---
title: 'Senior Product Manager, Family Finding & Engagement at Binti'
canonical: 'https://feeny.ai/job/senior-product-manager-family-finding-engagement-binti-san-francisco-dyxbyvhz1014'
type: 'job'
last_seen: '2026-09-03'
---

# Senior Product Manager, Family Finding & Engagement at Binti

- **Company:** Binti
- **Location:** San Francisco, CA
- **Compensation:** $200k–$270k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-29
- **Last confirmed live:** 2026-09-03
- **Apply:** https://jobs.ashbyhq.com/binti/2fece8a6-f5f9-4dba-848e-b5729b1747f2

## Job description

Binti builds software for state and county government agencies, focusing on reinventing social services. We started in child welfare, with the mission of helping every child have a safe, loving, and stable family. To date, we’ve helped approve more than 100,000 families to foster or adopt, and we support over 49% of the nation’s child welfare system. We have expanded our product offerings in child welfare, moving more to the root of the problem, helping families stay together and avoid separation, and are now expanding horizontally across other areas in social services.

Binti is a for-profit, mission-driven software company based in San Francisco, CA. Investors include Founders Fund, First Round Capital, Kapor Capital, and others. We’re a team of ~90 people and growing quickly. We care about creating a workplace where everyone feels welcome and can bring their full self to work. We have a huge, ambitious vision to rewire government to be more effective in expanding opportunities for people around the world, and we are looking for mission-driven, high-empathy, high-performance, and low-ego team members to join us on our exciting journey towards that vision.

## SCOPE

When a child can't stay safely with their parents, the people best positioned to care for them are often already in their life: a grandmother, an aunt, a former teacher, a neighbor who's been there for years. Children placed with kin move homes less often, change schools less often, and stay with their siblings far more often. They keep their community, their culture, and their sense of who they are, and they're more likely to say they always felt loved. It's better for parents too, since children placed with relatives return home at a higher rate than those in non-relative foster homes. Federal law requires agencies to make diligent efforts to find and notify relatives when a child comes into care. In practice it's slow detective work. Social workers dig through paper files, run searches across disconnected systems, and draw family trees by hand. Children too often end up with strangers while a relative was there the whole time.

Binti's Family Finding & Engagement module puts that work in one place. Workers can search public records without leaving Binti, generate and export genograms automatically, send templated outreach in multiple languages, and track every connection to a child over time.

## ABOUT THE ROLE

Binti PMs drive the strategy and execution of Binti's roadmap. You'll partner closely with Engineering, Sales, and customer-facing teams, alongside an experienced and ambitious group of fellow PMs. We're looking for a Senior Product Manager to own Family Finding & Engagement’s next chapter — smarter, more configurable, and leveraging AI to enable step changes in outcomes. This role reports to our Head of Product.

## WHAT YOU WILL DO

- Own product strategy and roadmap for Family Finding & Engagement.
- Translate the needs of family finding specialists, social workers, supervisors, and kin caregivers into a clear multi-year vision and a sharp quarterly roadmap.
- Drive the metrics that matter: kinship placement rates, connections identified per child, time from case opening to first relative contact, outreach response rates, and placement stability.
- Identify where AI can transform family finding — inferring relationships from unstructured case records, surfacing connections buried in notes, drafting and translating outreach, prioritizing which leads are worth a worker's time.
- Prototype rapidly using AI tools (Claude, Figma, Cursor, v0) to test ideas with users in days, not weeks. We expect PMs to use AI aggressively in their own workflows.
- Spend real time shadowing the social workers doing this work, and hearing from kin who've been on the receiving end of an outreach letter. Deep user understanding is non-negotiable.
- Push scale. Family Finding has to work for private agencies and for states running hundreds of concurrent searches.

## WHAT WE LOVE ABOUT YOU

- 5+ years of product management experience, preferably at a high-growth B2B or enterprise SaaS company. Experience with regulated, government-facing, or complex workflow software is a plus.
- A track record of scaling products meaningfully — taking something from "good and growing" to category-defining.
- AI-native in how you work and what you build. You already use Claude, Cursor, Lovable, or v0 daily, and have informed opinions on where LLMs and agentic patterns belong (and don't) in high-stakes workflows.
- Deep experience with user research and turning those insights into actionable updates.
- Comfort wearing many hats — flexing into UX, design, prompt engineering, and project management as needed.
- Sharp judgment on tradeoffs: north star vs. MVP, quantitative vs. qualitative, customer-specific vs. platform, configurability vs. simplicity.
- Excellent written and verbal communication with a range of audiences, from executives and agency leadership to social workers and caregiver families.
- Passion for building and working with diverse teams, as well as Binti’s mission and values.

## LOCATION

Binti is headquartered in Downtown San Francisco. This role is hybrid — in-person from our SF office Mondays and Thursdays (with free lunch!), remote the rest of the week.

Final selected candidates may be required to undergo a background and reference check, including verification of employment and education, criminal history review, and, where applicable, fingerprinting.

## BENEFITS & PERKS

- An above-market compensation package (salary + equity)
- Excellent medical, dental, vision, and life insurance - 99% of insurance premiums covered for you + your dependents
- Flexible vacation time to promote a healthy work-life blend
- 13 paid holidays; 11 federally observed holidays (including Juneteenth), plus Election Day and the day after Thanksgiving
- 16 weeks of paid parental bonding leave for the arrival of a newborn or newly placed infant
- Sick/mental health time separate from vacation days (accrue up to a cap of 80 hours)
- 4 weeks of sabbatical after 4 years of service at the company
- 401k, Commuter benefits, FSA, and DCFSA
- $5,000 annual bonus for employees who volunteer as a CASA https://nationalcasagal.org/ (court-appointed special advocates)
- $2,500 annual reimbursement for ongoing learning and development, with opportunities to attend trainings/conferences, on-site speaker series, and lunch and learns
- $300 reimbursement for initial office setup
- $50 a month effective work reimbursement to cover internet, electricity, office setup costs, or lunch/snacks with coworkers
- Paid jury duty

At Binti, we celebrate having a diverse team and believe our differences make us stronger. Binti is proud to be an equal-opportunity workplace and is an equal-opportunity employer. We welcome all qualified applicants to apply without regard to race, color, religion, gender, sexual orientation, age, national origin, disability, or protected Veteran status.

## About Binti

## Company Overview
- **One-liner**: Binti builds modern software to help every child have a safe, loving, and stable family by transforming child welfare agency workflows.
- **Entity Type**: Private (raised over $60M in funding)
- **Headquarters**: San Francisco, California, USA
- **Founded**: 2016
- **Founders**: Gabe Kopley (Co-founder and CTO) and others (founder name not fully listed on public sources)

## Core Business
- Primary industry/industries: Child Welfare Technology, Government Software (SaaS), Social Services
- Target customers: B2G (Business-to-Government) – County and state child welfare agencies, as well as private foster/adoption agencies across the US.
- Mission or purpose statement: "We believe every child deserves the care and support of a loving family." Binti aims to help every child have a family by streamlining the foster/adoption process and moving child welfare upstream toward prevention.

## Products & Services
For each major offering:
- **CCWIS (Comprehensive Child Welfare Information System)**: A modular, configurable SaaS platform designed to meet federal requirements. Includes Intake, Investigations, Caregiver Licensing & Resource Management, Case Management, Placements, Family Finding, Eligibility & Payments, Service Referral Management & Prevention, Robust Federal Reporting, and a Bi-directional API.
- **Caregiver Licensing**: A mobile-friendly portal that helps agencies license more families, more quickly. Agencies report a 30% average increase in approved families.
- **Family Finding & Engagement**: A module to identify and engage a child’s kinship support network through robust search, record, and visualization features.
- **Service Referral Management & Prevention**: A closed-loop referral system that connects vulnerable families with community resources and providers to prevent crises.
- **Binti AI Package**: AI-powered tools including quick access to case information, automated form drafting based on audio recordings, and AI-powered form translation.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Key Metric**: Total Funding – Over $60M raised
- **Notable Investors/Partners**: Founders Fund, First Round Capital, Kapor Capital, Michael Dell, Lachy Groom [binti.com](https://binti.com/about/)
- **Growth Signals**: Partners with over 550 agencies across 37 states & DC, including 15 statewide systems, serving 49% of children in care nationwide. On average, agencies using Binti license 30% more families in 18% less time while saving 20–40% of social workers’ time. Over 110,000 families have been approved to foster/adopt using Binti, and over 12,000 social workers use it as their primary workspace [binti.com](https://binti.com/).

## Competitive Advantages
- **Deep Domain Expertise**: The platform is purpose-built for the complexities of child welfare, covering end-to-end workflows from prevention to placement.
- **Proven Scale & Adoption**: Used by 49% of children in care nationwide, providing a massive network effect and data advantage.
- **Award-Winning Support**: Maintains a 98% satisfaction rating with an average response time (from a real human) of under 13 seconds [binti.com](https://binti.com/).
- **Modular & Configurable**: Agencies can start with a quick win (e.g., licensing) and add modules over time, reducing implementation risk.
- **AI Integration**: The Binti AI Package is a clear differentiator, automating administrative tasks and saving social worker time.

## Strategic Focus
- **Moving Child Welfare Upstream**: Shifting from reactive intervention to proactive, relationship-centered support and prevention.
- **Expanding Statewide Partnerships**: Growing from 15 statewide implementations to more.
- **AI-Powered Efficiency**: Continuing to invest in AI to reduce paperwork and free up social workers for direct family support.
- **Product Expansion**: Adding more modules and capabilities to the CCWIS platform.

## Why Work Here
- **Mission-Driven Culture**: The company is deeply focused on social impact—helping every child have a family. Core values include "Put the child first," "Create love through empathy," and "Empower with information" [binti.com](https://binti.com/careers/).
- **Hybrid Work Policy**: Binti supports a combination of remote and hybrid colleagues. For those based in the Bay Area, they come into the office on Mondays and Thursdays (2 days a week) [builtin.com](https://builtin.com/company/binti).
- **Strong Engineering Culture**: The tech stack includes TypeScript, React, Terraform, Kubernetes, Figma, and GitHub. The team includes alumni from top companies like Stripe, Dropbox, Salesforce, and Amazon [linkedin.com](https://www.linkedin.com/company/binti).
- **Growth Trajectory**: With over $60M in funding, a growing team (84 employees as of mid-2026, +4% yearly growth), and 12 active job postings, the company is in a rapid growth phase [linkedin.com](https://www.linkedin.com/company/binti).
- **Impact at Scale**: Employees can directly see the impact of their work—helping over 110,000 families and 12,000 social workers.

## Sources
1. [Binti Homepage](https://binti.com/)
2. [Binti About Page](https://binti.com/about/)
3. [Binti Careers Page](https://binti.com/careers/)
4. [Binti LinkedIn Profile](https://www.linkedin.com/company/binti)
5. [Binti on Built In](https://builtin.com/company/binti)

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