---
title: 'Senior People Operations Generalist, EMEA at Sonatus'
canonical: 'https://feeny.ai/job/senior-people-operations-generalist-emea-sonatus-dublin-2rpyks8z7amr'
type: 'job'
last_seen: '2026-09-11'
---

# Senior People Operations Generalist, EMEA at Sonatus

- **Company:** Sonatus
- **Location:** Dublin, Ireland
- **Posted:** 2026-08-18
- **Last confirmed live:** 2026-09-11
- **Apply:** https://job-boards.greenhouse.io/sonatus/jobs/5214655007

## Job description

At Sonatus, we’re driving the transformation to AI-enabled software-defined vehicles. Traditional automotive software methods can’t keep pace with consumer expectations shaped by the mobile industry—where features evolve rapidly, update seamlessly, and improve continuously. That’s why leading OEMs trust Sonatus to accelerate this shift. Our technology is already in production across more than 8 million vehicles on the road today and rapidly expanding.

Headquartered in Sunnyvale, CA, with 250+ employees worldwide, Sonatus combines the agility of a fast-growing company with the scale and impact of an established partner. Backed by strong funding and proven by global deployment, we’re solving some of the most interesting and complex challenges in the industry. Join us and help redefine what’s possible as we shape the future of mobility.

As we continue our year-on-year headcount growth, we are looking for a Senior People Operations Generalist to help us scale our people and talent operations across Ireland and the wider EMEA region, including France and Germany.

This role reports to the Global Head of People and serves as the primary People Operations partner for the region, working closely with our US HQ and APAC People teams. You will also partner with our Technical Recruiter in Dublin to support continued team growth in EMEA.

This is not a traditional People Operations role focused primarily on administration and day-to-day support. We are looking for someone who can think strategically, operate hands-on, and leverage AI, automation, and data to improve how People Operations works as we scale.

Please note: This is a hybrid role based in Dublin, with an expectation to work from the office three days per week (Monday, Tuesday, and Thursday).

## Responsibilities

- People Operations: Oversee day-to-day People operations for Ireland and support the broader EMEA region, ensuring compliance with local labour laws and regulations in partnership with legal teams.
- Global People Programs: Support the implementation and execution of global People programs, including performance cycles, salary reviews, engagement surveys, employee recognition, and retention programs across the region.
- Onboarding/Offboarding: Manage the end-to-end employee lifecycle, including onboarding new hires and conducting offboarding for existing employees.
- Payroll & Benefits: Partner with the Finance team and benefits providers to ensure accurate payroll processing and administer employee benefit programs.
- Employee Relations: Provide guidance and support on employee relations matters, fostering a positive and productive workplace culture.
- Global Mobility: Manage visa, permit, and relocation processes for international hires and transfers, partnering with external immigration providers (e.g., Fragomen) to ensure timely, compliant sponsorship.

## Requirements

- 5+ years of experience in People Operations roles, with a focus on tech companies.
- Strong knowledge of labor laws across the EU, with expertise in Ireland, France, and Germany.
- Proven experience managing People Operations processes across multiple countries and cultures.
- Experience leveraging AI, automation, and analytics to improve People processes, streamline workflows, reduce manual work, and enable more efficient, data-driven operations.
- Legally authorised to work in Ireland.

Desired Skills & Experience

- Startup experience is a must.
- Strong operational mindset with the ability to build structure, improve processes, and drive execution.
- Ability to operate effectively in high-growth, high-ambiguity environments with changing priorities and evolving business needs.
- Result-oriented and proactive approach — someone who takes ownership, moves quickly, makes sound decisions with imperfect information, and drives change.
- Exceptional communication skills, with the ability to engage and influence at all levels of the organization.

## About Sonatus

## Company Overview
- **One-liner**: Sonatus delivers an AI-powered software platform for software-defined vehicles, enabling OEMs and suppliers to reduce costs, accelerate time-to-market, and continuously improve vehicles across their lifecycle.
- **Entity Type**: Private (venture-backed)
- **Headquarters**: Sunnyvale, California, USA
- **Founded**: 2018
- **Founders**: Jeff Chou (CEO) and Yu Fang (CTO)

## Core Business
- **Primary industry/industries**: Automotive software, artificial intelligence, software-defined vehicles (SDVs)
- **Target customers**: Global automakers (OEMs) and Tier 1 suppliers (B2B, Enterprise)
- **Mission or purpose statement**: To simplify and accelerate the digital transformation of the automobile by building AI-native software that spans the full vehicle lifecycle.

## Products & Services
- **Sonatus Foundation**: A flexible vehicle software architecture that provides the foundational platform for building and evolving software-defined vehicles.
- **Sonatus Collector AI**: Enables dynamic, intelligent data collection from vehicles to drive continuous improvements and insights.
- **Sonatus AI Director**: An end-to-end toolchain for developing, deploying, and monitoring in-vehicle edge AI models.
- **Sonatus AI Technician**: AI-powered diagnostic assistants that support pre-production testing through post-sales services.
- **Sonatus Updater**: Secure, predictable management of vehicle software updates with end-to-end traceability.
- **Sonatus Automator AI**: A no-code solution for accelerating time-to-market and enabling rapid innovation.

*All products are software/SaaS or platform-based, delivered as a combination of in-vehicle software and cloud services.*

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Technology deployed in **over 8 million vehicles** globally (as of 2025/2026) – [sonatus.com](https://www.sonatus.com/)
- **Notable Investors/Partners**: Backed by investors in the automotive, semiconductor, and venture capital sectors (specific names not publicly named on the website); partners with leading global automakers and Tier 1 suppliers.
- **Growth Signals**: Rapid expansion with offices in 12+ countries (USA, Canada, Ireland, France, Germany, Poland, India, China, Taiwan, South Korea, Japan, Philippines); ~300 employees (Built In); actively hiring across engineering, AI, and customer success roles.

## Competitive Advantages
- **AI-native from the ground up**: Unlike legacy automotive software providers, Sonatus built its platform specifically for AI-defined vehicles, enabling deeper integration and better performance.
- **Proven scale and trust**: Already deployed in millions of production vehicles from top global OEMs, demonstrating reliability and safety in real-world conditions.
- **Full lifecycle coverage**: Spans pre-production testing, production, and post-sales services – a rare end-to-end offering.
- **Agile integration**: Collaborates closely with OEMs and Tier 1s, using agile methods that complement traditional automotive development processes.

## Strategic Focus
- **Expand AI capabilities**: Continuing to develop agentic AI, data analytics, and automation tools for the vehicle edge and cloud.
- **New revenue streams**: Helping automakers unlock value-added services and business models based on vehicle data.
- **Global scaling**: Deepening presence in key automotive markets (Europe, Asia, North America) while hiring top AI and engineering talent worldwide.

## Why Work Here
- **Mission-driven challenges**: Employees work on cutting-edge AI and automotive problems that directly impact the future of mobility.
- **Hybrid work model**: Offices in Sunnyvale, Dublin, Paris, Seoul, and more; hybrid policy typically requires 3 days in-office per week, with some roles fully remote.
- **Collaborative culture**: Described as "talented and diverse" with specialists from automotive, data centers, semiconductors, and enterprise software.
- **Growth opportunity**: Well-funded and rapidly growing company with a proven product in production, offering the stability of a mature startup with the excitement of scaling.
- **Global presence**: Multiple office hubs and remote-friendly roles across North America, Europe, and Asia provide flexibility.

## Sources
1. [Sonatus Official Website – About](https://www.sonatus.com/company/)
2. [Sonatus Official Website – Products](https://www.sonatus.com/)
3. [Sonatus Careers Page (Greenhouse)](http://job-boards.greenhouse.io/sonatus)
4. [Sonatus Careers Page – Locations](https://www.sonatus.com/company/careers/)
5. [Built In Profile – Sonatus](https://builtin.com/company/sonatus)

## Other roles at Sonatus

- [Senior Software Engineer, Customer Integrations](https://feeny.ai/job/senior-software-engineer-customer-integrations-sonatus-sunnyvale-dth8gwbcspm0) — Sunnyvale, CA
- [Senior Software Developer, Vehicle Applications Software](https://feeny.ai/job/senior-software-developer-vehicle-applications-software-sonatus-dublin-ka9a1rtm2jtx) — Dublin, Ireland
- [Senior Staff Technical Program Manager](https://feeny.ai/job/senior-staff-technical-program-manager-sonatus-sunnyvale-3yq3k8p80rmq) — Sunnyvale, CA
- [Senior Compliance Engineer](https://feeny.ai/job/senior-compliance-engineer-sonatus-seoul-fcnjsc3wy7rc) — Seoul, South Korea
- [Staff Machine Learning Engineer](https://feeny.ai/job/staff-machine-learning-engineer-sonatus-dublin-x5darq0g8hs2) — Dublin, Ireland
- [Staff AI Engineer](https://feeny.ai/job/staff-ai-engineer-sonatus-toronto-8x3qj595q5p5) — Toronto, Canada
- [Software Engineer - Customer Integration (Network)](https://feeny.ai/job/software-engineer-customer-integration-network-sonatus-pangyo-south-rsyt54wddv95) — Pangyo South, South Korea
- [Senior Engineering Manager](https://feeny.ai/job/senior-engineering-manager-sonatus-dublin-hvhhwy3bfr9t) — Dublin, Ireland
- [Staff Cloud Backend Engineer (Database)](https://feeny.ai/job/staff-cloud-backend-engineer-database-sonatus-dublin-vq433pey3p3q) — Dublin, Ireland / Krakow, Poland
- [Senior Manager, Engineering - AI Validation](https://feeny.ai/job/senior-manager-engineering-ai-validation-sonatus-sunnyvale-16f78f7ay03m) — Sunnyvale, CA