---
title: 'Senior Product Manager at Axonify'
canonical: 'https://feeny.ai/job/senior-product-manager-axonify-waterloo-yc8kz3jxvz2m'
type: 'job'
last_seen: '2026-10-13'
---

# Senior Product Manager at Axonify

- **Company:** Axonify
- **Location:** Waterloo, Canada
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-09-15
- **Last confirmed live:** 2026-10-13
- **Apply:** https://jobs.gem.com/axonify/am9icG9zdDodJ4MKVZYofffa4vsTq46d

## Job description

Axonify is the AI-Powered Frontline Enablement Platform that helps organizations close the gap between learning and execution. By unifying learning, execution and insights capabilities, Axonify drives real business impacts for the world’s largest frontline organizations across retail, grocery, healthcare, and financial services.

More than 4 million employees across 160+ countries rely on Axonify today. It’s an exciting time to join as we transform the company and build what’s next.

We’re a team that thinks deeply, moves with intention, and embraces new ideas. We learn quickly, keep a sharp focus on real-world impact, and take meaningful action to drive progress. And we do it as one team, with openness, creativity, and a shared drive to keep pushing what’s possible

## The Role

The Senior Product Manager is a strategic role at the heart of Axonify’s product offering. You will define and own the strategy for a key area of our enterprise SaaS platform, balancing the delivery of prioritized initiatives with discovery to shape the longer-term vision and roadmap. Working closely with Engineering, Design, Analytics, customers, and cross-functional stakeholders, you will have significant autonomy and the opportunity to influence the direction of our platform while driving customer value, adoption, retention, revenue, and growth.

## What You’ll Build

- Drive customer and user research (qualitative + quantitative), define buyer personas, use cases, user workflows, and deeply understand the job your customer needs to do and the key unmet needs that unlock value.
- Translate research and insights into prioritized product roadmap, requirements, user stories, release plans, and success metrics (KPIs).
- Deliver solutions that span multiple interconnected product areas, ensuring they integrate cleanly with shared systems and administrative frameworks while respecting established platform boundaries.
- Partner cross-functionally with engineering, design/UX, QA, marketing, sales, operations, and support teams to deliver high-quality and high-impact features, coordinate product lifecycle changes, and orchestrate go-to-market launches.
- AI-powered features and tools across the full lifecycle - from research and ideation to prototypes, development integrations, and customer feedback systems that enhance creativity, speed, and decision quality.
- Customer-facing AI experiences with well-designed prompts, human-in-the-loop workflows, quality evaluation, and safeguards for reliability and control.
- Ensure internal teams (sales, marketing, enablement) are enabled to sell and support your product.
- Monitor product performance post-launch (usage metrics, adoption, retention, feedback), run experiments, iterate on features.
- Contribute to product excellence through peer collaboration, shared discovery, and informal mentorship as needed.
- Skillfully manage continuous customer & user input, navigate trade-offs, and ensure transparent alignment across the entire organization.

## What You’ll Bring

- 5–7 years of experience in product management or related roles within a SaaS or enterprise technology environment.
- Proven ability to translate complex business and user problems into clear, actionable product strategies.
- Strong technical fluency - able to reason about data, system interactions, and implementation tradeoffs in partnership with engineering, without owning underlying platform architecture.
- Experience leveraging product research and analytics to inform decisions, understand customer behavior, and track opportunities.
- Practical understanding of modern AI-enabled workflows and how AI can be applied throughout the product lifecycle to enhance creativity, speed, and decision-making.
- Excellent communication and collaboration skills — with the ability to influence across teams and levels of the organization.
- Exceptional organizational skills; proven success managing multiple priorities in a fast-moving environment.
- Empathy, emotional intelligence, and a team-first mindset.
- Experience building products for frontline employees is strongly preferred, particularly within frontline enablement or adjacent retail technology areas such as point-of-sale, merchandising, planogram, inventory, or warehouse management solutions.
- A bachelor’s degree in business, engineering, or a related field is strongly preferred.
- Familiarity with Agile and Scrum methodologies and product management tools is strongly preferred.
- Previous experience managing or mentoring junior product managers or product teams is strongly preferred.

It's ok if your experience doesn't check every box! If you check off more than a few - great! We’d welcome a chance to get to know what you can bring, how you can add to our culture, and hear your unique story.

Work Location

We have a strong preference for candidates located in the Greater Boston area or within commuting distance of our Waterloo, Ontario, Canada office, as these locations provide opportunities for in-person collaboration with other Axonifers in the area.

Candidates outside these locations are also encouraged to apply if they are based in the Eastern Time Zone and authorized to work in Canada or the United States.

Candidates within commuting distance of our Waterloo, Ontario office can enjoy our hybrid-flexible work environment. On Wednesdays, local Axonifers come together for Work from Work Wednesdays, a day designed for collaboration, connection, and meaningful in-person moments.

Whether you are working remotely or in a hybrid environment at Axonify, you will have the tools, resources, and support you need to succeed.

## What You’ll Love About Axonify

We offer a comprehensive total rewards package designed to support your wellbeing, growth, and overall success. Here’s what you can expect:

Competitive Compensation: The estimated base salary range for this role is:

- $129,000 CAD - $154,000 CAD - $179,000 CAD for candidates based in Canada
- $158,000 USD - $183,000 USD - $208,000 USD for candidates based in the United States

These ranges reflect growth from building capability in the role to fully excelling over time, with most new hires joining near the midpoint. Actual salaries may vary within the range, or above or below it, based on factors such as experience, skills, location, and business needs.

Comprehensive Health Benefits: Health benefits from day one to support your overall wellbeing. Time Off: 4 weeks of vacation, 7 Life Care Days, and a flexible holiday program to choose the religious, spiritual, and cultural holidays that matter most to you. Wellbeing Support: Wellness Spending Account to support whatever wellbeing looks like for you. Home Workspace Set-Up: Home Office Spending Account so your workspace works for you. Family & Future Support: Parental top-up, New Parent Days, and matched retirement savings for a secure future. Growth & Learning: Professional Development Budget to learn new skills and grow your craft. Community Impact: Paid Volunteer Time to give back to the causes that matter to you.

AI at Axonify

We believe AI should help people do their best work, not replace the human judgment, creativity, and connection that make us who we are. AI is a tool we use to learn fast, elevate our craft, and focus on the work that truly creates impact. That shows up in our hiring process too.

We use AI-assisted tools to create a smoother, more organized, and ultimately more human candidate experience. These tools allow our team to spend more time on real conversations and thoughtful decision-making, the things that matter. What AI doesn’t do at Axonify is make hiring decisions. Every decision is made by real people, using real judgment and grounded in our values.

Here’s what that means for you as a candidate:

- Feel free to use AI to support your thinking - not replace it. We use AI to learn and level up, and you can too.
- Be open about how you use AI if asked. Transparency helps us understand your process and how you approach problem-solving.
- Stay authentic. We’re hiring people, not prompts, your ideas, your experiences, and your voice are what matter.

Diversity & Accessibility

We believe our team’s unique experiences, backgrounds, cultures, beliefs, and abilities add richness to our culture and depth to our ideas. Our commitment to diversity and inclusion creates an environment that supports, empowers, and delivers a sense of belonging for all team members. We want to remove any barriers that may limit you from joining Axonify. Email accessibility@axonify.com to let us know how we can support you with reasonable accommodations throughout the candidate journey.

What’s Next?

Apply. Our Talent Acquisition team is committed to providing an outstanding experience throughout your journey with us. Learn more about Axonify at[www.axonify.com/careers](https://www.axonify.com/careers)

## About Axonify

## Company Overview
- **One-liner**: Axonify is an AI-powered frontline enablement platform that combines microlearning, task management, and insights to help large distributed workforces learn, connect, and perform.
- **Entity Type**: Private (Series funding, 8 rounds totaling $35.2M)
- **Headquarters**: Waterloo, Ontario, Canada
- **Founded**: 2011
- **Founders**: Not publicly available in provided sources (assumed co-founders include Carol Leaman as CEO, but not explicitly listed; will state not found)

## Core Business
- Primary industry/industries: Frontline enablement, employee training and engagement, learning and development, HR technology
- Target customers: B2B, primarily large enterprises with distributed frontline workforces (retail, grocery, logistics, financial services, hospitality, healthcare)
- Mission or purpose: To maximize the potential of frontline workforces by closing the gap between learning and execution, enabling every shift to deliver measurable business outcomes.

## Products & Services
- **Immersive Microlearning**: Bite-sized, brain-science-based training with daily intelligent reinforcement to drive knowledge retention.
- **Guided Execution**: Task management that shows employees exactly how to put training into practice every day.
- **Insights & Actions**: Analytics and dashboards that give leaders visibility into performance and enable proactive coaching.
- **Embedded Communication & Feedback**: Two-way communication and feedback tools to keep employees engaged and informed across scale.

All delivered as a unified SaaS platform, accessible on mobile and desktop.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Annual Revenue $54.8M (estimated, based on LinkedIn company data)
- **Total Funding**: $35.2M across 8 rounds (source: LinkedIn)
- **Notable Customers**: Lowe’s, Kroger, Walmart, Citizens Bank, Marriott (source: Great Place to Work, About page)
- **Growth Signals**:  
  - Supports over 4 million frontline workers across 160+ countries and 260+ global customers (source: Careers page)  
  - Industry-leading 83% engagement rate (source: Built In)  
  - Headcount: 184 employees; distributed across Canada, US, Brazil, UK, and Australia (source: LinkedIn)
- **Notable Investors/Partners**: Not publicly listed in provided sources

## Competitive Advantages
- **Brain Science + AI**: Combines neuroscience-based microlearning with AI-driven personalization, resulting in higher retention and engagement than traditional training.
- **Unified Platform**: Integrates learning, communication, task management, and analytics into one daily-use tool, reducing fragmentation.
- **Proven Enterprise Adoption**: Serves some of the world’s largest frontline organizations (retail, grocery, finance, hospitality) with measurable impact on CX, sales, safety, and retention.

## Strategic Focus
- Continuing to expand AI capabilities across the platform (all teams actively use AI tools in workflow – Careers page)
- Deepening presence in key verticals like retail, healthcare, and financial services
- Scaling globally with employees already in 5 countries and customers in 160+ countries
- Driving innovation in frontline enablement – “reinventing the frontline experience” (Careers page)

## Why Work Here
- **Culture**: Certified Great Place to Work® Canada (2024) – 87% of employees say it’s a great place to work vs. 62% at a typical company (source: Great Place to Work)
- **Values-Driven**: Core values of “Think Outside-In”, “Learn & Adapt”, “Take Action”, “One Team” – with real celebration and recognition (250 recognition pins sent per month)
- **Work Model**: Hybrid/remote flexibility; HQ in Waterloo, ON with offices in Toronto and distributed team across Canada, US, Brazil, UK, Australia (source: Built In, Careers page). Some roles listed as “In-Office or Remote”.
- **Perks & Benefits**: Company equity, performance bonuses, diversity-based Employee Resource Groups, healthcare benefits, job training and talent development (source: Built In)
- **Impact**: Employees see direct impact on millions of frontline workers and top global brands; every role connected to measurable outcomes

## Sources
1. [Axonify Careers page](https://axonify.com/careers/)
2. [Axonify LinkedIn company page](https://linkedin.com/company/axonify)
3. [Axonify About page](https://axonify.com/about/)
4. [Great Place to Work Canada - Axonify](https://www.greatplacetowork.ca/en/certified-company/z4870188000001311389)
5. [Built In - Axonify Company Profile](https://builtin.com/company/axonify)

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