---
title: 'Senior Product Manager, Rider and Driver Mobile Experience at Via'
canonical: 'https://feeny.ai/job/senior-product-manager-rider-and-driver-mobile-experience-via-new-york-cpzwf0rajz8s'
type: 'job'
last_seen: '2026-09-04'
---

# Senior Product Manager, Rider and Driver Mobile Experience at Via

- **Company:** Via
- **Location:** New York, NY
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-04
- **Apply:** https://job-boards.greenhouse.io/via/jobs/8761310002

## Job description

Via is using technology to transform transportation around the world. From changing a single person’s daily commute to reducing humanity’s collective environmental footprint — we’ve got huge goals.

As a Senior Product Manager at Via, you will lead a complex, scaled portfolio of products and features that impact our end users. You will be joining Via at a time of rapid growth, impacting tens of thousands of riders per day especially those from low-income communities. This is an opportunity to shape the next generation of our mobile apps, provide intuitive and delightful experiences all while keeping our promise to our public sector customers on bettering the transit network as a whole. This includes combining various transportation modes, thoughtfully integrating into existing public transport and translating that experience across users from our public sector customers to riders and drivers. The role is one of thought leadership combined with a pragmatic eye towards building and shipping products that delight our partners.

What You'll Do:

- Define and execute the overarching product strategy for the next-generation Rider and Driver platforms, leveraging AI and emerging technologies to expand reach across broader geographies, diverse user profiles, and multi-provider offerings.
- Develop scalable functionality that accommodates complex service deployments with diverse policies surrounding mobility, payments, and user communication.
- Convert user research and operational insights into clear product specifications by pinpointing core problems, formulating hypotheses, and defining success criteria.
- Analyze qualitative feedback and quantitative metrics to align stakeholders and refine product development cycles.
- Establish a rigorous, data-informed prioritization framework, evaluating the ROI of feature requests to effectively guide scoping decisions and roadmapping.
- Serve as the central liaison across cross-functional teams, including Engineering, QA, Operations, and Business, engaging in detailed, day-to-day execution.

Who You Are:

- You are an experienced product manager, with a minimum 5+ years of experience in successful startups or large companies operating on a global scale.
- You have owned a broad set of products, led a product domain/line across a company, and built category-leading products.
- You are able to digest market research & customer feedback along with having a crisp understanding of technical requirements and constraints to paint a vision of what a great product could look like.
- You have a strong understanding of how AI and emerging technologies can transform product experiences, and a track record of identifying and shipping AI-powered solutions that create meaningful value for users and the business.
- You have demonstrated success in handling an end-to-end product lifecycle with the ability to drive product planning, development, and launch.
- Excellent analytical abilities and a strong business acumen.
- A great multitasker who thrives in a dynamic, fast-paced work environment.
- Pro-active and independent achiever, self-learner, able to handle a task from idea to production.
- Team player, with great communication/listening skills and a can-do attitude.
- You have a passion for public transit, mapping, SaaS and accessibility - working experience in these areas is a plus.

What We Offer:

- Base Salary Range: $150,000 - $200,000 per year plus variable pay and equity as part of a total compensation package. Final compensation will be determined by the candidate’s experience, knowledge, and skills.
- Comprehensive health coverage, with low-cost dental and vision plans
- A 401(k) with company match and vesting
- Fully paid parental leave for new parents, with extended leave options
- Additional benefits (mental health, pet insurance, and other wellness perks)
- 20 days of paid time off (PTO) annually

There has never been a more exciting time to be on the cutting edge of public mobility. Ready to join the ride?

Via is an equal opportunity employer.

## About Via

## Company Overview
- **One-liner**: Via provides software and operations to build and optimize dynamic, shared public mobility networks for cities, transit agencies, schools, universities, healthcare providers, and corporations around the world.
- **Entity Type**: Private (conflicting reports: some sources list a public stock symbol VIA on NYSE, but LinkedIn and Crunchbase classify it as privately held; total disclosed funding of $1.4B)
- **Headquarters**: New York, New York, United States
- **Founded**: 2012
- **Founders**: Daniel Ramot (CEO), Oren Shoval (CTO)

## Core Business
- Primary industry/industries: Public transportation technology, mobility-as-a-service (MaaS), paratransit, student transit, microtransit, and transit planning software.
- Target customers: B2G (transit agencies, cities), B2B (corporations, universities, healthcare providers), and B2C (riders).
- Mission or purpose statement: “Using technology to transform transportation. Creating more livable cities that are efficient, highly connected, and help more people easily access education, healthcare, and employment opportunities.”

## Products & Services
- **Microtransit**: On-demand, dynamic ride-sharing services for cities and transit agencies to fill gaps in fixed-route networks.
- **Paratransit**: AI-powered paratransit software (including Eligibility Manager, AI Application Scanning, Caregiver App) to digitize approvals, reduce ride times, and increase efficiency.
- **Student Transit**: Flexible, cost-effective school transportation with real-time visibility for districts and parents.
- **Remix Planning & Scheduling**: Data-driven planning, scheduling, and predictive runtime tools to design and optimize transit networks.
- **Citymapper**: Consumer mobility app for journey planning across all modes, plus MaaS+ for agencies to power multimodal trip discovery.
- **Corporate & Campus Shuttles**: Managed shuttle services for employers and universities, using AI routing and scheduling.
- **Health Transportation**: Integrated transportation for healthcare providers and payers to improve patient access.
- **Via Intelligence**: A vertical AI platform that provides recommendations and automations to boost transit efficiency and service performance.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed; confidential valuation upon SPAC merger reports are conflicting (some indicate $3.5B at merger announcement in 2021, but current status unconfirmed).
- **Key Metric**: Total funding of $1.4B across 12 rounds; annual revenue estimated at $434.3M (as of latest public data).
- **Notable Investors/Partners**: Works with 700+ global partners including King County Metro (Seattle), Transport for London, Transport for NSW (Australia), Berliner Verkehrsbetriebe. Backed by investors undisclosed in the provided sources.
- **Growth Signals**: Headcount growth of +10.1% YoY to 827 employees; operates in 29 countries; recent product expansions (AI Paratransit, Remix Planning, Citymapper integration).

## Competitive Advantages
- **Vertical AI platform**: First AI platform purpose-built for public transit, offering predictive runtimes, ridership modeling, and automated planning across all service types.
- **Full-stack offering**: Unique combination of software SaaS, managed operations, and consulting – allowing deep integration with partner agencies.
- **Scale and trust**: 700+ partners globally including some of the largest transit agencies, providing real-world operational data and network effects.
- **Multi-modal ecosystem**: Citymapper acquisition gives a consumer-facing mobility app that feeds insights back to the planning tools.

## Strategic Focus
- Deepening AI capabilities across all product lines (e.g., AI Planning, AI Paratransit) to automate more decisions and reduce costs for partners.
- Expanding student transit and health transportation verticals as high-growth adjacent markets.
- Continued global expansion into new cities and countries, particularly in Europe and Asia-Pacific.
- Integrating Citymapper’s rider experience data with Via’s operations platform to close the loop between planning, operations, and ridership.

## Why Work Here
- **Mission-driven work**: Employees get to directly impact urban livability, equity, and sustainability through transportation technology.
- **Hybrid workspace**: Flexible on-site/remote policy (typical time on-site is flexible); offices in New York, San Francisco, Washington DC, Chicago, Los Angeles, and international hubs.
- **Compensation & benefits**: Competitive salaries, equity packages, 401(k), health/dental/vision insurance, FSA, life and disability insurance, fertility benefits, generous parental leave, and family medical leave.
- **Professional development**: Learning opportunities via “Via-Versity”, customized development tracks, and exposure to cutting-edge AI and transit operations.
- **Culture**: Values of “Smart, Human, Shared” – intellectual curiosity, focus on human impact, and collaboration across teams.
- **Perks**: Free snacks and drinks, travel concierge services, company car (for certain roles), local volunteer opportunities, Employee Resource Groups.
- **Inclusive hiring**: Committed to equal opportunity and diverse backgrounds; explicitly welcomes unconventional career paths.

## Sources
1. [Life at Via careers page](https://ridewithvia.com/careers/)
2. [Via public mobility solutions – product overview](https://ridewithvia.com/)
3. [Via open jobs listings](https://ridewithvia.com/careers/jobs)
4. [LinkedIn company profile for Via](https://www.linkedin.com/company/ridewithvia)
5. [Built In company profile and perks](https://builtin.com/company/via)

## Other roles at Via

- [Principal Product Designer, Transit Operations](https://feeny.ai/job/principal-product-designer-transit-operations-via-new-york-3rjqm95mgvka) — New York, NY
- [Road Supervisor](https://feeny.ai/job/road-supervisor-via-rochester-yjk7h60c4kkw) — Rochester, MN
- [Algorithm Developer](https://feeny.ai/job/algorithm-developer-via-london-prgs61yf8y43) — London, United Kingdom
- [Algorithm Researcher](https://feeny.ai/job/algorithm-researcher-via-london-e21gm0gtx9aj) — London, United Kingdom
- [Quality & Safety Manager](https://feeny.ai/job/quality-safety-manager-via-sacramento-california-1ecpqahc6xg8) — Sacramento California, United States
- [Road Supervisor](https://feeny.ai/job/road-supervisor-via-mountain-view-tfyfpr5ksq4g) — Mountain View, CA
- [Director of Product, Rider and Driver Mobile Experience](https://feeny.ai/job/director-of-product-rider-and-driver-mobile-experience-via-new-york-wteqaejqmqsq) — New York, NY
- [Director of Strategy & Operations](https://feeny.ai/job/director-of-strategy-operations-via-seattle-erx2wm8qt074) — Seattle, WA
- [Director of Strategy & Operations](https://feeny.ai/job/director-of-strategy-operations-via-los-angeles-m3wewhcfn0rt) — Los Angeles, CA
- [Field Operations Manager, Via Student Transit](https://feeny.ai/job/field-operations-manager-via-student-transit-via-seattle-ahny1km2ds30) — Seattle, WA / Tacoma, WA / Federal Way, WA