---
title: 'Senior Manager, Strategic Business Development & Partnerships - Sports Vertical at ShopMy'
canonical: 'https://feeny.ai/job/senior-manager-strategic-business-development-partnerships-sports-vertical-mkjq0fbxhq9z'
type: 'job'
last_seen: '2026-09-13'
---

# Senior Manager, Strategic Business Development & Partnerships - Sports Vertical at ShopMy

- **Company:** ShopMy
- **Location:** New York New York, United States
- **Compensation:** $130k–$150k
- **Posted:** 2026-08-17
- **Last confirmed live:** 2026-09-13
- **Apply:** https://job-boards.greenhouse.io/shopmy/jobs/5392567008

## Job description

Join ShopMy – Powering the Future of Digital Marketing

ShopMy is transforming e-commerce by building the infrastructure for human-led curation at scale. We help brands run performance-driven creator programs while enabling top creators to monetize their influence and partner directly with the brands they love—driving discovery through trusted tastemakers and authentic recommendations.

ShopMy recently became a unicorn, raising at a $1.5B valuation with backing from Bessemer Venture Partners, Avenir Growth Capital, and Bain Capital Ventures.

At ShopMy, you're building the future of human-led commerce for the world's best brands, tastemakers, and shoppers. You move fast and see immediate impact in your work, alongside accomplished teammates who are driven by helping find the world's best things. If you’re excited to help shape the future of curated commerce at the intersection of technology, culture, and taste, we’d love to meet you.

## About the role

ShopMy is building the most powerful network in creator-led commerce - connecting the world’s most influential tastemakers, brands, and operators in a single ecosystem.

We are looking for a Senior Manager, Strategic Business Development & Partnerships to expand ShopMy’s presence in the world of sports, facilitating partnerships with athletes, brands, sports content creators and more. Reporting directly to our Co-Founder/Chief Business Development Officer, you'll own the full arc - from building the pipeline to closing the partnerships that define it.

This is a builder's role. You'll be opening doors that don't exist yet, shaping how a new category of partner works with ShopMy, and closing deals that materially move the business. If you're an operator and a dealmaker who thrives on both, we want to hear from you.

Roles and responsibilities

- Expand + activate ShopMy's sports network: Lead the sourcing, onboarding, and activation of collegiate and professional athletes, sports content creators, and relevant industry partners. Drive measurable outcomes from that network that result in partnerships and revenue expansion.
- Win high-leverage accounts: Personally lead the acquisition of top-tier brand and league partners that materially increase ShopMy's GMV, brand equity, and market positioning.
- Own marquee partnerships end-to-end: Serve as ShopMy's lead on flagship sports partnerships - shaping what the collaboration looks like, building the athlete roster behind it, and delivering results both sides can point to.
- Build the roster into a category: Turn individual signings into a credible, brand-facing sports vertical inside ShopMy's discovery experience.
- Represent ShopMy externally: Show up at the events and in rooms where this network lives. You'll be the face of ShopMy in front of top brands, agencies, and athletes.
- Partner cross-functionally: Work closely across ShopMy's Creator, Brand, Marketing, and Strategy & Ops teams to ensure business development efforts translate into activation, revenue, and long-term value.

What Sets You Up for Success

- 7+ years in business development, partnerships, or sales in high-growth environments
- A deep, pre-existing network in the sports world: you're already entrenched, whether that's through a sports commerce or apparel company, a league or team, an agency, or a brand's talent org.
- A proven track record of closing high-value, relationship-driven deals
- Strong executive presence - we would put you in front of a CMO or a top athlete without a second thought
- A robust network across creators, brands, talent agencies, and operators
- An exceptional ability to open doors and build trust quickly
- Strong strategic and analytical thinking - you prioritize markets and opportunities with data
- Comfort operating as both operator and closer
- Based in NYC or willing to relocate
- Willingness to travel
- Experience with Salesforce or a similar CRM and outbound tooling
- Familiarity with AI tools (ChatGPT, Claude, etc.) and how they can enhance BD workflows

Bonus Points

- Experience building or scaling a BD function, including referral or connector-based programs
- Experience launching a new vertical, category, or market from zero
- Startup experience

In compliance with New York Pay Transparency Law, the salary range for this position is as shown. We note that salary information as a general guideline only, actual compensation may vary from posting based on the offer for this role, including the scope and responsibilities of the position, relevant work experience, key skills, education, training and business considerations.

New York Pay Range $130,000—$150,000 USD

The provided salary range is base salary, exclusive of bonus potential or commission and is a good faith estimate of cash compensation. ShopMy is flexible pending candidate's experience and how our business needs evolve throughout the search. Every employee of ShopMy receives equity on top of cash compensation!

ShopMy offers a bundle of benefits on top of being a great place to work.

Our teammates are provided benefits such as:

- Medical & Dental Coverage at 70%
- Equity in ShopMy
- Flexible PTO
- 14 weeks of parental leave
- Wellness & Social Stipend
- Technology Stipend
- Learning & Development Stipend
- 401k program (3% automated contribution from ShopMy!)
- Wellhub Membership
- Company retreats
- Opportunity to monetize your influence- all employees build out a ShopMy page!
- Birthday PTO
- Brand new NYC HQ office

## About ShopMy

## Company Overview
- **One-liner**: ShopMy is an affiliate and influencer marketing platform that connects brands with creators to power human-led product curation and commerce at scale.
- **Entity Type**: Private (Unicorn – raised at a $1.5B valuation)
- **Headquarters**: New York, NY, USA
- **Founded**: 2020
- **Founders**: Chris Tinsley (CEO), Tiffany Lopinsky (Co‑founder, Chief Business Development Officer), Harry Rein (Co‑founder, President)

## Core Business
- **Primary industry**: Marketing services / Affiliate and influencer marketing
- **Target customers**: B2B (brands of all sizes, including enterprise) and B2C (creators / influencers)
- **Mission or purpose statement**: “We believe the most compelling marketing doesn’t feel like marketing at all. It’s a celebration of standout products, thoughtful curation, and voices you trust.”

## Products & Services
- **[ShopMy Platform]**: SaaS‑based marketplace that enables brands to launch and scale performance‑driven creator programs, and empowers creators to monetize their influence by partnering directly with brands they love. The platform drives consumer discovery and purchases through authentic, human‑curated recommendations.

## Market Standing
- **Valuation/Market Cap**: $1.5B (latest valuation, as of recent unicorn raise)
- **Key Metric** (private): Total funding of $175M across 4 rounds; also reports $750M in volume driven through the platform.
- **Notable Investors/Partners**: Bessemer Venture Partners, Avenir Growth Capital, Bain Capital Ventures
- **Growth Signals**: 111% headcount growth year‑over‑year (204 employees); network of 150,000+ creators and 40,000+ brand partners; operates in 9 countries; raised at a $1.5B valuation, earning unicorn status.

## Competitive Advantages
- **Human curation over algorithms**: Emphasizes taste and genuine recommendations rather than algorithm‑driven ads, creating more authentic connections between creators, brands, and shoppers.
- **Large, engaged network**: 150K creators and 40K brand partners provide a strong two‑sided marketplace effect.
- **Technology‑first approach**: Built by engineers, designers, and industry experts at the intersection of technology, culture, and taste.

## Strategic Focus
- **Expand curated commerce**: Continue building the infrastructure for human‑led curation at scale, enabling brands and creators to drive commerce through trusted recommendations.
- **International growth**: Already present in 9 countries (including India, Sweden, Kenya, Denmark) and actively hiring remote roles in Europe and the US.
- **Product investment**: Open roles in machine learning, product design, and data analytics indicate a focus on platform intelligence and personalization.

## Why Work Here
- **Culture**: Remote‑first, flexible PTO, monthly coworker meet‑up stipends, and company retreats. Described as inclusive, flexible, and supportive.
- **Benefits**: 70% covered medical & dental insurance, vision insurance, 14 weeks paid parental leave, Classpass membership, 401k with 3% company contribution, and equity grants.
- **Engineering focus**: High‑impact roles (Senior Full Stack Engineer, Senior Machine Learning Engineer) with a fully remote option (US and Europe). The team is described as “highly‑motivated, multi‑disciplinary experts” redefining the creator economy.
- **Growth trajectory**: Unicorn status with rapid headcount expansion offers career growth and exposure to a fast‑scaling business.

## Sources
1. [shopmy.us/careers](https://shopmy.us/careers)
2. [job-boards.greenhouse.io/shopmy](https://job-boards.greenhouse.io/shopmy)
3. [shopmy.us/team](https://shopmy.us/team)
4. [linkedin.com/company/shopmy-](https://www.linkedin.com/company/shopmy-)
5. [shopmy.us/home](https://shopmy.us/home)

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