---
title: 'Senior Performance Creative Strategist at inBeat Agency'
canonical: 'https://feeny.ai/job/senior-performance-creative-strategist-inbeat-agency-united-states-n2f60z33s3z2'
type: 'job'
last_seen: '2026-11-07'
---

# Senior Performance Creative Strategist at inBeat Agency

- **Company:** inBeat Agency
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-22
- **Last confirmed live:** 2026-11-07
- **Apply:** https://jobs.ashbyhq.com/inbeat-agency/4669f9c9-31bd-41a8-8c84-ef3f67b25d53

## Job description

## About the role

We’re a tight-knit team of creative and analytical thinkers, building performance-first creative systems and partnering with some of the world’s largest brands. We value great work with talented, innovative & driven people, making meaningful connections with like-minded creatives along the way! We’re looking for a Senior Performance Creative Strategist to own creative strategy, data analysis, and performance outcomes for a major US nutraceuticals brand. As we grow our team in this space, you’ll have the opportunity to shape our creative approach, set the standard for future work, and help the brand grow.

## What You’ll Do

- Own creative strategy across multiple paid social accounts; from insight and hypothesis through execution and iteration.
- Run performance-led research; analyze ad platform data, creative performance signals, and competitor patterns to inform strategy.
- Develop and test high-converting creative concepts grounded in consumer insight, platform mechanics, and historical performance.
- Build clear creative hypotheses, testing frameworks, and messaging systems; not one-off ideas.
- Write and guide performance copy that is structured, intentional, and measurable.
- Partner closely with design, editing, and media buying to ensure creative is built for testing, scale, and learning.
- Translate quantitative performance data and qualitative feedback into concrete creative decisions and pivots.
- Mentor junior creatives; sharpening their strategic thinking, analytical instincts, and execution quality.
- Present creative strategy and performance rationale to clients with clarity, logic, and confidence.
- Stay current on platform changes, creative formats, and performance trends that materially impact results.

## What we’re looking for

- Exceptional writing ability, ideally in short-form, digital-first content.
- A performance mindset; you enjoy digging into data, spotting patterns, and turning insights into creative action.
- Deep understanding of consumer psychology, platform behavior, and how creative actually drives outcomes.
- Comfort forming hypotheses, reading results, and making fast, informed creative decisions.
- Genuine interest in mentoring others and raising the overall quality bar.
- Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something.

Must haves

- Fluency in written and spoken English is required.
- Experience developing performance-driven creative for paid social or digital channels.
- Strong comfort interpreting performance data and using it to guide creative direction and iteration.
- Experience collaborating cross-functionally in fast-moving, data-creative-focused environments.

## Nice to have

- A portfolio or examples that showcase creative thinking, copy, or performance work; helpful but not required.
- Experience working closely with media buyers or growth teams.
- Familiarity with structured testing frameworks and creative systems.

## Why this role (benefits)

- Unlimited Time Off & Sick Days
- Flexible hours
- Fully remote (with the possibility to work from anywhere)
- Global pods (meet creatives from all around the world)
- High opportunity for growth!

## About inBeat Agency

## Company Overview
- **One-liner**: inBeat is a creative growth agency that blends performance creative, paid social, and creator marketing to launch campaigns that drive results for brands.
- **Entity Type**: Private (self-employed / bootstrapped; no disclosed funding rounds)
- **Headquarters**: Montreal, Canada (also offices in Quebec, Canada and New York, USA)
- **Founded**: 2018
- **Founders**: Daniel Cruz (Co-Founder & CCO) – other founders not publicly named

## Core Business
- **Primary industry/industries**: Advertising Services, Digital Marketing, Influencer Marketing, Performance Marketing
- **Target customers**: B2B – primarily mid-market to enterprise brands in mobile apps, consumer packaged goods, healthcare, and D2C. Notable clients include HelloFresh, Bumble, YouTube.
- **Mission or purpose statement**: “We grow brands through data-driven creative designed to perform & scale across channels.”

## Products & Services
- **Performance Creative**: High-volume production of static ads, motion, VSLs, and UGC designed to convert under real spend, iterated based on performance signals.
- **Influencer Marketing**: Full-program management covering sourcing, vetting, whitelisting, darkposting, and campaign execution from nano to macro creators.
- **UGC (User-Generated Content)**: Rapid, low-fi content production optimized for feeds and testing in paid and organic channels.
- **Paid Media**: Cross-channel media planning and management across social, CTV, search, and emerging channels; profitability modeling and performance planning.
- **Strategy & Research**: Qualitative research, market audits, CRO, influencer focus groups, and messaging testing.
- **Branding & Identity**: Performance-friendly brand strategy, identity design, and digital touchpoint optimization.
- **Growth Services**: CRO, funnel optimization, user acquisition, and organic search.

## Market Standing
- **Valuation**: Not disclosed (private, no reported funding)
- **Key Metric**: $20M+ in paid media managed; 300+ assets shipped per month; 86 employees (as of mid-2026)
- **Notable Investors/Partners**: None disclosed (self-funded). Partners include major platforms (TikTok, Meta, Google).
- **Growth Signals**:
  - Headcount growth of +38.7% YoY (from ~62 to 86 employees) with 25+ countries represented in the team.
  - Listed case studies show 300% increase in ROAS, 70% reduction in CPA, 33% growth in MoM profit margin.
  - Active hiring across multiple roles (Senior Account Manager, Head of Operations, Influencer Managers, Creative Strategists) as of early 2026.

## Competitive Advantages
- **Data-driven creative flywheel**: Every creative decision is backed by performance signals (stop rate, click rate, conversion) – not gut feel.
- **Full-funnel integration**: Strategy, creative, influencer, and media are managed under one roof, allowing seamless attribution and rapid iteration.
- **Speed and scale**: 300+ assets shipped per month with fast turnaround – built for testing and optimization.
- **Creator-first approach**: UGC and influencer marketing are core offerings, with deep expertise in sourcing and managing creator relationships across tiers.

## Strategic Focus
- **Scaling operations**: Hiring a Head of Operations to systematize processes and support global growth.
- **Expanding into new geographies**: Team spans 25 countries; actively hiring in Canada, LATAM, South Africa, and Europe.
- **Deepening measurement & attribution**: Building proprietary reporting layers to link media, CRO, search, and attribution data.
- **Maintaining performance culture**: Emphasis on hiring “nerds” who thrive on data and results; recent posts stress a culture of accountability and continuous improvement.

## Why Work Here
- **Culture**: Rated 4.2/5.0 on employer review sites, with strong scores for work-life balance (4.1) and culture (4.1). Described as a “small, close-knit team of creatives.”
- **Remote/Hybrid**: Fully remote with team distributed across 25+ countries. Flexible working environment.
- **Notable perks**: Autonomy in roles (e.g., “full ownership from day one”), opportunities to work with major consumer brands, rapid career growth in a scaling agency.
- **Engineering/creative culture**: Emphasis on data-driven decision making; tools include Figma, Klaviyo, Google Analytics, HubSpot, and a wide modern tech stack. Strong investment in continuous learning and iteration.

## Sources
1. [inbeat.agency](https://inbeat.agency/)
2. [inbeat.agency/services](https://inbeat.agency/services)
3. [LinkedIn – inBeat Agency](https://mx.linkedin.com/company/inbeat-agency)
4. [Datanyze – inBeat Agency Profile](https://www.datanyze.com/companies/inbeat-agency/547184615)
5. [Jobs.ashbyhq.com – inBeat Agency Careers](https://jobs.ashbyhq.com/inbeat-agency)
6. [LinkedIn – Employee Data & Reviews (via Datanyze)](https://www.datanyze.com/companies/inbeat-agency/547184615)

## Other roles at inBeat Agency

- [Creative Talent Partner](https://feeny.ai/job/creative-talent-partner-inbeat-agency-south-africa-a1wxjzr0bk4p) — South Africa
- [Head of Internal Product, Systems & Creative Operations](https://feeny.ai/job/head-of-internal-product-systems-creative-operations-inbeat-agency-canada-65ckkvyehsv0) — Canada
- [UGC Manager](https://feeny.ai/job/ugc-manager-inbeat-agency-argentina-91pckbvcwkgf) — Argentina
- [IT Manager](https://feeny.ai/job/it-manager-inbeat-agency-south-africa-9kfr1zw9dgyb) — South Africa
- [Senior UGC Manager](https://feeny.ai/job/senior-ugc-manager-inbeat-agency-argentina-hjcmgypeek5d) — Argentina
- [Creative Performance Specialist](https://feeny.ai/job/creative-performance-specialist-inbeat-agency-philippines-sjptm1y16rqh) — Philippines
- [Account Manager](https://feeny.ai/job/account-manager-inbeat-agency-canada-jgbcm76fy3kj) — Canada
- [Lead Influencer Manager](https://feeny.ai/job/lead-influencer-manager-inbeat-agency-argentina-w5kpyhmf5w6v) — Argentina
- [Performance Creative Strategist](https://feeny.ai/job/performance-creative-strategist-inbeat-agency-united-states-t5w7evt31xab) — United States
- [Influencer Marketing Manager](https://feeny.ai/job/influencer-marketing-manager-inbeat-agency-argentina-g7p3kvepqwqm) — Argentina