---
title: 'Senior Media Strategist at Northbeam'
canonical: 'https://feeny.ai/job/senior-media-strategist-northbeam-los-angeles-ktc6sa3dthyd'
type: 'job'
last_seen: '2026-09-14'
---

# Senior Media Strategist at Northbeam

- **Company:** Northbeam
- **Location:** Los Angeles, CA
- **Compensation:** $30k–$200k
- **Posted:** 2025-06-12
- **Last confirmed live:** 2026-09-14
- **Apply:** https://job-boards.greenhouse.io/northbeam/jobs/4574449006

## Job description

## About Northbeam

Northbeam is building the world's most advanced marketing intelligence platform, providing top eCommerce brands a unified view of their business data through powerful attribution modeling and customizable dashboards. Our technology helps customers accurately track ad spend, understand the full customer journey, and drive profitable growth. Machine learning has been at the heart of Northbeam since day one: our full suite of measurement, spanning multi-touch attribution, MMM+, and incrementality, is built on it, along with laser-accurate first-party data. Now we're taking that foundation further, using AI to help brands operationalize their data and turn Northbeam insights into automated decisions.

We're experiencing rapid growth, have strong product-market fit, and are looking for the right people to help us scale. This is a rare chance to make a meaningful impact at a fast-moving, high-growth company. At Northbeam, you'll join a team of driven, collaborative, and talented individuals who value personal growth and excellence. We'd love for you to be part of our journey.

We're a remote-friendly company with physical offices in San Francisco and Los Angeles.

## About the Role

The Senior Media Strategist at Northbeam is a highly consultative, trusted advisor role that guides our customers to make the most of the Northbeam platform and gain valuable and actionable insights. In this role you will advise customers on their marketing strategies, media buying, and overall industry trends. An understanding of how to best leverage data for decision making and the marketing technology platforms that provide this data is crucial. Customers see the Senior Media Strategist as an industry expert, providing insights that directly impact how they spend millions of dollars per month across various channels. Over time, this role’s main goal is to help customers become more adept at using the Northbeam platform to make informed decisions.

The best candidates for this role enjoy problem solving, working multiple projects simultaneously, engaging and educating customers, and diving into the numbers.

## Your Impact

- 🧠 Strategic Advising: Act as the strategic partner to Northbeam clients—conducting data reviews, growth audits, and advising on budget allocation and creative strategy across Meta, Google, TikTok, and other channels.
- 📊 Attribution Storytelling: Translate Northbeam’s multi-touch and MMM data into digestible narratives that support client decision-making and team alignment.
- 🧭 Growth Frameworks: Guide brands through critical growth moments (e.g., scaling paid spend, improving LTV:CAC, experimenting with new channels).
- 🚦 Onboarding to Retention: Deliver consultative onboarding for early-stage clients and ongoing strategic insights for retained brands.
- 🔁 Internal Collaboration: Serve as a voice of the customer across Product, Marketing, and CS teams—surfacing product gaps, tooling needs, and wins to scale.
- 🛠️ Systematization: Help develop repeatable assets and internal playbooks for client benchmarking, goal setting, and CMO-ready reporting.

## Who You Are

- 🧩 Strategic Systems Thinker: Understand how creative, channel, attribution, and economics intersect
- 📣 Clear Communicator: Confident speaking to clients, execs, and ICs alike—can “dumb it down” or “nerd it up” depending on the audience
- 🕵️‍♂️ Curious Analyst: Loves to investigate data puzzles, formulate hypotheses, and challenge assumptions
- 🧪 Experimental Mindset: Comfortable iterating, testing, and pushing clients toward higher-leverage actions
- 🤝 Team Player: Works collaboratively across pods and contributes to internal knowledge-sharing

## What You Bring

- 3+ years in an eCommerce growth marketing role. Ideally overseeing or handling the media buying for growth channels.
- Experience developing a holistic eCommerce growth strategy through a deep understanding of organic and paid revenue sources
- Experience managing advertising budgets on social media or search platforms in excess of $100,000 per month. Have confidence in scaling and optimizing ad accounts.
- Experience with email marketing preferred
- Deep understanding of monthly reporting processes and backing into reasonable targets based on a brand’s unit economics.
- Experience managing Meta/Google/TikTok/etc advertising budgets preferred
- Agency experience and/or experience in a client-facing role preferred
- Bachelor's Degree or similar experience preferred, but not required
- Familiarity with Shopify, Facebook Ads, Google Analytics and Ads, Klaviyo, Snapchat, Pinterest, TikTok
- Understanding of pros and cons of various in-platform attribution models preferred
- Familiarity with tracking script tags and typical digital marketing setup steps
- Comfortable with typical project management tools
- Comfortable working with Hubspot and other CRM tools
- Proficient in data analytics tools

Base Salary Range $150,000—$200,000 USD

On-Target Earnings $30,000—$40,000 USD

Actual compensation may vary based on experience, skills, and location.

In addition to your base salary, we offer an equity package, comprehensive healthcare benefits (medical, dental, and vision), and a 401(k) plan. Our team enjoys a flexible PTO policy, 12 company-paid holidays, and 12 weeks of paid parental leave. We also provide a $500 work-from-home stipend to support your remote setup.

Interview Process The interview process varies by role but typically begins with a 30-minute interview with a Northbeam recruiter, followed by a video interview with the hiring manager. Next, candidates complete a role-specific video interview followed by video or onsite interviews with several team members. The final step is a video interview with our CEO/Co-founder. The entire interview process is usually 5-7 interviews total and requires around 5-8 hours of your time.

We accept applications on an ongoing basis.

## About Northbeam

## Company Overview
- **One-liner**: Northbeam is a marketing intelligence platform that provides multi-touch attribution, media mix modeling, and analytics to help eCommerce and DTC brands optimize ad spend for profitable growth.
- **Entity Type**: Private (Venture-backed)
- **Headquarters**: San Francisco, California, USA (also offices in San Diego, New York, Austin, and Chicago)
- **Founded**: 2019
- **Founders**: Not publicly listed on the main profile (the founding team is cited on the "About Us" page, but individual names are not widely published; the team is described as the "Northbeam Team").

## Core Business
- **Primary Industry**: Marketing Intelligence / Marketing Analytics / AdTech
- **Target Customers**: B2B – primarily Direct-to-Consumer (DTC) and eCommerce brands, as well as larger enterprises with significant ad spend. Served over 1,000 companies.
- **Mission/Purpose**: To provide transparent, accurate, high-fidelity data so marketers can make the right choices to target and efficiently scale their ad spending. They aim to "help you scale your business profitably."

## Products & Services
- **Northbeam (Core Platform)**: A marketing intelligence suite that unifies business data through powerful attribution modeling and customizable dashboards. It uses first-party data and machine learning to give an independent, accurate view of ad performance.
- **Multi-Touch Attribution**: Tracks customer touchpoints across all channels (including view-through from impressions) using infinite lookback windows. Includes the "Clicks + Deterministic Views" model, claimed as the world's first deterministic view-through attribution model.
- **Media Mix Modeling+ (MMM Plus)**: A modernized version of media mix modeling that allows for flexible forecasting, budget scenario planning, and daily optimization for promos and seasonality, all with high-speed feedback.
- **Northbeam Apex**: An advanced ad platform integration that sends Northbeam performance data directly to ad platform algorithms (e.g., Facebook, Google) to improve ROAS and CAC, going deeper than standard CAPI or third-party enrichment.

## Market Standing
- **Funding & Valuation**: Total funding of **$30.0M** across two rounds.
    - Series A (Aug 2022): **$15.0M** led by Silversmith Capital Partners.
    - Venture Round (Sep 2025): **$15.0M** led by HighPost Capital and Silversmith Capital Partners.
- **Key Metric**: Annual Revenue estimated at **$2.0M** (per LinkedIn data). The company tracks **$130 billion** in ad-attributed revenue for clients and measures over **2.1 trillion** impressions.
- **Notable Investors/Partners**: Silversmith Capital Partners, HighPost Capital.
- **Growth Signals**: Employee headcount grew **+36.9% YoY** (approx. 76 employees). The company operates in 5 countries (US, Brazil, Dominican Republic, Canada, Puerto Rico). Trusted by over 1,000 companies.

## Competitive Advantages
- **Data Accuracy & Fidelity**: Claims industry-leading data fidelity through a combination of first-party data, deterministic view-through modeling, and machine learning. Provides "laser-accurate" data independent of ad platform bias.
- **Unified Measurement Suite**: Offers a rare combination of multi-touch attribution (MTA), media mix modeling (MMM), and incrementality testing all in one platform, giving a holistic view.
- **Advanced Integration (Apex)**: The direct ad platform integration (Apex) is positioned as a "world’s most advanced" connection, allowing for automated performance optimization directly within ad tools.
- **Privacy-First Approach**: Built to operate effectively in the modern, privacy-constrained landscape (e.g., adapting to changing laws, device graph modeling).

## Strategic Focus
- **Product Expansion**: Continually pushing the boundaries of machine learning and statistical analysis for marketing measurement. The recent launch of "MMM Plus" and "Northbeam Apex" indicates a focus on blending high-level strategy (MMM) with real-time execution (MTA/Apex).
- **Enterprise Growth**: Hiring for Enterprise Sales Director roles and focusing on "strategic support" suggests a push into larger, more complex accounts.
- **Customer Education**: Emphasizing "Education" and "Transparency" as core pillars, with content like the "Media Buyer Newsletter" and data review strategy sessions to empower clients.

## Why Work Here
- **Culture**: Described as a data-driven and intellectually rigorous environment. The company values "inclusion, curiosity, and respect." They are proud to be an Equal Opportunity Employer.
- **Work Policy**: Remote-first. Most job postings list "Remote - USA" or "Remote - Canada," with no requirement for in-office presence. The headquarters are in San Francisco, but the team is distributed.
- **Perks & Engineering Culture**: The engineering team works with cutting-edge ML and data pipelines. The team is small but growing fast (76 people), offering significant ownership and impact. Notable hiring from top companies like Shopify, The Trade Desk, and Brex.
- **Team Composition**: Technical roles (engineering, data science) make up the largest department (19%), followed by Marketing (16%) and Customer Success (12%). This is a product-forward company.
- **Compensation & Reviews**: Employee reviews give Compensation a 4.2/5.0, but Culture (3.1) and Work-Life Balance (2.5) score lower, suggesting a high-performance, demanding environment.

## Sources
1. [northbeam.io](https://www.northbeam.io/)
2. [northbeam.io/about](https://www.northbeam.io/about-us)
3. [linkedin.com](https://www.linkedin.com/company/northbeam)
4. [job-boards.greenhouse.io](https://job-boards.greenhouse.io/northbeam)
5. [info.northbeam.io](https://info.northbeam.io/)

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