---
title: 'Senior Marketing Manager: GTM at 8th Light'
canonical: 'https://feeny.ai/job/senior-marketing-manager-gtm-8th-light-united-states-eqycw2g7fgzm'
type: 'job'
last_seen: '2026-08-27'
---

# Senior Marketing Manager: GTM at 8th Light

- **Company:** 8th Light
- **Location:** United States
- **Posted:** 2026-08-26
- **Last confirmed live:** 2026-08-27
- **Apply:** https://job-boards.greenhouse.io/8thlightrebuild/jobs/7978664003

## Job description

Senior Marketing Manager, Go-To-Market

Reports to: Vice President of Growth

## Who We Are

At 8th Light, we bring life to the best ideas.

Founded in 2006 and headquartered in Chicago, we are a technology solutions consultancy that partners with organizations from early-stage startups to the world's largest companies. We take on hard software challenges and turn them into durable results. We build agentic products, the platforms they run on, and the engineering and design at every layer.

Our commitment to quality means we deliver solutions we’re truly proud of, while our curiosity sparks innovation and breakthrough thinking. 8th Lights thrive in an environment that champions continuous education, fueling our growth through mentorship and hands-on work. We foster an open, collaborative culture grounded in honesty that builds trust, and believe true success is measured by the outcomes we create for our clients.

If this kind of work and our kind of people energize you, you’ve found the right place.

## Who You Are

You’re a hands-on marketer who makes things happen. You’ve spent your career close to the work, turning strategy into a steady cadence of content, events, and outreach that actually ships. You’re energized by a clear market position and the discipline of carrying it anywhere a buyer might meet us.

You understand that in a market flooded with AI-generated noise, senior buyers are moved by credible expert voices, real stories, and warm relationships. This is a hands-on, individual contributor role. You'll own the full marketing function solo, not manage a team, so you're as comfortable in the weeds of a newsletter as you are setting the measurement strategy. You’d rather help technologists publish sharp, field-anchored points of view on a reliable rhythm than blast a generic email to a list and you have the ability to shape an expert's thinking without being the expert yourself.

You own the system, not just the project, and you hold yourself accountable to the results. Over your 6-8 years of experience, you've brought:

- Proven ownership of marketing measurement and analytics: you’ve instrumented a marketing stack, stood up always-on reporting, and led with numbers instead of waiting for someone else to produce them
- Fluency with SEO and AEO, demand generation, and website and content analytics tooling
- Experience marketing a professional services, consulting, or technical product business to senior B2B buyers
- A track record building and running an editorial or content engine across owned channels: LinkedIn, newsletter, blog, and website
- Real event execution experience, ideally intimate, executive-level formats rather than large-scale conferences
- Comfort partnering with senior technologists to surface stories and points of view, and the editorial judgment to keep them on message
- A relationship-driven instinct: you treat a peer referral and a warm introduction as the highest-value signals you can create
- Plainspoken writing and editing skills, and a low tolerance for jargon
- The organizational savvy to coordinate sales, client service, and leadership toward a shared rhythm, including people who don't report to you

## What You’ll Do At 8th Light

We sell expert-led technology solutions and our pipeline tracks with how present and invested our experts are in the market. Your job is to make that presence consistent, sharpen the message behind it, and build the system that keeps it running without depending on heroics. You’ll own execution of our go-to-market plan and report to the Vice President of Growth.

You’ll be responsible for:

- Instrumenting and running always-on reporting on the leading indicators that show the engine is working, including content engagement from target buyer titles, newsletter growth, website journeys, and event conversion
- Turning the numbers into decisions: where to invest, what to cut, concentrating where we can show up reliably and pruning channels we can't sustain
- Owning the editorial calendar across our owned channels, and keeping every surface carrying our position: agentic products, deep platform expertise
- Building and running our content engine: capturing stories, anecdotes, and field observations (including from our executive dinners), organizing them so they’re easy to find, and pushing ready-to-use material to sales and client service leaders for meetings and events
- Elevating a small group of named senior technologists into a consistent publishing rhythm, helping them turn field experience into strong, defensible points of view, while continuing to encourage broad participation from across the firm
- Planning and executing a series of small, themed, invite-only executive dinners across our hub cities, plus a virtual format for those who can’t travel, and turn each one into material that feeds the next quarter’s content
- Supporting our outreach and introduction motions by equipping client service leaders and sales directors with content, curated event schedules, and targeting recommendations

Strongly Preferred Skills

We work across many areas, and we encourage anyone with the experience above to apply. We’d particularly like to hear from applicants with experience in:

- Experience at a small to mid-sized company where marketing stays close to hands-on execution
- Marketing technical services such as software consulting, data, or AI and machine learning work
- Running a thought-leadership or named-voice program with subject-matter experts
- Fluency with the current AI and agentic landscape, and sharp judgment to gauge whether a technical point of view will land as credible with a senior buyer
- Marketing operations and analytics tooling, including SEO and AEO
- Building or customizing your own AI-assisted workflows for content drafting, asset generation, and performance tracking, rather than relying on existing tools

## Compensation

At 8th Light, we are committed to a compensation philosophy that is transparent, fair, and helps us attract and retain top talent in alignment with our company’s strategic growth goals and clients’ needs.

Our national page range for our Senior Marketing Manager position is: $106,100 - $132,600.

Travel Expectation

You'll travel about 15-20% of the time, mostly short trips tied to a specific purpose rather than a heavy standing schedule. The bulk of it centers on our executive dinner series, small, invite-only events across our hub cities that you'll help plan and run.

## How You’ll Be Supported

At 8th Light, we believe our people are our greatest asset. Their growth, well-being, and success shape our future.

Our wellness package is designed with the Whole YOU in mind and includes:

- A robust L&D program featuring unlimited access to thousands of books, courses, and expert-led training on the O'Reilly learning platform
- Annual financial stipend and time allotment for learning & development
- Coworking support for our global team
- Flexible PTO with Floating Holidays
- 12 weeks of new parent leave available for eligible employees
- Transparent semi-annual promotion panel

See our full list of Benefits (http://8thlight.com/benefits).

8th Light Hubs and Geographies

8th Light’s culture is rooted in strong connections that extend across our teams, regions, and beyond client work. We are a distributed team across the United States, Canada, and the United Kingdom, with hubs in Chicago, London, Los Angeles, New York, and Seattle.

If you are hired into a hub, you will be part of a team with regular rituals around coworking and community building. For team members outside of those cities, we offer access to coworking spaces to foster continued collaboration and connection across our global team.

We hope to see you apply!

#LI-Remote A Note on Your Privacy

At 8th Light, one of our core values is Honesty that builds trust — and that shapes how we approach hiring. We want you to have a clear picture of who we are, what we're looking for, and how we handle your information throughout the process.

Before submitting your application, please take a moment to review our [Global Candidate Privacy Notice](https://8thlight.com/global-8th-light-candidate-privacy-notice). By applying, you acknowledge that you've read it.

## About 8th Light

## Company Overview
- **One-liner**: 8th Light is an employee-owned, remote-first custom software development consultancy that helps organizations build, scale, and optimize digital products, with a growing focus on agentic AI systems.
- **Entity Type**: Private (Privately Held, Employee-Owned)
- **Headquarters**: Chicago, Illinois, United States
- **Founded**: 2006
- **Founders**: Not publicly listed (company is employee-owned)

## Core Business
- **Primary industry/industries**: Custom Software Development, AI Engineering, Product Strategy & Design, Technology Consulting
- **Target customers**: B2B, Enterprise, Mid-Market, and Growth-Stage Companies across financial services, education, retail, real estate, healthcare, and consumer sectors
- **Mission or purpose statement**: "Unlock human potential through technology" — helping organizations "push boundaries, drive transformation, and create lasting impact through technology" [8thlight.com](https://8thlight.com/about)

## Products & Services
- **Custom Software Development & AI Engineering**: Full-stack development, platform modernization, and agentic AI system design. The company focuses on building "modular, observable, API-first" systems that can support AI agents in production.
- **Product Strategy & Design**: Blending product strategy innovation, experiential design, and deep engineering expertise to help businesses build, scale, and optimize digital products.
- **Agentic AI Studio**: A structured program to ship one production-grade AI workflow in 8–12 weeks, with built-in boundaries, observability, and evaluation. Focus areas include "AI-Ready Platforms," "Governed Autonomy," and "Validated Innovation."
- **Marketplace at Speed**: Specialized platform engineering for marketplaces, designed to handle high volume, block bad actors, and convert customers better — including agentic traffic detection.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held, employee-owned)
- **Key Metric**: Annual Revenue of approximately **$29.0M** (LinkedIn estimate) [linkedin.com](https://www.linkedin.com/company/8th-light)
- **Notable Investors/Partners**: Employee-owned; notable clients include Pfizer, GeneDx, Cars.com, Fidelity Life Association, Grubhub, and AXUS Travel [8thlight.com](https://8thlight.com/about)
- **Growth Signals**: 
  - Active pivot into Agentic AI with a dedicated "Agentic AI Studio" and a Technical Director of AI (Travis Frisinger) [8thlight.com](https://8thlight.com/)
  - 4 active job postings as of mid-2025, with a +33.3% monthly increase in postings [linkedin.com](https://www.linkedin.com/company/8th-light)
  - Employee count of ~112 (down ~4.9% YoY), suggesting a period of strategic refocusing rather than rapid scaling [linkedin.com](https://www.linkedin.com/company/8th-light)
  - Presence in 4 countries (US, UK, Canada, Spain) with offices in Chicago (HQ), London, Los Angeles, New York, and Austin

## Competitive Advantages
- **Employee-Owned Structure**: As an employee-owned company, decision-making and profit-sharing are aligned with the team, fostering a culture of ownership and long-term thinking.
- **Deep Technical Craftsmanship**: Known for a "craftsmanship" culture with expertise across 40+ programming languages and a strong emphasis on quality, observability, and production-grade systems.
- **Agentic AI Specialization**: Early mover in the agentic AI space with a dedicated "Agentic AI Studio" and a Technical Director of AI, offering a structured 8–12 week "Governed Autonomy" program to ship production AI workflows.
- **Regulated Industry Experience**: 20 years of experience building in regulated, high-stakes environments (financial services, healthcare, insurance), giving them a unique ability to handle compliance and security at scale.
- **Employee-Owned Model**: Aligns incentives, fosters long-term thinking, and creates a culture of shared success.

## Strategic Focus
- **Agentic AI as Core Growth Vector**: The company is heavily investing in agentic AI, positioning itself as a partner for enterprises that need to move from AI proof-of-concept to production-grade, governed AI systems.
- **Platform Modernization**: Focus on modernizing legacy stacks into "modular, observable, API-first" systems that can support AI agents and high-volume marketplace traffic.
- **Validated Innovation**: Emphasizing rapid discovery and user validation to ensure AI investments are directed toward features that users will actually use and that earn their keep in production.
- **Marketplace at Speed**: Building platforms that can absorb real volume, separate signal from noise, and handle agentic traffic (both legitimate buyers and bad actors).

## Why Work Here
- **Remote-First Culture**: "Our remote-first culture provides you the freedom to work from wherever you thrive best" — with flexible work schedules and coworking options available [8thlight.com](https://8thlight.com/careers)
- **Employee Ownership**: The company is employee-owned, meaning team members have a direct stake in the company's success and long-term direction.
- **Strong Learning Culture**: "Continuous Education That Fuels Individual and Company Growth" — includes an annual professional development stipend, dedicated learning time, access to the O'Reilly Learning Platform, and exposure to 40+ programming languages and cutting-edge AI/ML tools (Cursor, Copilot, Claude, Gemini, Tuple, Figma, etc.) [8thlight.com](https://8thlight.com/benefits/us-benefits)
- **Comprehensive Benefits**: 20 days PTO + 11 holidays, competitive medical/vision/dental (including fertility and gender-affirming care), 12 weeks paid parental leave, 401(k) with 4% match, mental health resources, and a "Beacon Award" quarterly bonus program (up to $2,500) [8thlight.com](https://8thlight.com/benefits/us-benefits)
- **Remote-First with Global Presence**: Remote-first culture with hubs in Chicago (HQ), London, Los Angeles, New York, and Austin. Employees are distributed across the US, UK, Canada, and Spain.
- **Engineering Culture**: Emphasis on craftsmanship, continuous learning, and working across 40+ programming languages. The company provides access to tools like Cursor, Copilot, Claude, Gemini, Tuple, and Figma.
- **Employee Sentiment**: Glassdoor-style rating of 3.2/5.0 (52 reviews), with Work-Life Balance rated highest at 3.7/5.0 and Compensation rated lowest at 3.0/5.0 [linkedin.com](https://www.linkedin.com/company/8th-light)

## Sources
1. [8thlight.com - About](https://8thlight.com/about)
2. [8thlight.com - Careers](https://8thlight.com/careers)
3. [8thlight.com - Homepage](https://8thlight.com/)
4. [8thlight.com - US Benefits](https://8thlight.com/benefits/us-benefits)
5. [LinkedIn - 8th Light](https://www.linkedin.com/company/8th-light)

## Other roles at 8th Light

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- [Principal Software Engineer (Hybrid)](https://feeny.ai/job/principal-software-engineer-hybrid-8th-light-london-england-k3f91wk4j4ym) — London England, United Kingdom
- [Lead Software Engineer (Remote)](https://feeny.ai/job/lead-software-engineer-remote-8th-light-united-states-6ctqve8f67yt) — United States
- [Lead Software Engineer (Hybrid)](https://feeny.ai/job/lead-software-engineer-hybrid-8th-light-london-england-8050r3597q4m) — London England, United Kingdom