---
title: 'Senior Marketing Data Analyst at Socialpoint'
canonical: 'https://feeny.ai/job/senior-marketing-data-analyst-socialpoint-barcelona-mcevfwcp1k80'
type: 'job'
last_seen: '2026-09-24'
---

# Senior Marketing Data Analyst at Socialpoint

- **Company:** Socialpoint
- **Location:** Barcelona, Spain
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-24
- **Apply:** https://job-boards.greenhouse.io/spcareers/jobs/6150209004

## Job description

Who we are:

Let's have fun shaping your future!

We are Socialpoint, a world-renowned mobile game studio proudly part of the Zynga & Take-Two Interactive family. We’re the creators of hits like Dragon City, Two Dots, Top Troops, and Monster Legends, loved by hundreds of millions of players around the globe.We craft the best social games, bringing joy from Barcelona to the world. Now, we want to bring the world to Barcelona! At Socialpoint, work and play intertwine seamlessly, and we celebrate the diversity that makes us stronger. No matter who you are or where you’re from, you’re welcome here. Join us for a future where making games is as thrilling as playing them!

Position Overview

We are looking to welcome yet another brilliant Senior Marketing Data Analyst into our Marketing Analytics team.

As a Senior Data Analyst, you’ll be responsible for designing and driving high-impact analytics solutions, from developing advanced statistical frameworks to evaluate marketing performance, to building data pipelines that integrate third-party sources, to creating interactive tools that empower partner teams. These are just a few examples of the initiatives you’ll help lead and deliver end-to-end, playing a key role in shaping the technical direction of our analytics efforts. The demands on this team are constantly evolving with the needs of Socialpoint’s and Zynga’s dynamic marketing teams, so it is important that you be able to adapt and utilize your time efficiently.

What you'll do:

- Partner closely with marketing and cross-functional teams to identify growth opportunities, improve efficiency, and shape strategic initiatives.
- Lead analytical deep dives to surface insights and translate them into actionable recommendations for senior stakeholders.
- Visualize and communicate analytical findings clearly, enabling data-driven decision-making across the organization.
- Apply statistical methodologies to evaluate performance and account for uncertainties in major initiatives.
- Proactively explore and prototype opportunities using AI-driven automation to streamline investigations and improve decision-making.

What You Bring:

- Demonstrated experience with some or all of the following: predictive modeling, statistics, experimental design, optimization, data visualization
- Understanding of marketing metrics and KPIs, with experience in campaign optimization, Lifetime Value (LTV) modeling, and incrementality analysis
- Proficiency in SQL and Python with hands-on experience in Redshift, Databricks, PySpark, and Airflow
- Strong analytical and problem-solving skills with the ability to translate ambiguous questions into data-driven insights
- Strong communication skills — you can explain complex data in simple, actionable terms
- Familiarity with AI/ML concepts or experience in automating recurring analytics workflows is a plus
- A team player, you establish effective relationships to work with others for the win
- Proven work experience in data analytics or data science roles
- BS in Computer Science, Math, Statistics, Economics, or other quantitative field; Masters, MBA or PhD preferred

What's in it for you as a Socialpointer?

- Hybrid working model: we ask you to come to our Barcelona office at least 2 days per week
- A generous 25 days of annual leave, plus public holidays
- Private medical insurance for you and your family to keep your health bar full
- Disability and life insurance
- Choose from the latest iOS or Android device when you join (phone or tablet)
- Free language lessons in English, Spanish and Catalan
- Spotify Premium to add the perfect soundtrack to your adventure
- Legendary social events and parties to let off some steam
- Take-Two Interactive employee stock purchase plan (eligibility criteria applies)
- Professional development budget for skills training

Onsite perks include:

- State of the art gym facilities
- Free breakfast, lunch, and specialty coffee
- Onsite physiotherapist and hairdresser (no wallet needed!)

The list goes on and on… so get your game on and apply now! Click “Apply” to level up and submit your application in English. We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization.  Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at recruitment@socialpoint.es to request any accommodations or for support related to your application for an open position.

Please be aware that Socialpoint does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others.  Socialpoint also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel.  Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage.  Socialpoint’s  in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, take2games.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).

## About Socialpoint

## Company Overview
- **One-liner**: Socialpoint is a world-renowned mobile game developer and publisher, creator of hits like Dragon City and Monster Legends, and a member of the Take-Two Interactive and Zynga family.
- **Entity Type**: Private (Acquired subsidiary of Take-Two Interactive)
- **Headquarters**: Barcelona, Spain
- **Founded**: 2008
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Mobile gaming (social and free-to-play)
- **Target customers**: B2C – global mobile gamers (hundreds of millions of players)
- **Mission**: “Have fun together, creating fun for everyone.”

## Products & Services
- **Dragon City**: Popular mobile game where players breed, collect, and battle dragons. (Mobile app, free-to-play)
- **Monster Legends**: Strategy game featuring monster breeding, battling, and breeding. (Mobile app)
- **Two Dots**: Minimalist puzzle game focused on connecting dots, with hundreds of levels. (Mobile app)
- **Top Troops**: Strategy/action game where players assemble and command troops. (Mobile app)

## Market Standing
- **Valuation/Market Cap**: Not disclosed (part of Take-Two Interactive, which is publicly traded – TTWO)
- **Key Metric**: Over 330 employees; the company’s games have been downloaded by over 1 billion players (≈11% of the world’s population).
- **Notable Investors/Partners**: Acquired by Take-Two Interactive in February 2017; operates under the Zynga label.
- **Growth Signals**: Expanding team (98+ active jobs as of recent), continuous development of new games and live-ops updates, and a growing presence in Barcelona’s tech hub.

## Competitive Advantages
- **Strong IP Portfolio**: Iconic franchises like Dragon City and Monster Legends have massive, loyal user bases.
- **Corporate Backing**: Backed by Take-Two (Rockstar, 2K) gives access to resources, cross-studio collaboration, and global reach.
- **Agile Culture**: Small cross-functional teams enable fast iteration and innovation; the startup mindset persists despite growth.

## Strategic Focus
- **Mobile-first innovation**: Creating new game concepts and improving existing titles through data-driven live operations.
- **User acquisition & expansion**: Growing global player base through marketing and community engagement.
- **Talent development**: Attracting diverse, skilled talent to Barcelona and fostering an inclusive, creative environment.

## Why Work Here
- **Culture**: Passionate, transparent, and collaborative environment with over 30 nationalities. Values include innovation, ownership, and having fun.
- **Work model**: Primarily office-based in Barcelona; relocation support is offered.
- **Perks**: Private medical insurance and physiotherapy, free meals, on-site gym, hairdresser, gaming area, social events, training and language courses, additional vacation days.
- **Engineering Culture**: Emphasis on data science, analytics, Unity development, and cross-functional game teams. Career growth and learning are encouraged.

## Sources
1. [socialpoint.es](https://www.socialpoint.es/)
2. [socialpoint.es – About](https://www.socialpoint.es/about/)
3. [socialpoint.es – Join Us](https://www.socialpoint.es/join-us/)
4. [socialpoint.es – Team](https://www.socialpoint.es/join-us/team/)
5. [Greenhouse – Socialpoint Careers](https://job-boards.greenhouse.io/spcareers)

## Other roles at Socialpoint

- [Product Manager Intern](https://feeny.ai/job/product-manager-intern-socialpoint-barcelona-v9a90fq0pc1y) — Barcelona, Spain
- [UA Manager](https://feeny.ai/job/ua-manager-socialpoint-barcelona-b5qednqbfsbt) — Barcelona, Spain
- [Senior Game Data Analyst](https://feeny.ai/job/senior-game-data-analyst-socialpoint-barcelona-a6cndtdk5hp0) — Barcelona, Spain
- [Senior Analytics Engineer](https://feeny.ai/job/senior-analytics-engineer-socialpoint-barcelona-53mx8mdwsv2n) — Barcelona, Spain
- [Principal Game Designer](https://feeny.ai/job/principal-game-designer-socialpoint-barcelona-gfbbxbbtr262) — Barcelona, Spain
- [Principal Game Data Analyst](https://feeny.ai/job/principal-game-data-analyst-socialpoint-barcelona-py9n69b7c97v) — Barcelona, Spain
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