--- title: 'Senior Paid Social Executive at WPP Media' canonical: 'https://feeny.ai/job/senior-paid-social-executive-wpp-media-london-321gyjh4krjr' type: 'job' last_seen: '2026-09-10' --- # Senior Paid Social Executive at WPP Media - **Company:** WPP Media - **Location:** London, United Kingdom - **Posted:** 2026-08-19 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5390314008 ## Job description ## About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com. Paid Social Senior Account Executive Agency: WPP Media Discipline: Paid Social Location: London (Hybrid) Reporting to: Paid Social Account Manager ## Role Overview The Paid Social Senior Account Executive is a key delivery role within WPP Media’s Paid Social team. Sitting between Account Executives and Account Managers, this role takes greater ownership of campaign activation, optimisation, and client delivery while supporting junior team members. The Senior Account Executive is expected to operate with confidence across platforms, contribute meaningfully to performance strategy, and play an active role in maintaining high standards of quality, efficiency, and service across accounts. ## Key Responsibilities Paid Social Activation & Optimisation - Own the end‑to‑end activation of paid social campaigns across platforms including Meta, TikTok, Snapchat, Pinterest, LinkedIn, and X. - Manage campaign build, trafficking, QA, optimisation, and budget pacing with minimal supervision. - Identify performance trends and proactively implement optimisation recommendations to improve results against KPIs. - Ensure campaigns are delivered accurately, on time, and in line with platform and internal best practices. Performance & Reporting - Produce high‑quality weekly and monthly performance reports, clearly articulating results, insights, and next steps. - Analyse performance data to identify opportunities for optimisation, testing, and strategic improvement. - Deliver clear performance updates to internal stakeholders and support Account Managers in client readouts. Client & Account Support - Act as a trusted day‑to‑day contact for clients, supporting Account Managers with communication and delivery. - Respond confidently to client requests and contribute to problem‑solving and recommendations. - Support campaign planning and briefing processes by providing platform‑led insights and feasibility guidance. ## Team Collaboration & Development - Support and mentor Account Executives, providing guidance on activation, QA, and best practice. - Contribute to team knowledge sharing, documentation, and continuous improvement initiatives. - Work collaboratively with planning, creative, and analytics teams to ensure seamless delivery across channels. ## Skills & Experience Essential - Strong experience activating and optimising paid social campaigns in an agency or performance marketing environment. - Hands‑on expertise across major paid social platforms, particularly Meta and TikTok. - Solid understanding of performance metrics, optimisation levers, and testing approaches. - Excellent attention to detail, organisation, and time management skills. - Confident communicator with the ability to explain performance clearly and concisely. Desirable - Experience supporting or mentoring junior team members. - Platform certifications (Meta, TikTok, etc.). - Experience working across multiple clients or complex accounts. Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide. ## About WPP Media ## Company Overview - **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands. - **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP) - **Headquarters**: New York, United States - **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years) - **CEO**: Brian Lesser (CEO, WPP Media) ## Core Business - **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology - **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies - **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes. ## Products & Services - **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform) - **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform) - **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service) - **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service) - **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service) ## Market Standing - **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025) - **Key Metric**: $65 billion in managed media annually (from wppmedia.com) - **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers. - **Growth Signals**: - 40,000+ media experts worldwide - 160 offices across 80+ markets - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth - Strong investment in AI-first capabilities and privacy-forward data unification ## Competitive Advantages - **Scale**: One of the largest media buying organizations globally, managing $65B in media. - **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization. - **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof. - **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution. - **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network. ## Strategic Focus - **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes. - **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy. - **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills. - **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities. ## Why Work Here - **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo. - **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts. - **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets. - **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands. - **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives. ## Sources 1. [wppmedia.com](https://www.wppmedia.com/) 2. [WPP Media Company Info](https://www.wppmedia.com/company-info) 3. [WPP Media Careers](https://www.wppmedia.com/careers) 4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do) 5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media) 6. 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