---
title: 'Senior Performance Marketing Manager - Latin America at Jobscan'
canonical: 'https://feeny.ai/job/senior-performance-marketing-manager-latin-america-jobscan-brazil-94w37hvhxkej'
type: 'job'
last_seen: '2026-09-07'
---

# Senior Performance Marketing Manager - Latin America at Jobscan

- **Company:** Jobscan
- **Location:** Brazil
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-06-25
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.lever.co/jobscan-2/f52551c0-1ffe-40c6-9d92-0bda180f5b76

## Job description

At Jobscan, we’re passionate about empowering job seekers to land more interviews with AI. We have helped millions of job seekers get more interviews in 100+ countries. Jobscan’s platform benefits job seekers, employers, universities, and communities. We're a fast-growing startup 🚀. Since its founding in 2014, Jobscan has thrived for 11 years as a 100% self-funded company, achieving consistent profitability and rapid growth without VC investment. Recently, we’ve transformed into an AI-first company, leveraging cutting-edge tools to enhance operations and our product. This independence allows us to stay laser-focused on our customers, delivering impactful solutions for job seekers. Join us if you wish to be a part of a company that makes a real difference in people’s lives ❤️!

## Overview

Join Jobscan as our Senior Performance Marketing Manager and help drive meaningful revenue growth while empowering job seekers to land their dream roles. Paid search is our largest acquisition channel and one of the biggest engines of our growth, and you will own it end to end. This is a hands-on craft role for someone who loves living inside the platforms and making the numbers work, not a management seat. You will run paid acquisition as an operator: strategy, account structure, day-to-day optimization, and the economics behind it. Later this year, you will lead our expansion into paid social as a major growth bet. Staying self-driven, analytical, and responsive to data, you will partner directly with the Head of Marketing to make paid acquisition a precise, profitable, and scalable machine.

## Key Responsibilities

- Own Google Ads and Microsoft Ads end to end: account structure, campaigns, bidding strategies, search-terms hygiene, negative-keyword strategy, audiences, and creative testing.
- Drive cost efficiency and profitable scale, balancing CAC and volume against clear unit-economics targets.
- Build and own your own reporting and monitoring: spend pacing, CAC by funnel stage, payback, and the dashboards you need to stay ahead of the account.
- Use AI tools actively as part of your daily workflow, for analysis, audits, ad iteration, and reporting.
- Stand up and lead our paid social program (Meta first) with disciplined testing, clear success criteria, and honest go or no-go decisions.
- Partner with the Head of Marketing on strategy, landing pages, and where to place the next growth bets.
- Communicate performance, trends, and decisions clearly to both technical and non-technical stakeholders.

Required Skills & Qualifications

- 5+ years of hands-on performance marketing, with deep Google Ads expertise (Search, Performance Max, bidding strategies, account structure, negative-keyword strategy, audience signals).
- Has personally owned and managed over $1.2 million in annual paid budgets, and can speak fluently to the efficiency-versus-volume tradeoffs at that scale.
- Strong with data. Lives in the numbers, builds their own reporting, and is fluent in CAC, payback, LTV, conversion lag, and attribution.
- Meta or paid social experience, ideally including standing up or relaunching a program.
- B2C subscription or freemium funnel experience strongly preferred (trial-based funnels, multi-stage conversion tracking).
- Uses AI tools actively in their daily workflow, not just aware of them.
- A true individual contributor, energized by hands-on ownership and not seeking to step into people management.
- Can work independently without heavy process or hand-holding. Comfortable with ambiguity.
- Excellent communication skills, with the ability to articulate decisions and tradeoffs to both technical and non-technical stakeholders.
- Able to maintain meaningful overlap with US Eastern working hours for real-time collaboration with the Head of Marketing.

Nice to have:

- SQL or BigQuery, and Looker Studio dashboarding.
- Server-side tracking and attribution depth (GTM, Rudderstack-type pipelines).
- Hands-on landing page and CRO experience.
- B2C SaaS, or career, HR, or recruiting-adjacent industry experience.

## About Jobscan

## Company Overview
- **One-liner**: Jobscan provides AI-powered tools to help job seekers optimize their resumes, cover letters, and LinkedIn profiles to improve their chances of passing Applicant Tracking Systems (ATS) and landing more interviews.
- **Entity Type**: Private (user-funded and profitable)
- **Headquarters**: Seattle, Washington, United States
- **Founded**: 2014
- **Founders**: James Hu

## Core Business
- **Primary industry/industries**: Technology, Information and Internet; Job Search Technology; HR Tech
- **Target customers**: B2C (individual job seekers across all levels and industries) and B2B (indirectly through partnership with job boards and career services)
- **Mission or purpose statement**: "[Our] vision is to help jobseekers land more interviews and job offers than ever before." [builtin.com](https://builtin.com/company/jobscan)

## Products & Services
- **ATS Resume Checker**: A core SaaS tool that scans a user's resume against a specific job description, providing a "match rate" based on keywords, hard skills, and formatting compatibility with top ATS platforms like iCIMS, Lever, Greenhouse, and Taleo. [jobscan.co](https://www.jobscan.co/)
- **AI Resume Optimizer**: An AI-powered tool that provides real-time, personalized suggestions to tailor a resume for a specific job, helping users improve their match score. [jobscan.co](https://www.jobscan.co/)
- **ATS-Friendly Resume Builder**: A free resume builder designed to create resumes that are easily parsed by ATS software, avoiding common formatting errors that cause rejection. [jobscan.co](https://www.jobscan.co/)
- **LinkedIn Profile Optimization**: A tool that analyzes a user's LinkedIn profile against a job description to optimize keywords and improve recruiter visibility. [jobscan.co](https://www.jobscan.co/)
- **Job Tracker**: A tool to help users manage and organize their job applications in one place. [jobscan.co](https://www.jobscan.co/)

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held)
- **Key Metric**: Annual Revenue of **$15.3M** (latest available data). [linkedin.com](https://www.linkedin.com/company/jobscan-co)
- **Notable Investors/Partners**: Not publicly disclosed. The company describes itself as "user-funded" and profitable, suggesting a bootstrapped or minimally diluted capital structure. [linkedin.com](https://www.linkedin.com/company/jobscan-co)
- **Growth Signals**: The company reports that its tools can increase a user's interview chances by up to 50% and cut job search time in half. It has a global user base and is actively hiring for multiple senior marketing and product roles (9 open positions as of the latest data). [jobscan.co](https://www.jobscan.co/), [linkedin.com](https://www.linkedin.com/company/jobscan-co)

## Competitive Advantages
- **Proprietary ATS Knowledge**: Jobscan has reverse-engineered the algorithms of the top Applicant Tracking Systems, giving it a deep, technical understanding of how resumes are filtered. This is a significant moat, as 99% of Fortune 500 companies use an ATS. [jobscan.co](https://www.jobscan.co/)
- **AI-First Product**: The company uses proprietary AI and machine learning to provide real-time, actionable resume feedback, differentiating it from simple keyword checkers. [jobscan.co](https://www.jobscan.co/)
- **User-Funded & Profitable**: Unlike many startups, Jobscan is profitable and user-funded, suggesting a sustainable business model and financial stability without pressure from external investors. [linkedin.com](https://www.linkedin.com/company/jobscan-co)
- **Comprehensive Suite**: Offers an all-in-one solution for job seekers, covering resume building, optimization, LinkedIn improvement, and application tracking, which increases user stickiness.

## Strategic Focus
- **Product Expansion**: The company is actively building the "next generation of job search tools" to make the entire job search process easier. [linkedin.com](https://www.linkedin.com/company/jobscan-co)
- **Global Growth**: Jobscan is hiring for multiple "Senior Performance Marketing Manager" roles focused on specific regions (Latin America, Taiwan, Australia, SEA), indicating a strong push into international markets. [jobs.lever.co](https://jobs.lever.co/jobscan-2)
- **Senior Talent Acquisition**: The current open positions are almost exclusively "Senior" level roles (Senior Product Manager, Senior Performance Marketing Manager, Senior Product Designer), suggesting a focus on bringing in experienced leadership to scale the business. [jobs.lever.co](https://jobs.lever.co/jobscan-2)

## Why Work Here
- **Culture & Mission**: The company's mission is highly motivating for anyone who has experienced the frustrations of a modern job search. Employees can directly see the impact of their work on helping "hundreds of thousands worldwide." [builtin.com](https://builtin.com/company/jobscan)
- **Remote-First**: The company switched to being 100% remote as of 2021, offering flexibility and the ability to work from anywhere. [builtin.com](https://builtin.com/company/jobscan)
- **Compensation & Benefits**: Offers competitive compensation, performance bonuses, and company equity. Benefits include dental and health insurance, family medical leave, commuter benefits, and a pet-friendly office (for those who choose to go in). [builtin.com](https://builtin.com/company/jobscan)
- **Growth & Development**: The company provides job training, conferences, and customized development tracks for employees. [builtin.com](https://builtin.com/company/jobscan)
- **Financial Stability**: As a profitable, user-funded company, Jobscan offers a degree of job security and stability that is less common in venture-backed startups. [linkedin.com](https://www.linkedin.com/company/jobscan-co)
- **Employee Sentiment**: Employer rating of 3.3/5.0 on LinkedIn (based on 43 reviews), with the highest scores for Work-Life Balance (3.9) and Compensation (3.5). [linkedin.com](https://www.linkedin.com/company/jobscan-co)

## Sources
1. [Jobscan Official Website](https://www.jobscan.co/)
2. [Jobscan LinkedIn Profile](https://www.linkedin.com/company/jobscan-co)
3. [Jobscan Careers Page (Lever)](https://jobs.lever.co/jobscan-2)
4. [Built In Seattle - Jobscan Profile](https://builtin.com/company/jobscan)
5. [CB Insights - Jobscan Profile](https://www.cbinsights.com/company/jobscanco)

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