/arc-teryx-equipment-inc-)
2. [arcteryx.com](https://arcteryx.com/us/en/explore/whoweare)
3. [arcteryx.com](https://arcteryx.com/us/en/careers/corporate-opportunities)
4. [arcteryx.com](https://arcteryx.com/gb/en/careers)
5. [jobs.lever.co](https://jobs.lever.co/arcteryx.com?workplacetype=hybrid)

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