---
title: '(Senior) Product Line Manager ESN at The Quality Group GmbH'
canonical: 'https://feeny.ai/job/senior-product-line-manager-esn-the-quality-group-gmbh-germany-xa9e4364xpy4'
type: 'job'
last_seen: '2026-10-20'
---

# (Senior) Product Line Manager ESN at The Quality Group GmbH

- **Company:** The Quality Group GmbH
- **Location:** Germany
- **Work type:** remote
- **Posted:** 2026-07-06
- **Last confirmed live:** 2026-10-20
- **Apply:** https://job-boards.eu.greenhouse.io/thequalitygroupgmbh1/jobs/4919817101

## Job description

Start: Immediately | Level: Senior | Location: Germany, remote | Working hours: Fulltime (40h/week)

Own and shape a key part of one of the most exciting brands in performance nutrition.

We’re looking for a product marketing expert to take end-to-end ownership of a dedicated category within the ESN portfolio—starting asap, remote-first with monthly on-site days at our Hamburg HQ.

## Your mission

- Own it. Shape it. Grow it. At a state-of-the-art brand, you take full ownership of a category—with the freedom to shape it and the responsibility to grow it with real impact
- You manage your ESN category portfolio with a focus on innovations and optimizing market presence—including product launches, relaunches, and retirements
- You develop go-to-market strategies and lead promotional campaign planning across relevant channels, ensuring seamless execution and performance monitoring
- You collaborate closely with cross-functional teams, particularly product development and sales, to bring new products to market in line with brand positioning
- You stay on top of market trends, consumer insights, and competitive developments, translating data into actionable growth opportunities
- You drive product launch excellence by building comprehensive rollout plans and coordinating all related activities across departments
- You oversee product-related budgets, develop pricing and forecasting models, and analyze performance metrics to support strategic decisions

## Your experience & skills

- You hold a degree in Marketing, Business Administration, or a related field; a Master’s degree is an advantage
- You bring 3+ years of experience in product marketing management within the FMCG industry
- You have a track record of successfully managing products across their full lifecycle—from idea to launch and beyond
- You are well-versed in portfolio strategy, consumer segmentation, and product positioning techniques
- You know how to plan and execute impactful go-to-market and activation strategies, including pricing and distribution
- You think analytically, enjoy working with data, and are confident in market research, financial analysis, and planning
- You communicate clearly, present ideas convincingly, and collaborate effectively across different teams and levels
- You thrive in a fast-paced, agile environment and take ownership to deliver strong results
- You’re genuinely into the ESN brand and get what motivates our performance-driven community
- You speak English & German fluently

Why choose us?

Being part of our team means joining a high-performing company with a diverse and inclusive culture. In our fast-growing team of over 1,200 employees, we combine our passion for sports nutrition, supplements, and healthy foods with cutting-edge technology, production, and logistics processes. All of this serves one goal: providing our customers with top-quality products to support their healthy and active lifestyle.

You can look forward to a strong sense of team spirit, ongoing opportunities for professional growth and responsibility, and an exciting work environment that blends lifestyle and career. With locations in Hamburg, Elmshorn, Kaltenkirchen/Nützen, Amsterdam, London, and Elsdorf, TQG offers diverse career opportunities in areas such as technology, product development, sales, marketing, and logistics. Additionally, you’ll benefit from:

- Flexible working hours and remote work options
- 50% on our product portfolio at ESN & More Nutrition
- Subsidy for the E-gym Wellpass
- Up to 60 Workation days per year
- Corporate benefits
- 28 days vacation/year
- and much more

## About Us

The Quality Group (TQG) is an innovative provider of sports nutrition products, bringing together the successful brands ESN and More Nutrition since 2021.

ESN has been the German market leader in sports nutrition since 2004, offering products like protein powders, bars, and supplements designed for ambitious fitness goals. Founded in 2017, More Nutrition focuses on healthy, reduced-sugar foods, providing solutions for conscious nutrition and weight management without compromise.

TQG’s vision is to help people become the best version of themselves. With passion and innovation, the company develops high-quality products that promote health, performance, and joy in life. Its agile company culture and exciting career opportunities make TQG a strong partner not only for customers but also for employees.

This is us – The Quality Group – nice to meet you! Now it’s your turn! We look forward to your application! Regardless of gender, age, background, or identity – what matters to us is who you are and what you bring to the table. Join our team and grow with us!

## About The Quality Group GmbH

## Company Overview
- **One-liner**: The Quality Group (TQG) builds and scales leading direct-to-consumer brands in nutrition, performance, and wellbeing, combining in-house production, community-driven product development, and omnichannel distribution.
- **Entity Type**: Private (backed by CVC Capital Partners, growth stage)
- **Headquarters**: Elmshorn, Germany (with additional offices in Hamburg, Elsdorf, Netherlands, UK, Switzerland)
- **Founded**: 2004 (roots as Fitmart/ESN); current group structure formed in 2021 through merger of ESN and More Nutrition
- **Founders**: Not publicly listed as individuals; leadership team includes Heikki Takala (CEO), Nicolas Lother (CPO), and others

## Core Business
- **Primary industries**: Sports nutrition, functional food & supplements, wellness lifestyle
- **Target customers**: B2C (health-conscious consumers, athletes, community-driven buyers); also B2B retail partnerships
- **Mission/purpose**: “To create real added value in everyday life” by making effective, science-backed nutrition accessible to everyone; empowering the community to transform their lives.

## Products & Services
- **ESN**: Premium sports nutrition brand – protein powders, snacks, supplements. Strong digital and retail presence.  
- **More Nutrition**: Lifestyle nutrition brand focusing on functional foods, meal replacements, and wellness products.  
- **RAW Nutrition** (US, partnership 2025): Performance nutrition brand expanding TQG’s US footprint.  
- **BUM Energy** (US, partnership 2025): Energy drink and supplement brand targeting active lifestyles.  
- **In-house production**: Own manufacturing facilities in Elmshorn for protein powders, snacks, and supplements.  
- **Logistics hub**: Elsdorf facility with automated robot fleet, shipping tens of thousands of packages daily across Europe.

## Market Standing
- **Valuation**: Not publicly disclosed.
- **Key Metric**: Annual revenue > EUR 0.1 billion (stated on company website).  
- **Notable Investors/Partners**: Jointly owned by founders, management, and **CVC Capital Partners** (since 2022, supporting international scaling).  
- **Growth Signals**:  
  - Expanded portfolio through US brand acquisitions (RAW Nutrition, BUM Energy) in 2025.  
  - Over 1,250 employees across multiple locations.  
  - Omnichannel strategy: strong digital presence plus growing retail distribution.  
  - Data-driven, community-insight-led product development.

## Competitive Advantages
- **Vertical integration**: Own production, quality lab, logistics, and tech – full control over quality, speed, and capacity.  
- **Community-centric R&D**: Close feedback loop between consumer insights, science, and product development.  
- **Omnichannel reach**: Strong online direct-to-consumer channels plus established retail presence.  
- **Creator & athlete network**: Influencer and athlete partnerships drive brand awareness and credibility.  
- **Scale-up culture with established infrastructure**: Combines startup agility with operational maturity (in-house manufacturing, automated logistics).

## Strategic Focus
- **International expansion**: Scaling US presence via RAW Nutrition and BUM Energy; European and global growth.  
- **Portfolio upgrade**: Continuously innovating product lines with science-backed, effective solutions.  
- **Operational excellence**: Deepening integration of product development, production, logistics, and technology to sustain quality while growing.  
- **Data-driven decision-making**: Leveraging community insights and analytics to guide brand strategy and new product launches.

## Why Work Here
- **Culture**: Hands-on, speed-driven, ownership mentality; “real impact” and rapid development in a scale-up environment.  
- **Work setup**: Hybrid, onsite, and mobile options depending on role; up to 60 days of workation per year (EU, UK & Switzerland).  
- **Perks**:  
  - 50% employee discount on ESN & More products.  
  - Free products, snacks, fresh fruit, and drinks in offices.  
  - Corporate Benefits, SIXT car rental, discounted E-Gym Wellpass (fitness).  
  - Subsidized Deutschlandticket, free language courses (German/English), company pension scheme.  
  - Dog-friendly offices, team events, and discounted lunch offers at HQ.  
- **Engineering/tech**: Builds the digital backbone for e-commerce, logistics, finance, and production – strong systems focus.  
- **Growth**: Regular feedback/performance reviews, real career progression in a fast-growing company.

## Sources
1. [tqgg.com - Home](https://www.tqgg.com/)
2. [tqgg.com - About Us](https://www.tqgg.com/about-us/)
3. [tqgg.com - Careers](https://www.tqgg.com/jobs/)
4. [Greenhouse - Job Board](http://job-boards.eu.greenhouse.io/thequalitygroupgmbh1)
5. [tqgg.com - Imprint](https://www.tqgg.com/imprint/)

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